Industry Views

So, What Are the Next Big Topics in Talk Radio?

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Legendary NHL Champion Coach Mike Keenan is this Week’s Guest on Harrison Interviews

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MH: Why is “Talk Radio” Predominantly Conservative?

UCFO - Why is Talk Radio predominantly conservative.

TALKERS publisher Michael Harrison addressed a packed house of New Jersey political, civic, and business leaders at the 16th annual Hurley in the Morning Foundation Charity Dinner in Atlantic City (10/4) discussing the biological and sociological impact of modern era communications technology. In this clip, he answers his most frequently asked question – why is talk radio predominantly conservative?  According to Harrison, it comes down to the popular interpretation and skewed definition of the term “talk radio” coupled with the media business’s trend toward “targeting” audiences by affirming what they already want to hear.  To see a brief clip of Harrison’s comments please click here.

Industry Views

Can Radio Talk Show Hosts Be Replaced By AI?

imTALKERS publisher Michael Harrison addressed a packed house of New Jersey political, civic, and business leaders at last Friday’s Hurley in the Morning Foundation Charity Dinner in Atlantic City (10/4) discussing the biological and sociological impact of modern era communications technology. In this clip, he discusses the potential influence of AI on the talk show host job market. One of the many highlights of Harrison’s 48-minute keynote address was his observation that it is very possible for robots powered by artificial intelligence to be able to hold multi-faceted on-air conversations with each other or with guests or callers by tapping into their ability to instantaneously access every talking point already out there in cyberspace – left, right, or center – and to present them with an endless array of voices and attitudes. To protect their jobs and future against this formidable competitor, Harrison advises talk show hosts to significantly “up their game” and operate with more originality outside the realm of hackneyed talking points.  To see a brief clip of Harrison’s comments please click here.

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MH: Modern Digital Tech Inducing Artificial Telepathy

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TALKERS publisher Michael Harrison went into self-described “woo woo” mode on a packed house of New Jersey political, civic, and business leaders at last Friday’s Hurley in the Morning Foundation Charity Dinner in Atlantic City (10/4) discussing the biological and sociological impact of modern era communications technology. He discussed the potential impact of AI on the talk show host job market, and the shortening of attention spans, as well as a variety of modern era developments in 21st century communications. One of the many highlights of Harrison’s 48-minute keynote address was his observation that the digital rewiring of the Homo sapiens brain within a burgeoning information environment is artificially evolving humanity into a “technologically induced telepathic species.” Harrison said that we already can communicate with just about anyone in the world, at lightning speed, about all the information on the planet and beyond, with our ever-shrinking devices. The next step is to implant chips directly into our sensory lobes. “Then we can communicate without devices by simply twitching our noses or thinking an algorithmic code.” Harrison added, “The children born since 2015 are aliens from the future. We are on the verge of an unprecedentedly huge generational divide.”  To see a brief clip of Harrison’s comments please click here

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Hurricane Milton

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10% AM/FM Radio Listening Growth Expected as Nielsen Eyes Methodological Tweak

According to Cumulus and other reliable sources, in a series of private meetings with customers, Nielsen has reportedly revealed potential plans to enhance the way it generates average quarter-hour audiences in the 48 markets which utilize the Portable People Meter. Crediting to AM/FM radio listening in local PPM markets will increase by +24%. For national marketers and media agencies, the expected impact in 2025 will be a +10% increase in total U.S. listening levels. This week’s Cumulus Media | Westwood One Audio Active Group® blog examines the implications for AM/FM radio.  Here are some key points

• The trend of AM/FM radio surpassing TV in ratings will accelerate: Over the last five years, AM/FM radio has overtaken linear TV in ratings. Based on TV and AM/FM radio audience forecasts, 2025 will see AM/FM radio overtake TV in the all-important 25-54 demographic by 13% and widen its ratings lead over TV among 18-49s by 47%.

• 2025 post-buy analyses will overachieve 2024 media plans: In PPM markets, expect up to +24% increases in audience deliveries based on prior year schedules. For local buys, outcomes will vary by demographic, markets utilized, and AM/FM radio programming format mix.

• AM/FM radio, already America’s number one mass reach media, will experience reach growth in advertising schedules: With an estimated daily reach growth of +7% and weekly week growth of +4%, reach and frequency analyses are expected to experience growth.

