Yesterday’s (1/30) Top News/Talk Media Stories
The U.S. migrant crisis and the House votes to move forward with Articles of Impeachment against Homeland Secretary Alejandro Mayorkas; the 2024 presidential race and MAGA versus Taylor Swift; the deadly attacks on a U.S. military base in Jordan that Joe Biden blames on Iran; the Israel-Hamas war and the humanitarian crisis in Gaza; the U.S. battle against Houthi rebels in the Red Sea; the Fani Willis allegations; former President Donald Trump’s legal battles; and the FBI announces Chinese hackers threaten critical U.S. infrastructure were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.
Ever since Arbitron (now Nielsen Audio) instituted the Portable People Meter as ratings currency in 2007, the “Holiday” ratings period has been a veritable goldmine for stations employing the wall-to-wall Christmas music programming strategy.
back episodes published before they subscribed. Since many if not most of those were never listened to, the data about listening habits was inaccurate. As the blog notes, podcasts that publish frequently will be most affected. “This is a crucial reset for the podcast industry, a much-needed rightsizing of audience data. This is a defining moment advertisers and podcast creators should both welcome. As hosts look at their downloads and reach for the Advil, they should know Apple is putting the podcast industry on the road to more accurate data. Better audience data inspires more confidence among advertisers and agencies.” Another new feature in iOS 17 is that users who haven’t listened to five downloaded episodes over the past two weeks will stop getting automatically downloaded podcasts. 
I’m no expert, but I do have a theory.
sales division. Farber was most recently an executive director in sales at The Walt Disney Company and ABC. iHeartMedia SVP of sales Joe Donnarumma says, “Nicole’s extensive expertise and Todd’s strategic acumen, paired with their 
proven leadership in navigating the Bay Area’s competitive landscape, make them ideally suited to lead our sales teams toward greater success.” iHM San Francisco region president AJ Punjabi adds, “Bringing Nicole and Todd on board reinforces our mission to innovate and excel. Their fresh approaches are key to elevating our position as a leader in the evolving landscape of audio and digital media.” 
available, ‘The Adam Carolla Podcast’ has remained one of the most popular podcasts on the planet for well over a decade. Fans grew to love the pairing of Adam Carolla & Dr. Drew Pinsky that originated on the world famous KROQ radio and became a cultural touchstone and in 2012 they reunited the partnership for ‘The Adam and Dr. Drew Show.’ In each episode Adam and Dr. Drew take uncensored, nothing-off-limits, calls about sex, drugs, medical and relationship issues. Dr. Drew brings the medicine while Adam’s comedic rants are the spoonful of sugar to make it go down.” PodcastOne president and co-founder Kit Gray adds, “Adam Carolla’s contributions to the medium of digital audio entertainment are immeasurable. From his devoted audience of listeners and advertisers, Adam has inspired legions of loyal fans who tune in daily to hear his comedic take on a wide array of topics. His camaraderie with Dr. Drew is the stuff of legends. This is a podcasting duo that will go down in history as one of the greatest partnerships. As we have grown as a network, so have Adam and Drew and we are thrilled to keep the momentum growing.”
monumental five-volume Bible commentary, The Rational Bible, as well as three other books.” Salem adds that each hour of Prager’s show will contain six more minutes of talk than at present and that third-hour affiliates are being offered the opportunity to take an hour of the Charlie Kirk show, which airs at the same time as Prager’s program. Additionally, Prager will do a monthly virtual “hangout” with subscribers to his Pragertopia +. Salem SVP of spoken word Phil Boyce comments, “Dennis Prager is a true talk radio icon and has been for the last 42 years since he first began on the radio at KABC in Los Angeles hosting the original ‘Religion on the Line.’ Millions of listeners spend the day with Dennis, enjoying his wit, wisdom, and knowledge. He is one of the most viral talk hosts on the air today, and we wanted him to remain on the Salem Radio Network for years to come.”
During his CBS career, he appeared on every CBS News program including “CBS Morning News,” the “CBS Evening News with Dan Rather” and the “CBS Sunday Night News.” For almost 46 years he produced his nationally syndicated radio feature, “The Osgood File,” from which he signed off with his signature phrase, “I’ll see you on the radio.” As Osgood was preparing to retire from “CBS Morning News” in 2016, he was a guest on TALKERS magazine founder Michael Harrison’s podcast. 
