SABO SEZ: Smart Quotes
By Walter Sabo
A.K.A. Walter Sterling, Host
Sterling Every Damn Night, WPHT, Philadelphia
Sterling On Sunday, TMN
Like you, my guideposts come from innovators, leaders in our business. These are the words I “work” by every day that have led to consultant and host success.
“We will just have to improve security of the building. Next time you are going to stir people up, let me know so I can tell the sales department to raise the rates.” – Bob McAllan CEO Press Broadcasting, original owners of New Jersey 101.5.
“It’s a simple business, people make it hard. In any situation there are three options: Yes, No, Do Nothing. Do nothing is usually the best option.” – Edward F McLaughlin president ABC Radio Networks, founder of Rush Limbaugh syndication.
“Local news is the most important thing a radio station does. It must be accurate, and it is our business.” – Nick Dirienzo, New Jersey Radio Hall of Fame inductee; owner WCRV Radio, Washington Borough, NJ.
When asked why he never discusses current events on his # 1 nightly WOR show, Jean Shepherd said, “Because that’s too easy.”
While others found trouble with every single new idea, Al Brady Law, program director always said, “It just might work.”
“There is no reason a station can’t own the ‘news’ image and the ‘cool music’ image.” – George Gilbert, PD WARM, Scranton – who pulled that off.
Being offered a significant marketing budget, Donnie Simpson PD of WKYS, Washington replied, “No thank you… if we put out one wrong image or message, we could ruin our relationship with the listener” Mr. Simpson earned # 1 in DC with an Arbitron 10.0 share.
About Spotify and Pandora: “There has always been a box of records next to the radio.” – Bob Pittman, CEO, iHeartMedia.
“If they’re not fearless and having fun, they are useless.” On high powered, talented DJs. – Ruth Meyer, Radio Hall of Fame inductee and PD of New York’s top 40 WMCA, WNEW, and WHN.
“For WABC, as a top 40, 7:00 pm to midnight was their morning drive.” – Steve Goldstein, CEO Amplifi Media.
“Imagine if TV started on a cable distribution system. Then one day, it became possible to distribute without wires… over the air! That would have been considered a spectacular advancement!” – Michael Harrison who gives us daily permission to think different!
“No, please we don’t need to hear that story. We hear your show all day in the house. Save it for your show.” – Any one of the four women who have to live with me.
Your turn.
Consultant Walter Sabo A.K.A. Walter M Sterling has a nightly show “Sterling Every Damn Night” heard on WPHT, Philadelphia 9:00 pm – 12:00 midnight. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs Sundays 10:00 pm – 1:00 am ET, and is now in its 10th year of success. He can be reached by email at waltermsterling@gmail.com or Sabowalter@gmail.com.
Sid Rosenberg
Across the nation, talk media hosts from radio, television, cable, podcasting, and YouTube channels were literally working overtime immediately before, during, and after the historic ABC News presidential debate between former President Donald Trump and Vice President Kamala Harris in Philadelphia. TALKERS received reports from across the talk industry that, unlike so many events of this nature that prove disappointing, this debate delivered an edge-of-the-seat, non-stop drama that evoked comparisons to an emotional sporting event like a 12 round heavyweight championship bout during the golden age of boxing. Legendary WPHT, Philadelphia midday host Dom Giordano was in attendance reporting for his station as well as hundreds of others across America that tapped into his swing state perspective on an ad hoc basis. 
Giordano tells TALKERS, “Being in the Spin Room was like being in the middle of multiple simultaneous rugby scrums while trying to discuss the most sensitive issues for our country.” During post-debate coverage, lead election anchors Bret Baier and Martha MacCallum announced that FOX News Media sent letters to both the Harris and Trump campaigns around 7:30 pm before last night’s debate requesting the opportunity to host an additional debate in October. Here’s an excerpt from the letter:
as well as streaming on the WGMD app, and TalkOfDelmarva.com. That will be accompanied by a real-time, interactive blogging event at RealNewsTalk.com. FOX News Media will present live coverage surrounding the debate with special programming available across all of FOX News Media’s key platforms, including FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio and FOX Nation. Cumulus media/Westwood One host Dan Bongino will host a special live edition of his podcast on Rumble preceding and during the debate beginning at 8:00 pm ET.
