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Industry News

International Radio Exchange Program Offers New Perspectives on Media and Democracy

By TALKERS | by TALKERS

Andy GladdingBy Andy Gladding, Ed.D.
WMCA 570 / WNYM 970 Radio, New York
WRHU 88.7 FM, Hofstra University
Chief Engineer

Following the 2024 election cycle, there has been a flurry of conversation and speculation over the diminishing role linear media played in deciding the outcome of high-profile national races. With both the Trump and Harris teams choosing to heavily engage with social media influencers, digital media outlets and podcasters, campaign operatives have demonstrated that they are willing to shift their political ad spending into newer forms of broadcast messaging. This has called into question just how much influence and effectiveness legacy media has over audiences in the current media market.

However, not every country shares this perception. In 2020, WRHU Radio Hofstra University in New York formed an alliance with 89.5FM Bush Radio in Cape Town, South Africa. Bush Radio is the oldest community radio station in South Africa, having long been an established voice for the Cape Town area since the early 1990s. With programming in three languages and a highly diverse staff, the station is deeply ingrained in the fabric of the Cape Town media space. The parallel goals of WRHU and Bush Radio, specifically emphasis on local journalism, community programming and educational radio training, provided a strong foundation for the stations to build this joint venture. The purpose of this partnership was to explore the power and reach of community radio in each station’s respective broadcast area. Since the inception of this relationship, both stations have enjoyed a continuous flow and exchange of ideas, goals and programming, even co-producing a weekly show called “1World Radio,” which highlights news, talk and music content featured WRHU and Bush Radio.

Bush People at Radio HofstraBush Radio journalists Jasnine Roberts, Lydia Marwanqana, Renato Van Schalkwyk, and Adrian Louw tour the Salem Radio New York facilities with chief engineer Andy Gladding (pictured in rear) and assistant production manager Alex Garrett (pictured in front).

As part of this alliance, the stations were able to engage in a radio exchange program commencing just before the 2024 U.S. elections. With monies gained from a cultural grant, Bush Radio sent five radio journalists abroad to New York and Washington, DC to cover the national elections. The purpose of this trip was for the Bush Radio journalists to have the opportunity to see the American democratic process up close and later report their findings back to the Cape Town listening audience.

To continue to the entire special feature article, please click here.

Dr. Andrew Gladding is the chief engineer of the Salem Media stations in New York City – WMCA 570 / WNYM 970 – as well as WRHU 88.7 FM, Hofstra University, where he also serves as a lecturer on communications. He can be reached at 516-527-0764 or andyg@nycradio.com.

Industry Views

International Radio Exchange Program Offers New Perspectives on Media and Democracy

By TALKERS | by TALKERS

Andy GladdingBy Andy Gladding, Ed.D.
WMCA 570 / WNYM 970 Radio, NY
WRHU 88.7 FM, Hofstra University
Chief Engineer

Following the 2024 election cycle, there has been a flurry of conversation and speculation over the diminishing role linear media played in deciding the outcome of high-profile national races. With both the Trump and Harris teams choosing to heavily engage with social media influencers, digital media outlets and podcasters, campaign operatives have demonstrated that they are willing to shift their political ad spending into newer forms of broadcast messaging. This has called into question just how much influence and effectiveness legacy media has over audiences in the current media market.

However, not every country shares this perception. In 2020, WRHU Radio Hofstra University in New York formed an alliance with 89.5FM Bush Radio in Cape Town, South Africa. Bush Radio is the oldest community radio station in South Africa, having long been an established voice for the Cape Town area since the early 1990s. With programming in three languages and a highly diverse staff, the station is deeply ingrained in the fabric of the Cape Town media space. The parallel goals of WRHU and Bush Radio, specifically emphasis on local journalism, community programming and educational radio training, provided a strong foundation for the stations to build this joint venture. The purpose of this partnership was to explore the power and reach of community radio in each station’s respective broadcast area. Since the inception of this relationship, both stations have enjoyed a continuous flow and exchange of ideas, goals and programming, even co-producing a weekly show called “1World Radio,” which highlights news, talk and music content featured WRHU and Bush Radio.

Bush People at Radio Hofstra
Bush Radio journalists Jasnine Roberts, Lydia Marwanqana, Renato Van Schalkwyk, and Adrian Louw tour the Salem Radio New York facilities with chief engineer Andy Gladding (pictured in rear) and assistant production manager Alex Garrett (pictured in front).

As part of this alliance, the stations were able to engage in a radio exchange program commencing just before the 2024 U.S. elections. With monies gained from a cultural grant, Bush Radio sent five radio journalists abroad to New York and Washington, DC to cover the national elections. The purpose of this trip was for the Bush Radio journalists to have the opportunity to see the American democratic process up close and later report their findings back to the Cape Town listening audience.

During the New York leg of their journey, I had the pleasure of offering our colleagues from WRHU’s “sister station” an up close and personal look at some of the New York’s finest broadcast institutions. The Bush Radio journalists, using WRHU as their base of operations, had the chance to visit New York Public Radio, Salem Media of New York, Long Island News Radio and fellow NCE broadcasters at WHPC and WCWP. Bush Radio members had the opportunity to interview local politicians, interface with student journalists and even participate in some radio broadcasts, including AM970’s “The Arthur Aidala Power Hour” “The One Leg Up Podcast” with Alex Garrett and WRHU’s Hofstra’s Morning Wake Up Call.

At the beginning of their visit, the Bush Radio team had a number of pre-conceived notions about the American electoral process, national media and cultural ideals. They were all aware of the large impact that American media has had on the rest of the world, with most of their impressions of the USA generally rooted in older idioms of American pop culture, specifically things they had seen on MTV, NBC, ABC and other international network programming originating from the United States. They believed the American elections were similar to the south African cycle, with campaigns lasting only for a few months and a generally receptive population to the post-election outcomes.

However, after spending some time in New York City, Washington, D.C. and Long Island conducting interviews and analyzing news reporting during their visit, their perspective was much different. The Bush Radio journalists were amazed at the drastic differences in reporting they saw across different news outlets. They observed that different stations were geared to provide favorable reporting to targeted audiences, which was something they noted didn’t happen back in South Africa. They were also surprised at how divided and polarized Americans were, summing the experience to how people would choose sides as if they were rooting for a favorite football or soccer team. Finally, they noticed that while the national media seemed to be coalescing around Harris as their preferred candidate, the polling was pointing towards a Trump victory. The stark differences between the bias of the media verses the national momentum was also surprising to them.

According to the Bush Radio journalists, they felt that linear network and community broadcasting carried a much larger influence back home than it did in the United States. They believed that this was partially because much of their domestic population does not have access to broadband internet, which meant that many still relied on terrestrial broadcasting to receive their information. However, they also observed that many people they spoke to had developed a distrust of the media. The South African journalists believed that much of this sentiment stemmed from apparent media bias, since the national reporting didn’t seem to accurately reflect the polling trends. They also pointed out that due to the wide array of media outlets and digital content providers that were available to the public, there seemed to be a dilution of credibility across all media sources, as the sheer volume of stories made it difficult for people to fact check all of the decentralized information.

