Ratings Takeaways

February 2023 PPM Ratings Takeaways – Part Three

February 2023 PPM Data – Information for the February 2023 ratings period has been released for Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus.

Nielsen Audio’s February 2023 sweep covered February 2 – March 1.

TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.

Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.

All comparisons noted are January 2023 – February 2023 (6+).

PORTLAND

News/Talk: Alpha Media’s KXL “FM 101 News” 6.6 – 7.0, +.4, repeats in fourth-place

iHeartMedia-owned KEX “News Radio 1190” 3.0 – 3.4, +.4, tenth to ninth

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Oregon Public Broadcasting’s KOPB 7.9 – 7.2, -.7, steady at #3

Number One 6+: iHeartMedia classic hits-oldies KLTH, first month, 9.1 – 8.9, -.2

Largest 6+ January 2023 – February 2023 Increase: classical KQAC; alternative KNRK; and rhythmic CHR KXJM (+.7)

Largest 6+ January 2023 – February 2023 Decrease: adult hits KYCH (-1.6)

CHARLOTTE

News/Talk: Urban One-owned WBT AM & WBT-FM “Charlotte’s News Talk” 4.3 – 5.5, +1.2, eighth to fourth

News: None in the top twenty

Sports Talk: Urban One’s WFNZ-FM “Sports Radio 92.7” (Hornets) 3.1 – 2.0, -1.1, #14 to #15

Public Radio News/Talk: University Radio Foundation’s WFAE 3.3 – 3.5, +.2, #12 to #13

Number One 6+: Beasley Media Group urban AC WBAV, second straight month, 8.3 – 8.7, +.4

Largest 6+ January 2023 – February 2023 Increase: news/talk WBT AM & WBT-FM (+1.2)

Largest 6+ January 2023 – February 2023 Decrease: sports talk WFNZ (-1.1)

SAN ANTONIO

News/Talk: Alpha Media-owned KTSA “Stay Connected” 3.2 – 3.7, +.5, #13 to #10

iHeartMedia’s WOAI “News Radio 1200” (Spurs) 3.5 – 3.3, -.2, #9 to #14

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Texas Public Radio’s KSTX 2.2 – 2.0, -.2, #16 to #15

Number One 6+: Cox Media Group classic hits-oldies KONO-FM, second consecutive month, 7.2 – 8.9, +1.7

Largest 6+ January 2023 – February 2023 Increase: classic hits-oldies KONO-FM (+1.7)

Largest 6+ January 2023 – February 2023 Decrease: CHR KXXM (-1.6)

SACRAMENTO

News/Talk: iHeartMedia-owned KFBK-AM & KFBK-FM “News 1530 AM & 93.1 FM” 10.9 – 9.5, -1.4, #1

cluster-mate KSTE-AM “Talk 650” 3.8 – 4.7, +.9, eighth to fifth

News: None in the top twenty

Sports Talk: Bonneville-owned KHTK “Sacramento Sports 1140” (Kings) 1.6 – 1.2, -.4, #17 to #19

Public Radio News/Talk: Capital Public Radio-owned KXJZ 3.9 – 3.8, -.1, seventh to ninth

Number One 6+: news/talk KFBK-AM & KFBK-FM, second month in succession, 10.9 – 9.5, -1.4

Largest 6+ January 2023 – February 2023 Increase: news/talk KSTE (+.9)

Largest 6+ January 2023 – February 2023 Decrease: news/talk KFBK-AM & KFBK-FM (-1.4)

PITTSBURGH

News/Talk: Audacy’s KDKA-AM “News Radio 1020 AM” 3.5 – 3.9, +.4, #12 to #10

KDKA-AM’s internet stream 1.1 – .9, -.2, #19 to #20

News: None in the top twenty

Sports Talk: Audacy-owned KDKA-FM “93.7 The Fan All Sports All The Time” 6.2 – 6.0 -.2, repeats in fourth place

Public Radio News/Talk: Pittsburgh Community Broadcasting’s WESA 4.5 – 4.2, -.3, eighth to ninth

Number One 6+: iHeartMedia classic hits-oldies WWSW, third month in a row, 9.9 – 11.3, +1.4

Largest 6+ January 2023 – February 2023 Increase: classic hits-oldies WWSW (+1.4)

Largest 6+ January 2023 – February 2023 Decrease: rock WDVE (-1.3)

SALT LAKE CITY

News/Talk: iHeartMedia’s KNRS-AM & KNRS-FM “Talk Radio” 5.9 – 5.1, -.8, third to fifth

Bonneville-owned KSL “News Radio 102.7 FM & 1160 AM” 5.5 – 5.0, -.5, fifth to sixth

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: University of Utah’s KUER 3.1 – 3.2, +.1, remains at #14

Number One 6+: Bonneville adult contemporary KSFI, fourth straight month, 9.9 – 10.8, +.9

Largest 6+ January 2023 – February 2023 Increase: hot AC KBZN (+1.1)

Largest 6+ January 2023 – February 2023 Decrease:  news/talk KNRS-AM & KNRS-FM (-.8)

LAS VEGAS

News/Talk: Audacy-owned KDWN “The Talk Of Las Vegas” 3.0 – 2.3, -.7, #13 to #18

co-owned KXNT “News Talk 840” 1.6 – 1.8, +.2, #23 to #20

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Nevada Public Radio’s KNPR 1.7 – 1.9, +.2, #20 to #19

Number One 6+: iHeartMedia adult contemporary KSNE, fifth successive month, 7.8 – 9.3, +1.5

Largest 6+ January 2023 – February 2023 Increase: adult contemporary KSNE and classic hits-oldies KKLZ (+1.5)

Largest 6+ January 2023 – February 2023 Decrease: Spanish adult hits KWID (-1.8)

ORLANDO

News/Talk: iHeartMedia’s WTKS “Real Radio 104.1” 6.1 – 5.2, -.9, fifth to eighth

Cox Media Group-owned WDBO “Orlando’s News Talk” 4.7 – 4.0, -.7, eighth to tenth

News: None in the top twenty

Sports Talk: None in the top twenty

Public Radio News/Talk: Community Connections-owned WMFE 2.4 – 2.6, +.2, #16 to #15

