Industry News

Triton Digital Releases November Podcast Ranker

The most significant movement at the top of Triton Digital’s U.S. Podcast Ranker for November 2023 (10/30-12/3) is the temporary absence of NPR programs due to a planned data collection migration. As aim result, NBCUniversal News Group’s “Dateline NBC” is ranked #1, audiochuck’s “Crime Junkie” remains at #2, Wondery’s “Morbid” is #3, and Cumulus Podcast Network’s “The Dan Bongino Show” is steady at #4. Other talk radio-related programs of note include Salem Podcast Network’s “The Charlie Kirk Show” steady at #12 and Cumulus Podcast Network’s “The Mark Levin Show” down three spots from the October ranker at #16. Triton Digital’s ranker is based on average weekly downloads and ranks participating networks.

Industry News

F.P. Santangelo Joins “95.7 The Game”

Former MLB player and Bay Area sports personality F.P. Santangelo joins Audacy’s KGMZ-FM, San Francisco as a part-time host, according to a story in the San Francisco Chronicle. Santangelo was host of the evening show on Cumulus Media’s crosstown sports talk KNBR until November when he andim several other KNBR staffers were released from the station in a budget move. Santangelo’s first shift on “The Game” will be as a fill-in host for Dan Dibley on the afternoon drive show “Willard and Dibs” tomorrow (12/21). Also let go from KNBR last month was digital team member Jake Hutchinson, who recently joined “The Game” in a similar capacity. He says, “I am truly grateful to Audacy and 95.7 for this opportunity and recognition of what I bring to the table. The people I’ve worked next to from 95.7 have always been motivated, innovative and encouraging. They were enormously fun to share press boxes and interview rooms with, and I am ecstatic to now be able to work with them.” Read the San Francisco Chronicle piece here.

Industry News

New York AG Sues SiriusXM for “Burdensome Cancellation Process”

New York Attorney General Letitia James announces her office is filing a suit against SiriusXM for “trapping consumers in subscriptions and maintaining deliberately long and burdensome cancellation processes.” A press release states, “The Office of the Attorney General (OAG) found that SiriusXM forces its subscribers to call or chat online with an agent to cancel a subscription, then deliberately draws out those interactions as part of its strategy to prevent subscribers from canceling. The OAG also foundim that the company trains its agents to not take no for an answer when customers try to cancel, making it extremely difficult and frustrating for consumers to end their subscriptions. Through this lawsuit, Attorney General James seeks restitution, penalties, and disgorgement from SiriusXM for violating New York’s business laws.” James adds, “Having to endure a lengthy and frustrating process to cancel a subscription is a stressful burden no one looks forward to, and when companies make it hard to cancel subscriptions, it’s illegal. Consumers should be able to cancel a subscription they no longer use or need without any issues, and companies have a legal duty to make their cancellation process easy. New Yorkers can trust that when companies like SiriusXM try to take advantage of them and violate the law, my office will step in to stop them.”

Industry News

Agricultural Organizations Show Support for AM Radio Act

Twenty-five agricultural organizations have written to legislators to declare their support for the AM Radio for Every Vehicle Act that would require AM radio be offered in every new vehicle at no extra charge. They say, “Our members rely on AM radio and the vital services it provides daily. AM radio is a source of weather, commodity, and national farm policy updates for our members. Access to radio becomes even more important for America’s producers in times of emergency. For those who work mostly out in the open, often miles from home, response time is critical. Whether a thunderstorm is developing, a tornado is moving closer, or wildfires are spreading, our members need a reliable form of communication to access critical information. AM radio stations are unparalleled in their range. A single AM station can reach up to 700 miles away and travel through barriers like mountains and buildings. When the power goes out, and cell towers go offline, radio is still available. While millions of rural Americans still lack broadband service, rural and agricultural programming through AM radio helps keep rural residents apprised of news that may impact their businesses, health care, education, and family.”

Industry News

TALKERS News Notes

Florence, Alabama news/talk/sports WBCF-AM notifies the FCC that it will cease broadcast operations effective December 31, 2023 and will go silent. The station, owned by Benji Carle, simulcasts on translator W246BS at 97.1 FM, also licensed to Florence.

Radio programmer Michael Czarnecki leaves his position with Binnie Media as vice president of programming for that company’s Maine radio stations and “The Pulse of New Hampshire” network of talk stations to join Saga Communications as PD for WMLL, Manchester, New Hampshire “96.5 Live Free Country.”

