Industry News

Boomer and WFAN, New York Ink Extension

WFAN, New York morning drive personality Boomer Esiason signs a multiyear extension with the Audacy sports talk giant. Esiason co-hosts the “Boomer & Gio” show with Gregg “Gio” Giannotti. Audacy notes that this new deal brings Esiason past 20 years as morning drive host at WFAN, making him the longest-tenured morning show host in the station’s history, surpassing Don Imus. Audacy Newim York market president Chris Oliviero says, “Boomer has become a true cornerstone in the long, storied history of WFAN. He was already the highest-rated morning show in the FAN record books, and now, with this new extension, he will add longest-running to his accolades. And most excitedly, we are certain the best is still yet to come as Boomer begins this new chapter in his career by making a longterm commitment to the FAN, along with a creative vision for elevating the brand together to new heights.” Esiason comments, “For the last 17 years, it has been an honor to be the voice that New York sports fans wake up to. I could not be more excited to continue delivering four hours of entertaining conversation at the most vibrant and storied sports radio station in the country, working alongside the morning crew. I would like to thank Audacy, Chris Oliviero, and, most importantly, our passionate listeners for the opportunity to continue on this incredible ride.”

Industry Views

Pending Business: Non-Compete

By Steve Lapa
Lapcom Communications Corp
President

imIt’s complicated, this whole Federal Trade Commission ruling potentially banning the non-compete. Considering where you stand on the non-compete concept, it’s really all about evaluating the five “C” profile of your media business.

Personally, I sit at a roundtable where all sides are given equal consideration. More about that roundtable later.

First the five Cs of your media business: Company, Culture, Customers, Competition, Compensation. Let us define each.

1. Company – What is the image and reputation of your Company (management) internally?

Externally? Is your Company viewed as a destination or last resort for employment?

2. Culture – Is the atmosphere on your sales team or in your talent pool upbeat, positive performance driven, supportive, with access to key management? Is there a feedback loop that makes employee voices valued in this new world of Zoom, Teams, etc.? Is achievement recognized in a positive manner? Do sellers and talent have input into goals? Are missed goals treated like broken glass or the start of a learning curve?

3. Customers – Advertisers and audience are important customers. Advertisers, the cash register of any ad-based media model, move in only three directions – increase their spend, decrease their spend, flatline spending. Audience scale is the currency of your performing talent. Audience, like advertisers, can only go in three similar directions – increase, decrease, level off. If you are a subscription-based media entity, pay close attention to overdelivering subscriber expectations and lowering churn.

4. Competition – Keep a close eye on what your competitors are paying, how they are recruiting and what they are changing.

5. Compensation – My favorite. Have the courage to pay for performance at the high end and many of your non-compete clauses may not be needed.

Check the boxes on all five Cs in the model as outlined. Now back to my roundtable.

When you consider your company’s view, the non-compete in any media business that provides training (sales, talent, and other personnel), promotional investment, exposure to confidential research and strategies, is not simple to eliminate.

Consider the following:

1. The talent/show that is backed with a six-figure promotional campaign. Should the talent/show be allowed to seek employment at a competitor who is smart enough to realize, your company invested the money to make the talent/show a success, and all the competitor needs to do is revise compensation and lift a few restrictions? Your company’s investment could never be paid back.

2. Ever sit in on a focus group project? When the participants open the perception spigot, the bucket can fill up with verbal gold. Whomever gains access to that research and the resulting strategic change in direction has their hands on confidential information that can help drive results off the charts. How is the company’s investment in that research protected? What about the employees learning how it all works?

3. Good sales training, seminars, and off-site are not cheap, and considered an investment in all sellers and management. Should you really be permitted to walk across the street with no notice and all that expensive training in your laptop?

I’m writing this column as a roundtable, considering all sides and it is still complicated.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry Views

Monday Memo: 50 Years, Same Station!

By Holland Cooke
Consultant

imAPPLAUSE for Daniel Centofanti, a good egg, known to several generations of Southern New Englanders as “Giovanni,” mornings on WPRO-FM, Providence… until today, the 50th anniversary of the station’s format flip from Beautiful Music to CHR.

1974 was also the year I went to work there, doing nights on WPRO-AM. And Gio’ was that kid, loitering at the radio station…UNTIL – as happened to so many of us budding broadcasters – someone called in sick, and PD Gary Berkowitz told him “You’re on!”

im

Back to the future: That kid is now 68, which makes me feel older than when I was 68. Take a bow, amigo. Here’s how local TV broke the news:

https://turnto10.com/news/local/local-radio-legend-giovanni-of-92-pro-fm-announces-retirement-after-50-years-on-air-southern-new-england-rhode-island-february-15-2024

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.

Industry News

Audacy Cuts Hit KDKA-AM, Pittsburgh’s Rick Dayton

Among the employees of Audacy terminated in its ongoing reduction in force is Rick Dayton, the formerim KDKA-TV personality who became afternoon drive host at news/talk KDKA-AM, Pittsburgh in December of 2020. Colin Dunlap appears to be set to continue hosting the afternoon drive show solo. Audacy has stated that these staff cuts will amount to “less than 2%” of the company’s workforce.

Industry News

iHeartMedia Named Webby Podcast Company of the Year

At this year’s Webby Awards, iHeartMedia was named the Webby Podcast Company of the Year. iHeartMedia was recognized with 18 Webby Awards, 38 nominations and 16 honorees. The Webby Awards is an international awards program that celebrates the best of the internet across various forms of media, including websites, video, advertising, media & PR, social, apps and podcasts. The ceremony is overseen by the International Academy of Digital Arts & Sciences.

Industry News

Audacy Sports Debuts

Audacy announces that it is launching Audacy Sports, a move that will aggregate its broadcast, digital, and podcast inventory under the banner that “unleashes a market-differentiating opportunity for advertisers to connect with 43 million monthly listeners across the company’s sports portfolio while continuing to build equity in the Audacy brand.” The company says this follows its recent unveiling of Audacy Podcasts, a move to consolidate its podcast production and go-to-market monetizationim approach. Audacy SVP of sports monetization Lee Davis states, “We’re thrilled to bring together our unrivaled sports portfolio under Audacy Sports. Consolidating our cross-platform sellable assets under one name creates a compelling opportunity for brands to connect with listeners at scale – through our digital and broadcast network platforms or locally, through our owned sports stations – wherever and whenever they tune into Audacy content.” Audacy Sports is powered by the company’s 40 owned-and-operated all-sports stations and affiliates, 160 sports streaming channels on the Audacy app, a sports podcast network featuring over 600 titles and live events, 150 professional and collegiate teams – including play-by-play broadcasts, the Infinity Sports Network (formerly CBS Sports Radio) and BetQL Network.

Industry News

“98.5 The Sports Hub” Names Tim McKone to Midday Show

Beasley Media Group’s sports talk WBZ-FM, Boston “98.5 The Sports Hub” announces that Timim McKone is named the new headline anchor and co-host on the station’s “Zolak & Bertrand” midday program. McKone takes over for Rob “Hardy” Poole, who moved to mornings with Fred Toucher on the station in January 2024. McKone has been a part-time on-air personality at the station since 2013. In addition to co-hosting and providing headlines on all weekday and weekend shows across the station, he has served as studio host for the Celtics and Bruins radio broadcasts.