iHeartMedia announced today (9/6) that Jill Strada has been named Senior Vice President of Programming for Atlanta, effective immediately. iHeartMedia Atlanta has six radio stations in the market comprised of talk, news, and music formats. Estrada will be responsible for oversight of all the Atlanta stations. She will report to market president Spencer Bynes who tells TALKERS, “We are thrilled to welcome Jill Strada to the iHeart Atlanta team. Jill has a remarkable talent for launching, developing, and elevating brands in fiercely competitive markets. Her proven track record of success and unwavering dedication to excellence make her an outstanding addition to our leadership team.” Strada joins the Atlanta market from Cox Media Group Miami, where she most recently served as director of operations.
Hubbard Radio’s innovative Twin Cities talk outlet, “myTalk 107.1” (KTMY, Minneapolis-St. Paul) is teaming up with noted filmmaker/author/social activist Justin Baldoni 
and two domestic violence agencies to host a roundtable to discuss the pain and trauma of domestic violence. myTalk 107.1’s Brittany Arneson, Kendall Mark and Colleen Lindstrom will lead the conversation live on the radio from 3:00 to 4:30 pm CT tomorrow (9/5). The program will also be available on demand. Station officials tell TALKERS, the goal of the discussion is “to create an open dialogue to help remove unwarranted shame from victims and bring the issue into the light to work toward a solution.” Justin Baldoni produced, directed, and played a leading role in the film “It Ends With Us” which has brought domestic violence to the forefront,
spurring honest and open conversations about an issue that is too often not discussed. The film has grossed over $275 million worldwide. Joining the conversation will be representatives from two agencies – No More Foundation and Tubman. 
No More Foundation is a national agency with a mission to “end domestic and sexual violence by increasing awareness, inspiring action, and fueling culture change.” Tubman is a Minneapolis-St. Paul-based domestic abuse agency with a mission “to advance opportunities for change so that every person can experience safety, hope, and healing.” myTalk 107.1 has hosted a series of award-winning roundtable discussions about important issues inspired by current events and pop culture news. Past roundtables have tackled teen suicide, sexual harassment, and transgender issues.
Salem Radio Network talk host (and former political candidate) Larry Elder will host a two-hour Trump/Harris Pre-Debate Special from 7:00 pm to 9:00 pm Eastern next Tuesday, September 10th prior to the start of the ABC News debate between former President Donald Trump and Vice President Kamala Harris. 
The program will air live on the Salem Radio Network (SRN) and on Salem News Channel (SNC) and will feature analysis and insight from Elder, as well as SRN/SNC talk hosts Mike Gallagher (reporting live from a debate-watching party in Tampa), 
Dr. Sebastian Gorka, and Dennis Prager. Additional perspective on the issues facing America in advance of the debate will be supplied by Tony Perkins, president of D.C.-based Family Research Council and host of the weekly Salem Media Group news program, “This Week on the Hill.” Phil Boyce, Salem’s SVP/spoken word formats, tells TALKERS, “Larry Elder’s solid experience as a talk show host – as well as perspective he gained as a candidate for Governor of California and President of the United States – makes him uniquely qualified for this pre-debate special role. His insight and knowledge are unmatched.” 
NOTE: Current SRN Larry Elder affiliates will receive the special as Hour #2 and Hour #3 on Tuesday’s (9/10) program; non-Elder stations wishing to clear the special can contact the Salem Radio Network affiliate representative for their region: East of the Mississippi, 
Michael Berry has been added to Premiere Networks all-star line-up of nationally-syndicated talk talent. Effective October 7, Houston’s top-rated talk show host will be available to stations nationwide on a two-hour weekday evening program. Currently heard on 25 affiliates in independent syndication across the U.S., “The Michael Berry Show” will continue to originate from iHeartMedia Houston’s NewsRadio 740 KTRH in the 5:00 pm to 7:00 pm CT weekday timeslot. “The Michael Berry Show” features the colorful radio personality and “Czar of Talk” as he discusses news, politics, and culture with his insightful and straightforward commentary that’s accessible to a broad range of listeners. 