Number One 6+: iHeartMedia adult contemporary WMGF, fifth consecutive month, 8.2 – 8.5, +.3

Largest 6+ January 2023 – February 2023 Increase: country WWKA (+2.5)*

Largest 6+ January 2023 – February 2023 Decrease: Spanish news/talk WRSO (-1.0)

*Represents the largest January 2023 – February 2023 increase (6+) of any station from these 12 PPM-markets

CINCINNATI

News/Talk: iHeartMedia-owned WLW “700 Cincinnati’s News Radio” 12.3 – 10.9, -1.4, #1

cluster-mate WKRC “55 KRC The Talk Station” 3.8 – 4.1, +.3, ninth to eighth

News: None in the top twenty

Sports Talk: iHeartMedia’s WCKY “ESPN 1530” 3.1 – 1.4, -1.7, #11 to #20

Public Radio News/Talk: Cincinnati Public Radio’s WVXU 4.8 – 4.3, -.5, fifth to seventh

Number One 6+: news/talk WLW, 13th consecutive month, 12.3 – 10.9, -1.4

Largest 6+ January 2023 – February 2023 Increase: adult contemporary WRRM (+1.1)

Largest 6+ January 2023 – February 2023 Decrease:  sports talk WCKY (-1.7)

CLEVELAND

News/Talk: iHeartMedia’s WTAM “News Radio 1100” (Cavaliers) 5.0 – 5.1, +.1, repeats in tenth-place

News: None in the top twenty

Sports Talk: Audacy’s WKRK “Sports Radio 92.3 The Fan” 5.5 – 4.0, -1.5, #8 to #12

WKRK’s internet stream 1.6 – 1.5, -.1, #15 to #16

Public Radio News/Talk: Kent State University-owned WKSU 4.2 – 5.5, +1.3 #11 to #7

Number One 6+: iHeartMedia classic hits-oldies WMJI, fourth month in a row, steady at 11.1

Largest 6+ January 2023 – February 2023 Increase: public radio news/talk WKSU (+1.3)

Largest 6+ January 2023 – February 2023 Decrease: sports talk WKRK (-1.5)

KANSAS CITY

News/Talk: Audacy-owned KMBZ-FM “98.1 FM News, Traffic, Weather” 3.6 – 4.8, +1.2, #11 to #6

Cumulus Media’s KCMO-AM “Talk Radio 710 AM” .8 – 1.3, +.5, #21 to #19

Audacy-owned KMBZ-AM “Talk 980 AM” 1.4 – 1.3, -.1, #20 to #19

News: None in the top twenty

Sports Talk: Audacy’s KCSP “Sports Radio 610 Our Teams, Our Town” 3.2 – 3.0, -.2, #13 to #14

Public Radio News/Talk: University of Missouri-owned KCUR 4.1 – 3.8, -.3, seventh to ninth

Number One 6+: Cumulus Media classic rock KCFX, first month, 7.8 – 8.2, +.4

Largest 6+ January 2023 – February 2023 Increase: news/talk KMBZ-FM (+1.2)

Largest 6+ January 2023 – February 2023 Decrease: alternative KCJK (-.5)

COLUMBUS

News/Talk: iHeartMedia-owned WTVN “News Radio 610” 7.0 – 6.7, -.3, fourth to third   

News: None in the top twenty

Sports Talk: Tegna-owned WBNS-FM “97.1 FM The Fan” (Blue Jackets) 8.7 – 5.8, -2.9, second to fifth

Public Radio News/Talk: Ohio State University’s WOSU steady at 7.2, third to second

Number One 6+: iHeartMedia country WCOL, fourth straight month, 9.5 – 8.9, -.6

Largest 6+ January 2023 – February 2023 Increase: urban contemporary WZCB-HD2 (+.6)

Largest 6+ January 2023 – February 2023 Decrease: sports talk WBNS-FM (-2.9)**

**Represents the largest January 2023 – February 2023 decrease (6+) of any station from these 12 PPM-markets

Up next: February 2023 overviews for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford.

 Email Mike Kinosian at Mike.Kinosian@gmail.com. 

Industry News

NPR Cancels Four Podcasts Amid Staff Cuts

As reported by NPR’s David Folkenflik and Mary Yang, the public media giant has dropped four podcasts as part of a companywide move to cut costs. The podcasts “Invisibilia,” “Louder Than a Riot” “Rough Translation” and “Everyone & Their Mom” are being dropped in order to close what’s being reported as a budget gap of $30 million. NPR CEO John Lansing says, “We literally are fighting to secure the future of NPR at this very moment by restructuring our cost structure. It’s that important. It’s existential.” The report notes that “NPR intends to cut back its workforce from approximately 1,200 to about 1,050 employees. The nonprofit network’s layoffs represent its largest reduction in staff since the 2008 recession.” In other moves, NPR is bringing its newsroom and programming divisions together as Lansing notes the “current separation artificially cleaved NPR’s journalism and editorial creations.” At this time, none of the NPR radio programs have been canceled. Read the full story here.