The OutKick digital sports media platform says it saw strong growth month over month in November 2023 with over 6.4 million total multiplatform unique visitors (up 6% versus the prior month), 24 million total multiplatform views, (up 2% versus the prior month), and 23 million total multiplatform minutes (up 1% flat versus the prior month), according to data from Comscore. On Facebook, X (formerly Twitter), and Instagram, OutKick saw over 1.3 million total social actions in November 2023, up 48% versus the prior month and up 93% versus November 2022.

Josh Krulewitz is named ESPN SVP, communications and assumes leadership of ESPN’s communications department effective December 31. Krulewitz takes over for Chris LaPlaca who is retiring at the end of the year after more than 43 years at ESPN.

VSiN adds two new affiliate stations to its roster as WKCT-AM and WDNS-AM in Bowling Green, Kentucky and WTKG-AM, Grand Rapids, Michigan are now airing content from the network.

Industry Views

New York Festivals VP/Exec Director Rose Anderson is This Week’s Guest on Harrison Podcast

The New York Festivals Radio Awards, currently accepting entries for 2024, honors radio content in all lengths and formats and across all platforms from radio stations, networks, and independent producers around the world. Embracing all aspects of the radio and audio industries, its categories mirror today’s global trends and encourage the next generation of storytellers by recognizing innovators in many category groups. (The organization also has divisions for advertising and TV.)  NY Festivals longtime VP/executive director, Rose Anderson is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Anderson brings tremendous practical experience to the table in her role at NY Festivals. Prior to joining, she was director of production of the Sports Emmy Awards for the National Academy of Television Arts & Sciences. She has been an associate director of the CBS Sports Olympic Unit as well as having served as associate director of ABC Sports.  She was a history major at the University of Massachusetts and earned a Masters degree in Broadcast Journalism at Boston University. As the international broadcasting community looks forward to celebrating World Radio Day on February 13, Harrison and Anderson discuss the global state of radio and storytelling. Listen to the podcast in its entirety here

Industry News

“The Ramsey Show” Holds “The Annual Giving Show”

For the 27th consecutive year, “The Ramsey Show” on The Ramsey Network, dedicated three hours to sharing stories of giving and receiving generosity on Monday (12/18). “The Annual Giving Show” features callers sharing random acts of kindness and often-anonymous pay-it-forward generosity. “The Ramsey Show” co-host Dave Ramsey says, “Giving is the most fun you can have with money. This isim why we won’t stop helping people get out of debt. When you aren’t weighed down by payments, you can live and GIVE like no one else.” Examples of giving include Ramsey listeners helping Sarah, a widowed mother of four, get current on her mortgage payments so she wouldn’t lose her house. A single mother of three received $2,500 to help with Christmas. Shoppers at Kroger had their groceries paid for. A church helped a couple get back on their feet after a job loss. Even Ramsey employees got into the act. Melissa kicked off the show with the story of her three-year fight against an aggressive form of breast cancer. She told listeners how Ramsey Solutions rallied around her, paid her full salary while she was out and provided the family with meals, prayer, and support. The Ramsey Network says, “‘The Annual Giving Show’ wraps up a wildly successful year for the Ramsey network. ‘The Ramsey Show’ is the second largest nationally syndicated radio show. It’s now heard on more than 640 stations. The YouTube audience has more than 100,000 subscribers and 250 million views. And ‘The Ramsey Show’ podcast is only the fourth show ever to eclipse one billion downloads.”

Industry News

Jon Marks Announces Exit from WIP-FM, Philadelphia

As reported by Kevin Kinkead at Crossing Broad, afternoon personality Jon Marks told listeners on Monday (12/18) that he is leaving the program he co-hosts with Ike Reese after Wednesday’s show for personal reasons. He said, in part, “I mentioned this a couple of times here, over the last year plus, I’ve been doing a lot of thinking about my future here at WIP. These are conversations I’ve had withim management, with Rod Lakin and David Yadgaroff, even with you. ‘The Marks and Reese Show’ is amazing, the success that we’ve had, over 6 years now that we’ve been working together, I’ve been at WIP almost 7 years, and what we’ve done in 6 years, the community that we’ve made, the show that we’ve made has been nothing short of amazing… And as great as the show is, everything kept coming back to the hours that I’m working. I don’t work until 10 or midnight, but I’m not getting home on most nights until 7:30. As my kids get older, I’m missing all these activities – softball, soccer, basketball, even dinner every night. Since my kids have been alive, I’ve been working this shift. And I had to ask myself ‘is this something I could see myself doing for the next five years?’ The station and show deserve the commitment from somebody. It was a difficult decision and something I internally wrestled with for a really long time. And after talking to management and talking with you, and (management was amenable and asked what they could do)… I made the difficult decision to leave the Marks and Reese Show and WIP. My last show is Wednesday. It’s a very difficult decision.” Read the Crossing Broad column here.