One’s WFNI, Indianapolis “The Fan.” After leaving “The Fan,” Dakich began hosting a late morning program streamed on the Outkick Network. Cumulus Indianapolis VP and market manager Darlene Park says, “Indiana’s very own Dan Dakich returns to the airwaves as opinionated as ever and ready to break down all things sports on ‘Indy’s Sports Ticket 1430 AM’ every weekday from 12:00 noon to 3:00 pm. He is an Indiana sports legend, and we are so excited he is bringing his game to our team.” Dakich comments, “Couldn’t be more thrilled to join the fantastic team at ‘Indy’s Sports Ticket 1430 AM.’ The state of Indiana and I have had a lifetime love affair that extends way beyond sports and sharing that daily is going to, once again, be a blast! Can’t wait to get started as we build ‘Indy’s Sports Ticket 1430 AM’ into Indy’s go-to home for all things sports.”
He’s been co-hosting the weekend “Mark and Kichen Show” with Ben Kichen at WEEI. Dondero says, “Obviously I’ve learned a ton from him (Kichen), about the radio business, talking in general. And I’ll say this: Ben Kichen is a star and an underrated talent in this business, whether you’ve heard of him or not. And it has been an absolute joy and pleasure to work with him on the air for almost seven years.” 
Holiday 2023 PPM Data – Information for the Holiday 2023 ratings period (December 7, 2023 – January 3, 2024) has been released for New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey).
radio pros Chris Merrill and Joe Huizenga. Bonneville Phoenix SVP and market manager Ryan Hatch says, “We are thrilled to add new shows that will keep our community informed and connected at such an important time. In addition to being one of the most dynamic and fastest growing cities in the country, Phoenix is also the epicenter of the 2024 election with Arizona being a key battleground state.” St. James served with KTAR-FM from 2010-2020. Merrill hosted a local show on the station from 2014-2017. Huizenga is currently the assistant program director and is a familiar voice as a fill-in host. Station PD Martha Maurer adds, “I am excited to welcome back Bruce and introduce Chris and Joe to our already impressive news and talk teams. This new lineup will bring exciting new energy and depth to our live and local coverage, both on-air and on our growing digital platforms.”
Let’s talk streaming because I don’t get what is happening. Maybe you do.
Avoid THE most-common mistake I hear in promos for talk stations’ weekend ask-the-expert shows: Opening with the Close.
Acknowledging that this publication is fiercely non-partisan and that I – in my role as a broadcaster – am basically the same, I offer the following, not as a political opinion piece, but rather a personal observation based on experience that might shed light on the deeper nature of a large segment of the American population prone to listen to talk radio.
the report as momentum grows in Congress for legislation to ensure AM radio is accessible to the public in all vehicles. NAB president and CEO Curtis LeGeyt states, “When disaster strikes, AM radio has proven time and again its invaluable role as a source of factual, authoritative, up-to-the-minute information that saves lives. It is also a home to a diversity of programming that is often unavailable on other mediums and particularly important to otherwise underserved communities. It is critical that Congress address the need for AM radio capability in vehicles to ensure Americans can turn to local AM stations when they need them the most.” 
more ads that communicate dry features/benefits. Additionally, research indicates that converting existing demand and creating future demand require different creative/copy approaches and different media strategies. Converting existing demand is most efficiently achieved by tightly targeting those “in the market” with rational messaging of product and price information that persuades them to choose the advertiser’s product over others. Creating future demand is most efficiently achieved by targeting very broad audiences of “all category buyers” with emotional messaging that is designed to stand out and be enjoyed by consumers, creating positive memories of the brand that will influence future purchase decisions. Finally, podcast consumers are invested in the success of their favorite shows. Half of weekly podcasts consumers said they wouldn’t mind a couple of extra ads per show so their favorite podcasts could continue. 
re-join WIP once a successor is named. Audacy says a nationwide search is currently underway. The WIP co-host position opened after Jon Marks announced his exit from the station for personal reasons in December. Audacy Philadelphia SVP and market manager David Yadgaroff says, “We’re very excited to bring Spike home to Philadelphia and SportsRadio 94WIP. This is a unique opportunity to add a great talent with a long history in our marketplace to one of our most popular dayparts, and we’re looking forward to having Spike reunite with his longtime friend and colleague Ike Reese and Jack Fritz to shape the future of afternoon drive at WIP.” Eskin comments, “I am thrilled to be able to work with Ike and Jack in afternoons at 94WIP. It’s now the third job of a lifetime I’ve had the opportunity to do. Leaving WFAN and CBS Sports Radio is an incredibly difficult decision. I’m surrounded by talented, great people, and it’s been an amazing experience. I’d like to thank David Yadgaroff, Jeff Sottolano and Rod Lakin for this opportunity, and Chris Oliviero for my time in New York.”