However, the Bush journalists also observed that many Americans held the First Amendment in high regard. Freedom of speech and expression is a relatively young concept in post-apartheid South Africa. The journalists were amazed at the confidence and accessibility Americans presented when it came to sharing personal opinions or thoughts. This, according to the Bush Radio journalists, was not a widely accepted practice back home.

Many of the journalists were also amazed at the willingness of different groups to cross “traditional cultural lines” to vote for candidates that were from different ethnic backgrounds. They noted that back home, voters from specific racial backgrounds would generally align with candidates that were of a similar race. According to the journalists, this demonstrated that the idea of being “American” alongside the marketing of a candidate was a unique force that could work against ingrained or learned racial stereotypes and biases.

Despite the contentious nature of the elections and the high level of emotion generated by the outcome, the Bush Radio folks believed that the American democratic process was indeed intact and that their role as community radio journalists was now more important than ever. They noted that if they could be the “standard-bearers” of the news and produce reliable and credible content, it would draw greater listenership to their linear programming. According to the journalists, credibility was the most important element a radio station could have, especially as people around the world look for new ways to consume information. They acknowledged the fact that regardless of our cultural differences, they saw a similar passion for broadcasting and community service among their radio counterparts in New York, especially after interfacing with the students at WRHU. They also learned a very valuable lesson during their visit, specifically that New York pizza has the power to bring opposing groups together, as it was their observation this celebrated cuisine seemed to be served at every management meeting that required uncomfortable discussions or decision making. As one of the Bush journalists exclaimed after enjoying his first slice, “this pizza could solve all of the world’s problems.”

As a continuation of the WRHU-Bush Radio partnership, members of WRHU have been invited to travel to Cape Town in February and participate in the reporting on the results of the South African elections. Based on the feedback from the South African journalists, I am confident that this experience will be just as rewarding and exciting as it was for the Bush Radio participants.

1World Radio airs every Tuesday between 4:00 pm and 5:00 pm on WRHU, Radio Hofstra University.

Dr. Andrew Gladding is the chief engineer of the Salem Media stations in New York City – WMCA 570 / WNYM 970 – as well as WRHU 88.7 FM, Hofstra University, where he also serves as a lecturer on communications.  He can be reached at 516-527-0764 or andyg@nycradio.com.

 

 

Industry News

Trump Selects Brendan Carr to be FCC Chairman

By TALKERS | by TALKERS

Brendan CarrLast night (11/17), President-elect Donald Trump announced his selection of Brendan Carr to be the chairman of the Federal Communications Commission (FCC).  Trump praised Carr as a “warrior for free speech” and someone who has “fought against the regulatory lawfare that has stifled Americans’ Freedoms and held back our Economy.”  Trump further stated, Carr will “end the regulatory onslaught that has been crippling America’s Job Creators and Innovators and ensure that the FCC delivers for rural America.”  Carr is currently the leading Republican in the FCC. He is one of five commissioners leading the agency, all of whom are appointed by the president pending Senate confirmation.  In response to the nomination, Carr thanked Trump in a post on X, saying, “I am humbled and honored to serve as chairman of the FCC. Now we get to work.”  In a follow up post, Carr stated, “We must dismantle the censorship cartel and restore free speech rights for everyday Americans.”  Carr was the central figure in the complaint against NBC’s “Saturday Night Live” for having VP Kamala Harris in a skit on the program without extending a similar opportunity to Donald Trump to remain in accordance with FCC rules to ensure equal time is granted on networks.  At that time, Carr posted to X, “This is a clear and blatant effort to evade the FCC’s Equal Time rule,” he said on X. “The purpose of the rule is to avoid exactly this type of biased and partisan conduct – a licensed broadcaster using the public airwaves to exert its influence for one candidate on the eve of an election.”  (EDITOR’S NOTE:  Some of the recent information being disseminated about broadcasting “networks” being licensed by the FCC has been misstated or misinterpreted by politicians and the media alike.  For the most part, TV networks are non-licensed content providers.  The licenses are held by the individual stations, groups of stations and their owners with whom they affiliate.)

NAB response to selection of Carr:  In response to the announcement that Commissioner Brendan Carr will be named Federal Communications Commission (FCC) chairman, the following statement can be attributed to National Association of Broadcasters (NAB president and CEO, Curtis LeGeyt: “NAB congratulates Commissioner Carr on his selection as the next chairman of the FCC. Commissioner Carr has been a steadfast leader in holding Big Tech accountable and supporting policies that will allow local broadcast stations to better compete with these behemoths and thrive. We are excited to continue our work with the chairman-designate to level the playing field and remove regulatory barriers that impede investment in local broadcast newsrooms. Together we will ensure local television and radio stations can innovate and continue to serve communities across the country.”

 

Industry Views

MONDAY MEMO: Phone-it-in

By TALKERS | by TALKERS

By Holland Cooke
Consultant

im

Pick a market, any market, in which one local TV station’s newscasts crush the competition. Experience that station’s – and its competitors’ – smartphone apps. You will find the winner’s app more helpful and user-friendly that competitors’ apps.

Nine-in-ten Americans own a smartphone, up from 35% in Pew Research Center’s first such survey in 2011.

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So, although not mathematically in-tab to ratings, online content contributes to on-air numbers. Local TV’s linear broadcast product earns your trust, and the station empowers you with on-demand convenience. It won’t confine its use case to living room consumption, and radio shouldn’t settle for in-car + listen-at-work.

Chunks

That TV station likely live-streams its local newscast, just as radio station apps play what’s sent to the transmitter. And in my experience, radio station apps that autoplay when launched get more traffic than apps that ask you to click more than once to listen live. No need to explain portability to Baby Boomers who are lifelong AM/FM listeners, and whose first radio fit in the pocket (and whose annual USA retail spend is a demographically disproportionate $548.1 billion). And anyone younger already lives on a smartphone.

TV has a head start fitting its work into the phone, because 6:00 and 11:00 pm newscasts are already stacks-of-stories, easily repurposed online as short, searchable, single-topic videos. But too often, a news/talk radio station’s on-demand content is merely hourlong airchecks, not the moment within that hour that somehow enables listeners. Got “three ways to avoid [dilemma]” or “…to save big on___?” If you isolate those clips for easy access on apps, use your air to say it’s there, and link that mp3 to your social media, it gets shared, and you earn more Time Spent Listening.

Another opportunity to make the audience the show.

Recently, one of the stations I monitor had a technical glitch with its text system. Normally, listeners can use that same call-in number to text OR send a voice text. But for several days, the text function malfunctioned, so hosts explained that listeners could leave voice messages, and what they got was GOLD.

“Use the QR code on your screen…”

Another TV advantage. Radio doesn’t have a screen, but should put its QR code everywhere it can. Link it to your app install.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

Top News/Talk Media Stories this Past Weekend (11/16-17)

By TALKERS | by TALKERS

The transition of presidential power dominated this past weekend’s conversation (11/16-17), highlighted by buzz over highly controversial appointments to cabinet and department head positions in the forthcoming Trump Administration. Speculation over the coming massive migrant deportation was the top story followed closely by speculation over what incoming Trump policies will have on inflation and a growing chorus of threats about a recession. There was also a lot of talk about how the new administration will impact the wars in the Middle East and Central Europe as well as abortion rights and health care according to the ongoing research of TALKERS.