Industry News

Robert “Hardy” Poole Named Morning Co-Host at “98.5 The Sports Hub”

Beasley Media Group announces that Robert “Hardy” Poole moves from the midday “Zolak & Bertrand” show to morning drive as the new co-host of the “Toucher & Hardy” show on sports talk WBZ-FM, Boston “98.5 The Sports Hub,” effective January 4. Beasley says, “Over the past eight years, he’s played a key role in propelling the ‘Zolak & Bertrand’ show to unprecedented ratings success in theirim midday slot. Hardy has also lent his voice and creative talents to various platforms across the station, including the creation of the wildly popular ‘Fuppets’ videos for Felger & Mazz. In addition, he has been the longtime host of the ‘Sports Hub Golf Club’ show and can also be heard on Beasley’s Rock 92.9.” Morning host Fred Toucher says, “I’ve known Hardy and admired his talent for many years. I’m very excited to begin this new chapter and feel revitalized by the new opportunity.” Hardy comments, “As a lifelong radio guy, I’m thrilled for this opportunity. I’m looking forward to working with Fred and the rest of the morning show crew on what I believe will be a great show.” Station PD Rick Radzik states, “Hardy is one of the most talented and creative individuals I have ever worked with in radio. Teaming him with Fred was just a natural fit for our new morning show. I look forward to them providing great content and entertaining our listeners for years to come.”

Industry News

95.5 WSB and Clark’s Christmas Kids Raises $1.4 million

Clark Howard and Cox Media Group Atlanta’s news/talk WSB-AM/WSBB-FM helped to fulfill the Christmas lists of 8,137 children in foster care in Georgia through the “Clark’s Christmas Kids” program. Now in its 33rd year, the partnership between 95.5 WSB, Clark.com, Georgia Department of Humanim Services, Division of Family & Children Services, The Society of St. Vincent de Paul Georgia, and Walmart, has undertaken the mission of ensuring that every child in the Georgia foster care system has at least one gift on Christmas day. This year the program raised over $1,440,000 which will provide over 24,400 gifts to children in Georgia. 95.5 WSB program director Ken Charles says, “The 95.5 WSB audience is just amazing! For the 33rd year they’ve shown up with an incredible spirit of generosity to make sure the kids have a very merry Christmas. Our entire team supports Clark’s mission to make sure every foster child has at least one toy for Christmas and I’m so thankful our listeners come through every year!”

Industry Views

Pending Business: Ad Count

By Steve Lapa
Lapcom Communications Corp
President

imHow many times will we research the same subject and come to the same conclusion?

This time it is the podcast. How many ads will the average listener consider “appropriate” in a 60-minute episode?

If you read the recent research from Cumulus/Signal Hill, you know the answer. For the rest of you, survey says under four minutes per 60-minute episode. The same survey says the magic number for a 30-minute episode is under three.

How ironic is that? The typical talk radio hour runs more ads in one break than an entire 60-minute episode of a podcast. Could it be because we have been integrating radio commercials into hour-long broadcast content for over 100 years? Have we conditioned news/talk listeners to accept more commercials per hour? Our TV friends have been at for over 80 years with an even bigger hourly spot load. Anyone ever see audience research that says add more commercials?

Seriously, unless you pay for the ad-free experience of Netflix, HBO, Hulu, Spotify, Pandora, etc., like most consumers of media, you are comfortable with the ad-supported media model.

So, how has the podcast world been so successful with a model that would leave most traditional radio and TV owners, execs, and sellers dumbfounded.

Here is some insight from my experience.

1) CPM is higher in podcast. The hard facts are when you work with higher CPM you can adjust the commercial load. Demand for digital/social media and podcasts with marketable scale is greater than terrestrial radio. The demand curve for podcast advertising is greater than terrestrial radio. Time to wake up, shake up and shout out loud about our 100-year-old sleepy giant!

2) Survey said 62% of podcast listeners prefer the host read. Talk radio sellers should improve this pitch every day. Today, podcast sellers are simply better at it. Podcast sellers get the intimate relationship between host and listener better than most radio sellers get host and audience. Podcast hosts seem more one-on-one savvy. What will Joe Rogan’s next guest say? What will we hear when your talk talent interviews their next guest?

3) Quality. When your local production director is overloaded and needs to get commercials completed on the air yesterday, what wins: quantity or quality? Be honest here. Where is the next audio creative genius like Dick Orkin or Chuck Blore? Do you know those names?