“I’m fired up to join the team that brought Rush Limbaugh, my hero, to America, alongside my talented friends Clay Travis, Buck Sexton and Jesse Kelly, and legends like Sean Hannity and Glenn Beck,” Berry tells TALKERS. “Being a part of the talk radio industry is already a literal dream come true, but being supported and represented by Premiere, the best in the biz, is big time.” “Michael has become one of the top voices in the world of talk radio, and we’re excited to expand his program to even more stations across the country,” said Julie Talbott, president of Premiere Networks. “His relatable style, keen intellect and deep connection with listeners drive success for affiliates and sponsors alike, which are qualities we look for in our syndication partners.” Ranked at a lofty #7 on the TALKERS Heavy Hundred, Berry is one of the most original conservative voices in talk media. With a career spanning over two decades, his radio journey began in 2005 with his weekend program, “Michael Berry’s Real Estate Review,” on NewsRadio 740 KTRH. His success led to a weekday talk show on Talk Radio 950 KPRC, where he quickly gained a loyal following. During that time, he also hosted various timeslots on KPRC, in addition to serving as operations director for KTRH, KPRC, and KBME from 2007 to 2011. Before his radio career, Berry served as a three-term Houston City Council member and Mayor Pro Tem. During his tenure, he was named “Councilman of the Year” by the Houston Police Officers Union. He holds a B.A. in Political Science from the University of Houston, a J.D. from the University of Texas School of Law, and an LL.M. in International Commercial Law from the University of Nottingham. He has worked as an attorney, real estate developer, and restaurateur. Berry is a passionate supporter of veterans’ causes serving as the national spokesman of Camp Hope, which assists veterans and their families beating PTSD. He does an annual drive for St. Jude Children’s Research Hospital and hosts an annual adoption and fostering special, as well as yearly specials focused on mothers, fathers, veterans, law enforcement and teachers. Berry resides in Houston with his wife, former Texas Secretary of State, Nandita Venkateswaran Berry, who hails from India, and their two sons, both of whom were born in Ethiopia. For more information, click here to visit his website. 
92.5 FOX News, WFSX-FM, Fort Myers/Naples, FL is looking for an “energetic and experienced” talk host to join their team. The Sun Broadcasting-owned station describes the opportunity as follows: “This isn’t just a job; it’s a golden opportunity to secure your dream role in sunny Southwest Florida. We’re on the hunt for a seasoned broadcaster who can captivate our loyal and massive audience with compelling story-telling skills, unique insights, and a strong grasp of conservative values.” For more information about the opportunity and its benefits along with contact information, please 
WBUR, the leading public radio station in Boston, has named Tiziana Dearing as host of its “Morning Edition” show beginning September 18. Dearing is a familiar voice to the station’s large, loyal audience, currently hosting the midday show, “Radio Boston.” In an article published on the station’s website, it was reported that in an internal announcement yesterday (8/28), WBUR CEO Margaret Low praised Dearing as a “singular talent – an extraordinary host with deep ties to this city and region.” Dearing states she has loved hosting “Radio Boston” and now looks forward to the opportunity to “meet a huge swath of Greater Boston as they get up and start their day.” She said, “It’s a tremendous privilege and it’s a tremendous responsibility.” The transition at one of Greater Boston’s most listened-to radio shows follows the departure of Rupa Shenoy, after she was unable to reach an agreement with the station this summer to extend her contract. Before that, Bob Oakes led the show for nearly three decades. The program features news, commentary and interviews with local, regional, and national officials and newsmakers. An example of the power of public radio, WBUR has jockeyed for first place in the 6:00 am to 9:00 am time slot this year with WBZ-FM (98.5 The Sports Hub) among the prized 25-54 age demographic. (Photo by Li Linder.)