Industry News

EDISON RESEARCH: Trump Reached More Listeners Than Harris in “Podcast Election”

By TALKERS | by TALKERS

Exposure in election

It seems in every election cycle a new communications vehicle emerges as a pathway to gaining voter engagement. Many media observers are deeming the 2024 presidential campaign as the “Podcast Election” as both candidates appeared on high-profile shows. Edison Podcast Metrics™, a respected service that measures all shows across all platforms, presents a strong indication of the reach achieved by each campaign from their appearances. Per Podchaser – from the time Vice President Kamala Harris entered the race in July until Election Day, she made an appearance on eight shows while former President (and now President-elect) Donald Trump appeared on 20. According to Edison’s report, “While we don’t have access to the number of listeners to the specific episodes on which they appeared, and surely these episodes garnered far higher listening than the average level, we do have the estimates for the average audiences for these shows. And clearly Mr. Trump spoke to a far greater number of listeners than Ms. Harris did. Combining the average reach of each show they appeared on and then de-duplicating the results to account for listeners to more than one, the podcasts Trump appeared on reach approximately 23.5 million Americans 18+ in an average week, while the podcasts Harris appeared on reach only 6.4 million Americans 18+ in an average week. Mr. Trump’s total is of course supercharged by his appearance on what is by far the largest podcast in America, ‘The Joe Rogan Experience.’  But it’s worth noting that even if one removes Rogan from Trump’s calculation, Mr. Trump’s other appearances still would have far outstripped Ms. Harris’s. The weekly reach of many of America’s biggest podcasts outstrips that of many cable tv networks and individual television shows. It is fair to expect that this rapidly growing channel will continue to be used in any national conversations or media strategies.”

Industry Views

Jim Bohannon Tribute Podcast Posted on TALKERS MEDIA YouTube Channel

By TALKERS | by TALKERS

November 12 marked the second anniversary of the passing of legendary Westwood One syndicated radio talk show host Jim Bohannon who, after waging a brave battle, succumbed to esophageal cancer in 2022. Bohannon’s stellar career in radio covered a span of almost 63 continuous years during which he was honored with just about every award the industry has to offer including induction in the Radio Hall of Fame, the NAB Broadcasting Hall of Fame, and the Missouri Broadcasters Hall of Fame. He is a recipient of the Radio Television Digital News Foundation’s Lifetime Achievement Award as well as the TALKERS Lifetime Achievement Award (which has subsequently been renamed in his honor). TALKERS publisher Michael Harrison conducted the final interview ever recorded with Jim Bohannon one month before the talk show giant’s passing. In it, the two friends and broadcasting industry colleagues engaged in a heartfelt, remarkably candid conversation about life and death, in addition to sharing observations about the changing state of radio. Reflecting on that interview, Harrison states, “For all his accomplishments on and off the air, what I remember most about Jim was the sheer bravery and good-natured wisdom that he publicly displayed during the final months, weeks, and days leading up to his death in 2022. We capture that intimacy and spirit in this interview.” Harrison adds, “Jim Bohannon’s life and work embodied the absolute best aspects of talk radio’s modern era.”  In recognition of the second anniversary of Jim Bohannon’s passing, this new podcast episode honoring the great radio star consists largely of that final interview along with a general remembrance of his outstanding career and legacy.  It has now been posted on the new TALKERS MEDIA YouTube channel.  To listen to it, please click here.

Industry News

Sammon Named SVP for Editorial at The Hill and NewsNation

By TALKERS | by TALKERS

Nexstar Media Group appoints Bill Sammon SVP of Washington, D.C., editorial content for The Hill and NewsNation. In this newly created position, Washington-based Sammon will be responsible for directingim Nexstar’s national news content. He says, “I’m grateful for the chance to work with Nexstar’s incredible team of outstanding journalists. Last week they accurately informed the world who would win the presidency, and this week did the same with the House of Representatives – before any other news outlet – demonstrating yet again, Nexstar’s unwavering commitment to accurate, quality journalism.”

Industry News

FOX News Channel Tops News Set in Primetime During Election Week

By TALKERS | by TALKERS

FOX News Channel reports that according to data from Nielsen, it was the “number one network in all of television” in weekday primetime. In that daypart, FNC had 5.4 million viewers, beating ABC’s 4.9 millionim viewers, and CBS and NBC which saw 4.1 million viewers. On Election Day, FOX News Media’s primetime coverage of election night across FNC, FOX Network, FOX Business Network and FOX News Digital topped all television networks with nearly 13.6 million viewers and 4.4 million in the 25-54 demo. FNC’s “Democracy 2024” primetime coverage averaged nearly 10.3 million in total viewers and 3.1 million in the 25-54 younger demographic beating ABC, NBC, CBS and all cable news networks.

Industry News

The Library of American Broadcasting Foundation Presents the 2024 Giants of Broadcasting & Electronic Arts Awards

By TALKERS | by TALKERS

LABF
The Library of American Broadcasting Foundation (LABF) paid tribute to distinguished industry leaders for lifetime achievements during the 2024 Giants of Broadcasting & Electronic Arts luncheon and awards ceremony yesterday afternoon (11/12) at Gotham Hall in New York City.  The event was emceed by CBS News 60 Minutes’ correspondent and 2018 Giant Bill Whitaker.  The 2024 honorees include:  Al Roker, weather and feature anchor, TODAY and co-host, “3rd Hour” of TODAY; Christine Baranski, two-time Tony and Emmy Award winning actress; Mike McVay, president, McVay Media Consulting; Patricia C. Smullin, president and owner, California Oregon Broadcasting, Inc.; Stephen A. Smith, commentator, ESPN; Steve Jones, president and CEO, Skyview Networks; and Wendy McMahon, president and CEO, CBS News and stations & CBS media ventures (CMV). The Library of American Broadcasting Foundation is a non-profit organization dedicated to preserving the past, reflecting the present, and informing the future. The awards presentation celebrates the remarkable creators, innovators, leaders, performers, and journalists who have blazed trails in the radio and television broadcasting industry.  Pictured above l-r: LABF co-chair Heidi Raphael, Christine Baranski, Mike McVay, Patricia Smullin, Al Roker, Wendy McMahon, Stephen A. Smith, Steve Jones, LABF co-chair Jack Goodman and 2018 Giant and event emcee Bill Whitaker.  (Photo by Wendy Moger-Bross.)