Industry News

Round Two of February PPM Released

The second of four rounds of ratings data from Nielsen Audio’s February PPM survey has been released for 12 markets including Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis. Nielsen’s February 2023 sweep covered February 2 – March 1. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Washington, DC, Cumulus Media’s news/talk WMAL-FM adds four-tenths to finish the survey with a 3.8 share (weekly, 6+ AQH share) but remains ranked #7, while Hubbard Broadcasting’s crosstown all-news WTOP-FM jumps eight-tenths to an 8.6 share lifting it to the #2 rank. iHeartMedia’s news/talk WRKO, Boston rises four-tenths to wrap the survey with a 4.1 share good for the #9 rank, while sister all-news WBZ-AM falls seven-tenths to finish with a 4.6 share that leaves it ranked #6 in the market. In Seattle, Bonneville’s news/talk KIRO-FM sheds seven-tenths to close with a 5.4 share that moves it from the #2 rank to #5, while Lotus Communications’ crosstown all-news KNWN-AM/FM falls 1.2 shares to finish with a 4.3 share and falls from #3 to #9. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

“105.7 The Fan” Brings Back “Baltimore Baseball Tonight”

Audacy sports talk outlet WJZ-FM, Baltimore “105.7 The Fan” announces the return of “Baltimore Baseball Tonight” to its program lineup with the new season coinciding with the Baltimore Oriole’s Opening Day on March 30. New to the “Baltimore Baseball Tonight” broadcast team is Ryan Ripken, son of baseball legend Cal Ripken Jr. Ripken joins Bob Haynie – host of the midday “Vinny & Haynie” show – Baltimore Hall of Famer Mike Bordick, and longtime voice of Baltimore baseball Jim Hunter. 105.7 The Fan brand manager Chuck Sapienza comments, “We are thrilled to be bringing ‘Baltimore Baseball Tonight’ back to Baltimore baseball fans. The show was received so well last season, and we look forward to building off that momentum again this season. Adding Ryan to the team brings a critical young voice to the show, and his perspective having been a part of the organization and his deep family ties to the team are invaluable.” When the Orioles are home, the show is broadcast on-site at Pickles Pub near Oriole Park at Camden Yards.

Industry News

Massachusetts Broadcasters Hall of Fame Unveils Class of 2023

The Massachusetts Broadcasters Association announces the 2023 inductees into the Massachusetts Broadcasters Hall of Fame. From the radio side, this year’s inductees include former rock jock Donna L. Halper, currently a communications professor at Lesley University, and Spanish music radio station entrepreneur Pat Costa. Halper is also receiving the Hall of Fame Pioneer Award, given “to individuals who have distinguished themselves over decades for lasting contributions made to the broadcast industry and through a leadership role in their particular craft.” Other inductees are WCVB-TV, Boston sports anchor Mike Lynch, the late and beloved WHDH-TV videographer Therman Toon, late WBZ-TV reporter Bill Shields, and WBZ Radio’s heralded news reporter and “poet laureate” Carl Stevens.

Industry News

Two Leading Edge CEO Fireside Chats Set for TALKERS 2023

Two leading CEO “Fireside Chats” have been scheduled for TALKERS 2023 adding to the impact of a power-packed day of sessions and presentations set for the talk media industry’s major annual gathering. The event will feature approximately 60 outstanding speakers on Friday, June 2 at Hofstra University on Long Island.

Connoisseur Media CEO/founder Jeff Warshaw and Newsmax Media CEO/founder Christopher Ruddy will each engage in candid one-on-one conversations with TALKERS publisher/founder Michael Harrison about the present and future state of talk media.

Jeff Warshaw describes himself as a “lifelong broadcaster.” He built his first station while still a student at the Wharton School of Business at the University of Pennsylvania. In 1993, he founded Connoisseur Communications Partners LP, a 39-station group which he later sold to Cumulus Broadcasting in 2000 for $258 million. At this time, he pioneered notable progress in integrating legacy media with emerging digital technology. In 2004, he formed Connoisseur Media which now operates 13 radio station brands and digital assets in five markets. Highly respected and celebrated industry-wide for his outspoken candor and bullish approach to radio station ownership, Jeff Warshaw serves on the board of directors of the National Association of Broadcasters, the executive committee of the Radio Advertising Bureau, and is chairman of the Nielsen Audio advisory council. Harrison describes Warshaw as “one of the most knowledgeable, emerging forces to be reckoned with among radio industry leaders.”

Christopher Ruddy founded Newsmax in 1998 to publish online and offline content in the fields of news, politics, health and finance. Newsmax.com ranks consistently as one of the country’s most-trafficked news websites. Newsmax TV, a cable and over-the-top media service news channel started in 2014, has shown remarkable growth becoming one of the nation’s leading television news and political opinion sources.  Newsmax recently entered the field of talk radio with a syndication arm and is reportedly exploring expansion into radio station ownership. As a journalist, Christopher Ruddy previously worked at the New York Post and the Pittsburgh Tribune Review. He was also awarded a Media Fellowship at the Hoover Institution on War, Revolution and Peace at Stanford University. He holds a BA summa cum laude in history from St. John’s University and a Master’s in Public Policy from the London School of Economics. Harrison describes Ruddy as “a key player in emerging 21st century media.”

For more information about TALKERS 2023, see story below

Industry News

WEEI, Boston Host Suspended After Racist Remark

A number of media outlets are reporting on the incident that took place on the Wednesday edition of the “Greg Hill Show” on Audacy’s WEEI, Boston, including the Philadelphia Inquirer, that’s led to the suspension of co-host Chris Curtis. Hill, Courtney Cox and Curtis were discussing a local proposal to ban the 1.7-ounce liquor bottles commonly known as nips. When Cox asked about each host’s favorite nip and named several brands of liquor, Curtis replied, “I’d probably go Mina Kimes.” Nip is also a pejorative term for Japanese. Kimes is of Korean descent. When the Boston Globe reached out to Audacy for comment, the spokesperson declined to address it specifically but suggested Curtis meant to say Mila Kunis. Today, Curtis apologized on air and said he’s been suspended until next week. Curtis explained he didn’t intend to say Mina Kimes. “In a pathetic, failed attempt at a one-liner, I attempted to bring up Mila Kunis, which was not really that funny, sophomoric and sexist. But for reasons I don’t understand, I said Mina Kimes.”