Beasley Media Group has announced the official launch yesterday (8/28) of Augusta Today, a new online news site. Augusta Today will focus on local news in, around, and about the Greater Augusta metro area. Developed with the goal of giving people both “the stories they want and the news they need,” the hyper-local publication features established Augusta-area writers and media figures such as Ashley Brown, Austin Rhodes, and Kris Fisher. Augusta Today will be free. “Free and easy – that’s the mantra,” says editor-in-chief Steven Uhles. “We wanted to make sure that these stories were not blocked by a paywall and that our conversations with the community remain unfettered and unencumbered.” Inspired by both the classic daily newspaper model and the more free-wheeling approach of alternative weeklies, Augusta Today has been developed “to educate as well as entertain” featuring breaking local news, sports coverage, lifestyle features and an array of columns. “We all are extremely excited about Augusta Today and what we believe it will mean to this community,” Kent Dunn, VP/market manager of Beasley Media Group tells TALKERS. “We see this as a great addition to our portfolio of radio stations here in the Augusta market and a real extension of our local-first approach to engaging with the community.” To visit Augusta Today please 
Success Stories with Joe Connolly.” The program will highlight local business success stories and air on Monday, Wednesday, and Friday. Red Apple owner John Catsimatidis says, “Joe is the best business news reporter in New York and a highly trusted source for business intelligence. In the midst of questions about the economy and where it’s going, Joe will find success stories that inspire others. New York radio listeners, especially those who own or run businesses, will benefit from these uplifting interviews.”
WTKS-FM and news/talk WFLF-AM in Orlando and news/talk WMMB in Melbourne. Copier most recently served the company as metro president in Salt Lake City. iHeartMedia division president Tom McConnell says, “Orlando/Melbourne is an important market for iHeartMedia with incredible growth potential. Judy is an exceptional leader and has delivered strong results in a number of executive roles. I am confident she will build upon the market’s incredible success and strong reputation with its listeners, advertising partners and the community.”
Beginning on September 3 at 12:00 noon ET, Bloomberg Radio, will begin broadcasting its 24-hour all business news format on Beasley Media Group’s 92.9/WBOS-FM HD1.
Starnes Media Group will broadcast a six-hour election night special hosted by nationally syndicated talk star and radio station owner Todd Starnes. “Election Night Across America With Todd Starnes” will include co-anchors Ben Deeter of Starnes’ KWAM, Memphis along with Mary Walter and Robyn Pfaffman. The show will feature top newsmakers, candidates, live reports from presidential campaign headquarters and calls from listeners. The one-time special is available free of charge to radio stations across the nation. Starnes is a well-respected conservative voice and a member of the TALKERS Heavy Hundred. For information on broadcasting the show, contact 
things Iowa from border to border. The show will explore community events around the state, discuss current and political issues and highlight amazing feats in and around Iowa. It will also feature experts in a variety of industries and discuss current exploits by the biggest movers and shakers in the Hawkeye State.” Songer also hosts the afternoon drive show on iHeartMedia’s KFAB, Omaha. Prior to assuming that role he produced the WHO morning drive show. He says, “I’m incredibly grateful to have the opportunity to connect with Iowans all over the state and beyond. I can’t wait to continue the rich heritage of these legendary radio stations and to celebrate the next chapter of WHO and WMT!”
iHeartMedia’s area president for New York markets Albany and Poughkeepsie, as well as Sussex (New Jersey), Howard Greiner, transfers to Nashville where he becomes metro president. He will report to iHeartMedia division president Nick Gnau. Greiner will oversee all aspects of operations across multiple platforms, including broadcast, digital, mobile, social, and live events. According to iHeartMedia markets group president Hartley Adkins, “Nashville is an extremely important market for iHeartMedia. Howard continues to demonstrate strong leadership. With his expertise in media, advertising, and sales, I am confident he will build upon the incredible success and strong reputation that iHeartMedia Nashville has with its listeners, advertising partners, and the community.” Before joining iHeartMedia, Greiner held various executive roles in media and advertising. He spent two decades in Nashville. Included in iHM’s six-station Nashville cluster are news/talk WLAC and Black Information Network news affiliate WNRQ-HD2. Among persons 6+ in Nielsen Audio’s July 2024 sweep, WLAC (1.3) and WNRQ-HD2 (.3) finish at #18 and #21, respectively.