Industry News

MIW Names First Mentee in Newly Launched Digital Sales Mentorship Program

By TALKERS | by TALKERS

Nikki K Mentoring and Inspiring Women in Radio, Inc. (MIW) tells TALKERS they are thrilled to introduce Nikki Kuniej as the first mentee for the non-profit’s newly launched Digital Sales Mentorship Program. As director of digital strategy at Saga Communications’ Charleston Media Solutions, MIW states, “Nikki exemplifies the spirit of this program with her dedication to growth and community service. She brings a passion for driving strategic growth for local businesses.” Beyond her career, Kuniej is deeply involved in her community, serving as a Big Sister and board member for Big Brothers Big Sisters of the Lowcountry. She is active with the Charleston Chamber, where she contributes to the Regional Policy Committee, Thrive Ladies Networking, and the Regional Housing Coalition. Her contributions have not gone unnoticed; she was honored as a 2023 “One to Watch,” a Charleston Business Journal 40 Under 40 recipient, and a 2024 recipient of the RAB’s “Rising Thru the Ranks” award. Supported by its sponsor, Beasley Media Group, this program will provide Nikki with invaluable mentorship from top digital leaders. As the 2024-2025 mentee, Kuniej will engage in monthly coaching sessions with a Digital Mentor and leading digital experts, gaining valuable insights and guidance to drive her career forward. MIW Beasley DIG Mentorship “I am overjoyed to be selected as the MIW Digital Mentee,” says Kuniej. “It’s the opportunity of a lifetime to have personal access to such accomplished and high achieving women for a year. Heading into 2025, I set a personal goal to focus on professional development, and this is the ideal way to start the year.”  “We are thrilled to support such an impactful mentoring program that underscores the critical role of digital innovation in our industry,” said Beasley Media Group CEO Caroline Beasley. MIW board president Ruth Presslaff adds, “Nikki’s dedication to her professional growth and community service truly embodies the spirit of this mentorship. We’re eager to see the impact she’ll make as she continues to thrive in her career. With leaders like Nikki, the future of radio is promising – and with the support of companies like Beasley Media Group, our ability to offer meaningful mentorship opportunities is stronger than ever.” For more information on all MIW mentorship programs, please visit www.radioMIW.com.

Industry News

Gary Sutton Exits WSBA, York

By TALKERS | by TALKERS

According to a report from WHTM-TV, WSBA, York, Pennsylvania morning host Gary Sutton was let go fromim the Cumulus Media news/talk station on November 7.  Sutton began working full time at the station in 1997. He tells WHTM that he does not plan on retiring. “Tomorrow is the first time in 52 years that I don’t have to work, but I hope that doesn’t last long because I am not retiring. God is in control, and I know there are new opportunities ahead and a new chapter in my life.” Sutton says he and producer Mark McKenzie were dismissed due to budget cuts.

Industry News

WWO: AM/FM and Podcasts Outperform TV in Auto Aftermarket Category

By TALKERS | by TALKERS

The latest blog post from the Cumulus Media | Westwood One Audio Active Group looks at data from a study the company commissioned by MARU/Matchbox analyzing the auto aftermarket category.  Some of the key findings from the study include: 1) The segment has recovered to pre-pandemic levels. Annual spend,im number of retailers shopped, retailers shopped most often, brand perceptions, and advertising recall have recovered; 2) Brand equity and shopping patterns for the top two performers (AutoZone and O’Reilly Auto Parts) are stable to up. The second-tier players are slightly off; 3) AM/FM radio and podcasts are the ideal platforms to advertise auto aftermarket. TV underperforms with category usage and brand equity: Heavy AM/FM radio and podcast listeners visit more retailers in the category, make more shopping trips, and spend far more than the average. Two key consumer segments, do-it-yourselfers and ultra-heavy shoppers are more likely to be heavy AM/FM radio listeners. TV viewers are weak category users. See the blog post here.

Industry News

Former Badgers Coach Alvarez Joins ESPN Madison

By TALKERS | by TALKERS

Former Wisconsin Badgers head coach and director of athletics Barry Alvarez joins ESPN Madison and Good Karma Brands as an on-air host and brand ambassador. The company says he will be featured acrossim ESPN Wisconsin programming, including weekly appearances on “The Great Dane Huddle” on ESPN Madison with former Badgers Derek Engler and Tarek Saleh. Good Karma Brands founder and CEO Craig Karmazin says, “Barry’s significance to the Wisconsin sports landscape and to Good Karma Brands can’t be overstated. I would not have visited Wisconsin as a college student and eventually started a company here had it not been for the way he and Pat Richter transformed the Wisconsin football program. To add a teammate with his leadership skills, experience, knowledge, and passion is a huge win for our fans, advertising partners, ESPN Madison, and all of GKB.”

Industry News

WRKO, Boston Raises More Than $67,000 for Disabled Veterans

By TALKERS | by TALKERS

iHeartMedia news/talk outlet WRKO, Boston raised more than $67,000 during the station’s ninth annual DAV Radiothon to benefit the Disabled American Veterans Department of Massachusetts. The radiothon took place on Friday (11/8) and featured talk hosts Jeff Kuhner, Chuck Zodda, Mike Armstrong, Grace Curleyim and Howie Carr encouraging listeners to donate and raise funds for the DAV of Massachusetts’ homeless shelter and transportation programs. iHeartMedia Boston director of operations, news, talk and sports Bill Flaherty says, “Once again, the WRKO listeners responded in support of our Veterans. Their generosity provides much needed services for those who sacrificed so much for our country.” Since 2016, the DAV Radiothon has raised over $1,125,000 to benefit veterans in the community.

Industry News

Western Mass “Survivor Stories” Series to Launch on Community Platforms

By TALKERS | by TALKERS

Westfield Community Programming (WCPC) is launching a new, eight-week series, “Survivor Stories,” which profiles people who have experienced catastrophic circumstances and survive (and thrive). Their stories include recovery from cancer, Bell’s Palsy, suicide of a spouse and more. Mark G. Auerbach, longtime areaim media producer and host of WCPC’s “Arts Beat” and “On The Mark” serves as producer and host. Auerbach, who survived simultaneous kidney failure, a massive heart attack, and complicated surgery in the last year, tells TALKERS, “As I fought to get back on my feet, friends and total strangers reached out to tell me how they had coped, survived, and moved on. Thanks to great healthcare people and friends, I’m here to tell my story and share others’ stories. We can learn and be inspired, as we see people conquer what appears impossible.” “Survivor Stories,” premiers this Friday, November 15, at 7:00 am on Westfield Community Programming, 89.5 FM WSKB, Southwick Community TV, and Agawam Media.  It will be archived on YouTube under WSKB Community Radio.

Industry News

Beasley Media Group Celebrates Veterans Throughout the Month of November

By TALKERS | by TALKERS

Today is Veterans Day 2024 (11/11) – an extremely important date on the news/talk media calendar.

Saluting Vets

In honor of Veterans Day and to support the veteran community, Beasley Media Group is dedicating the entire month of November to shining a spotlight on the important services available for veterans and their families. Through its Beasley Best Community of Caring initiative, the company will air public service announcements, conduct interviews with veteran organizations, and share stories across its 57 radio stations to raise awareness about resources and services for those who have served.

Beasley Media Group has partnered with organizations such as the Cohen Veterans Network and Home Base Veteran and Family Care to help provide critical information and support. These organizations provide a variety of services ranging from mental health support and family care to employment resources for veterans and their families.

In the Fort Myers market, special public service announcements will air across all five Beasley radio properties throughout Veterans Day, highlighting the valuable programs and services offered by Home Base Florida.

“We would like to thank our valued veterans for their outstanding service and show support to them and their families,” said Beasley Media Group chief communications officer, Heidi Raphael.

Throughout the initiative, Beasley Media Group will encourage listeners to learn more about the services offered by these organizations and to support veterans not just during the month of November, but year-round.