Industry News

March 2024 PPM Ratings Takeaways – Part Four

imThe fourth and final round of ratings data from Nielsen Audio’s March 2024 PPM survey has been released for: Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford. The March 2024 survey period covered February 29 – March 27. TALKERS managing editor Mike Kinosian presents his “Ratings Takeaways” from these 12 markets. Despite being a combined -2.5 in back-to-back down or flat sweeps (11.5 – 9.0 – 9.0, 6+), iHeartMedia news/talk WISN is #1 for the seventh consecutive month. For the fourth time in a row, crosstown format foe – Good Karma Brands’ WTMJ – is unlisted. Appearing at #22, Civic Media progressive news/talk WAUK “The Sha 101 FM” posts a .2 (6+). Repeating in fifth-place, Cumulus Media Nashville news/talk WWTN posts its third progressive trend for a combined +2.6 (3.9 – 5.4 – 5.7 – 6.5, 6+). Meanwhile in that Tennessee market, iHeartMedia’s similarly-formatted WLAC is trending 2.1 – 2.1 – 1.8 (January – February – March, #17 to #18, 6+). Albeit that their combined March 2024 6+ total is 4.8, three news/talkers surface in West Palm Beach’s top twenty. Specifically, Hubbard’s WFTL bounces back from a February dip of seven-tenths with a gain of three-tenths (3.0 – 2.3 – 2.6, ninth to eighth, 6+), while iHeartMedia’s WJNO is up or flat the third straight time (.6 – .9 – 1.1 – 1.1, #14 to #13, 6+) and ties co-owned WZZR (1.4 – 1.1, flat at #13, 6+). With a half-share March increase to 6.2 (sixth to fifth, 6+), Audacy Hartford’s WTIC-AM continues an alternating down-up-down pattern that began in October and has yielded an overall +1.1 (5.1 – 4.8 – 5.3 – .2 – 6.6 – 5.7 – 6.2, 6+). Remaining flat at 1.6 (6+), cross-town Red Wolf-owned WDRC-AM slips from #14 to #16. See Mike Kinosian’s complete “Ratings Takeaways” from this group of markets here.
Ratings Takeaways

March 2024 PPM Ratings Takeaways – Part Four

March 2024 PPM Data – Information for the March 2024 survey period (February 29 – March 27) has been released for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford.

The only requirement for a spoken-word station to be included here is that they be a Nielsen Audio subscriber – there are no share or rank thresholds.

NBA and NHL team names of corresponding spoken-word flagship(s) are bolded.

DNA – DNA = Did Not Appear – Does Not Appear

Comparisons are February 2024 – March 2024 (6+).

 

AUSTIN

News/Talk

KLBJ-AM 5.1 – 3.8, #5 – #9

KJCE .3 – .1, #28 – #30

 

News

None

 

Sports Talk

KBPA-HD2  .5 – .9, #24 – #21

KVET-AM .9 – .7, #21 – #23

KTAE DNA – DNA, DNA – DNA

 

Public Radio News/Talk

KUT 7.4 – 8.4, #2 – #2

KUT-HD2 DNA – DNA, DNA – DNA

 

Note: News/talk KLBJ-AM’s -1.3 (5.1 – 3.8) is Austin’s largest (6+) February 2024 – March 2024 decrease.

 

 

RALEIGH

 

News/Talk

WTKK 8.0 – 7.3, #3  – #4

WPTF .8 – .6, #19 – #23

 

News

WRAL-HD3 .3 – .5, #24 – #24

 

Sports Talk

WCMC-FM 2.2 – 3.0, #15 – #13 (Carolina Hurricanes)

WCMC-FM HD2 .2 – DNA, #25 – DNA (Carolina Hurricanes)

 

Public Radio News/Talk

WUNC 8.5 – 8.7, #2 – #2

 

 

 

 

INDIANAPOLIS

 

News/Talk

WIBC 4.9 – 5.1, #10 – #8

 

News

WOLT-HD2 .2 – DNA, #25 – DNA

 

Sports Talk

WIBC-HD2  3.0 – 2.6, #16 – #16

WNDE .5 – .5, #21 – #22

WXNT .2 – DNA, #25 – DNA

 

Public Radio News/Talk

WFYI 4.6 – 5.6, #11 – #6

 

Sports talk WFNI (DNA – DNA) is the flagship of the Pacers.

 

 

MILWAUKEE

 

News/Talk

WISN 9.0 – 9.0, seventh consecutive month at #1

WAUK DNA – .2, DNA – #22

WLIP .1 – .1, #27 – #26

WTMJ DNA – DNA, DNA – DNA 

WGKB DNA – DNA, DNA – DNA

 

News

None

 

Sports Talk

WRNW 2.1 – 2.4, #15 – #15

WSSP .2 – .2, #20 – #22

WOKY .1 – .1, #20 – #26

WKTI DNA – DNA, DNA – DNA

 

Public Radio News/Talk

WUWM 2.6 – 2.9, #13 – #13

WHAD 1.2 – 1.3, #17 – #17

WHAD Stream  DNA – DNA, DNA – DNA

 

 

 

 

NASHVILLE

 

News/Talk

WWTN 5.7 – 6.5, #5 – #5

WLAC 2.1 – 1.8, #17 – #18

 

News

WNRQ-HD2 DNA – DNA, DNA – DNA

 

Sports Talk

WGFX 4.9 – 6.6, #9 – #4

WPRT 1.5 – 2.3, #19 – #17 (Predators)

 

Public Radio News/Talk

WPLN 4.9 – 4.8, #9 – #9

WPLN-HD3 Stream .2 – .2, #24 – #23

 

Note: Sports talk WGFX’s +1.7 (4.9 – 6.6) represents the largest (6+) February 2024 – March 2024 increase by any station in these 12 PPM-markets.

 

 

 

PROVIDENCE

 

News/Talk

WPRO-AM 6.8 – 6.2, #4 – #5

WHJJ  1.1 – 1.3, #13 – #13

 

News

None

 

Sports Talk

WVEI 1.7 – 1.5, #11 – #11

WPRV DNA – .1, DNA – #18

WBZ-FM DNA – DNA, DNA – DNA

 

Public Radio News/Talk

WGBH 2.4 – 2.1, #8 – #8

WNPN 1.4 – 1.4, #12 – #12

WCAI .1 – .1, #18 – #18

 

 

 

NORFOLK

 

News/Talk

WNIS  2.0 – 2.0, #14 – #14

WGH-FM HD2  .2 – .1, #23 – #23

 

News

WNOH .3 – .3, #22 – #21

 

Sports Talk

WVSP 1.4 – 1.3, #16 – #17

WGH-AM .2 – .1, #23 – #23

 

Public Radio News/Talk

None

 

 

JACKSONVILLE

 

News/Talk

WOKV-FM 8.9 – 8.3, #3 – #3

 

News

WJBT-HD2 .DNA – DNA, DNA – DNA

 

Sports Talk

WOKV-AM .2 – .2, #21 – #21

 

Public Radio News/Talk

WJCT 2.2 – 2.1, #13 – #13

 

 

 

 

WEST PALM BEACH

 

News/Talk

WFTL 2.3 – 2.6, #9 – #8

WZZR 1.4 – 1.1 #13 – #13

WJNO 1.1 – 1.1, #14 – #13

 

News

None

 

Sports Talk

WMEN .5 – .4, #16 – #17

WBZT .4 – .4, #18 – #17

 

Public Radio News/Talk

WLRN 2.1 – 2.6, #10 – #8

WLRN-HD2 Stream DNA – DNA, DNA – DNA

 

 

 

GREENSBORO

 

News/Talk

WPTI 3.2 – 3.5 #10 – #11

 

News

None

 

Sports Talk

None

 

Public Radio News/Talk

WFDD 4.7 – 4.6, #6 – #6

WUNC 2.6 – 2.5, #12 – #12

 

 

MEMPHIS

 

News/Talk

WREC 1.5 – 1.8, #10 – #8

KWAM .4 – .4, #13 – #13

 

News

None

 

Sports Talk

WMFS 2.5 – 2.3, #7 – #7 (Grizzlies)

WMFS Stream .2 – .2, #14 – #15 (Grizzlies)

 

Public Radio News/Talk

WKNO 1.7 – 1.6, #9 – #10

WKNO-HD2  DNA – DNA, DNA – DNA

 

 

 

HARTFORD

 

News/Talk

WTIC-AM 5.7 – 6.2, #6 – #5

WDRC-AM 1.6 – 1.6, #14 – #16

WTIC-AM Stream .4 – .2, #18 – #20

WPOP DNA – .2, DNA – #20

 

News

None

 

Sports Talk

WUCS 1.4 – 2.1, #16 – #13

 

Public Radio News/Talk

WNPR 5.1 – 5.0, #7 – #7

WFCR .4 – .4, #18 – #18

 

Industry News

Genesis Communications Network to Shut Down

TALKERS has learned that effective Sunday May 5, Genesis Communications Network (GCN) will be ending its broadcasting operations.  In a letter sent to its program producers, signed by GCN owner/CEO Ted Anderson and chief engineer George Prondzinski, it states, “It is with great sadness, I wish to inform you that the Genesis Communications Network will be closing effective Sunday May 05, 2024. im This decision has been most difficult for us to make in lieu of poor economic and industry conditions. We apologize for the inconvenience this will cause you and appreciate your affiliation with GCN.”  GCN was launched in 1998 by Anderson and has featured a diverse line up of daily and weekend programming covering politics, finance, health, self-help, how-to and topics of general interest. At last count the network was carrying 37 hosts and programs including Alex JonesWhen asked by TALKERS if GCN would continue in any form, Anderson replied, “No, I’m done but would entertain proposals from anyone interested.”  