Industry News

Good Karma Brands Celebrates 25 Years of “ESPN 1000”

Good Karma Brands is celebrating the 25th anniversary of “ESPN Chicago” (WMVP-AM, Chicago) with a sold-out live broadcast tomorrow (3/24) from 12:00 noon to 6:00 pm at the House of Blues in downtown Chicago. Good Karma SVP Keith Williams says, “When GKB purchased ‘ESPN 1000,’ we knew the incredible impact of the station and its most notable figures have had in the Chicagoland area. The standout moments over the last 25 years are endless, and we are excited to celebrate with our partners, fans and teammates at the House of Blues.” Those scheduled to appear at the live broadcast include former Chicago Bears kicker Robbie Gould, former Chicago Bears quarterback and past guest of “Waddle & Silvy,” Jay Cutler, Chicago native and American musician Billy Corgan, ESPN analyst and co-host of “Pardon the Interruption,” Michael Wilbon, and ESPN reporter, host, and television personality Sarah Spain. “ESPN 1000” director of content Danny Zederman adds, “‘ESPN 1000’ is thrilled to host the station’s biggest names and most impactful people in one room on Friday to celebrate 25 years. We will look back at our success and also look forward to our exciting future as the home of the Chicago Bears and the Chicago White Sox.”

Industry News

Late BFoA President Jim Thompson to Be Honored

Broadcast industry executive and former longtime president of the Broadcasters Foundation of America, Jim Thompson, will be honored posthumously with the Chairman’s Award at the Broadcasters Foundation Breakfast on April 19 at the Wynn, Las Vegas. The Chairman’s Award is bestowed on an individual in recognition of their contribution to the broadcast industry. Thompson’s wife, Cindy, will accept the Award. BFoA chairman Scott Herman says, “Jim made an impact on everyone who worked for or with him. He was always helping people in their careers and served as a mentor to many. His steadfast commitment to the mission of the Broadcasters Foundation was unwavering. It is fitting for us to honor his memory and contributions to our industry and the Broadcasters Foundation.” Thompson took the reins of the Broadcasters Foundation in 2008, following a distinguished career. He was president and CEO of Group W Radio, the second largest radio company in the country during his leadership, and along with Mike Craven was co-owner of Liberty Broadcasting, a nineteen-station radio group. He began his broadcasting career as an account executive at KYW-TV, Philadelphia in 1971, where he rose to VP and general manager.

Industry News

TALKERS News Notes

— Cumulus Media’s Westwood One, the official network audio broadcast partner of the NCAA, is broadcasting live coverage of the Men’s Sweet Sixteen today (3/23) and tomorrow. It will also broadcast live coverage of the Men’s Elite Eight on Saturday and Sunday, as well as the NCAA Men’s Final Four on Saturday, April 1 and the national championship game on Monday, April 3 in both English and Spanish. It is also presenting exclusive live coverage of the NCAA Division I Women’s Basketball Championship, beginning with the Sweet Sixteen this weekend.

— PureFlix founder/CEO Michael Scott (right) poses for a picture with Salem Radio Network VP/news & talk programming Tom Tradup (left) at the SRN offices in Dallas while participating in the SRN News week-long series on Christian films titled, “Faith-based Films: Hollywood’s Brass Ring.” The SRN News special series focuses on the evolution of Christian movies from early, not-well-acted films to 2023’s smash hit Jesus Revolution, which has become Lions Gate Studios’ biggest-grossing film since 2019 with $45 million in box office receipts.

— Audacy announces a new programming lineup for CHANNEL Q, the Audacy Original Station and audio destination for music, news and entertainment by and for the LGBTQ+ community and their allies. Audacy says that for the first time, CHANNEL Q will be live for East Coast mornings. The lineup is: CJ Robinson 6:00 am to 9:00 am ET, Jordin Silver 9:00 am to 3:00 pm ET, Alex Donati 3:00 pm to 6:00 pm ET, and Corey Crockett 6:00 pm to 9:00 pm ET.

— PodcastOne announces the release of a new podcast from Jax Taylor and Brittany Cartwright titled, “When Reality Hits with Jax Taylor and Brittany Cartwright.” PodcastOne president Kit Gray states, “Some of the biggest headlines splashed across today’s media are the ones about reality television and ‘When Reality Hits’ brings two of the biggest names to have ever starred in the genre together for a podcast that covers the ‘reality’ of reality TV, as well as the reality that sets in when you become a parent. We’re excited to unleash this show on fans and to bring a bird’s eye view of what happens when reality TV becomes real life.”

Industry News

Kraig T. Kitchin to Receive 2023 Lifetime Achievement Award

The TALKERS editorial board has announced the selection of renowned radio industry executive Kraig T. Kitchin as the 2023 recipient of the newly renamed Jim Bohannon Memorial Award for Lifetime Achievement. Mr. Kitchin will be presented the honor at the forthcoming TALKERS 2023 convention on Friday, June 2 at Hofstra University on Long Island, NY.  In making the announcement, TALKERS founder Michael Harrison stated, “Although still a relatively young man, Kraig Kitchin’s illustrious career goes back decades and his positive contributions to the radio business – including the spoken word formats and some of its greatest talents including the late Rush Limbaugh – have been indelible and immeasurable.” Since 2008, Kitchin has been president of the talent management firm, Sound Mind, with a focused effort toward managing the businesses of high-profile radio and podcast personalities as well as production companies. He also serves as a strategic advisor to Oxford Road, a media placement agency specializing in audio advertising, with a focus on podcasts and audio integrations. The nine-year-old agency is a leader in the audio space on behalf of more than 50 clients. Kitchin also serves as chairman of the National Radio Hall of Fame to which he was appointed in 2014. Since assuming the role, he has reinstituted national public voting for two of the six categories of induction and has doubled the voting participant panel. Under his leadership, more than 75 radio icons have been inducted. Prior to launching his own firm, Kitchin was one of the founders of Premiere Radio Networks, Inc., in 1987. The company grew to be the number one radio network in the country syndicating 90 radio programs and services to more than 4,600 radio affiliates, reaching 190 million listeners weekly. He started as executive vice president of sales and by 1998 at the age of 37, he assumed the role of president/COO, one of the youngest in the country to run a $300 multi-million-plus radio company. During his 10-year tenure at Premiere, Kitchin directed and oversaw all talk and music programming and services featuring the nation’s most popular personalities like Limbaugh, DelilahJim RomeGlenn BeckCasey KasemBill HandelRyan SeacrestBob (Kevoian) and Tom (Griswold)Steve HarveyWhoopi GoldbergBlair GarnerGeorge NooryMaria BartiromoJim CramerMatt Drudge, the late Art BellDonald TrumpBob Costas and others. In addition, he supervised Premiere Radio’s other properties: Mediabase 24/7, the industry’s leading music monitoring service, MJI Programming, and FOX Sports Radio. Kitchin started his career in station management at WFMK-FM in Lansing, MI, and KTYD-FM in Santa Barbara, CA before serving as sales manager of the Katz Radio Group Network in Los Angeles. Kitchin will be one of 60 industry leaders speaking at TALKERS 2023.  For more information, see story below.