Industry News

Major iHeartMedia Talk Radio Cost Cutting Personnel Changes Across the Nation

By TALKERS | by TALKERS

The West Coast’s highly popular talk radio “power couple,” Robin Bertolucci and her husband Don Martin have stepped away from their longtime positions with iHeartMedia Robin(11/8) – Bertolucci as program director of heritage giant KFI AM 640, Los Angeles and Martin as EVP of programming, iHeartMedia Sports (which includes FOX Sports Radio) and PD of sports talk AM 570 KLAC, Los Angeles.After nearly a quarter century of exemplary service in these positions,Don Martin the ambiguous terms cited for the couple’s simultaneous departure do not mask the general industry observation that they were direct victims of the national radio cutbacks being affected by iHeartMedia as severe cost-cutting measures.  Chris Berry, iHeartMedia EVP of news, will assume the role as interim program director of both KFI and KLAC.

 

In the New York City market, the morning team of generalist Michael Riedel and sports talker Len Berman has met a similar fate at the legendary AM 710 WOR.Len Berman Michael Riedel Included in the cut – their show’s producer Terry Trahim, after more than 20 years of service to the station.

 

Multi-talented Scott Sands, Scott SandsiHM SVP of programming for the Ohio-West Virginia area and PD /afternoon host of WSPD, Toledo has also been let go.

 

 

Joe Pags impacted. Joe Pags In San Antonio, although he remains one of the most successful syndicated hosts in American talk radio with a rapidly growing roster of more than 170 stations coast to coast, Compass Media Networks star Joe “Pags” Pagliarulo‘s local highly-rated afternoon show of 19 years at his flagship WOAI (where he is a market legend) has been dropped from the lineup as a cost-cutting measure. Pags is one of talk radio’s most notable rising stars and will undoubtedly be okay – but his departure from WOAI is indicative of the wrecking ball nature of these types of budget-cutting measures.

 

There are more cutbacks being reported at iHM stations throughout the industry.

TALKERS publisher Michael Harrison states, “It is a dark moment in talk radio when the cutback ax falls on such good people who have devoted so much precious time, talent, and loyalty to their company, this industry and our professional community.  I’m in no position to tell companies how to run their businesses and protect their embattled assets in times of financial distress… but on a human level – not to mention in recognition of the fragility of this historic cultural scene to which we all contribute and hold an emotional stake – it’s downright heartbreaking.”

To see a recent interview with Joe Pags conducted by Michael Harrison on the video podcast “Up Close Far Out,” please click here.

Industry Views

MONDAY MEMO: Optimize Your Brain

By TALKERS | by TALKERS

By Holland Cooke
Consultant

imDo you wish you could get in just one more hour of focused work… but your brain won’t cooperate? You’re not alone.

21st century productivity – especially for those of us in talk media where the action never stops – demands that we work against the way we’re wired. “For the brain to produce work of quality,” physician and neuroscience researcher Dr. Mithu Storoni says, “it needs to work in its own way.”

She observes how we’re expected to solve problems as though we’re feeding an industrial-era conveyor belt. But ideas can’t be manufactured in assembly-line fashion. Her solution? Rather than imposing the rhythms of work on our brains, we should impose the rhythm of our brains on our work.

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Simple tips from her book, Hyperefficient: Optimize Your Brain to Transform the Way You Work:

• Keep shifting gears. Our brains function like a car’s engine, different gears for different mental challenges. We’re better-off doing short bursts of intense work followed by longer periods of light work.

• Take a walk. Have you noticed that you have some of your best ideas when you do? Sitting upright in an office chair staring at a computer doesn’t let the mind wander.

• Coffee is a friend. Storoni finds “no evidence that caffeine ingestion upon waking is somehow responsible for an afternoon ‘crash’ — or that delaying consumption would somehow prevent this if it did occur.”

• Tech can be a foe. Screens are making us jittery. The quantity of information they deliver can hinder the quality of our ideas. Did you ever read an email… see red… then fire-off an ill-advised reply? And social media “has this power to distort space and time,” causing us to feel “that something we are seeing is happening now and near to us. The problem is if this event is taking place halfway around the world, you cannot do anything to make the situation better.”

• Practice paying attention. “It takes some effort to focus. If I were to say, ‘Focus on that spot on the blank wall’, you’d need to work at it,” Storoni says. “Now information is cheap and attention is expensive, so everything is competing to grab our attention.”

• Never ignore mental fatigue. If you do more than four hours of “mental heavy lifting” every day, Storoni says the mind can’t recover even after a night’s rest, and fatigue drags into the next day.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

IHeart Media Appoints New Region Presidents for New York and Chicago

By TALKERS | by TALKERS

iHeartMedia announced today (11/8) that Steve DeLusant has been named region president for the New York market and Adam Kurtz region president for the Chicago market, effective immediately. Steve DeLusant DeLusant and Kurtz will report to Bernie Weiss, division president, iHeartMedia.  DeLusant and Kurtz will be responsible for managing multiple platforms across New York and Chicago iHeartMedia brands. In these newly appointed positions, both region presidents will work closely with the sales, programming and digital teams for all station brands in the New York and Chicago markets and will also have direct oversight of the respective sales teams.  “I’m thrilled to promote both Steve and Adam. It’s especially rewarding to find the best candidates for key leadership roles in your own buildings,” Weiss tells TALKERS. “They’re extremely knowledgeable about our ever-evolving business and have built some of the best media sales teams in the country. I’m confident that they will continue to elevate our New York and Chicago operations to even greater heights and continue to drive revenue.” Prior to his new role, Steve DeLusant has held the position of SVP of sales for iHeart New York since January 2020. Adam Kurtz Earlier in his career, DeLusant was senior account executive for Emmis Communications and a sales associate for WLTW.  Adam Kurtz is a seasoned media veteran with 23 years of sales experience at iHeartMedia including 14 years in sales management.  Kurtz began his media career at WLIT in Chicago where he was an account executive for nine years.

Industry Views

Election Takeaways for News/Talk Radio

By TALKERS | by TALKERS

MH UCFO studioThis presidential election cycle provided a number of insights, revelations, and takeaway lessons for news/talk radio.  And by using the term “news/talk radio” I mean all spoken word platforms on the AM/FM dial including commercial, public, educational, and ethnic outlets that provide news, politics, and commentary.  They are all RADIO.

1. ​Conservative talk radio is legitimate. Its detractors who claim its content and opinions only address a relatively small percentage of the American public and a dying demographic are obviously misreading the tea leaves.  Conservative talk radio is big, influential, and a long-time bellwether of American public opinion.  Conservative talk radio would do much better than it already does in terms of ratings and revenue if it were supported by its preponderance of financially crippled and intestinally paralyzed owners with the resources it needs to do what it does with maximum effectiveness.  The genre should stay the course, perhaps with renewed vigor and variety.

2. The potential for liberal talk radio has never been greater in the modern era.  Opinion radio works best when it is the resistance to “big” anything – big government, big media, big business, big religion, big tech, big pharma, and big BS. There are key differences between playing cultural offense and defense in this game.  The stage is now set for the first time since the blessed repeal of the Fairness Doctrine for a tremendous resistance and galvanizing on the left side of talk radio’s commercial offerings… now that the shoe is obviously on the other foot.  This should not be executed at the expense of conservative talk radio.  There are enough dead in the water music stations out there ready for new life.  And don’t tell me about Air America.  That’s ancient and inapplicable history.  I’m a broadcaster, not a politician. The true “battleground” of today’s dynamically polarized society should and can take place to a large and healthy extent on the AM and FM dial!  At present, YouTube is eating radio’s lunch with its energetic lineup of outstanding independent liberal talk talent (as well as conservative).

