iHeartMedia Announces AudioGraph to Deliver Attribution to Broadcast Radio
iHeartMedia unveils AudioGraph – a suite of advertising capabilities that the company says will, for the first time, “bring digital-like targeting, identity-based planning and measurement, and outcome-based attribution to broadcast radio at scale.” These capabilities are powered by Triton Digital, the global technology and services leader. iHeartMedia says, “The vast majority of audio
consumption (64%) comes from broadcast radio, yet up until today, it has lacked the targeting and measurement infrastructure available in digital. iHeartMedia’s broadcast radio stations reach more than 278 million consumers every month, and now with AudioGraph, for the first time, advertisers can plan, target, measure, and attribute that audience using privacy-safe, ID-informed insights with digital-like precision.”
Powered by Triton Digital, AudioGraph makes it possible by connecting a privacy-safe identity spine, enriched audience attributes built from TransUnion data, and proprietary ID-level listening models that enable planning and measurement at the listener level while activating campaigns at broadcast scale. Proof of concept shows that broadcast radio campaigns planned and measured using privacy-safe AudioGraph IDs can deliver a KPI outcome 75% higher than traditional demo-based plans.
iHeartMedia chief business officer Lisa Coffey comments, “Audio has always delivered unmatched scale and human-to-human connection, but measurement and precision have lagged behind digital. With nine out of 10 Americans listening to broadcast radio every month, it’s extremely important that buyers can access this scale and impact with the precision and efficiency of digital media. With AudioGraph, we’ve closed that gap. Marketers can now use audio as an addressable and measurable performance channel at a national scale; with the same accountability they expect from every other part of their media plan.”

progressive perspective.” KBLA contributor Dr. Cornel West says, “Tavis Smiley’s programming fills a content vacuum across the United States and is needed more now than ever. Under Tavis’ bold leadership, KBLA and its program hosts have helped to influence, educate, and engage previously marginalized people across this country. I’m excited for what the future holds.” Smiley says, “Five years ago, on Juneteenth, we launched KBLA Talk 1580, with the goal of providing news and information to a part of Los Angeles that had been ignored or pushed to the side for decades. We’re now syndicated in almost 50 markets across the United States with more growth on the horizon. The best is truly yet to come.”
Buffalo Broadcasters Association reports that the company offered Wenger a different position within the company but he’s electing to pursue new opportunities. Wenger has spent much of his career in Buffalo, beginning in the newsroom at WBEN-AM in 1986. He rose through the programming ranks and eventually into management in his current market manager role. Wenger’s wife, Susan Rose, serves with WBEN-AM as morning news anchor and reporter and she will remain in her position.
Salem Media CEO David Santrella states, “Allen and I have worked together for nearly 25 years in a variety of roles at Salem. His leadership, his ability to inspire those around him, and his incredible understanding of our business will be missed. Beyond his business accomplishments, he has led with integrity, humility, and a genuine commitment to serving others. While we will miss his daily leadership, we are grateful that he will continue serving Salem as a senior advisor.” Power looks back at his career saying, “Fifty years ago today, on June 15, 1976, I started my first job in broadcasting. I have spent more than half of my career at Salem and it has been such a blessing to devote my efforts to spreading the message of the gospel through broadcasting. I am grateful to the Atsinger and Epperson families, Joe Davis, Dave Santrella and my many wonderful Salem colleagues and ministry partners. After five decades of hard work, the next chapter will be about investing my time and gifts in faith, family, and worthwhile organizations. After a sabbatical, I will decide where and how to do that.” Salem says it will announce additional leadership appointments and succession plans in the coming weeks.
sports talk radio. Andelman, along with Jim McCarthy and Mark Witkin, launched “The Sports Huddle” on WBZ-AM, Boston in 1969. The show would move to Boston signals WEEI, WHDH and back to WEEI in 1991 and those who keep track of this sort of stuff say he broadcast more than 13,000 shows. Broadcast historians often refer to the program as one that “came to define the genre.” Andelman retired from radio at the end of 2010. 
and he comments on company’s emergence from Chapter 11 bankruptcy protection and the rededication to sports programming, “Relieving that financial pressure has been liberating. We’ve got everybody swimming in the same direction. Linear broadcast, streaming digital and on-demand podcasts… they don’t compete with each other. They all sing together, like a maestro with a band.” The Fan produced an NFL Draft watch party on YouTube featuring the station’s hosts and with the success of that decided to do halftime and postgame shows on YouTube during the Knicks’ Finals series. Audacy says those livestreams are part of the reason it brings in one-third of its revenue from digital sources. 


Pictured at left: Moderator, Jeff Katz, host, WRVA, Richmond, VA.
governors, senators, local leaders, neighbors, and listeners who care deeply about their communities. I’ve had a front-row seat to history, politics, and the people who shape North Georgia. I am grateful for every conversation, every caller, and every experience I’ve had on WDUN.” While Zoller is stepping away from the daily program, WDUN listeners will continue to hear her on the station through the Martha Zoller Minute, as well as in her ongoing role as a local political correspondent for WDUN. The station says it will keep the time slot local, with more details to be announced in the coming days about how local voices, local issues, and local conversations will continue to be featured. Jacobs Media Corporation chairman and CEO Jay Jacobs states, “Martha has been a valued colleague, trusted voice, and dear friend to so many of us at WDUN. For decades, she has brought integrity, intelligence, and passion to every conversation, helping listeners better understand the issues that shape our community, our state, and our nation. We are deeply grateful for her service and thrilled that her voice will remain part of the Jacobs Media family through her continued work as our senior political analyst.”
A local advertiser sends over a ready-made commercial. The music is catchy. The script is polished. The production value is surprisingly good for a company that spends most of its day installing garage doors.
contributing anchor for “Good Morning America,” and creator and host of “The Dropout,” will serve as host of the event. AWMF president Becky Brooks comments, “Amy Richards and Gloria Steinem have spent decades creating opportunities for others, amplifying voices that deserve to be heard, and demonstrating the power of leadership rooted in generosity and shared purpose. Their impact embodies the spirit of the inaugural Gracies Torch Award. We are also honored to welcome Rebecca Jarvis as host of the 51st Gracie Awards Luncheon, where her distinguished career in journalism and commitment to excellence make her a fitting part of this celebration.”