NPR and participating member stations will begin coverage of the Democratic National Convention from Chicago next Monday and Tuesday (8/19
following response to the company’s decision: “The Writers Guild of America East is devastated that Audacy, the second largest radio company in America, today announced that they are shutting down WCBS Newsradio 880, a trusted news source for New Yorkers since 1924. There were 23 WGA East members laid off by Audacy, and we expect the company to comply with the applicable provisions in our collective bargaining agreement, including guaranteed severance. Audacy is the owner of more than 200 radio stations in nearly 50 markets. The closure of WCBS Newsradio 880 is another example of consolidation by a major media conglomerate, which ultimately deprives the public of critical local news stories with different perspectives. Audacy’s decision is even more egregious given that this is a critical election year. This is a giant loss for New York City and the news industry at large.”
loved my time there, but circumstances change and it was time to move on. I’m deciding next steps, and took some time away to collect myself and reassess my priorities. I still love telling stories, and want to continue to do so. What form that takes is still to be decided. It may end up that I start giving a more pointed (read: opinionated) take on some news and issues than I was able to before. But I also cherish impartial reporting and fairness. It’s the backbone of what I’ve always done and strive to do. That’s why I have remained silent thus far. But I continue to read and listen to both sides of the issues critical to Washington. I remain committed and engaged, even if I don’t have the same platform to speak through.”
65 after a battle with cancer. Burns hosted a show on WGDJ from 2012 through 2014. After leaving her radio show, she became director of operations at Veterans Miracle Center, where veterans and military personnel could get new items they need at no cost. 
Malone – an unapologetic liberal on a station comprised of conservative talk hosts – anchored the 9:00 am to 10:00 am hour. He posted to X, “I’ll have more to say later, but after decades of loyalty to my company, they fired me after my show today and didn’t give me a chance to say goodbye to my listeners. I’m grateful for all of the support I’ve received for so long.” Malone was a longtime cast member on the “Lanigan & Webster Morning Show” on WMJI-FM, Cleveland. His program on WTAM debuted in April of 2022. 
was $22.3 million, up 7% over Q2 of 2023. Audacy also breaks out revenue by radio format categories and while Sports radio revenue was $71.1 million (up 8.3% over last year), News/Talk revenue was $43 million (a decline of 2.3% from the same period a year ago). Audacy chairman, president and CEO David J. Field comments, “Audacy continued to deliver strong 2024 financial performance with Q2 Adjusted EBITDA more than doubling, up 116% vs. prior year. For the first six months of 2024, Adjusted EBITDA is up 128%. Our accelerating financial performance reflects our significant revenue share gains, low-teen growth in digital advertising, high single-digit growth in network radio, and prudent expense reductions, offsetting continued weakness in traditional ad markets. Notably, our transformational, strategic investments are emerging as a critical driver in our accelerating performance. Recent improvements in our streaming and podcasting platforms, along with further enhancements to our digital monetization and programmatic capabilities are increasing their impact on our top-line and bottom-line results. As previously announced, we received court approval of our consensual pre-packaged Plan of Reorganization in February and are awaiting FCC approval to complete the process. We continue to expect final approval and emergence to occur during the current quarter. The third quarter is currently pacing up low-single digits, and we expect another quarter of significant Adjusted EBITDA growth.”
July 2024 PPM Data – Ratings information for Nielsen Audio’s July 2024 survey period (June 20 – July 17) has been released for Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford.
-hourly money news reports Monday through Friday in middays and PM drive. Robison most recently served as evening news anchor at Townsquare Media’s WKXW-FM, Trenton New Jersey 101.5.” Compass Media Networks also names Joe Mackay director of audio sales. The 25-year radio sales pro, based in Chicago, will manage advertising sales relationships throughout the West Coast and Midwest. Also joining the company as manager of sales planning is Laura Schaeffer. The 10-year radio industry pro will help manage customer relationships and assist sales executives and management with sales proposals and inventory management. She is based in New York.