Ratings Takeaways

March 2024 PPM Ratings Takeaways – Part Three

imMarch 2024 PPM Data – Information for the March 2024 ratings period (February 29 – March 27) has been released for Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus.

The only requirement for a spoken-word station to be included here is that they be a Nielsen Audiosubscriber – there are no share or rank thresholds.

NBA and NHL team names of corresponding spoken-word flagship(s) are bolded.

DNA – DNA = Did Not Appear – Does Not Appear

Comparisons are February 2024 – March 2024 (6+).

PORTLAND

News/Talk

KXL 6.9 – 6.5, #2 – #2

KEX 1.5 – 1.8, #21 – #20

KUFO .8 – .8, #24 – #23

KPAM .1 – .2, #34 – #32

News

None

Sports Talk

KFXX 1.6 – 1.5, #20 – #21

KXTG 1.2 – 1.5, #22 – #21

KPOJ .6 – .5, #26 – #26 (Trailblazers)

KMTT .1 – .2, #34 – #32

KFXX Stream  DNA – .1, DNA – #36

Public Radio News/Talk

KOPB 5.1 – 5.8, #4 – #3

KOPB Stream  1.0 – .7, #23 – #25

CHARLOTTE

News/Talk

WBT-AM/FM 4.6– 4.0, #8 – #8

News

WRFX-HD2 DNA – DNA, DNA – DNA

Sports Talk

WFNZ-FM 3.4 – 3.9, #14 – #9 (Hornets)

WSOC-HD3 DNA – DNA, DNA – DNA

Public Radio News/Talk

WFAE 4.9 – 4.4, #6 – #6

WNSC .8 – .8, #18 – #20

WFAE-HD3 DNA – DNA, DNA – DNA

SAN ANTONIO

News/Talk

WOAI 2.7– 2.6, #14 – #14 (Spurs)

KTSA 2.3 – 1.9, #16 – #17

News

None

Sports Talk

KTFM .9 – .8, #25 – #24

KTKR .5 – .5, #30 – #29

KZDC .3 – .4, #33 – #32

Public Radio News/Talk

KSTX 2.3 – 2.7, #16 – #13

SACRAMENTO

News/Talk

KFBK-AM 7.3 – 6.5 #3 – #4

KSTE-AM 2.9 – 2.5, #12 – #16

News

None

Sports Talk

KHTK 1.4 – 1.7, #18 – #18 (Kings)

KIFM .9 – .9, #23 – #21

KIFM Stream  DNA – DNA, DNA – DNA

Public Radio News/Talk

KXJZ 2.8 – 2.8, #13 – #13

KQEI .3 – .3, #27 – #22

KQED .1 – .1, #29 – #29

KUOP DNA – DNA, DNA – DNA

PITTSBURGH

News/Talk

KDKA-AM 4.5 – 3.8, #9 – #10

KDKA-AM Stream  .3 – .2, #23 – #25

News

None

Sports Talk

KDKA-FM 7.6 – 8.4, #3 – #2

KDKA-FM Stream  .6 – .4, #19 – #21

WBGG DNA – .1, DNA – #26

Public Radio News/Talk

WESA 5.2 – 5.2, #8 – #8

Note: Sports/talk KDKA-FM’s +.8 (7.6 – 8.4) represents Pittsburgh’s largest (6+) February 2024 – March 2024 increase.

SALT LAKE CITY

News/Talk

KSL-AM/FM 6.4 – 6.7, #3 – #2

KNRS-AM/FM 3.1 – 2.6, #13 – #17

KKAT DNA – DNA, DNA – DNA

News

None

Sports Talk

KALL .8 – .9, #23 – #23

KZNS-FM .7 – .5, #24 – #24 (Utah Jazz)

KZNS-AM .1 – .3, #28 – #26 (Utah Jazz)

KZNS-AM Stream  .1 – DNA, #28 – DNA (Utah Jazz)

KZNS-FM Stream  DNA – DNA, DNA – DNA (Utah Jazz)

KOVO DNA – DNA, DNA – DNA

Public Radio News/Talk

KUER 2.8 – 3.4, #15 – #13

KBYU-HD2 Stream  .3 – .1, #27 – #27

KUMT DNA – .1, DNA – #27

LAS VEGAS

News/Talk

KMXB-HD3 .9 – 1.1, #26 – #26

KXNT .6 – .5, #29 – #30

KMZQ DNA – .1, DNA – #37

KXNT Stream .1 – DNA, #36 – DNA

News

None

Sports Talk

KKGK .3 – .6, #32 – #28 (Golden Knights)

KWWN .6 – .4, #29 – #32

KRLV .2 – .2, #34 – #33

KENO DNA – .1, DNA – #37

Public Radio News/Talk

KNPR 1.6 – 1.7, #22 – #22

ORLANDO

News/Talk

WTKS 5.0 – 5.9, #7 – #5

WDBO 3.1 – 3.5, #13 – #12

WFLF .8 – .7, #19 – #19

WFYY-HD3 .3 – DNA, #24 – DNA

News

None

Sports Talk

WYGM .8 – .8, #19 – #18 (Magic)

WOCL-HD2 DNA – DNA, DNA – DNA

Public Radio News/Talk

WMFE 2.4 – 1.7, #14 – #15

CINCINNATI

News/Talk

WLW 10.2 – 11.3, #2 – #1

WKRC 6.1 – 6.0, #5 – #5

News

None

Sports Talk

WCKY 1.1 – 1.0, #19 – #19

WSAI .6 – .6, #21 – #21

Public Radio News/Talk

WVXU 3.1 – 3.2, #10 – #10

Note: In addition to advancing to #1, news/talk WLW’s +1.1 (10.2 – 11.3) represents Cincinnati’s largest (6+) February 2024 – March 2024 increase.

CLEVELAND

News/Talk

WTAM 5.8 – 5.4, #9 – #9 (Cavaliers)

News

WMMS-HD2 DNA – .1, DNA – #23

Sports Talk

WKRK 3.7 – 4.3, #11 – #10

WKRK Stream .4 – .4, #21 – #21

WARF .2 – .2, #22 – #22

Public Radio News/Talk

WKSU 6.4 – 7.2, #6 – #5

WKSU-HD4 DNA – DNA, DNA – DNA

KANSAS CITY

News/Talk

KMBZ-FM 4.4 – 5.3, #6 – #4

KCMO-AM 2.3 – 2.0, #14 – #16

KMBZ-AM 1.8 – 1.4, #17 – #18

KMBZ-FM Stream .8 – 1.0, #22 – #22

KCMO-AM Stream DNA – DNA, DNA – DNA

KMBZ-FM HD2 DNA – DNA, DNA – DNA

News

None

Sports Talk

KCSP 3.0 – 1.8, #12 – #17

KCSP Stream  .3 – .1, #25 – #29

KWOD .1 – .1, #28 – #29

Public Radio News/Talk

KCUR 2.9 – 2.9, #13 – #12

KANU-HD2 DNA – DNA, DNA – DNA

Notes: News/talk KMBZ-FM’s +.9 (4.4 – 5.3) represents Kansas City’s biggest (6+) February 2024 – March 2024 increase.