4) Can you really compare ad load levels between the 60- or 30-minute podcast episode to the average three-hour daily talk radio show?

Traditional molds need to be revisited regularly. My experience with YouTube is showing me even newer models for monetization, different from audio podcasts. Does your 2024 planner have any room for innovation?

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry News

Audacy and CBS Strike News Stream Deal

Audacy and CBS Stations announce a content distribution in which audio simulcasts of the news streams from 14 CBS-owned television stations in markets including Baltimore, Boston, Chicago, Dallas, Denver, Detroit, Los Angeles, Miami, Minneapolis, New York, Philadelphia, Pittsburgh, Sacramento andim San Francisco will now be available on the Audacy app. CBS Stations says that CBS Local’s video streaming services are No. 1 overall in markets where they go head-to-head with other network competitors, according to data from Comscore. Audacy SVP digital audio content Tim Clarke comments, “We are thrilled to announce our strategic partnership with CBS Stations, expanding our commitment to delivering high-quality, locally relevant content to our listeners. This collaboration will give our listeners unparalleled access to timely and trusted news from major cities nationwide.”

Industry Views

Monday Memo: CES2024, Help Yourself

By Holland Cooke
Consultant

imIt’s massive, it’s mind-boggling, and we-the-workin’-press are under strict instructions NOT to call it “The Consumer Electronics Show.” Lotsa luck. 100 thousand+ of us from 150+ countries will descend upon the sprawling Las Vegas Convention Center and other venues up-and-down The Strip.

This long-running expo has evolved from “stereos” and VCRs and drones and smartphones and other thing-in-a-box products, to the new media which are broadcasters’ friends and foes. Yes, CES is still gadget heaven, but Artificial Intelligence – and how it will soon change everyday life – will be the big buzz this year.

im

TV network newscasts and cable news channels cover this event heavily, and you can too. Again, next month, I am offering TALKERS subscribers free daily 60-second radio reports, for air January 8-12, also OK for stream cover-up spots. There’s NO paperwork and NO national sponsor. So, if you sell a local sponsorship, keep the money.

You can hear a sample report (from CES2023), a spec you can use to pitch, at HollandCooke.com, where I will post daily reports the-night-before air.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

JVC Broadcasting Stations Hold Holiday Toy Drives

The six JVC Broadcasting stations on Long Island and its Ft. Walton Beach station Highway 98 held holiday toy drives last Saturday (12/16). The New York radio stations – including talk stations “LI Newsim Radio 103.9” and “EnVivo 93.3” – broadcast live from Brookhaven Town Hall to promote the Town’s INTERFACE Toy Drive. This year’s event collected 14 bikes, 4 TV’s $2,900 in donations and over 2,000 toys. The Bikes or Bust! Event in Ft. Walton Beach collected 400 bikes, a storage pod and a half of toys and helmets, and over $26,000 in donations. JVC CEO John Caracciolo says, “I am so proud of the JVC teams, this is truly local radio at its finest. You don’t see Pandora, Spotify or XM doing stuff like this. That’s why I totally agree with Harry Von Zell, live and local radio is the most intimate and socially personal medium in the world.”

Industry News

Binnie Media Promotes Sales Executives

Binnie Media announces that Eliza Tremblay is been promoted from general manager of the Seacoastim cluster of radio stations to the director of sales operations for the state of Maine. At the same time, Bronwyn Lapointe is promoted from managing outdoor properties to director of sales operations for the state of New Hampshire. Binnie imMedia EVP Faith Francis says, “Both Eliza and Bronwyn have been crucial to our success in key areas of the business, and this will give them the ability to affect change on a broader scale. We have created a great work culture here at Binnie Media, allowing people to have flexibility with accountability, and as we all know, women can multi-task!” The company says that late last year Cindi Skillin was promoted to vice president of finance, making Binnie Media’s executive team a dynamic, and diverse group. Binnie president and CEO Massimo Rosati adds, “We love this business, value our people, and always try to promote from within.”

Industry Views

What’s a “Bombshell” in a Noisy World?

By Michael Harrison
Founder
TALKERS

imWe live in an increasingly noisy world.  The accelerating advancement of media technology, with its accompanying “everybody is a star” syndrome, combine to make it increasingly difficult to get attention. By that, I mean real attention – the kind of attention that those in the professional media (and related) industries describe as “traction.”

Public conversation, as conducted in today’s media, has fallen victim to the noisy cocktail party syndrome. That’s what happens at social events, catering halls and froofy restaurants where the cruel combination of loud background music, echoey acoustics, and lots of small talk forces attendees to speak louder and louder and louder in order to be heard. The decibel count goes into hyper-inflation. People start screaming at each other saying nothing of consequence. Some folks deal with the inherent discomfort of this scenario by practicing the disingenuous (but extremely useful) art form of faking interest and understanding through confident smiling, eyebrow raising, nodding, grunting and saying innocuous phrases like “ha” and “there ya go” while others just keep on screaming.