Industry Views

The Power of Appealing to Aspiration

By Walter Sabo
Consultant, Sabo Media
A.K.A. Walter Sterling
Radio Host, Sterling on Sunday

WABC - Bruce MorrowIt was a cruel trick. Hulu started streaming “For the People” from Shondaland Productions last month and I bit. It is a show about Manhattan, ambition and really well-tailored clothes. Then I looked at the more information tab and discovered that the show was cancelled… in 2018. Crushed. Two seasons on ABC. Cancelled.

Why have I fallen so hard for a show about the lawyers of the United States District Court for the Southern District of New York? Two reasons: “For the People” is aspirational TV (at least to me) like, “Diners, Drive-ins and Dives.” Every character in “For the People” has an enviable 20s-in-Manhattan lifestyle. It is easy for me to embrace the warm pool fantasy of a good job, cool sushi bars, easy sex. I also miss a character in the show named Kate Littlejohn played by Susannah Flood. She says what needs to be said and does not care what people think of her in the workplace! That’s my aspiration too!

“Diners, Drive-ins and Dives” is also aspirational (again, at least to me). The star, Guy Fieri, lives off the grid and off the menu. He eats any deep-fried dish he wants in the kitchen with the chef for free! I eat Lipitor. I aspire to be Guy Fieri, a man who has no negative consequences for his cardiac arrest diet.

When a show taps into your aspirations on any level, it becomes your show. Radio entertainment did that for you, that’s why you work in radio! You and I can do that for a listener. The founding Top 40 jocks tapped the aspirations of teens every day. Dewey Phillips on WHBQ, Alan Freed on 1010 WINS, Bruce Morrow on WABC and many more. What did they do? They said the names of their listeners for hours and hours, they formed an exclusive club of cool kids. These pioneers compelled their listener to buy the record, the ticket and come to the dance.

“Hey cousin, you’re captured.”  Bruce Morrow said that phrase MILLONS of times going into breaks. He captured the listener behind the velvet rope of coolness and that’s where they aspired to be and to remain.

The moment you share a story your listeners absolutely relate to, they will aspire to join your club. Say a listener’s name, and you instantly become a part of their personal history. Radio’s star making power is radio’s magic. Secretly, every listener wants to be a star, make their aspiration come true and you have a listener for life. Or, as the pedantic say… a P1!

Walter Sabo, consultant, can be contacted at Sabo Media: walter@sabomedia.com. Direct phone: 646-678-1110.  Check out www.waltersterlingshow.com. Meet Walter Sabo at TALKERS 2023 on June 2 at Hofstra University.

Industry News

Thom Hartmann is This Week’s Guest on Harrison Podcast

WYD Media syndicated multi-platform talk show host, Thom Hartmann is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” For the past couple of decades, the commercial sector of news/talk radio has been dominated by conservative hosts (while public radio has been the bastion of liberal ideology). Of course, this is not a hard and fast rule – there have been a number of notable exceptions. Thom Hartmann is one of the leading examples of a progressive talk radio host operating successfully within the commercial arena. Year after year, going back well over a decade-and-a-half, TALKERS has ranked this political thought leader among the top 10 in its annual list of the 100 Most Important Radio Talk Show Hosts In America – the Heavy Hundred. Hartmann is also the prolific author of more than 35 books on politics, the environment and social issues. He puts out a daily multi-distribution point program heard on commercial broadcast radio, non-commercial public radio, SiriusXM Satellite Radio, streaming services, mobile app, cable radio and subscription and ad-supported podcasts. The show is also seen on Free Speech TV, and YouTube. Harrison and Hartmann discuss a variety of modern media-related issues and phenomena including the host’s liberal perspective on the current blockbuster Donald Trump indictment drama. Not to be missed. Listen to the podcast in its entirety here.

Industry News

Wayne Allyn Root Publishes New Book

Las Vegas-based, nationally syndicated talk radio host Wayne Allyn Root has published his latest book titled, The Great Patriot BUY-cott Book. Root says, “Our nation is headed for a ‘National Divorce.’ That phrase was my original idea for over two years now on my national radio and TV shows. Then Congresswoman Marjorie Taylor Greene picked it up and ran with my idea.” Root says the idea is to build a “parallel conservative patriot economy” consisting of conservative-owned businesses and his book lays out the plan. Root adds, “My co-author Nicky Billou (an Iranian immigrant) and our team of researchers spent over a year researching and identifying the 123 most patriotic companies in America to buy from and to invest your savings and retirement accounts in (some are publicly traded).”

Industry News

Beasley Philly Recognizes Top Sellers

Beasley Media Group Philadelphia honored its top account executives of 2022 on March 14 during the cluster’s annual President’s Club dinner. Tim Graham was named the annual “President’s Club Champion,” marking his second overall annual win. In 2022, he achieved 111% of his annual budget and 174% of his digital budget. Beasley Philadelphia VP of sales Paul Blake says, “Tim is a two-time winner of our Annual President’s Club award. He just celebrated his 18th anniversary with our group and his vigor, focus and commitment to his personal excellence and his clients’ success have not wavered over those years. We all congratulate and celebrate Tim and his success!” Pictured above are (l-r): market manager Joe Bell, GSM Rob Keegan, Graham, GSM Bill Burns, and Blake.