3. Public radio needs to come clean. Until public radio gets honest with itself as to what it actually represents on the true spectrum of public opinion, it will not realize growth, but rather a continuing background wallpaper role in American politics and cultural relevance. A new level of self-honesty will provide public radio with the boost it so desperately needs to move in a more pertinent direction.

4. Ethnic talk radio does not represent political monoliths. Time to wake up to that obvious fact and stop with the insulting blinders and stereotypes.

5. Joe Rogan. The radio industry should never have allowed Joe Rogan and those who will follow in his footsteps to be a non-AM/FM talk show host.   Talk radio and talk media are cousins and they currently are still genetically connected.  But they are also competitors and talk radio is fighting an uphill battle in that struggle.

Michael Harrison can be contacted at michael@talkers.com. 
 

Industry Views

CLIPPING JUSTICE: Fair Use in Media Creation

By TALKERS | by TALKERS

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imLet’s continue our ongoing series of articles about fair use. A recent case highlights fair use considerations in audio media and podcasting, particularly concerning music and short audio clips used in intros, where some creators assume that brief snippets automatically qualify as “fair use.” Legal experts clarify that using a song clip, even if brief, doesn’t inherently meet fair use criteria. Courts have emphasized that fair use hinges not just on brevity but also on factors like purpose, nature, and market impact on the original work. Music clips, even short ones, are often seen as significant portions of the original content, carrying substantial value, making unauthorized use in podcasts or similar formats legally risky.

The concept of “transformative use” is crucial in fair use evaluations; content must add new meaning or context to the original rather than simply reformatting it. For instance, the landmark 2 Live Crew case involving their parody of Roy Orbison’s “Pretty Woman” underscored that transformative uses might still face challenges if they impact the original’s market value. This demonstrates that merely placing music in a new setting doesn’t automatically render it transformative.

To mitigate risks, media creators often incorporate shorter clips alongside commentary or critique, which tends to align more closely with fair use. Collaboration or seeking permissions can often be a more practical approach to using impactful content without risking costly legal disputes. Legal sources, including Loeb & Loeb, emphasize that while fair use is an evolving area, obtaining permissions—or using royalty-free alternatives—is often the most straightforward route for creators.

A recent example in Thiccc Boy Productions v. Swindelle illustrates these principles in action. Swindelle, a YouTube creator, used clips from Thiccc Boy Productions’ podcast, hosted by Brendan Schaub, in his reaction videos, asserting a fair use defense due to added commentary. The court ruled in Swindelle’s favor, noting his commentary was transformative and unlikely to harm the original podcast’s market. This decision aligns with trends following Warhol Foundation v. Goldsmith, which clarified that “transformative” uses must contribute clear commentary or critique to meet fair use standards rather than merely repurposing the original.

For today’s media creators, consulting legal guidance before integrating copyrighted material is crucial as copyright law adapts to new digital contexts.

Media attorney, Matthew B. Harrison is VP/associate publisher, TALKERS; Senior Partner, Harrison Media Law; and executive producer, Goodphone Communications.  He is available for private consultation and media industry contract representation. He can be reached by phone at 724-484-3529 or email at matthew@harrisonmedialaw.com

Industry News

TALKERS News Notes

By TALKERS | by TALKERS

BFoA Launches Annual Year-End Giving Campaign For Donations to Help Colleagues in Need.  imThe Broadcasters Foundation of America has launched its annual Year-End Giving Campaign, which seeks to raise donations from tax-deductible personal contributions to the Guardian Fund and corporate contributions to the Angel Initiative. The Broadcasters Foundation, a 501c3 charity, is the only charity devoted exclusively to helping colleagues who are in dire need of monthly or emergency financial assistance due to life-altering illness or a disaster. “We are devoted exclusively to providing aid to colleagues in broadcasting who are suffering from extreme illness, or hardship from a devastating disaster,” stated Tim McCarthy, president of the Broadcasters Foundation. “We also take care of colleagues who have retired. Grants are supported solely by contributions from individuals and companies within our industry and offer a ‘hand-up’ to our colleagues during trying times. We’re asking everyone in broadcasting to please consider including the Broadcasters Foundation in your 2024 charitable giving.”  Over the past 20 years, the Broadcasters Foundation has distributed over $15 million in aid to colleagues nationwide, across all states and territories, who need it most. “Requests for aid continue to grow exponentially as more of our peers and their families are affected by severe illness or disasters, such as the recent flurry of destructive hurricanes,” explained Scott Herman, chairman of the Broadcasters Foundation. “Whether it’s a monthly grant or one-time aid in response to an emergency, the Broadcasters Foundation is often a refuge and beacon of hope for colleagues whose lives have been upended by unforeseen and tragic circumstances. Please consider a donation. Donations go directly to helping our colleagues who are in desperate need.”  For more information about the Broadcasters Foundation, including how to apply for aid or make a donation, visit www.broadcastersfoundation.org, or contact 212-373-8250 or info@thebfoa.org.

 

Trans Siberian Orchestra
Siberian Orchestra Delivers a Powerful “Star-Spangled Banner” for Radio.  The Trans-Siberian Orchestra (TSO), the rock group known for its epic Christmas concerts, has released a special rendition of the “Star-Spangled Banner.” With this interpretation of the national anthem, TSO honors the brave men and women who have served our country, including those who made the ultimate sacrifice. TSO’s music director, Al Pitrelli, tells TALKERS, “I grew up in a military family. Both of my grandparents, my father, and uncles, served. Two of my children are currently serving. The Armed Forces is an important thing in my family and the TSO family. We always make sure to acknowledge all they do for this country.” This powerful performance has been made available for radio to air on Veterans Day and throughout the year.
For more information contact: Mike McVay – mikemcvay@mcvaymedia.com 
Industry News

“Chachi Loves Everybody” Podcast Releases Two New Episodes Featuring 2024 Giants of Broadcasting Honorees, Al Roker of NBC’s “The Today Show” and Patsy Smullin, Owner and President of California Oregon Broadcasting

By TALKERS | by TALKERS

Benztown, a global leader specializing in radio imaging, voiceover, programming, podcasting and jingles, announces the release today (11/7) of two new episodes of its series “Chachi Loves Everybody,” an original podcast hosted by its president Dave “Chachi” Denes. imThese episodes feature Chachi’s special guests Al Roker, longtime weatherman on NBC’s The Today Show and co-anchor of the iconic morning show’s third hour, and Patsy Smullin, owner/president of California Oregon Broadcasting, and host of the successful television interview series, Up Close and Personal.  Roker and Smullin will be among those honored next week as Giants of Broadcasting by the Library of American Broadcasting Foundation at the 2024 Giants of Broadcasting & Electronic Arts luncheon and awards ceremony. The event will be held on Tuesday, November 12th at Gotham Hall in New York City.  To listen to these new “Chachi Loves Everybody” podcast episodes, please click here. For more information about the 2024 Giants of Broadcasting & Electronic Arts luncheon and awards ceremony, and for a full list of honorees, please click here.