• AM/FM radio ads will become more effective as stations increase the number of commercial breaks with shorter durations: With a 3-minute quarter hour qualification, stations could create more breaks of shorter duration. This will significantly benefit advertisers.

TALKERS publisher Michael Harrison’s reaction to this possible course of action is, “The game is played the way the game is scored.  However, we in radio must be careful not to fool ourselves by what could simply be a lowering of the bar. If the fences are moved in an extra hundred feet, the result will be more home runs… but not necessarily better hitting.”

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New Jersey Honors Harrison and Hurley at Charity Dinner – MH Tells Attendees Technology is Rewiring the Human Brain to Induce Artificial Telepathy

In the wake of the enormous success of the 16th Annual Hurley in the Morning Foundation Charity Dinner this past Friday evening (10/4) in Atlantic City (see full story below) in which the amount of money raised by the philanthropic initiative has now exceeded $1.75 million to be distributed to worthy non-profits across the Garden State and beyond, the New Jersey State Senate and General Assembly issued separate proclamations honoring the event’s organizer and founder, Harry Hurley and its guest of honor/keynote speaker Michael Harrison.  The joint resolutions praise both media figures for their outstanding work and careers in radio and service on behalf of the public good.  In addition, Harry Hurley, 33-year veteran morning host on WPG, Atlantic City, was honored by the designation of October 4, 2024 as “Harry Hurley Day” in Atlantic Country, NJ.

MH at dinner

Michael Harrison discusses the enormous changes taking place in the human nervous system as a result of digital and AI technology at New Jersey Charity Dinner.

Michael Harrison tells attendees that modern digital technology is rewiring the human brain with shocking results. One of the many highlights of Harrison’s 48-minute presentation was his observation that due to the rewiring on the human brain by rapidly evolving digital mechanics, we humans are evolving into a “technologically induced telepathic species.”  To see a clip of Harrison’s comments please click here.

Industry News

16th Annual Hurley in the Morning Charity Dinner Ups Total Raised to $1.75 Million

The 16th annual Hurley in the Morning Charity Foundation Dinner took place Friday evening (10/4) at the historic Resorts Casino Hotel in Atlantic City.  The event is a key component each year of the philanthropic work performed by 33-year veteran WPG, Atlantic City morning host Harry Hurley on behalf of non-profits across New Jersey and beyond.

Harry and Van Drew
Harry Hurley (l) is joined by U.S. Rep. Jeff Van Drew (R-NJ) – one of hundreds of elected officials, media, and business dignitaries in attendance Friday evening (10/4) at the 16th Annual Hurley in the Morning Charity Dinner at the Resorts Casino Hotel in Atlantic City.

The gathering was literally a who’s who of the Garden State’s political, business, health care, and cultural communities including U.S. Rep. Jeff Van Drew (R-NJ), U.S Senate candidate Curtis Bashaw, and literally dozens of members of the New Jersey legislature, county leaders, mayors, council members and a broad section of business and industry leaders at the highest level. The gala event, which drew the largest attendance in the event’s colorful history, opened with a video welcome message from New Jersey Gov. Phil Murphy. More than $100,00 was raised at the gathering that evening, which included a remarkably curated silent auction, bringing the foundation’s total to more than $1.75 million.

MH at dinner
Michael Harrison, pictured here addressing the gathering, was the guest of honor and keynote speaker at the Hurley charity dinner, now considered one of the most important radio-related annual philanthropic civic initiatives in America.

TALKERS founder/publisher Michael Harrison served as the dinner’s keynote speaker and guest of honor. In his 40-minute presentation, Harrison discussed a variety of topics including the consequential impact of changing technology on society, the state of radio and journalism, the importance of the First Amendment and education in preserving democracy and the challenges facing unique cities such as Atlantic City in carrying on their meaningful legacies in the brave new world of the 21st century. Highlights of Harrison’s speech will be posted to the TALKERS MEDIA YouTube channel in the coming days.

Harrison stated, “The positive impact Harry Hurley has on South Jersey – economically, politically, and culturally – is a thing of beauty when witnessed up close as I just did this past weekend.  I salute Harry, WPG, and Townsquare Media for setting a stunning example of just how consequential this enduring medium of radio can be when operated by such dedicated, resourceful, and community-minded individuals. I was humbled and deeply honored to be able to play a small role in their magnificent efforts.”