Conversely, sports/talk KCSP’s -1.2 (3.0 – 1.8) is the market’s largest (6+) February 2024 – March 2024 decrease.

COLUMBUS

News/Talk

WTVN 5.3 – 5.2, #7 – #8

News

WYTS DNA – DNA, DNA – DNA

Sports Talk

WBNS-FM 7.2 – 8.6, #2 – #2 (Blue Jackets)

WBNS-AM .3 – .4, #21 #20 (Blue Jackets)

WMNI .1 – .3, #22 – #22

WBNS-FM HD2 DNA – DNA, DNA – DNA

Public Radio News/Talk

WOSU 5.6 – 5.9, #6 – #6

Note: Sports/talk WBNS-FM’s +1.4 (7.2 – 8.6) represents Columbus’ largest (6+) February 2024 – March 2024 increase.

Up next: March 2024 overviews for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford.

Mike.Kinosian@gmail.com

Industry Views

Sabo Sez: Tap into The Book of Secrets

By Walter Sabo
Consultant, Sabo Media Partners
A.K.A. Walter M. Sterling
Radio Host, “Sterling On Sunday”
Talk Media Network

imGrowing a brand is a memory game. Which message will a target consumer value, remember it and take it to the cash register?  The answer is not complicated but it is complex.

A great amount of energy and brain power goes into brand names, logo design, show topics but very little study is made of how often a company should deliver information to their target. The answer to the question of “how often” is critical to landing marks in the Nielsen diary, seeking for your station online or in-car. Effective frequency is essential to everyone’s success!

“When you’re sick of the song, that’s when the listener is just hearing it…” isim about all the science any of us have been tutored in on the subject of effective frequency.

Frequency of message has, in fact, been studied for over 100 years and the answers are astonishing!  The most important, useful  frequency of message studies are in the book, Effective Frequency: The Relationship Between Frequency and Advertising Effectiveness.

I bought the book in 1981 to find answers to how much external advertising does a station need to win (remember?)… how often to rotate a song promo or topic? The answers are not found in myth and legends but in hard studies conducted by companies such as Lever Brothers and Procter & Gamble.

The book was assembled by the Association of National Advertisers. It is a collection of landmark major studies on how memory is Impacted by the frequency of message exposure.  Expertise on the workings of memory is obviously the most important knowledge in a Nielsen diary market and vital to growth in metered markets if a station has been starved of a promotion budget. This book was edited by the head of research for Lever Brothers, Michael J. Naples.

The next three Sabo Sez columns will highlight more actionable data from the book. For example, the studies in the book offer hard data about on how many spots your listener can tolerate, how often to state and restate the topic, phone number, your name and more. This book has, by far, offered my work the most powerful guidance of any source.

Here are a few facts you might be able to put to use right now:

1. The first and last spot in a cluster enjoys the greatest recall. Promos work equally well in either position. Spots placed first and last should be charged more.

2. Moving money out of a TV campaign and putting it into a radio campaign will neither diminish nor improve response. BUT holding the money in a TV campaign and adding money for a radio campaign will improve response.

3. Stunning: For many product categories, daypart significantly impacts the likelihood of conversion to sales. Food product commercials, according to an Ogilvy & Mather study, convert to sales significantly better in late night, fringe time than in daytime.  In fact, food product ads in prime time have a negative impact on sales.

4. Properly conducted research for consumer goods products can be successfully applied to media content development.

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers. HITVIEWS clients included Pepsi, FOX TV, Timberland, Microsoft, and CBS Television. He can be reached at walter@sabomedia.com and www.waltersterlingshow.com. “Sterling On Sunday,” from Talk Media Network airs 10:00 pm-1:00 ET, now in its 10th year of success.

Ratings Takeaways

March 2024 PPM Ratings – Part Two

imMarch 2024 PPM Data – Information for the March 2024 ratings period (February 29 – March 27) has been released for: Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis.

The only requirement for a spoken-word station to be included below is that they be a Nielsen Audiosubscriber – there are no share or rank thresholds.

NBA and NHL team names of corresponding spoken-word flagship(s) are bolded.

DNA – DNA = Did Not Appear – Does Not Appear

Comparisons are February 2024 – March 2024 (6+).

WASHINGTON, DC

News/Talk

WMAL 4.5 – 4.8, #7 – #5

WFED .1 – DNA, #30 – DNA (Capitals)

News

WTOP & WTLP 7.6 – 7.9, #2 – #2

WDCH .7 – .6, #22 – #22

WDCH Stream DNA – DNA, DNA – DNA

Sports Talk

WJFK-FM 2.3 – 2.4, #16 – #17 (Capitals)

WJFK-FM Stream .8 – .9, #21 – #21 (Capitals)

WTEM .4 – .4, #24 – #25 (Wizards)

WTEM Stream .3 – .2, #27 – #27 (Wizards)

WJFK-AM DNA – DNA, DNA – DNA (Capitals)

WSBN .1 – .1, #30 – #28

Public Radio News/Talk

WAMU 13.0 – 11.0, 29th month in succession at #1

Note: Although it is #1 for the 29th consecutive month, public radio news/talk WAMU registers a -2.0(13.0 – 11.0), the largest (6+) February 2024 – March 2024 decrease by any station in the 24 PPM-markets surveyed thus far.

BOSTON

News/Talk

WRKO 3.2 – 3.4, #13 – #12

WXKS-AM .8 – .4, #23 – #23

News

News – Talk WBZ-AM 4.9 – 4.6, #6 – #6

Business news WRCA .2 – .3, #26 – #24

Sports Talk

WBZ-FM 9.1 – 9.7, third straight month at #1 (Celtics, Bruins)

WEEI-FM 3.3 – 3.0, #12 – #13

WEEI-AM .1 – DNA, #30 – DNA

WEEI-FM Stream DNA – DNA, DNA – DNA

Public Radio News/Talk

WBUR 6.1 – 6.4, #3 – #3

WGBH 4.6 – 3.8, #8 – #9

Note: Public radio news/talk WGBH’s -.8 (4.6- 3.8) represents Boston’s largest (6+) February 2024 – March 2024 decrease.

MIAMI

News/Talk

WIOD 1.2 – 1.0, #25 – #26

News

None

Sports Talk

WQAM 1.2 – .9, #25 – #27 (Heat, Florida Panthers)

WINZ .6 – .4, #28 – #31

WMEN .1 – .3, #36 – #32

WQAM Stream .1 – .2, #36 – #34 (Heat, Florida Panthers)

WSFS-HD2 DNA – DNA, DNA – DNA

WAXY DNA – DNA, DNA – DNA

Public Radio News/Talk

WLRN 5.1 – 5.6, #5 – #5

WLRN-HD2 .1 – .1, #36 – #36

SEATTLE

News/Talk

KIRO-FM 4.1 – 3.9, #10 – #7

KTTH 1.6 – 1.5, #22 – #23

KVI 1.0 – 1.0, #24  – #24

KPTR .1 – DNA, #28 – DNA

News

KNWN-AM & KNWN-FM 2.5 – 2.5, #17 – #18

KHHO DNA – DNA, DNA – DNA

Sports Talk

KIRO-AM 2.3 – 2.7, #19 – #17

KJR-FM 2.4 – 2.1, #18 – #19 (Kraken)

KJR-AM .7 – .7, #26 – #26

Public Radio News/Talk

KUOW 7.2 – 7.2, #1 – #3

KSWS .1– DNA, #28 – DNA

DETROIT

News/Talk

WJR 2.5 – 2.3, #14 – #14

WFDF .6 – .6, #22 – #23

WJR Stream .1 – DNA, #29 – DNA

News

WWJ 5.3 – 5.3, #9 – #9 (Pistons)