Industry News

Comscore: Outkick Fastest Growing Sports Site

Clay Travis’s sports media platform OutKick finished as the “fastest-growing year-over-year in the top 50 sports sites in unique viewers” in February 2023, according Comscore. OutKick says it continues to post substantial increases in unique viewers with a 326% year-over-year growth versus February 2022. Travis says, “We’re continuing our growth trajectory every month and that’s directly correlated with the incredible OutKick talent that drives engaging content every day with personalities who are able to speak their minds.” OutKick also says it saw over 1 million social interactions on Facebook,Twitter, and Instagram, up 258% in February 2023 versus February 2022. Additionally, YouTube Video Views for OutKick attracted 7.1 million views – up 487% from the prior year, according to Shareable.

Industry Views

Monday Memo: Who? When?

By Holland Cooke
Consultant

Does anybody really know what time it is? Does anybody really care? YES.

— Myth: Call letters are less important in PPM markets than in diary markets, where that diary is a memory test.

— Fact: Call letters and timechecks are MORE important in metered markets, because there aren’t enough meters. Every…single…one…matters a LOT. And awareness drives use.

Sure, listeners wear watches, and tote smartphones, and there’s a clock in the dashboard. We’re not timechecking because they don’t know.

— Timechecks help make the station habit-forming. They teach listeners what-we-do-when.

— Timechecks imply that busy people (the ones advertisers want as customers) will be on-time if they listen. “WINS News Time…” on New York’s iconic All-News station sets a tempo.

— And timechecks are local information. Syndicated hosts forced to say “[minutes] before the hour” remind us that they’re somewhere else.

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In its 1960s Top 40 heyday, WABC’s promos boasted that more people listened every week “than any other station in North America!” And shortly before his untimely death, retired PD Rick Sklar told me the simple secret of his success.

— He compared the Arbitron ratings diary to “that little blue book you got in school when there was a quiz. There are two questions on the quiz: What did you listen to? And when did you listen?”

— Back then, most stations used turntables, but WABC already played music on carts. And right there, at the end of the song, there was a WABC jingle, and an ear-splitting “DING!” because timechecks were “WABC Chime-Time.”

— So “we gave them the answers to the quiz,” by DJ-proofing the station. Even if the jock was going song-to-song, he had to jump-in and timecheck.

And you are…?

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of the E-book and FREE on-air radio features Inflation Hacks: Save Those Benjamins;” and “Spot-On: Commercial Copy Points That Earned The Benjamins,” a FREE download; and “Multiply Your Podcast Subscribers, Without Buying Clicks,” available from Talkers books.  Follow HC on Twitter @HollandCooke

Industry Views

Pending Business: The News Cycle

By Steve Lapa
Lapcom Communications Corp
President

Photography - BroadcastingIt is an unpredictable thing, this news cycle that drives the headlines.

One day we’re talking about the shortcomings in the American banking system, the next day we’re talking about the ramifications of criminally indicting a past president of the United States. Will somebody please grab a copy of the Constitution? We may need a panel of experts to talk us through what this all means to those of us paying crazy prices for eggs.

The news cycle is spinning faster these days and your news/talk programming should prove to be the go-to source to take a short break from March Madness and slow the news cycle down. Please do not be sidetracked about selling through the negativity that may accompany many of these story lines. As a seller or sales manager, your singular objective is to connect the value of an engaged audience to match your advertiser’s goals, moving the sales process to a natural, positive conclusion. In plain English, stay focused on the goal and close your deals. Let’s review some basics.

— Complex issues are nothing new. Your tenured talk radio hosts have built their careers by helping loyal listeners gain a better understanding of the headlines driving the news cycle.

— Loyalty is the key. Like it or not, criminally indicting a former president of the United States has never happened before. It is complicated to say the least and your audience will trust your on-air talents to present the facts, opinions, and discussion. What does it all mean to me? The audience has been here before and chances are your on-air talent has delivered the clarity and focus they needed when it counted the most.

— Community check-in. Talk radio is the #1 source for your audience to get a better feel for how the community is reacting. That electronic, now digital water cooler is in overdrive. What is everyone thinking?

— The unfolding drama. Let’s face it, we all have an opinion and we all enjoy speculating on what’s next. Talk radio is the perfect forum where your audience will weigh in every day.

When your talk show hosts are front and center, doing what they do best in a meaningful and entertaining way, your advertisers experience the benefits of what only your great talk radio hosts can deliver.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com

Industry News

Greg Chance Named SVP/Programming for iHeartMedia

iHeartMedia announces that Greg Chance is named SVP of programming for Des Moines, St. Louis, Indianapolis and the North Dakota Area, effective immediately. This group of markets includes more than 20 stations. Chance returns to the radio business and iHeartMedia after having most recently served as vice president for Diamond Oil.  Chance says, “I am profoundly humbled that iHeart would allow me this opportunity. I look forward to reuniting with my past colleagues and meeting new colleagues in the immediate future. This gives me a sense of peace and I’m extremely flattered and grateful. I look forward to diving back into all of these brands and vetting all the new ones. To say that I am excited to return, would be an understatement.”

Industry News

TALKERS News Notes

— SiriusXM and sports talk personality Adam Schein agree to a new, four-year contract that keeps Schein hosting his daily late morning show “Schein on Sports” on the Mad Dog Sports Radio channel. Schein will also continue to host his newly rebranded SiriusXM podcast, now titled “Rise and Schein,” which features compelling long-form interviews with athletes and celebrities.

— Hillsdale College’s WRFH “Radio Free Hillsdale 101.7 FM” in Hillsdale, Michigan takes home the top honors at the 2023 Michigan Student Broadcast Awards, hosted by the Michigan Association of Broadcasters. The station was named the “2023 College Audio Station of the Year” and received nine individual awards. Station general manager Scot Bertram comments, “Our student broadcasters and journalists are committed to producing high-quality content that keeps listeners engaged. We’re honored to have that work recognized by such a prestigious organization.”