Have you noticed how headlines – even when used by the editors of generally reliable platforms – have taken hyperbole to new lows of dishonest click bait in order to get attention?  Beware of two such words that are being spewed through today’s media to cut through the noise only to create even more noise in the process.  In the world of science, it’s “terrifying.”  In the world of politics, it’s “bombshell.”  These ratty words have infested our media sewers and should be avoided unless actually used in an honest and accurate manner.

Michael Harrison is publisher of TALKERS.  He can be contacted directly via email at michael@talkers.com.

Industry News

FOX News Channel Basks in Latest Cable News Ratings

FOX News Channel says that it remains cable television’s most-watched network for the eighth consecutive year in 2023, according to data from Nielsen Media Research. The cable news outfit says the dominance of late afternoon show “The Five,” the launch of FNC’s new primetime lineup, coupledim with the success of its daytime programming, positions it as the number one network in cable news. FNC says it had the largest share of the audience in total day (46%) and primetime (48%), capturing nearly half of the cable news landscape. In primetime, FNC delivered nearly 2 million viewers and 214,000 in the 25-54 demo, topping CNN and MSNBC combined in total viewership. On a 24-hour total day basis, FNC averaged over 1.2 million viewers and 150,000 in 25-54, with a 153% advantage over CNN in viewers. FOX News Media CEO Suzanne Scott says, “During yet another unprecedented news cycle, cable viewers continued to choose FOX News Channel. From moderating debates to reporting in war zones and many stories in between, I am honored to work alongside this unrivaled team of journalists and opinion hosts as they continue to exceed expectations.”

Industry News

TALKERS News Notes

Audacy Buffalo raises $117,000 for the SPCA Serving Erie County during its SPCA Radiothon, held on December 13 and hosted by news/talk WBEN-AM and country WLKK-FM. Audacy Buffalo SVP and market manager Tim Wenger says, “We’re thrilled to have been able to spearhead the radiothon effort for the SPCA in 2023 and excited we exceeded the goal and expectations for the event. The money raised is a testament to our listeners’ commitment to community and will go a long way toward helping the SPCA meet a growing need.”

ARC Software, Inc announces that RADIO.CLOUD enters into an agreement establishing ARC as its primary affiliate research and maintenance platform. RADIO.CLOUD account director Andrew Scaglione says, “Switching to ARC is a no brainer. Speaking from experience using both ARC and other systems in the past, it’s hands down the best CRM for the radio industry with reliable contact information and a seamless digital contract process. It’s going to play a key role in our future growth across the North American radio landscape.”

SiriusXM announces it is presenting 46 games this college football postseason. SiriusXM will carry live play-by-play of every Division I FBS bowl game – including the College Football Playoff Semifinals and National Championship – as well as the Football Championship Subdivision (FCS) National Championship game and other postseason All-Star games. SiriusXM will carry Westwood One’s broadcast of the FCS Football Championship on January 7.  

Industry News

Executive Promotions at FOX News Media

FOX News Media promotes three senior executives on its digital leadership team. Jason Klarman is named chief digital and marketing officer and continues to report to CEO Suzanne Scott. Porter Berry is promoted to president, FOX News Digital and editor-in-chief, dually reporting to Klarman and FNMim president & executive editor Jay Wallace on editorial. Lauren Petterson assumes Klarman’s former role as president of FOX Nation while also continuing as president of talent development and will relinquish her role as president of FOX Business Network. She reports dually to Scott on talent development and Klarman on FOX Nation. Jay Wallace assumes oversight of FBN and continues reporting to Scott. Additionally, Megan Albano is named EVP of morning programming & program development and Gavin Hadden is named SVP of FOX Nation. Suzanne Scott says, “As we move our thriving business forward, we are reimagining the roles of some of our most talented executives to solidify our incredibly successful digital platforms for further growth and expansion. Jason, Lauren, Porter, Megan, and Gavin are each uniquely suited for these positions, and I am confident they will grow each of their respective areas of FOX News Media to new heights.”

Industry Views

Six Reasons Radio Listeners Ignore Your Morning Show

imConsultant Gary Begin of Sound Advantage writes in a piece for TALKERS today about why some morning radio shows fail to launch. He offers six reasons for this that can be avoided if management really wants to create a successful program. Reason number one? Because the hosts are just not that good. See Begin’s complete article here.