WWJ Stream .4 – .4, #25 – #25 (Pistons)

WDFN .1 – .1, #29 – #29

Sports Talk

WXYT-FM 7.1 – 7.5, #3 – #2 (Pistons, Red Wings)

WXYT-FM Stream 1.1 – 1.5, #21 – #18 (Pistons, Red Wings)

WXYT-AM .2 – .2, #28 – #27

WXYT-AM Stream DNA – DNA, DNA – DNA

Public Radio News/Talk

WDET 1.8 – 1.6, #18 – #17

WUOM 1.2 – 1.2, #20 – #19

PHOENIX 

News/Talk

KFYI 3.5 – 3.0, #9 – #10

KTAR-FM 2.7 – 2.2, #12 – #18 (Suns)

News

None

Sports Talk

KMVP-FM 2.2 – 2.6, #18 – #14 (Suns, Arizona Coyotes)

KGME .1 – .1, #34 – #33

KTAR-AM .1 – .1, #34 – #33 (Suns, Arizona Coyotes)

KDUS DNA – .1, DNA – #33

KTAR-AM Stream DNA – DNA, DNA – DNA (Suns, Arizona Coyotes)

KTAR-FM HD2 DNA – DNA, DNA – DNA

Public Radio News/Talk

KJZZ 2.3 – 2.7, #15 – #12

MINNEAPOLIS

News/Talk

WCCO 4.7 – 4.1, #8 – #11 (Minnesota Timberwolves)

KTMY 3.0 – 2.5, #14 – #14

KTLK-AM 2.2 – 2.3, #15 – #15

WCCO Stream .1 – .2, #29 – #28 (Minnesota Timberwolves)

News

KQQL-HD2 .1 – .1, #31 – #32

Sports Talk

KFXN 7.1 – 7.4, #3 – #3 (Minnesota Wild)

KSTP-AM .1 – .2, #31 – #28

KQQL-HD3 .1 – .1, #31 – #32

Public Radio News/Talk

KNOW 7.4 – 7.5, #2 – #2

KNOW Stream .7 – .8, #23 – #22

Note: News/talk WCCO’s -.6 (4.7- 4.1) represents a tie for Minneapolis’ largest (6+) February 2024 – March 2024 decrease.

SAN DIEGO

News/Talk

KOGO 4.6 – 4.8, #7 – #5

KLSD .5 – .5, #25 – #24

News

None

Sports Talk

KWFN 3.0 – 3.4, #16 – #14

KGB-AM .8 – .9, #21 – #20

KWFN Stream DNA – DNA, DNA – DNA

Public Radio News/Talk

KPBS 7.3 – 7.1, #1 – #2

 

TAMPA

News/Talk

WHPT 4.9 – 5.1, #6 – #5 (Lightning)

WFLA 4.2 – 3.0, #10 – #14

News

Business news WHNZ .2 – DNA, #28 – DNA

Sports Talk

WDAE 1.7– 1.9, #18 – #17

Public Radio News/Talk

WUSF 1.9 – 1.8, #16 – #18

WMNF-HD3 Stream .2 – DNA, #28 – DNA

WUSF Stream DNA – DNA, DNA – DNA 

Note: News/talk WFLA’s -1.2 (4.2- 3.0) represents Tampa’s largest (6+) February 2024 – March 2024 decrease.

DENVER 

News/Talk

KOA 2.6 – 2.4, #17 – #17

KHOW 1.2 – 1.2, #24 – #21

KDFD 1.4 – 1.1, #22 – #22

News

None

Sports Talk

KKFN 3.7 – 3.6, #10 – #10

KKSE-FM 2.2 – 2.4, #18 – #17 (Nuggets, Colorado Avalanche)

KAMP .1 – .1, #36 – #34

KKSE-AM DNA – .1, DNA – #34

KEPN DNA – DNA, DNA – DNA

Public Radio News/Talk

KCFR 3.7 – 2.9, #10 – #14

KUNC 1.1 – .8, #27 – #26

BALTIMORE

News/Talk

WBAL 3.3 – 3.7, #10 – #10

WCBM 2.0 – 1.9, #14 – #14

News

WTOP & WTLP  1.3 – 1.6,  #18 – #16

WDCH  .6 – .5,  #20 – #20

WQLL DNA – DNA, DNA – DNA

Sports Talk

WJZ-FM 3.1 – 3.3, #12 – #11

WJZ-FM Stream DNA – DNA, DNA – DNA

WJZ-AM DNA – DNA, DNA – DNA

Public Radio News/Talk

WYPR 3.2 – 3.2, #11 – #12

WYPR HD2 Stream .3 – .3, #26 – #25

ST. LOUIS

News/Talk

KMOX 2.8 – 3.0, #14 – #14

KFTK 2.1 – 1.6, #17 – #17

KTLK-FM 1.1 – 1.1, #18 – #18

KMOX Stream .2 – .3, #24 – #22

KFTK Stream .2 – .2, #24 – #25

News

KATZ-FM HD2 .2 – .2, #24 – #25

Sports Talk

WXOS 5.0 – 5.1, #9 – #9 (Blues)

Public Radio News/Talk

KWMU 4.9 – 5.0, #10 – #11 

Up next: March 2024 overviews for Portland; Charlotte; San Antonio; Sacramento; Pittsburgh; Salt Lake City; Las Vegas; Orlando; Cincinnati; Cleveland; Kansas City; and Columbus.

Mike.Kinosian@gmail.com

Industry News

Futuri: Audiences Expect Media to Use AI

According to a study from Futuri and CMG Custom Research, not only do radio and television audiences expect media to use artificial intelligence in broadcasts, 20% believe they’ve already listened to a radio station using it and 49% of TV news viewers believe they’ve seen it. Futuri CEO Daniel Anstandig presented the results of the nearly 5,200-person study at the NAB Show in Las Vegas. Other takeaways from the study include that for radio, people cannot easily distinguish between human and AI audioim content: Participants were presented with paired samples of AI-generated voices created using Futuri’s AudioAI and human voices. 60% of the time, they identified the AI as human. The study also found respondents open to the use of AI with many believing that AI will improve content across news, video, and audio. For example, 45% of TV news viewers believe AI can assist in selecting better news stories; 54% of local TV news viewers believe AI can enhance weather forecasts, showcasing the potential for AI to elevate traditional news through proper newsroom integration; and respondents also indicated a high level of trust in AI-generated content, specifically when informed by reputable sources like local and national news outlets. Anstandig comments, “Futuri’s study shows that audiences are open to media’s adoption of AI for content creation. In fact, they already believe they’ve experienced AI in use on radio and television. We learned that audiences believe that AI will assist media in creating more relevant and engaging content. They just want to be informed of its use, and for it to be used in the right scenarios.

Industry News

Jomboy Media Shows Join Dan Patrick Podcast Network

iHeartPodcasts announces that sports media brand Jomboy Media’s podcasts “Jimmy’s Three Things”im and “Wake N’ Jake” are joining The Dan Patrick Podcast Network, effective immediately. “Jimmy’s Three Things” is hosted by Jimmy “Jomboy” O’Brien (left) and “Wake N’ Jake” is hosted by Jake Storiale (right). Dan Patrick says, “Moments with Jimmy ‘Jomboy’ O’Brien and Jake Storiale are rarely predictable. I love entertainment that surprises and informs, which makes ‘Jimmy’s Three Things’ and ‘Wake N’ Jake’ great additions to my podcast network.”

Ratings Takeaways

March 2024 PPM Ratings – Part One

imMarch 2024 PPM Data – Information for the March 2024 ratings period (February 29 – March 27) has been released for New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey).

The only requirement for a spoken-word station to be included here is that they be a Nielsen Audio subscriber – there are no share or rank thresholds.

NBA and NHL team names of corresponding spoken-word flagship(s) are bolded.

DNA – DNA = Did Not Appear – Does Not Appear

Comparisons are February 2024 – March 2024  (6+).