Industry News

Top News/Talk Media Stories Over the Weekend

The aftermath of the collapse of Silicon Valley Bank and the state of the global banking system; Manhattan DA Alvin Bragg’s case against former President Donald Trump in the Stormy Daniels matter and Trump’s suggestion his supporters “take to the streets” in protest; Wyoming outlaws the abortion pill; the GOP race for the nomination in ’24; Vladimir Putin visits Mariupol, Ukraine as the Russian invasion continues; China’s Xi Jinping travels to Moscow to visit Putin for the first time since Russia’s invasion of Ukraine; and the first rounds of the NCAA basketball tournaments were some of the most-talked-about stories in news/talk media over the weekend, according to ongoing research from TALKERS magazine.

Industry News

Michael Kay Renews to Continue ESPN New York Show

As reported by the New York Post, afternoon drive personality Michael Kay has signed a contract extension with Good Karma Brands-operated sports talk WEPN-FM, New York “ESPN New York” that is a “seven-figure deal per year and is for multiple years.” The Post reported in January that the 62-year old Kay was seriously considering retirement. Kay announced the deal on his program yesterday (3/16) saying,  “When the story in The Post came out, I was pretty certain that was going to be it and I would leave the show after 21 years in September. It had been a great run, a long run. I just said, ‘That’s it. I’m probably too old to do it.’” Kay is supported on the show by co-host Don La Greca and Peter Rosenberg. The show is simulcast on the YES TV network. Kay also serves as the television play-by-play announcer for New York Yankees baseball games. Read the Post story here.

Industry News

Former Corpus Christi Talk Host Jim Lago Dies

The Caller Times reports the passing of former KKTX-AM, Corpus Christi talk radio host Jim Lago at the age of 74. He hosted the “Lago in the Morning” program on the iHeartMedia news/talk station prior to his retirement in 2019. Lago’s daughter tells the paper that he’d been diagnosed with lung disease and was just beginning treatment. “He just took a turn for the worse.” The Caller Times obit says, “Lago worked in the oilfields as a young adult and returned to the job after Vietnam War service in the Marine Corps. Some of the oil company workers told him that he should try radio because he was entertaining and outspoken. In the mid-1970s he gave radio a try, first in Longview, near his hometown, before moving on to bigger cities.” Lago was inducted into the Texas Radio Hall of Fame in 2016. Read the full obituary here.

Industry News

TALKERS News Notes

— ESPN and SiriusXM are teamed up to give listeners nationwide access to ESPN’s live audio coverage of select UFC events on SiriusXM’s Fight Nation channel. Subscribers will hear the live call from the UFC audio on ESPN networks. ESPN vice president Matt Kenny states, “We are constantly looking for new ways to give fans more access to our content. SiriusXM’s expansive reach will help us bring the excitement of UFC to a broader audience and provide additional ways for these very passionate fans to stay connected to the action.”

— iHeartMedia announces that new episodes of the program “Navigating Narcissism with Dr. Ramani” are available on its iHeartPodcasts platform. The podcast is hosted by clinical psychologist Dr. Ramani Durvasula and focuses on narcissism and its impact on relationships. iHeartmedia says, “Through powerful conversations with survivors and experts, Dr. Ramani breaks down classic patterns of narcissistic abuse including love bombing, gaslighting, control and manipulation to help millions who are suffering. Each eye-opening episode demystifies feelings of betrayal, shame, confusion and pain for a tremendously transformative and healing experience.”

Industry News

The Late Jim Bohannon to Be Honored at TALKERS 2023

A decade after receiving the TALKERS Lifetime Achievement Award at the 2013 installment of the trade journal’s national convention, the late Westwood One syndicated talk radio star Jim Bohannon will again be honored at the annual gathering. The award will be renamed The Jim Bohannon Memorial Award for Lifetime Achievement. TALKERS VP/executive editor Kevin Casey states, “On behalf of our editorial board, I am pleased to announce that this prestigious award is being named after one of its most beloved and accomplished recipients. Jim’s 60-year career in radio as a DJ, news reporter and then as one of the all-time great talk show hosts was impeccable. He stood tall as a giant among us displaying journalistic integrity, on-the-job dependability, remarkable longevity, stunning talent, and unconditional goodwill to his fellow broadcasters as a mentor and a colleague.” Bohannon passed away on November 12, 2022 after a brave battle with esophageal cancer performing on air as best he could to almost the very end. The award will be presented at the forthcoming TALKERS 2023 on Friday, June 2 at Hofstra University along with The Gene Burns Memorial Award for Freedom of SpeechThe Judy Jarvis Memorial Award for Outstanding Achievements by a Woman (Woman of the Year), and The Sharon L. Harrison Memorial Award for Outstanding Community Service (Humanitarian of the Year).  The recipients of all four awards will be named within the next few weeks. 

Industry News

Audacy Announces BetQL Countdown to Tip-Off

Audacy announces the return of “BetQL Countdown to Tip-Off,” a three-episode series of special men’s college basketball tournament programming. The series airs on March 18, March 25 and April 1 from 8:00 am to 10:00 am ET on BetQL Network, Audacy’s network of sports betting content heard across its broadcast portfolio and digital platforms. The program is hosted by Nick Kostos and Ken Barkley, co-hosts of “You Better You Bet.” The show on March 18 will broadcast live from the BetMGM Sportsbook at Mandalay Bay Resort and Casino in Las Vegas as part of Audacy’s exclusive partnership with BetMGM. Audacy president of sports Mike Dee says, “The men’s college basketball tournament is the premier playoff tournament in American sports, and we’re excited to bring back this informative and entertaining program. Whether you’re trying to win your office pool or cash in on this year’s bracket, ‘Countdown to Tip-Off,’ with Nick and Ken will have you covered with their expert analysis of all the madness this March.”