Industry News

NYPost: “iHeartMedia Slashes Hundreds of Jobs”

By TALKERS | by TALKERS

The New York Post is reporting that iHeartMedia has cut “hundreds” of jobs in a move executed on Monday (11/4). The Post writes, “The company headed by CEO Bob Pittman has cut less than 5% of a workforce ofim more than 10,000 employees, a source with knowledge said, amounting to hundreds of job losses as the company streamlines its business and eliminates redundancies. The story also quotes iHeartMedia spokesperson Wendy Goldberg, saying the company has focused on expanding its Gen Z audience and that its broadcast radio audience has “more listeners than it did 10 years ago. Although in a company of 10,000 people very few jobs have been affected, there have been some and we never take this step lightly no matter how few jobs it entails; every team member is important to us and has our respect and appreciation.” Read the Post story here.

Industry News

Talk Radio Shines with Election Night Coverage

By TALKERS | by TALKERS

im

It was a late night of extra duty for radio talk show hosts as stations and networks across the nation garnered their human and technical resources to provide listeners with accurate news and insightful analysis of the unfolding drama of Election Night in America. In many cases, coverage was provided by panels of air staffers, contributors and special guests gathered in central studio locations and supplemented by remote audio and video call ins.  Some stations sent their talent to electoral hot spots for live remote reports. Local talk show hosts from the battleground states enjoyed extra exposure making multiple appearances as guests on other shows and platforms around the nation.  Syndication networks used the event effectively to showcase their talent lineups.  And the “special” nature of these programs created a wide variety of advertising package opportunities for radio sales departments locally and nationally. In the broader arena of talk media, a number of popular political YouTube channels from both the left and right also put their best efforts into covering the news and views of one of the most anticipated nights in U.S. election history.  As TALKERS publisher Michael Harrison put it, “Talk radio and its YouTube and podcasting cousins took a back seat to no one – specifically the major TV networks – in their determination to provide their loyal audiences totaling millions of the most politically active citizens with the news and views that make their collective platforms the most accurate bellwether of American public opinion in the media today.”    Pictured above: Election Night coverage live from the state-of-the-art WABC, New York audio/video “Studio 77.”  Shown (l-r) George Pataki, former New York State governor; Judge Richard Weinberg, co-host of “Let The Record Show;” Rita Cosby, host of “The Rita Cosby Show” and co-host of “Cats & Cosby;” John Catsimatidis, owner of Red Apple Media and WABC, host of “The Cats Roundtable,” and co-host of “Cats & Cosby;” Anthony Weiner, former U.S. Representative, host of “The Middle with Anthony Weiner,” and co-host of “The Left Versus The Right;” Paul Stone, CEO of Colonial Metals Group and economic contributor to WABC Radio; and David Patterson, former New York State governor and political contributor to WABC Radio.

Industry News

Motor Racing Anchor Jeff Striegle to Take the Checkered Flag on His NASCAR Career

By TALKERS | by TALKERS

As NASCAR crowns a Premier Series Champion this Sunday, November 10th at Phoenix Raceway, Jeff Striegle, Motor Racing Network lead anchor, will sign off for the last time capping a 27-year career with the network. Striegle has witnessed some incredible moments with MRN including in recent years the introduction of the Busch Clash at the L.A. Coliseum and Chicago Street Course, the closest finish in the history of the sport just this spring at Kansas Speedway, but for him “It’s hard to pick out just one racingim moment.” Striegle tells TALKERS, “There are so many amazing memories. For me, what I will miss most are the people. Everywhere we go, we meet wonderful people, great race fans that tell us, ‘We have been listening to MRN for years…’ they always want to thank us for what we do. Without the fans, there would be no need for the Motor Racing Network.”  “Throughout his time with the network Jeff has lent his talents to a number of positions around the racetrack before finding his way to the broadcast booth in 2013,” said MRN president Chris Schwartz. “His broadcast career began like so many others by working the public address booth providing the soundtrack for thousands of fans at his local racetrack, in Jeff’s case Berlin Raceway in Marne, Michigan. He has been involved with calling some of the sport’s most iconic moments, and it is fitting that the checkered flag will fall on his broadcast career by calling the final laps of another NASCAR Cup Series Championship.”  Motor Racing Network will have flag to flag coverage of the NASCAR Cup Series Championship Race Sunday, November 10th beginning at 2pm ET. The NASCAR Cup Series Championship Race will be carried LIVE on approximately 300 radio station partners across the United States, the NASCAR mobile app, and at MRN.com.  For affiliation in your area, contact Bob Quick, director, radio partnerships & traffic at Motor Racing Network by email at bquick@mrn.com or by calling 704-262-6713.

Industry Views

FAIR USE: What Constitutes “Publishing” or a “Publication” on Today’s Media Playing Field?

By TALKERS | by TALKERS

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imAs the practice of “clip jockeying” becomes an increasingly ubiquitous and taken-for-granted technique in modern audio and video talk media, an understanding of the legal concept “fair use” is vital to the safety and survival of practitioners and their platforms.

When assessing fair use in audio media, courts closely examine the “nature of the copyrighted work,” especially focusing on whether the work is factual or creative, and published or unpublished. Factual content, such as news reports or data, is more likely to be seen as fair use material, as it’s in the public interest to keep factual information accessible. Creative works, like music, fiction, or original performances, often enjoy stronger protection because they embody the creator’s unique expression and should be compensated accordingly.

Unpublished interviews or speeches.  When audio content includes unpublished material – such as a speech or interview that hasn’t been publicly released – courts typically approach it with heightened caution. For example, if a podcast includes clips from an unpublished interview with a politician to enhance commentary, courts might scrutinize this more heavily than they would a published work, as the speaker retains significant control over whether and how the content reaches the public.

Case study insight: Salinger v. Random House (1987).  The landmark case Salinger v. Random House highlighted how unpublished works generally receive stronger copyright protection. In this case, the use of unpublished letters in a biography was ruled as infringing, emphasizing that unpublished materials hold a unique status in copyright law. If a podcaster today were to use a similarly unpublished interview with a public figure without significant commentary or transformation, they might face greater legal challenges.

Redefining “published” in the digital era.  With digital platforms, the meaning of “published” is evolving. Traditionally, a work was deemed “published” when made available for sale, license, or public distribution. Now, sharing content online, even in a limited way – such as within a closed social media group or private online forum – raises questions about whether the content should be considered published. Courts are increasingly aware that limited digital sharing doesn’t necessarily reduce a work’s unpublished protections, but extensive online distribution might.

Modern considerations of online sharing. Courts today analyze factors like control over access and the sharing platform’s nature. For instance, an audio clip shared in a restricted forum might retain its unpublished protections, while a widely posted clip could lose some of those protections. Additionally, when creators post content on platforms like Instagram or YouTube before officially “publishing” it elsewhere, courts may take the creator’s intent and distribution scope into account when determining the content’s legal status.

As online platforms reshape how creators distribute their work, they also impact fair use, pushing courts to reinterpret what it means for a work to be “published.” This evolving understanding means that copyright protections depend not only on whether a work is accessible but also on the level of control over its distribution, especially for audio content.