NEW YORK

News/Talk

WABC 3.8 – 4.0, #11 – #9

WOR 1.6 – 1.6, #20 – #20

WKXW 1.0 – 1.0, #23 – #23

WKXW Stream .3 – .3, #35 – #34

News

WINS-FM 4.5 – 4.6, #7 – #5

WCBS-AM 1.7 – 2.0, #19 – #14

WINS-FM Stream .4 – .4, #33 – #32

Business News WBBR .4 – .4, #33 – #32

WCBS-AM Stream .1 – .1, #46 – #45

Sports Talk

WFAN FM & AM 2.0 – 1.9, #15 -#15 (Brooklyn Nets, New Jersey Devils)

WFAN FM & AM Stream .8 – .6, #25 -#26 (Brooklyn Nets, New Jersey Devils)

WEPN-FM DNA – DNA, DNA – DNA (Knicks, Islanders, Rangers)   

Public Radio News/Talk

WNYC-FM 4.7 – 4.0, #4 – #9

WNYC-AM 1.1 – 1.0, #22 – #23

Notes: News WCBS-AM’s +.3 (1.7 – 2.0) represents a tie for New York’s largest (6+) February 2024 – March 2024 increase.

Conversely, public radio news/talk WNYC-FM’s -.7 (4.7 – 4.0) represents the market’s largest (6+)February 2024 – March 2024 decrease. 

LOS ANGELES

News/Talk

KFI 5.4 – 5.5, #3 – #3

KEIB .7 – .7, #32 – #33  (Clippers)

KRLA .6 – .7, #34 – #33  

News

KNX-FM 3.3 – 3.0, #10 – #10

KNX-FM Stream .3 – .2, #37 – #39

Sports Talk

KLAC .7 – .8, #32 – #32 (Clippers)

Public Radio News/Talk

KPCC 2.4 – 2.2, #15 – #17

Kings’ games are heard on the iHeartRadio app, while games of the Anaheim Ducks are heard on the Ducks stream.

CHICAGO

News/Talk

WGN 3.5 – 3.2, #8 – #9  (Blackhawks)

WLS-AM 2.0 – 1.4, #18 – #25

WVON .1 – .2, #40 – #38

WLIP .4 – .1, #34 – #40

WLS-AM Stream .1 – .1, #40 – #40

News

WBBM-AM & WCFS 5.4 – 5.4, #3  – #4

WBBM-AM & WCFS Stream .3 – .1, #35 – #40

Sports Talk

WSCR 3.1 – 2.9, #10 – #11 (Bulls)

WSCR Stream .3 – .4, #35 – #31 (Bulls)

WSHE-HD2 DNA – .1, DNA – #40

WMVP DNA – DNA, DNA – DNA

Public Radio News/Talk

WBEZ 2.4 – 2.0, #16 – #18   

Note: News/talk WLS-AM’s -.6 (2.0 – 1.4) represents Chicago’s largest (6+) February 2024 – March 2024 decrease.

SAN FRANCISCO

News/Talk

KSFO 1.4 – 1.4, #22 – #22

KSFO Stream .3 – .1, #32 – #34

News

KCBS-AM & KFRC 6.7 – 6.5, #3 – #3

KNEW .4 – .3, #28 – #30  

KCBS-AM & KFRC Stream .1 – .1, #34 – #34

KKSF DNA – DNA, DNA – DNA 

Sports Talk

KNBR 3.2 – 3.0, #9 – #10

KGMZ 2.1 – 2.0, #16 – #18 (Golden State Warriors)

KNBR Stream DNA – .4, DNA – #28

KGO .1 – .1, #34 – #34  

KTCT .1 – .1, #34 – #34  

KGMZ Stream DNA – DNA, DNA – DNA (Golden State Warriors)

KGO Stream .1 – DNA, #34 – DNA  

Public Radio News/Talk

KQED 7.6 – 7.2, #2 – #2

KALW .4 – .2, #28 – #33

DALLAS

News/Talk

WBAP 3.3 – 3.6, #12 – #10

KEGL 1.3 – 1.3, #29 – #28  (Mavericks)

KSKY .8 – .7, #33 – #33

KLIF-AM .3 – .4, #38 – #35

KSKY Stream DNA – DNA, DNA – DNA

News

News – Talk KRLD-AM 1.5 – 1.3, #27 – #28

News – Talk KRLD-AM Stream DNA – DNA, DNA – DNA

News KKGM .1 – DNA, #42 – DNA

Sports Talk

KTCK 4.9 – 3.6, after back-to-back months at #1, falls to #10 (Stars)

KRLD-FM 2.3 – 1.7, #19 – #24

KRLD-FM Stream 1.0 – 1.1, #30 – #31

Public Radio News/Talk

KERA 4.0 – 4.2, #8 – #5  

Note: Sports talk KTCK’s -1.3 (4.9 – 3.6) represents a tie for the most significant (6+) February 2024 – March 2024 decrease by any station in these twelve PPM-markets.

HOUSTON 

News/Talk

KTRH 3.4 – 3.2, #14 – #13  (Rockets)

KPRC .4 – .3, #28 – #28  

News

KXYZ .1 – .1 #33 – #32

Sports Talk

KILT-AM .7 – .8, #25 – #26

KBME .5 – .5, #27 – #27  (Rockets)

KFNC .1 – .2, #33- #30

KILT-AM Stream .1 – .1, #33 – #32   

Public Radio News/Talk

KUHF 2.8 – 2.9, #17 – #17

ATLANTA

News/Talk

WSB-AM & WSBB 7.3– 7.7, #3 – #2

WFOM .5 – .5, #26 – #26

WGKA .3 – .3, #30 – #30

WAOK .1 – .1, #34 – #34

WAOK Stream DNA – DNA, DNA – DNA

WSRV-HD3 Stream DNA – DNA, DNA – DNA

News

WBIN DNA – DNA, DNA – DNA

Sports Talk

WZGC 3.6 – 3.8, #11 – #9 (Hawks)

WCNN 2.1 – 2.5, #17 – #17

WZGC Stream .5 – .4, #26 – #28 (Hawks)

Public Radio News/Talk

WABE 3.6 – 3.7, #11 – #10

WRAS  .5 – .5, #26 – #26

WABE-HD3 DNA – DNA, DNA – DNA

PHILADELPHIA

News/Talk

WPHT 2.0 – 2.3, #15 – #15

WKXW 1.1 – 1.1, #24 – #24

WURD .4 – .6, #27 – #26

WPHT Stream .8 – .5, #26 – #27

WURD Stream .2 – .2, #29 – #29

WKXW Stream .1 – .1, #32 – #31

WDEL-AM DNA – .1, DNA – #31 

News

KYW & WPHI 6.0 – 5.8, #5 – #4

KYW & WPHI Stream .3 – .2, #28 – #29

WTEL DNA – .1, DNA – #31

Sports Talk

WIP 5.7 – 5.5, #6 – #6

WIP Stream 2.0 – 3.2, #15 – #12

WPEN-FM 1.2 – 1.2, #22 – #23 (76ers, Flyers)

Public Radio News/Talk

WHYY 3.3 – 3.1, #12 – #13      

Note: Sports talk WIP’s internet stream registers Philadelphia’s largest (6+) February 2024 – March 2024 increase (2.0 – 3.2, +1.2). 