Advice

Six Reasons Radio Listeners Ignore Your Morning Show

By Gary Begin
Sound Advantage Media

imYou know the routine.

Your radio station introduces a new morning show, and you sit back and wait for the magic to happen.

And you wait…and you wait.

Still, the audience doesn’t know them, doesn’t care about them, or knows them and still doesn’t care about them.

Why is this happening?

There are six reasons:

One: Because they’re just not that good

It’s true! Radio managers are not famous for spotting and nurturing talent.

And a result: Being good is hard!

There’s a reason why Howard Stern was fired to the top. There’s a reason why it’s a safer bet to plug in Ryan Seacrest than to take a chance on somebody nobody knows (for better or worse). There’s a reason why the freshest young voice with a unique point of view prefers to launch a YouTube channel rather than work its way up the long, hard slog of the radio ladder.

Radio fans know what they like and don’t like, and everything else will likely fall in the vast, bland, vanilla middle. And while that vast, boring, vanilla middle can be tweaked with a bit of coaching or a new producer, there’s an old saying:

“You can’t polish a turd.”

Two: Because they’re not meaningfully different in a crowded field

Guy’s name and Gal’s name in the show title? Check.

Impeccable technical execution? Check.

Show producer/board op? Check.

What about plugging in all the radio morning show best practices? Check.

The problem with formulas for what makes a great morning show is that every station has access to the same procedures. And when every radio station is playing the same morning show game for the same audience at the same time using versions of the same bits, the audience will default to the show they’ve listened to longest, even if it’s not necessarily the best – because it takes a lot of time and effort to find the “best” and no time or effort at all to succumb to habit.

So why should I change the listening behavior that has served me well for years to sample YOUR show?

Three: Because listeners are barely exposed to them

It’s not only about how long a show has been on the air but also about how much exposure that show has had while it has been on.

I have a saying:

Listeners don’t listen to your morning show today; they listen to every episode of your morning show they have ever heard – today.

In other words, listeners bring their relationships with talent to each listening occasion. This makes intense morning shows powerful: They have a longstanding connection with their fans. It’s also why you can stream a market and listen to the dominant morning show without knowing why it’s so successful.

So, when you envelop your show in music, or the host opens the mic to announce a song, do a live read, announce another contest winner, check the weather, or emote some breezy phrase that dissipates into the radio ether within seven seconds, then the audience has less to know and fewer opportunities to realize it.

Why bother?

Four: Because they’re DJs and not humans

While there’s something comforting about a human voice on the radio, not every voice appears human. I’m not talking about voice-tracking here; I’m talking about content.

Humans have three dimensions – strengths and weaknesses, flaws, and blemishes. All on display.

When those dimensions are not displayed in a movie, we call the character “shallow.” And nobody (willingly) makes friends with shallow beings (although we’re happy to laugh at their expense TV).

Five: Because management doesn’t want a great morning show, they want a cheap morning show to be great

Too often, we’re not aiming for greatness; we’re aiming for extraordinary cheapness.

That’s not how Jimmy Fallon got the “Tonight Show” gig or how excellent radio talent is born. We fool ourselves into thinking the cheap voice can be better if only the audience catches on. And then we are disappointed when they never do.

This is not to say you always get what you pay for, but you certainly never get what you don’t pay for.

I recently ran into an old radio friend – a former morning host – now long out of the business. He was approached by a station in his market to do a weekend gig – live. And for this, he would be paid what he described as “the kind of money I made just out of school.”

Either he will say “no,” or the station will get from him what it’s paying for, which is precisely what it wants and much less than it pretends it wants.

Six: Because “liking them” and “listening to them” are two different things

Your new morning host may be a great guy and a model citizen, but if I’ve got 20 minutes of drive-time, I intend to spend it with the most compelling, entertaining, or informative morning show I can find, not with an audio Boy Scout.

Gary Begin can be reached at garybegin10@gmail.com.

Industry News

iHeartMedia Expands James T. Harris and Garret Lewis Shows in Phoenix and Tucson

iHeartMedia announces that talk shows “The Conservative Circus with James T. Harris” and “The Afternoon Addiction with Garret Lewis” will air on both KFYI, Phoenix and KNST, Tucson, effectiveim immediately. “The Conservative Circus with James T. Harris” will air from 6:00 am to 10:00 and “The Afternoon Addiction with Garret Lewis” moves from morning drive to the 4:00 pm to 7:00 pm daypart on both stations. iHeartMedia market president Linda Little comments, “James T and Garret have die-hard fans on im550 KFYI in Phoenix and 790 KNST in Tucson. Combining James and Garret on both stations puts the two biggest conservative voices in Arizona in prime dayparts to better serve both markets.” Company area president Steve Earnhart adds, “Garret Lewis has been the number one conservative host in southern Arizona for over a decade. His large following and political impact will only grow with this move. We’re thrilled to welcome James T. Harris back to Tucson. This one-two punch of top-tier talent will make 790 KNST bigger and better than ever – for listeners and clients.”