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GOP Eyes New York City WABC Owner John Catsimatidis as Preferred Candidate for Mayor if Adams Resigns

According to a story by reporter Kerry Picket in yesterday’s issue of The Washington Times (10/6), Big Apple Republicans want WABC owner John Catsimatidis to run for mayor of New York City if embattled Mayor Eric Adams resigns from the post and a special election follows.  The article says, according to a New York GOP source, the city’s five county chairmen prefer Catsimatidis, over any other potential Republican looking to become the next mayor of the city.  TALKERS publisher Michael Harrison reacted to the story by saying, “John Catsimatidis would make a great mayor for New York – but NYC’s gain would be radio’s loss.  He’s one of the shining lights among the ranks of today’s radio ownership.” Harrison adds, “As far as I know, this is news to Catsimatidis as well as the rest of us.  I do not believe he has spoken to anyone about this prior to the speculation based on The Washington Times sources.  Regardless, it sure makes sense.” Catsimatidis owns multiple businesses, including a chain of supermarkets in Manhattan and WABC, where he hosts two political talk shows. He also heads up the Red Apple Group, a real estate and aviation company worth about $2 billion in holdings. To read the entire article, please click here.

Industry Views

SABO SEZ: Smart Quotes

By Walter Sabo
A.K.A. Walter Sterling, Host
Sterling Every Damn Night, WPHT, Philadelphia
Sterling On Sunday, TMN

Walter M. SterlingLike you, my guideposts come from innovators, leaders in our business. These are the words I “work” by every day that have led to consultant and host success.

“We will just have to improve security of the building. Next time you are going to stir people up, let me know so I can tell the sales department to raise the rates.” –  Bob McAllan CEO Press Broadcasting, original owners of New Jersey 101.5.

It’s a simple business, people make it hard. In any situation there are three options: Yes, No, Do Nothing. Do nothing is usually the best option.”  – Edward F McLaughlin president ABC Radio Networks, founder of Rush Limbaugh syndication.

“Local news is the most important thing a radio station does. It must be accurate, and it is our business.” – Nick Dirienzo,  New Jersey Radio Hall of Fame inductee; owner WCRV Radio, Washington Borough, NJ.

When asked why he never discusses current events on his # 1 nightly WOR show, Jean Shepherd said, “Because that’s too easy.”

While others found trouble with every single new idea, Al Brady Law, program director always said, “It just might work.”

“There is no reason a station can’t own the ‘news’ image and the ‘cool music’ image.” – George Gilbert, PD WARM, Scranton – who pulled that off.

Being offered a significant marketing budget, Donnie Simpson PD of WKYS, Washington replied, “No thank you… if we put out one wrong image or message, we could ruin our relationship with the listener”  Mr. Simpson earned # 1 in DC with an Arbitron 10.0 share.

About Spotify and Pandora: “There has always been a box of records next to the radio.” – Bob Pittman, CEO, iHeartMedia.

“If they’re not fearless and having fun, they are useless.” On high powered, talented DJs. – Ruth Meyer, Radio Hall of Fame inductee and PD of New York’s top 40 WMCA, WNEW, and WHN.

“For WABC, as a top 40, 7:00 pm to midnight was their morning drive.” – Steve Goldstein, CEO Amplifi Media.

“Imagine if TV started on a cable distribution system. Then one day, it became possible to distribute without wires… over the air! That would have been considered a spectacular advancement!” – Michael Harrison who gives us daily permission to think different!

“No, please we don’t need to hear that story. We hear your show all day in the house. Save it for your show.” – Any one of the four women who have to live with me.

Your turn.

Consultant Walter Sabo A.K.A. Walter M Sterling has a nightly show “Sterling Every Damn Night” heard on WPHT, Philadelphia 9:00 pm – 12:00 midnight. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs Sundays 10:00 pm – 1:00 am ET, and is now in its 10th year of success. He can be reached by email at waltermsterling@gmail.com or Sabowalter@gmail.com.