NASSAU-SUFFOLK (LONG ISLAND)

News/Talk

WABC 1.8 – 1.5, #17 – #18

WOR 1.2 – 1.0, #19 – #21

WLIR .2 – .2, #27 – #27

News

WINS-FM 5.1 – 4.9, #3 – #5

WCBS-AM 1.7 – 1.8, #18 – #17

WINS-FM Stream .7 – .6, #23 – #24

Business News WBBR .4 – .4, #26 – #26

WCBS-AM Stream .2 – .2, #27 – #27

Sports Talk

WFAN-FM & AM 2.7 – 2.4, #12 – #12 (Brooklyn Nets, New Jersey Devils)

WFAN-FM & AM Stream DNA – DNA, DNA – DNA (Brooklyn Nets, New Jersey Devils)

WEPN-FM DNA – DNA, DNA – DNA (Knicks, Islanders, Rangers)

Public Radio News/Talk

WSUF .2 – .2, #27 – #27

RIVERSIDE

News/Talk

None

News

KFOO DNA – .1, DNA – #25

Sports Talk

KPWK .5 – .2, #19 – #23

Public Radio News/Talk

KVCR .5 – .3 #19 – #19

KPCC DNA – .1, DNA – #25

SAN JOSE

News/Talk

KSFO 2.1 – 1.8, #15 – #19

KSFO Stream .2 – .2, #30 – #27  

News

KCBS-AM & KFRC 5.4 – 4.7, #4 – #5

KCBS-AM & KFRC Stream .3 – .2, #26 – #27

KNEW .3 – .2, #26 – #27  

Sports Talk

KNBR 3.6 – 2.8, #7 – #10

KGMZ 2.0 – 2.0, #19 – #18 (Golden State Warriors)

KNBR Stream DNA – .5, DNA – #26

KGO .2 – .2, #30 – #27  

KGO Stream .3 – .2, #26 – #27  

KTCT .3 – .2, #26 – #27   

KGMZ Stream DNA – DNA, DNA – DNA (Golden State Warriors) 

Public Radio News/Talk

None

Sharks’ games are carried on the Sharks Audio Network.

MIDDLESEX-SOMERSET-UNION (New Jersey) 

News/Talk

WKXW 7.2 – 7.5, #2 – #1

WOR 3.6 – 3.6, #9 – #9

WKXW Stream 1.1 – .7, #18 – #19         

News

WINS-FM 2.4 – 2.4, #11 – #11

WCBS-AM .8 – .8, #19 – #18

WINS-FM Stream .5 – .3, #23 – #22

WCBS-AM Stream DNA – DNA, DNA – DNA

Sports Talk

WFAN-FM & AM 2.9 – 2.9, #10 – #10 (Brooklyn Nets, New Jersey Devils)

WFAN FM & AM Stream DNA – DNA, DNA – DNA (Brooklyn Nets, New Jersey Devils)

WEPN-FM DNA – DNA, DNA – DNA (Knicks, Islanders, Rangers)

Public Radio News/Talk

None 

Up next: March 2024 overviews for: Washington, DC; Boston; Miami; Seattle; Detroit; Phoenix; Minneapolis; San Diego; Tampa; Denver; Baltimore; and St. Louis.

Mike.Kinosian@gmail.com

Industry Views

Monday Memo: At This Week’s NAB Show?

By Holland Cooke
Consultant

imThank me later for these Blackjack tips, based on many convention years’ experience, sometimes painful:

— Loiter, looking for a new shoe, then sit-out the first hand. If no Aces appear, grab a seat.

— If no Aces appear in the second hand, up your bet.

— Decline Insurance, statistically a sucker bet.

im

— No matter WHAT the dealer is showing, ALWAYS-ALWAYS split Aces and 8s.

— Stand, Hit, Split, or Double-Down on-the-assumption-that the dealer’s hole card is a 10.

— If you’re dealt a hard 17 or higher – or A,8 or A,9 – or 10-10 – always Stand.

— Those “free” drinks they bring get REAL expensive if you’re losing while waiting for your refill.

— The shoe can be kind… or cruel. Keep playing as long as you’re winning… but DO NOT think of winnings as “playing with their money.” It’s yours. If you lose two consecutive hands, bug-out.

Safest bet in ‘Vegas? DON’T. And DO-tell if you’d like to grab a cuppa cawfee if you’ll be there for NAB.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

ENCO, Benztown and Compass Partner with vCreative for SPECai Integration

ENCO Systems, Inc., Benztown, Compass Media Networks, and vCreative announce that they have entered into an innovative new partnership to bring SPECai, the leading AI spec ad service, to vCreative’s customers by integrating SPECai into its suite of creative workflow platforms for broadcasters. For stations affiliated with both vCreative and SPECai, the integration will streamline the process of requesting a spec spot, as well as save time. Account executives can prepare for client meetings ahead of time, or be ready to create on the spot, by utilizing the integration to select the SPECai option from within the vPPO or vProMedia order form to create compelling spec spots to present to their clients. SPECai is a game-changer for media organizations and their sales reps, allowing them to create spec commercials in seconds using AI right in front of clients. SPECai blends AI scripts and AI voices with Benztown music beds to easily create fully produced spec commercials in seconds.

Industry News

Townsquare Purchases Management Options

Townsquare Media announces that it has bought and retired 3 million options held by certain members of the management team and board of directors for a net purchase price of $3.62 per option. The purchase price reflects the spread between the closing price on April 3, 2024, of $12.36 and the option strike price of $8.74. The options, all of which were set to expire in July 2024, were granted to members of management and the board at the company’s initial public offering in July 2014. This transactionim follows last week’s repurchase of 1.5 million shares from MSG at $9.76 per share, the June 2023 repurchase of 1.5 million shares from MSG at $9.70 per share, and the March 2021 repurchase of 12.6 million shares and warrants from Oaktree Capital Management, L.P. at $6.40 per share. Like last week’s 1.5 million share repurchase from MSG, the purchase price of $10.8 million will be funded entirely with cash on hand. Townsquare CEO Bill Wilson comments, “We are very pleased to share that we were able to buy the IPO options at a net purchase price of $3.62 per option, eliminating the overhang and the shareholder dilution that would have occurred had these in-the-money options been exercised in the open market before they expired this July. The members of management and the board that were involved in this transaction have been with Townsquare for over a decade, demonstrating that our longterm incentive plan was, and continues to be, effective in retaining top talent. In total, our management team owns approximately 11% of shares outstanding today and are well aligned with the company’s investors to build shareholder value.”

Industry News

WJR, Detroit Named MAB Station of the Year

Cumulus Media news/talk WJR-AM, Detroit is named Market One Commercial Radio Station of the Year by the Michigan Association of Broadcasters. The station was additionally honored with a total of 10 MAB Broadcast Excellence “Best” Awards, including Best Regularly Scheduled Broadcast Personality or Team, for 760 WJR’s “JR Afternoons with Chris Renwick” and another recognizing the station’s effortsim in community involvement, along with multiple merit awards. The annual MAB Broadcast Excellence Awards gala was held on Saturday, April 6 at the Sound Board inside MotorCity Casino Hotel in Detroit. WJR program director Ann Thomas states, “Thank you to everyone associated with the Michigan Association of Broadcasters for this tremendous honor. As you can imagine… because WJR is more than a hundred years old, the archives in the Golden Tower of the Fisher Building are amazing. While doing some spring cleaning the other day, I came across boxes of awards and plaques from non-profit organizations applauding our work and ‘thank you’ notes from community leaders and listeners. It reminded me that all of us here in this room stand on the shoulders of the broadcasting greats who came before us. They set the bar for excellence, and I am grateful that in 2024, the talent, producers, engineers, production, digital, and sales teams at WJR are still working to be the best in the business.”

Industry News

Change at #1 in Podtrac’s March Podcast Ranker

Podtrac releases its Podcast Industry Ranking for March 2024 (based on U.S. unique monthly audienceim for participating podcasts) and, while not a lot changes from last month, NPR’s “NPR News Now” took over the #1 spot from The New York Times’ “The Daily,” which falls to #2. Cumulus Podcasts Network’s “The Dan Bongino Show” rises one spot to #10, and FOX Audio Network’s “FOX News Hourly Update” climbs two places to #12. See the complete chart here.