Industry News

WGN, Chicago to Air Dusty Rhodes Christmas Specials

WGN-AM, Chicago announces that it will air the nationally syndicated Dusty Rhodes Christmas Specials for the first time, starting December 23 at 11:00 pm through December 25 at 10:00 pm. Theim Dusty Rhodes programs began with a Christmas Eve show in 1961 on WSAI in Cincinnati and quickly became a holiday tradition there. Over the years, it expanded to 36 hours and went national in 1995, airing on over 100 radio stations coast-to-coast. Rhodes says, “The presentation is based on the traditional Christmas celebration to accompany families as they travel to visit relatives, go to church services, open presents and enjoy holiday parties. I’m delighted to bring the programs to WGN Radio, one of America’s great radio stations.”

Industry News

KIRO-FM and KIRO-AM Launch Holiday Magic Fundraiser

Bonneville’s news/talk KIRO “Newsradio 97.3 FM” and sports talk KIRO-AM “Seattle Sports 710 AM” are kicking off the 35th annual “Holiday Magic Fundraiser” benefitting Treehouse, a nonprofitim organization addressing the essential education and enrichment needs of children and youth in foster care in Washington State. The 2023 fundraiser includes an online auction featuring one-of-a-kind sports packages from the Seattle Seahawks and Seattle Mariners, autographed Seahawks merchandise, and more. Bonneville SVP and market manager Cathy Cangiano says, “It is remarkable to celebrate 35 years of partnership between KIRO Newsradio and Treehouse in producing Holiday Magic. We have worked with Treehouse to create the Holiday Magic Campaign longer than any other community initiative and it has become a part of our purpose and mission.”

Industry News

WABC Celebrates Sinatra Birthday with Live Event

im

On Sunday night (12/10), WABC, New York presented “The 77 WABC/Bulova Frank Sinatra Birthday Bash” at the station’s Studio 77 event space that the station says was “transformed into a glittering nightclub that would have made Ole Blue Eyes proud.” It was hosted by Joe Piscopo, who also hosts the station’s “Sundays with Sinatra” show. Pictured above is Piscopo with the team from Bulova.  

Industry News

Audacy and Creditors Agree on Extension of Grace Period

As Audacy continues to engage in discussions with its creditors with respect to potential alternatives regarding a restructuring of its outstanding indebtedness, the company gains an extension on the grace periods before defaulting. Regarding its latest Credit Facility Amendment, it “extends the grace period before which a default in the payment of interest matures into an Event of Default to 68 calendar days. However, if lenders holding a majority of the outstanding obligations under the Credit Facility have notim received a substantially final form of agreement with respect to a consensual transaction relating to the Issuer’s funded indebtedness satisfactory to such lenders on or before December 15, 2023, the grace period extension expires after 45 calendar days. This is relevant to the following Credit Facility interest payments: approximately $17,000,000 originally due on October 31, 2023; approximately $785,592 originally due on November 8, 2023; and approximately $1,125,000 originally due on December 28, 2023. Regarding the Receivables Facility Amendment, it amends the cross-default that would otherwise occur under the Receivables Facility in respect of certain defaults in the payment of interest under the Credit Facility, with the effect that such interest payment defaults will not result in an event of default under the Receivables Facility until the expiration of the 68 or 45 calendar day grace periods… and extends certain related covenant accommodations with respect to the Company’s liquidity position through January 7, 2024.”

Industry Views

Monday Memo: News Tune-Out/Tune-In

By Holland Cooke
Consultant

im“Most registered voters avoid the news at least some of the time. Of those who disengage, over half avoid national politics coverage,” according to the “Voices of Value 2023 Report” by the Pell Center at Salve Regina University.

It’s a survey of registered voters in Rhode Island, where I live, and this data mirrors national polls: “Democrats and Republicans hold deeply negative views of their political counterparts. Nearly two-thirds of Republicans and Democrats view their political opponents as very close-minded. Independents are less likely to judge their counterparts as harshly.”