Industry News

ESPN LA Hosts Pickleball Madness Tournament

Good Karma Brands and its Los Angeles sports talk station KSPN-AM “ESPN Los Angeles” are hosting the inaugural Pickleball Madness Tournament on Saturday, March 18 from 10:00 am to 4:00 pm at the Agape Pickleball Center. Fans will be able to interact and watch their favorite ESPN LA 710 AM personalities compete as well as have the opportunity to win prizes and giveaways, play pop-a-shot, attend pickleball demos and lessons, hang out in the beer garden, enjoy a live DJ and entertainment, watch college basketball, and more. GKB vice president Sam Pines comments, “We are excited to introduce a new event to the ESPN Los Angeles community and team up with our partners to execute at the highest level. The Pickleball Madness Tournament is a perfect opportunity for ESPN LA fans to connect with our content team and engage in one of the most popular sports in the country. We are looking forward to the event coming to life on March 18.

Industry News

SiriusXM and Kevin Hart Ink New Deal

SiriusXM extends its relationship with comic Kevin Hart and his entertainment company Hartbeat via new multi-year deal. Under the agreement, Hartbeat will continue to curate content at the intersection of comedy and culture for Kevin Hart’s Laugh Out Loud Radio channel. Hart will also continue to host his popular podcast, “Gold Minds with Kevin Hart,” which debuts its new season featuring Hart in conversation with Ryan Coogler. In addition, Hartbeat will produce a slate of new, talent-led programs, including “Love Thang with Punkie Johnson” and “One Song with Diallo and LUXXURY,” hosted by Diallo Riddle and Blake “LUXXURY” Robin. SiriusXM president and chief content officer Scott Greenstein comments, “Over the last five years, Kevin has become a cornerstone of SiriusXM’s comedy programming, and we’re absolutely thrilled to deepen our relationship with Kevin and the whole Hartbeat team. As they’ve proven time and again, they have their finger on the pulse of the new, exciting, diverse voices in comedy, and our audience has clearly responded. We’re excited to remain Kevin’s audio home as he continues to expand his comedy brand and listenership.”

Industry News

Audacy Q4 2022 Revenue Down Slightly; Full Year Revenue Up 3%

Reporting its financial results from the fourth quarter of 2022 and for the full year, Audacy says net revenue in Q4 was $342 million, a decline of 0.8% over the same period in 2021. The company reported income of $12 million for the quarter. For the full year of 2022, net revenue was $1.25 billion, an increase of 3% over the full year 2021. However, the company’s posted loss widened as it reports a loss of $140.7 million, compared to the loss of $3.6 million it reported for 2021. Audacy breaks its report down by revenue source and reveals local and national spot revenue for 2022 was $798 million, down 0.2% from 2021. Digital revenue for 2022 was $259 million, an increase of 8.9% over 2021. Network revenue in 2022 was $89.9 million in 2022, an increase of 6.9% over 2021. The company also breaks down its radio revenue by format and notes that while revenue from music-formatted stations in 2022 was down 1.3%, revenue from news and talk stations was $199.7 million – up 2.3%, and revenue from sports talk stations was $264.3 million – up 5.2%. Audacy president and CEO David J. Field says, “Having started 2022 on a great note with revenues up 14% in the first quarter, we ended the year with revenues down 0.8% in the fourth quarter as challenging ad market conditions persisted. For the full year, revenues were up 3%. Fourth quarter expenses grew 9% due to accelerated recognition of podcast expenses, but we anticipate that expenses will be up low single digits in the first quarter and fall below 2022 levels beginning in the second quarter. We continue to vigorously execute our plan to navigate the storm and to position the company for recovery when business conditions improve. Our liquidity improved from $115 million at the end of September to $145 million at year end. With the sale earlier this month of $17 million of towers, we have now completed $73 million in non-strategic asset sales to bolster our liquidity and to support our continued compliance with our financial covenants. We are making solid progress on our key growth drivers including our reinvented streaming audio platform, our national enterprise business development, our podcasting and digital marketing solutions businesses, and our promising ad tech and ad product roadmap. Looking beyond the challenging current macro environment, Audacy has a strong and differentiated, scaled, competitive position in the dynamic and growing audio space and is deeply focused on continuing the work to capitalize on the opportunities and drive a healthy recovery.”

Industry News

Sandy Clough and Shawn Drotar Join “Mile High Sports”

Denver sports talk personalities Sandy Clough and Shawn Drotar are back on the air in Denver co-hosting the 2:00 pm to 4:00 pm show on “Mile High Sports” (KQKS-HD3, Lakewood and K251CV, Golden). Both hosts previously served with Bonneville’s crosstown sports talk KKFN, Denver “104.3 The Fan.” Mile High Sports CEO Nate Lundy says, “This is like a gift from the sports talk gods. When the opportunity to work with two talented, intelligent talk show hosts falls in your lap you jump at the chance.” Clough comments, “This is such a tremendous city for sports talk and the fans are some of the best in the country. After spending a few short months on the sidelines, I realized that I missed spending part of my day with those fans. I’m not only happy to be back on the air but thrilled to have Shawn again as my partner in crime.” Drotar adds, “As a Colorado native, understanding the privilege and the expectations of hosting a sports talk show in my own hometown has never been lost on me. To get back together with Sandy, the best that’s ever done it in Denver, is not only a treat, but gives us the opportunity to once again provide a completely unique perspective to fans about every single team along the Front Range.”

Industry News

“The Professional Homegirl” Joins Black Effect Podcast Network

iHeartMedia and Charlamagne Tha God announce that “The Professional Homegirl Podcast” joins The Black Effect Podcast Network beginning March 21. The program, hosted by Eboné Almon, explores the lives of anonymous women who have overcome seemingly insurmountable odds. Almon says, “Since 2019, my mission has been to amplify the voices of women of color. I wanted to normalize conversations within my community to humanize women, especially Black women, that took roads less traveled. Through this new partnership with The Black Effect Podcast Network, I hope to tell more compelling stories and create a space where women of color don’t have to look far to see themselves.”