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Pop Music Band Invites Radio Talk Show Hosts to Appear in Music Video

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TALKERS News Notes

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EXCLUSIVE DEBUT: Richard Neer’s New Radio Short Story, “Invisible Airwaves”

Invisible Airwaves

Legendary WFAN, New York personality Richard Neer, an accomplished author as well as a radio broadcasting pioneer in both the album rock and sports-talk genres, has written a fascinating short story that takes place in a contemporary radio setting. TALKERS is proud to publish its world debut today (9/30) marking the first time in its 34-year history that the trade journal is presenting a work of literary fiction based on the media.  TALKERS publisher Michael Harrison states, “Our talk media industry readers will find this short story relatable, dramatic and compelling.”

Kelly Sterling, a lifestyle reporter for The Washington Post, sets out to find Greg Campbell, a once-prominent DC radio talk show host who vanished from the airwaves more than two decades ago. His search leads him to a small town in rural Virginia, where Campbell broadcasts from a tiny station with little reach. Now in his nineties, Campbell continues to deliver thoughtful, reasoned commentaries, offering a rare voice of moderation in an increasingly polarized media landscape. Sterling meets Campbell and his daughter, Grace, who cares for him and supports his passion for broadcasting. Despite the station’s humble setting, Campbell’s love for radio and dedication to the principles of journalism shine through as he prepares for each broadcast. As Sterling digs deeper, he discovers there’s more to the story of Campbell’s life and career than he initially expected, revealing layers of resilience, purpose, and the enduring impact of one man’s voice.

To read the story in its entirety, please click here.

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Joe “Pags” Pagliarulo is this Week’s Guest on Harrison Video Podcast

Harrison Pags

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Hundreds Gather for RI Radio-TV Hall of Fame Induction Ceremony

More than 320 broadcasters from the vibrant Rhode Island radio and television industries turned out last night (9/25) in celebration of the state’s industry Hall of Fame inductions at the Crowne Plaza in Warwick, RI.Hall of Fame Logo  Six members of the state’s broadcasting community were inducted including Betty-Jo Cugini of WERI/WRX Radio/WLNE-TV/WJAR-TV;  Chris DiPaola of WBLQ-AM Radio (posthumously); Joe Hassett, color commentator Providence College Basketball;  Dan Yorke of WPRO-AM Radio/WPRI-TV; Paul Zangari of WEAN-AM Radio/RI PBS/ WPRO-AM Radio; and Sean Daly, WLNE-TV/WPRI-TV.  An emotional high-point of the ceremony took place when the late Chris DiPaola was inducted as the inaugural recipient of the Ron St. Pierre Radio Innovator Award – named after the late RI radio legend who passed away earlier this year. The award was accepted by DiPaola’s father and son. TALKERS publisher Michael Harrison attended the event, noting, “Last night’s beautiful gathering was a reminder that local radio and television are very much alive and well in Rhode Island.  There were laughs, tears, pride, camaraderie, and an abundance of good vibes. It was inspirational!”

For more information, please click here.

Huggies
Hug of Fame. Inductee Dan Yorke, afternoon host at WPRO and longtime TALKERS Heavy Hundred member, and Michael Harrison share an emotional moment.
HC MH JC JM
(L-R): Consultant Holland Cooke, Michael Harrison, WABC commentator Joe Connolly and agent John McConnell.
Gene and Mike
(L) WPRO-AM/FM morning legend and TALKERS Heavy Hundred member Gene Valicenti. (R) Consultant Mike McVay.

 

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TALKERS News Notes

Salem Radio Network and the Salem News Channel Will Simulcast CBS News VP Debate.   Beginning at 9:00 pm ET on Tuesday (10/1), Salem will simulcast the 90-minute debate between U.S. Sen. JD Vance and Gov. Tim Walz that will be moderated by “CBS Evening News” anchor Norah O’Donnell and Margaret Brennan, host of “Face the Nation.”  Immediately prior to the simulcast, SRN and SNC will broadcast a two-hour Salem “Pre-Debate Special” beginning at 7:00 pm ET. Salem’s Larry Elder will host the program and will be joined by SRN’s Mike Gallagher, Dr. Sebastion Gorka, Dennis Prager, and Tony Perkins. Phil Boyce, SVP for Spoken Word at Salem Media Group, tells TALKERS, “Who better to host our Pre-Debate coverage than Larry Elder who ran for Governor of California and then for President. He’s been in that chair before, so he knows what to say. Stations who sign up for coverage are in for a treat!” Interested stations in the East Coast and Central regions can contact Jim Bligh at  jbligh@srnradio.com or 212-419-4663.  On the West Coast or in the Midwest region (North Dakota to Texas) contact Kelli DeShan at  kdeshan@srnradio.com or 972-707-6882.