— Also reflecting national data: “More Rhode Islanders trust local than national news, but Republicans and Independents are less trusting than Democrats, given their concerns of partisan media as a threat to democracy.”
— “All parties are skeptical of news from social media sites as they are concerned with fake news and disinformation.”
— “Partisan differences exist beyond this fatigue of national politics. Republicans are the most likely party to distrust the news media and the least likely party to say they avoid the news. Over half receive most of their news from FOX News.”

im

What this means to radio:

— If you do local news, tout it.
— If you’re an affiliate, remind them that you’re FOX News in the car. It’s the source they trust. Those who disengage aren’t listening.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

BFoA Launches “12 Days of Giving” Campaign

The Broadcasters Foundation of America launches a social media campaign today (12/11) “12 Days of Giving.” Each day features a different message, ranging from thank you notes from grant recipients toim positive statements about radio, television, and charitable giving. BFoA president Tim McCarthy says, “We need to reach radio and television professionals across every channel at our disposal ‘The 12 Days of Giving Social Media Campaign’ is a great way to raise funds and awareness of our mission, especially among junior-level people in broadcasting.” The BFoA has distributed more than $15 million dollars in aid over the past 20 years. This year, the Foundation will award approximately $1.8 million. More information about the Broadcasters Foundation, including how to make a donation or apply for aid, is available at broadcastersfoundation.org.

Industry News

Danny Bonaduce to Retire from Radio

Morning drive radio personality Danny Bonaduce announces he’s retiring from his gig hosting the morning show on iHeartMedia’s classic rock KZOK-FM, Seattle, effective this Friday (12/15).  While Bonaduce worked mostly at music-formatted stations as a host, he worked at KLSX-FM, Los Angelesim during its time as an FM talk station. KZOK says in its announcement of Bonaduce’s retirement, “Danny’s career in the limelight began at an early age, starting with appearances on ‘Bewitched’ in 1969 that landed him the role of Danny Partridge on the ‘Partridge Show’ from 1970 to 1974. Later, Danny would appear in Corvette Summer with Mark Hamill and many cameo appearances on TV and movies over the years.” He says, “I am the luckiest guy in entertainment. I joined the actors union at age three and with little interruption, I have worked in the industry I love for 60 years. I loved almost every minute of it. I want to thank the loyal fans who have followed me throughout my career, including the last 12 based in Seattle. Thank you to iHeartRadio for believing in me, to my on-air partner Sarah for putting up with me. My thanks to Paul Anderson, my agent for decades who has been my steady guide and business partner.”

Industry News

Affiliate Sales Pro Tim McDonald Retires

Imaging and voiceover firm Benztown announces that longtime affiliate sales pro Tim McDonald is retiring from the radio business after a successful 40-year career. McDonald joined Benztown in 2019 as a member of its affiliate sales team. Benztown president Dave “Chachi” Denes says, “I’ve learned immensely from Tim. He’s contributed greatly to our success and I’m thankful to have worked with him over the last five years. We thank him for sharing his talents with us and wish him every success in his next chapter.”

Industry News

Brian Kilmeade is This Week’s Guest on Harrison Podcast

FOX News Radio and FOX News Channel talk media star Brian Kilmeade is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.”  Kilmeade, ranked number three on the TALKERS Heavy Hundred, is seen every morning as one of three co-hosts on the popular FOX News Channel TV show “FOX & Friends” and heard on numerous stations across the country hosting his own daily midday program on FOX News Radio…among a number of other FOX projects and programs including the weekend, “One Nation with Brian Kilmeade.” He is the author of eight books – two about sports and he’s just published his sixth about key figures and stories in American history. Subscribing to the tried-and-true adage, “Those who do not learn history are doomed to repeat it,” Kilmeade brings new insights into the lives, times and impact of icons such as George WashingtonThomas JeffersonAndrew JacksonSam HoustonAbraham Lincoln, and Frederick Douglass. His latest book is titled, Teddy and Booker T: How Two American Icons Blazed A Path For Racial Equality (Sentinel, 2023) referring to the relationship between Theodore Roosevelt and Booker T. Washington and its impact on race relations in America. Listen to the podcast in its entirety here.

Industry News

TALKERS News Notes

Saga Communications, Inc’s board of directors declares a special cash dividend of $2.00 per share. The dividend will be paid on January 12, 2024, to shareholders of record on December 20, 2023. The aggregate amount of the payment to be made in connection with the special dividend will be approximately $12.5 million.

Westwood One is presenting exclusive national audio coverage of the annual ArmyNavy Football Game presented by USAA. This year’s game is being broadcast live from Gillette Stadium in Foxboro, Massachusetts tomorrow (12/9) at 2:00 pm ET.

Skyview Networks and SnoCountry renew their partnership for the former to handle network audio sales for the latter’s targeted ski reports.