Industry News

WBEZ, Chicago Staffer Starts GoFundMe for Fired Co-Workers

In the aftermath of the cuts at Chicago Public Media announced this week, WBEZ criminal justice reporter Patrick Smith has started a GoFundMe to help his former fellow workers affected by layoffs. He says, “On March 3, CPM leadership announced the shuttering of the podcast unit, the end of the Vocalo radio signal and the layoff of 14 people. All of those people were valuable and deserve support, however I am operating this fundraiser as a member of the CPM SAG-AFTRA unit so all of the funds raised will go to the nine unit members who lost their jobs. The total amount raised will be split evenly between the nine unit members who were laid off.”

Industry News

PJ Kumanchik Named Brand Manager for KDKA-AM, Pittsburgh

Audacy announces that it is promoting PJ Kumanchik to brand manager for KDKA-AM, Pittsburgh “News Radio.” Kumanchik has been serving as the station’s news manager. He takes over for Dave LaBrozzi, who is retiring from the station.  Audacy Pittsburgh SVP and market manager Michaelim Spacciapolli states, “I first want to congratulate Dave on an incredible career. It has been a privilege to work with him over the past two years. We’re delighted to promote PJ, a mainstay at KDKA for the last 35 years. The trust he has built within our organization and with listeners and partners makes him a great fit to steward this iconic brand into the future as we grow on many levels.” Kumanchik, who has worked in multiple capacities at both KDKA News Radio and “93.7 The Fan” (KDKA-FM) as news producer and editor, morning show producer, sports producer and program director, comments, “I look forward to working with our leadership team, including Michael, to boost the momentum we have created at KDKA News Radio in the past couple of years. As the Voice of Pittsburgh, we will continue to provide news-driven talk that encourages interactions from our listeners.”

Industry News

FCC Adopts FM Booster Program

The FCC adopts changes to its rules that will allow FM booster stations to originate programming, subject to future adoption of processing, licensing, and service rules as proposed in the Further Notice of Proposed Rulemaking. The Commission notes that “FM boosters currently serve the limited purpose of rebroadcasting primary FM (or LPFM) stations in areas of poor reception. GeoBroadcast Solutions, LLC has developed technology that is designed to allow licensees of primary FM broadcast stations toim originate content using FM boosters and is intended to do so without raising the potential for harmful co-channel interference to the reception of the primary station’s signal outside the coverage area of the booster station or to previously authorized secondary stations.” GBS filed a petition on March 13, 2020,  proposing to give FM broadcasters the option to use boosters to originate programming to specific zones within their stations’ service area, proposing to allow program origination for a limited period totaling three minutes per hour… During that limited period, GBS proposes that the FCC allow the booster to originate geo-targeted advertisements, promotions for upcoming programs, and other hyper-localized content, suggesting it would benefit small and minority-owned broadcasters, because potential advertisers that currently find it prohibitively expensive to buy spots reaching a radio station’s whole service area might purchase lower-cost airtime reaching a more targeted area, thereby becoming a new source of station revenue.”

Industry News

WWO: Podcast Reach Now Matches That of TV

This week’s blog post from Cumulus Media | Westwood One’s Audio Active Group analyzes data from Edison Research’s just-released Infinite Dial study. Some of the takeaways from the study that are further explored in the post include: 1) No longer is podcasting a niche platform lacking scale:im Podcasting deserves a larger role in media plans as opposed to “test and learn” experimental buys. 135 million Americans, 47% of persons 12+, are reached monthly. Among demographics such as persons 18-34, 18-49, and 25-54, monthly reach is in the low 60% range; 2) It is feasible to consider shifting TV budgets to podcasting given that podcast 18-34 reach performance is as big as TV; 3) The ratio of monthly audiences who also listen weekly is an excellent measure of podcast habituation. At present, 71% of the monthly female podcast audience also listen weekly. This is the strongest female podcast habituation in the last decade; and 4) Currently, podcasts only represent 1% of total national ad spend, per Guideline’s Standard Media Index reporting. At the dawn of cable TV, legendary BBDO media chief Arnie Semsky created the “5% solution,” which stipulated that brands devote 5% of media budgets to cable. 5% is enough of allocation to generate meaningful impact. Semsky was prescient. His brands hugely benefited from taking an early, bold, and strong position in a growing new medium, a lesson for the marketers of today when it comes to podcasts. See the full blog post here.

Industry Views

Pending Business: Confidence

By Steve Lapa
Lapcom Communications Corp
President

imThe thing about outstanding performance is there is one key trait in the performer we can all agree on. It was on full display in front of millions during the past two weeks. It shows up every time an athlete takes the game to new levels, or an artist moves us out of our seats and collective comfort zone.

This trait is different from the energetic enthusiasm or the excitement we see from even entry-level performers. This trait takes time, experience, discipline and coaching before you can call it your own. We all need to pause a minute and make sure it is part of the developmental skill set being sharpened every day. Because you, the seller, cannot measure it on your own. You will need feedback from a trusted manager to be sure you are developing this part of your skill set to a level that will lead you to perform at peak efficiency.

Have you filled in the missing blank?

The trait is confidence. Not to be confused with arrogance, stubbornness, or being uncoachable. There is a difference between being so gifted that the student outgrows the teacher and sheer confidence. Confidence is that measured poise that shows your focus on the goals at hand, the calm you have under pressure, the ability to lead by example and the flexibility to adjust style and strategy. Confidence is one game changer that comes through whether working remotely or on in-person calls. Confidence is defined by proven experience as opposed to years on the job. Confidence is built by holding yourself to a standard that may be higher than what others expect. Confidence is developed when you set goals and stretch goals and through determination you achieve and exceed your goals. Confidence is recognized fastest when your performance leads by example and helps others achieve their goals. How do you begin developing confidence in your own performance?

1. Start with the one person you can control: You!

2. Prepare to Win. How much time do you spend preparing your calls? It takes 10 years of medical school education to accurately diagnose a one-second heartbeat.

3. A little positive self-talk helps. Think positive as in “I can do this.”

4. Invoke the great Charlie Munger theory. Get rid of the toxic influences in your (sales) world.

5. Learn from your wins and losses. When you win business the learning curve is simple. Very few managers teach sellers how to manage a competitive loss. Ask for the type of feedback that will help you improve.

6. Collaborate. The smartest people I know constantly ask questions.

7. Expand your knowledge base, experience base, and contact base every day.

Confidence is one universal trait in every champion. What is in your planner to help build your confidence?

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry News

Compass Media Networks Promotes Three Executives

Compass Media Networks promotes executives Robert Blum, Tyler Brewer, and Chris Kleiber, who will collectively oversee the content creation, production, and distribution of the company’s play-by-play sports platform. Blum, a 12-year veteran of the company, is named vice president & general manager ofim sports. He’ll continue to serve as vice president of affiliate sales for news/talk and sports. Brewer, a 14-year veteran of the company, is named executive producer – sports programming. Kleiber, a 10-year veteran of the company, is been named senior producer – sports programming. Compass Media Networks CEO/founder Peter Kosann comments, “For over 16 years, Compass Media Networks has set a standard of excellence for national play-by-play sports with Chris, Rob, and Tyler playing a vital part in our success. It is our pleasure to give these three talented executives their day in the sun, knowing that they will continue to work incredibly hard to carry on this tradition of excellence.”

Industry News

“No Sound Effect Added” – WBT-AM/FM’s Mark Garrison

im

A day after being accused by the White House of doctoring a radio interview with Press Secretary Karine Jean-Pierre, WBT morning host and news director Mark Garrison tells TALKERS magazine that it’s not true and explains the station’s approach to the interview segment. “Regarding our interview with Karine Jean-Pierre. There was no sound effect added. She hung up the phone and there was immediately the sound of a dial tone. As for time, we had been told the day before that we would chat with her for anywhere from 5-10 minutes. She hung up just after six minutes. Our goal was to discuss several issues including the president’s mental sharpness because polls indicate that voters of both parties in our state are concerned about that. And we explained that point to Jean-Pierre.” Not surprisingly, the interview caught the attention of the talk media industry and Garrison appeared on FOX News Channel’s “The Ingraham Angle” with Laura Ingraham last night (3/27) to talk about the interview.