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WABC Owner John Catsimatidis is this Week’s Guest on Harrison Video

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Monday Memo: Plan Now… or Ghost

By Holland Cooke
Consultant

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Radio Hosts Invited to Appear in Forthcoming Gunhill Road Music Video Celebrating Talk Radio

Gunhill Road Needs You!

Gunhill Road, the perennial pop music ensemble that has attracted hundreds of thousands of worldwide followers with its growing repertoire of issue-oriented songs and music videos, is currently in production with an anthem celebrating talk radio. Titled “Don’t Stop Talkin’” – the song is an uplifting and infectiously catchy tune about the vital role talk radio plays in serving the cause of American freedom of speech.  With lines that include “As long as you’ve got a voice, don’t ever stop!” and “As long as you’ve got the truth, don’t ever stop!” the original composition co-written by band members Steve Goldrich, Paul Reisch, Brian Koonan, and Michael Harrison encourages talk radio practitioners to keep up the good work and great service they provide the nation.Gunhill Road Logo The images accompanying the music will be a dynamic montage of individual radio talk hosts in the process of doing their shows.  The group invites talk show hosts from around the country – local and syndicated – to contribute video clips of themselves in action on the mic. The clips need not be longer than one minute and show the face of the host on air in the studio (even if it is a home studio) and, if possible, show the station or program logo in the frame.  Obviously, the group cannot guarantee inclusion in the final product, but every effort will be made to do so. Gunhill Road video producer (and TALKERS VP/associate publisher) Matthew B. Harrison states, “The members of Gunhill Road are so grateful for the attention and airplay they have received over the past five years from talk radio that they want to give something special back to the industry and its medium.”  Interested hosts should send their video clips to info@talkers.com along with permission to use them in the video.  The deadline for clips to be considered is October 11, 2024.  For more information about Gunhill Road please visit www.GunhillRoadMusic.com.

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Today is Constitution Day

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TALKERS News Notes

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Bill O’ Reilly is This Week’s Guest on Harrison Video Podcast

Click Heree
Is the new communications technology a threat to free speech and privacy?  Has the presidency become too much of a media and cultural focal point in our society?  How important is character versus competency in judging public officials?  What impact is AI having on academic honesty?  Is YouTube creating a sea change in the national media landscape?  These questions and more are tackled in a fascinating interview conducted by TALKERS publisher Michael Harrison with radio, TV, and online talk icon, Bill O’ Reilly on this week’s installment of “Up Close Far Out” presented by the new TALKERS Media YouTube channel.  In addition to being a major cable news/talk TV pioneer and a successful cross-platform talk media commentator still going and growing in the digital era, O’ Reilly is the author of 18 consecutive #1 New York Times best sellers.  Harrison and O’ Reilly discuss his new release, Confronting the Presidents: No Spin Assessments from Washington to Biden among an array of topics.  Don’t miss this!  To view the program in its entirety, please click here.

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TALKERS News Notes

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Monday Memo: Podcasting and Broadcasting

By Holland Cooke
Consultant

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Listeners now expect what-they-want when-they-want-it. And advertisers want their attention wherever they can get it. So, yes, archiving on-air programming for on-demand consumption has value. Respecting how scarce attention is, this tip: In addition to whole-hour airchecks, offer short, single-topic show excerpts, and title them as obviously as possible. Don’t expect listeners to click-click-click through or sit-through an hour-long aircheck for three great minutes about “How to keep Alexa from spying on you.” So post-and-Tweet that.  Otherwise, understand how broadcasting and podcasting are cousins, not siblings.

How podcasting is unlike radio: AM/FM broadcasters’ content is mass-appeal, and locally-oriented. But the best podcast topics are “narrowcast” stuff. And you’re on what we used to call “the Worldwide Web.” So going real narrow is opportune. Example?

Do a podcast about gardening, and you’ll get lost-in-the-weeds. Do one about growing vegetables year-round in a vertical hydroponic garden in a closet and you’ll click.

 

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