Media attorney, Matthew B. Harrison is VP/associate publisher, TALKERS; Senior Partner, Harrison Media Law; and executive producer, Goodphone Communications.  He is available for private consultation and media industry contract representation. He can be reached by phone at 724-484-3529 or email at matthew@harrisonmedialaw.com

Industry Views

MH: Election Will Impact Positioning and Strategy for News/Talk Media’s Next Chapter in the Game of “Follow the Audience”

By TALKERS | by TALKERS

MH UCFO studioToday is Election Day in America. Finally! Now the talk media industry is about to learn what’s next?  No matter which way the presidential race goes, the results will have a measurable impact on news/talk media’s positioning and strategy going forward for years to come. According to TALKERS publisher Michael Harrison, “That’s what happens when the news media operates within the paradigm of primarily ‘targeting’ audiences based on their pre-existing biases, opinions, and passions.  The only objective seeking of truth that takes place within the formulation of media strategy, in this transactional environment, focuses on one basic concern – where does the audience, that we so zealously covet, stand on this?”  During an editorial conference this morning, Harrison stated, “The two major media-base ‘camps’ that have emerged in the past decade on talk radio, news/talk TV, YouTube and podcasting, fall under the basic headings of the pro-Trump media industry and the anti-Trump media industry.  Yes, both have grown into full-fledged industries – and their interests are deeply entangled. As cynical as this might sound, the deck is about to be reshuffled to one degree or another and talk media industry practitioners are going to have to pull off some fancy steps to avoid sinking into the quicksand of inevitable changes in public opinion – regardless of what shape these movements take.” Harrison adds, “If you’ll pardon the ancient reference, no one wants to be left playing Frankie Avalon and Bobby Rydell records the day after the Beatles’ and their British buddies invaded our pop culture.”

Industry News

Boston Sports Talk Legend Fred Toucher on the Demise of His Old Partner’s New Show: “I Hate Him”

By TALKERS | by TALKERS

In an example of just how contentious sports talk radio can be, long-time Boston sports talk radio host Fred Toucher did not hold back in slamming his old partner, Rich Shertenlieb, whose new show was cancelled this week. Fred Toucher ID (From Seminar 2024)Toucher, who now co-hosts “Toucher & Hardy“ on 98.5 The Sports Hub, WBZ-FM, Boston took some time on this morning’s show (11/5) to address ”the elephant in the room.” Shertenlieb‘s new show on local classic rock outlet WZLX had been canceled after five months, and Toucher didn’t seem to have any sympathy for his former partner.  In a story by reporter Nick O’ Malley posted on the news site MassLive.com, “I hate him,” Toucher said. “So, I was happy yesterday when I heard about this. But I was a little disheartened that he still carries none of the responsibility and takes none of the blame and still just can’t be honest.”   Toucher and Shertenlieb co-hosted the “Toucher & Rich” show from 2009-2023, working together to produce one of Boston’s most popular morning shows. However, the show ran into issues in 2023. Toucher missed time due to personal and physical issues, including a stretch of time at an alcohol detox facility. In November, parent company Beasley Media said in a statement that Shertenlieb declined to accept a new contract.  On Monday, Shertenlieb announced that he was “disappointed” that his show was being canceled after just five months. The radio host complained that management forced him to “alter the format” of the show by adding music.  However, Toucher noted Tuesday that Shertenlieb’s show was a “ratings disaster.”  “He not only did not bring in a new audience to that show, he alienated – based on ratings – their entire existing audience,” Toucher said. “He had like a third of the ratings that they got jockless in the morning … Yeah, management might have been a little concerned.”  Toucher said that critics can paint the picture of his reaction however they like. But he did note that he and co-host Jon Wallach say they weren’t alone in celebrating the demise of Shertenlieb’s show.  To see the complete article in MassLive.com, please click here.

Industry News

TALKERS News Notes

By TALKERS | by TALKERS

HRN Hispanic Radio Network Responds to Advertisers Creates “The Influencer Radio Network.” HRN, the highly Nielsen-Rated Hispanic Radio Network, has created “The Influencer Network” to help advertisers connect with Hispanic communities across the U.S.Hispanic Radio Network The Influencer Network leverages the growing impact of HRN’s syndicated personalities on their radio listeners and social media followers.  “Radio personalities are the original influencers” says Clark Logan, President of HRN. “Fernando Fiore (a.k.a. Mr. Soccer), Ana Maria Canseco, Riva, (Los 40 USA) and DJ Xtreme are great talents. Their audiences on air and online identify with them while listening to their shows and reading the social posts in a lean-forward fashion. Brands can use association with these influencers to increase awareness and favorability of their brands with consumers.” For more information on the HRN Hispanic Radio Network, contact Clark Logan at Clark.Logan@genmediapartners.com for advertising and Jimmy Perez at jimmy.perez@genmediapartners.com for affiliations.

 

Austin’s KUT News and KUTX 98.9 GM Debbie Hiott Elected to the NPR Board of Directors.KUT KUT/KUTX, Austin GM Debbie Hiott has been elected to the NPR Board of Directors by NPR member station peers from across the country. Her term began yesterday (11/4) and runs through 2027. “It felt important to have a seat at the table at a critical time for NPR as it determines how to address challenging audience and underwriting trends, and how it will handle relationships with member stations,” said Hiott. Debbie Hiott ID“NPR’s health is our health, and vice versa. It’s important that the member stations and NPR work together on solutions to our audience and revenue challenges. I’m hoping I can help contribute to those solutions.”

 

Industry News

NYTimes: “Interview” With a Dead Luminary on Polish Radio Station Ignites Backlash Against A.I.

By TALKERS | by TALKERS

According to an article published yesterday (11/3) in The New York Times written by reporter Andrew Higgins, when a state-funded Polish radio station canceled a weekly show featuring interviews with theater directors and writers, the host of the program went quietly, resigned to media industry realities of cost-cutting and shifting tastes away from highbrow culture. But his resignation turned to fury in late October after his former employer, Off Radio Krakow, aired what it billed as a “unique interview” with an icon of Polish culture, Wislawa Szymborska, the winner of the 1996 Nobel Prize for Literature. The terminated radio host, Lukasz Zaleski, said he would have invited Szymborska on his morning show himself, but never did for a simple reason: She died in 2012. The station used artificial intelligence to generate the recent interview – a dramatic and, to many, outrageous example of technology replacing humans, even dead ones. Zaleski conceded that the computer-generated version of the poet’s distinctive voice was convincing. “It was very, very good,” he said, but “I went to her funeral, so I know for sure that she is dead. ”The technology-enabled resurrection of the dead poet was part of a novel experiment by Off Radio Krakow, an arm of Poland’s public broadcasting system in the southern city of Krakow. The aim was to test whether A.I. could revive a moribund local station that had “close to zero” listeners, according to the head of public radio in Krakow. The station also planned from-the-grave interviews with other dead people, including Jozef Pilsudski, Poland’s leader when it regained its independence in 1918. Novelty value – and a storm of public outrage – worked to bolster Off Radio Krakow’s audience, which the head of Radio Krakow said grew to 8,000 overnight from just a handful of people after the introduction of three A.I.-generated Generation Z presenters – Emilia, 20, Jakub, 22, and Alex, 23, each of whom had a computer-generated photograph and biography on the station’s website. Less welcome than the audience surge, however, has been a barrage of abuse directed at the public broadcasting system and accusations that it was sacrificing humans on the altar of technology.  To read the entire article published yesterday in The New York Times, please click here.