the dynamic strategies required to serve audiences in a crowded ecosystem. Nadine brings an extraordinarily rare blend of creative foresight, business acumen, and deep personal commitment to mission-driven storytelling. She is the right leader at the right time to ensure NPR’s journalism and cultural programming find new ways of serving and enlivening American discourse.” Zylstra most recently served as global head of programming and originals for Pinterest
Detroit and designed to change the media landscape.” The network will feature original sports programming, athlete-led podcasts, live events, entertainment content, music, comedy, and authentic conversations from some of the biggest personalities in sports and culture. Campanelli states, “We’re building a true Detroit-based sports and entertainment platform powered by championship experience, authentic voices, and real relationship. With Tim, Lindsey, Brandon [Dent]and the rest of our incredible team we’re creating something special that fans can genuinely connect with.”
Cumulus Media VP of programming operations Doug Hamand says that he is retiring at the end of June. Hamand served for more than two decades with iHeartMedia and its predecessors before joining Cumulus Media in the corporate programming role. He posts to Facebook, “I’ve had a ball. It’s hard to believe that when I started 48 years ago, this day would ever come — but here we are. I’m excited to share that I will be retiring at the end of June.”
Congressional District. Flint is host of the morning drive show “Montana Talks” heard across Townsquare Media news/talk stations in Montana, including KBUL, Billings and KMMS, Bozeman. Flint took leave of his radio show to run for office. According to the Associated Press, Flint will face the winner of the four-way race in the Democratic primary. Flint’s campaign says he is emphasizing “making the Montana dream affordable again,” by reducing regulatory burdens on building homes, encouraging trades education and boosting the U.S. timber industry.
program. WPEN-FM “97.5 The Fanatic” program director Scott Masteller states, “John has brought tremendous passion, professionalism, and authenticity to our morning show and to the Philadelphia sports community. He’s been an important part of the station’s success, and we’re grateful for everything he has contributed both on the air and behind the scenes. We fully support his decision and wish him and his family nothing but the very best in this next chapter.” About his decision to leave the show, Kincade says, “After a great deal of thought, I’ve decided that this summer will be the right time for me to step away from mornings at ‘The Fanatic.’ This decision comes after a lot of reflection following my cancer battle and thinking carefully about what’s best for me and my family moving forward. I’m incredibly grateful to Beasley, to my teammates, and most importantly to the Philadelphia listeners who welcomed me back home in 2021 and supported me every step of the way. I’m proud of what we’ve built on the morning show and very confident in the future of ‘The Fanatic.’ There’s a tremendous team here both on-air and behind the scenes. I’m not retiring, and I’m excited to eventually explore what comes next professionally. Philadelphia has meant so much to me, and I can’t thank the fans enough for their support, especially during my health journey.”
growth. Her extensive market knowledge, longstanding relationships throughout the business community, and proven ability to help local businesses succeed make her an outstanding addition to the JVC Broadcasting leadership team.” Bolster comments, “I am honored to join JVC Broadcasting and excited for the opportunity to lead the sales efforts in Panama City. JVC has built an outstanding reputation for local programming, community involvement, and delivering results for advertisers. I look forward to working with our clients, our stations, and our growing sales team to help local businesses connect with consumers and achieve their goals.” 
Billionaires make predominantly good investments, which is why they are billionaires.
before Judge Wexler hundreds of times in connection with a variety of different matters. I feel confident in saying that I have never appeared before a judge with as much compassion and empathy as Judge Wexler… She always homes in on the issues that are most important to the people involved. For while many judges view cases as purely legal matters, Judge Wexler knows that for the people involved, it can be a daunting, intimidating and frightening experience. She never forgets that the individuals before her are people with hopes, dreams and fears, not just parties to a legal case. She understands the importance of letting people who appear before her have a voice and be heard.” Wexler’s radio program is heard daily from 10:00 am to 12:00 noon.
committed to raising awareness for brain cancer. Audacy Chicago VP of sports programming Mitch Rosen says, “More than 1,900 listeners rallied together to pledge donations, and we are deeply moved by their incredible generosity. Through the stories shared by our hosts and guests, we see firsthand how cancer impacts families. This radiothon is a reminder that no one has to fight alone. Our heartfelt thanks go out to our community, sponsors, team, and our great partner, the Chicago Cubs.”
anything at all we kind of announce it ahead of time. And so today it’s my turn.” He added, “I figure if I’ve done it for 59 years it’s probably enough. Everything’s fine, my health is fine, my wife’s health is fine, we’re just deciding that it’s time to go enjoy the rest of our life that won’t include getting up at 4:20 in the morning. So, we’re going to do that.” A succession plan is in place as DeLucia introduced Tucker “Frito” Young as the newest member of “The Infomaniacs” yesterday (5/27). Young says, “I was excited by the opportunity, mostly because growing up in College Station and Bryan and around the area, if you listen to radio, you would listen to you (Scott) and Jay and Tom and everybody else. So, this is kind of like being on the radio show of record for the Brazos Valley.”