Industry News

iHeartMedia Expects $100 Million in Proceeds from BMI Deal

iHeartMedia, Inc announces that in connection with the previously announced acquisition of Broadcast Music, Inc (BMI) to a shareholder group led by New Mountain Capital, LLC, it expects to receiveim approximately $100 million of proceeds related to its equity interest in BMI, subject to approval of the transaction by BMI shareholders and customary regulatory approvals. iHeartMedia says it plans to use the proceeds for general corporate purposes, which may include the repayment of debt. The transaction is expected to close by the end of Q1 2024.

Industry News

WSAR, Fall River, Massachusetts Personality Hector Gauthier Dies

Longtime Fall River, Massachusetts radio personality Hector “Happy Hec” Gauthier died on Fridayim (11/25) after a brief illness at the age of 80. Gauthier had been the host of the “Bristol County Breakfast Club” on Bristol County Broadcasting’s WSAR-AM for more than four decades. Gauthier began working at WSAR in the 1960s. During his career with the station he served as program director, general manager, news reporter, production director, account executive, and copy writer. In 2000, Gauthier was named Radio Broadcaster of the Year by the Massachusetts Broadcaster’s Association. Read the Herald News story here.

Industry News

Top News/Talk Media Stories Over the Weekend

The release of some of the hostages being held by Hamas; rise in global anti-Semitism; Palestinian students shot in Vermont; the 2024 presidential race; former President Donald Trump’s legal battles; U.S.-China relations; the growing number of members of Congress who will not run for re-election next year; aid for Ukraine and the U.S. migrant crisis; and Marty Krofft dies at 86 were some of the most-talked-about stories in news/talk media over the weekend, according to ongoing research from TALKERS magazine.

Industry News

FOX News Channel Names Scarpino Correspondent

FOX News Channel announces that Madison Scarpino is named as an Atlanta-based correspondent,im effective December 4. Since January 2022, Scarpino has been serving as a FOX News multimedia reporter based out of St. Louis. In this capacity, she shot, wrote, and edited numerous enterprise and breaking news stories for FNC including the United Auto Worker strike, the Titanic submersible implosion and the border surge in Arizona and Texas. Scarpino is a 2020 graduate of the University of Mississippi with a Bachelor of Arts degree in broadcast journalism.

Industry News

Michael Harrison to Keynote and Be Honored at Next Hurley Charity Dinner in AC

im

TALKERS founder Michael Harrison has been named keynote speaker and guest of honor at the forthcoming 16th Annual Hurley in the Morning Charity Foundation Dinner Gala and Silent Auction. The event, organized annually by WPG, Atlantic City morning host and noted radio industry philanthropist Harry Hurley, has raised more than $1.4 million for worthy causes across New Jersey and beyond.  It has become one of the most important annual civicim events in the Garden State drawing 250 guests including government officials, media representatives and community-minded business leaders. The gala will be held on Friday, October 4, 2024 at Resorts Casino Hotel in Atlantic City. Harrison says, “This is a huge honor and I’m looking forward to addressing this distinguished event with observations about the media’s position at the crossroads between politics, journalism and changing social norms.” Hurley tells TALKERS, “Our special event will be taking place four weeks before one of the most consequential national elections in American history… arguably, the most important election since the Civil War era.  It deserves to have a keynote speaker as eloquent as Michael Harrison.”

Industry News

Sports Journalist Donna de Varona Honored with NY Festivals Lifetime Achievements Award

New York Festivals Television & Film Awards announces that it will honor sports journalist, Olympic champion, and award-winning broadcasting pioneer Donna de Varona with the 2024 Lifetime Achievement Award. The New York Festivals Lifetime Achievement Award recognizes prominent industry leaders, innovators, and driving forces in the broadcast industry whose accomplishments haveim advanced their field and made a lasting impression on the industry. It will be celebrated at the Storytellers Gala honoring TV & Film Awards and Radio Awards trophy winners on April 16. Donna de Varona – a U.S. Olympic Hall of Famer – is currently a member of the board of directors of the United States Olympic and Paralympic Committee. She is renowned for covering 18 Olympic Games from multiple networks including ABC, NBC, CBS, and Turner. As a pioneer for women in sports, she played a key role in establishing the Women’s Sports Foundation, serving as its first president and chairman. She chaired the groundbreaking 1999 FIFA Women’s Soccer World Cup and contributed to the formation of the very first IOC athletes commission in 1981 during the IOC Congress in Baden-Baden, Germany.

Industry News

Paul McLane is This Week’s Guest on Harrison Podcast

Noted radio industry journalist Paul McLane is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” McLane is editor in chief of the worldwide broadcasting trade publication Radio World, which he joined in 1996. In anticipation of World Radio Day 2024 coming up on February 13, Harrison and McLane discuss the past and present of radio from a global perspective and speculate on the iconic platform’s future integrating into the rapidly changing paradigm of 21st century media while maintaining its unique identity. Listen to the podcast in its entirety here.

Industry News

Hannity’s DeSantis vs Newsom Debate Set for November 30

FOX News Channel star Sean Hannity is moderating a live, 90-minute televised debate between Florida Governor and GOP presidential candidate Ron DeSantis (R) and California Governor Gavin Newsom (D) on Thursday, November 30 in Alpharetta, Georgia. “DeSantis vs. Newsom: The Great Redim vs. Blue State Debate” will air on FNC from 9:00 pm to 10:30 pm (and simulcast on FOX News Radio) with a half-hour, post-debate analysis featuring Hannity and a panel of guests. FNC says, “Focusing on the major issues impacting the country, the debate will examine the vastly different approaches the two governors have and offer insights into their political philosophies as well as ambitions for the nation. Throughout the debate, Hannity will highlight a variety of issues in each state, including the economy, the border, immigration, crime, and inflation. Presented without an audience, the governors will have equal opportunity to respond and address each issue.”

Industry Views

Pending Business: The Dilemma

By Steve Lapa
Lapcom Communications Corp
President

imWhat’s old is new again.

From Jonathan Swift and Mark Twain to Winston Churchill, Peter Allen and Carole Bayer Sager, historic influencers have been credited with owning that phrase as long as I can remember.

That single concept is one of the foundational principles of media sales, even today. If you have been selling or managing long enough to remember pay phones on street corners, in hotel lobbies and airports, you should have a special appreciation for what follows. Let’s start with:

1. The “Golden Choice: Ratings or Results.” Which would you rather be selling? Top-rated content, or content that generates top performance results? No, they do not necessarily go hand in hand. Just because you sell major-scale delivery, doesn’t necessarily mean your audience will meet the advertiser’s expectation of performance. Like many of you reading this column, I’ve had the privilege of representing both sides of the dilemma; top-ranked content in radio, TV, digital and social media that did not meet the Key Performance Indicator requirements and smaller scale content that delivered annual renewals, year after year. I work with content that generates millions of impressions weekly and content that does not participate in Nielsen surveys, or delivers moderate scale, yet the old dilemma of ratings or results seems new to the newer digital/social media sales teams making calls today.

2. Does the creative match the audience? This is one of my favorite questions, especially when it comes to host-reads. The greatest talents I’ve worked with are never afraid to ask for the creative freedom to tweak copy points to match their audience. Every great host knows the audience. Sometimes it pays dividends to allow for creative freedom and sometimes it becomes a fast track to a cancellation. The difference is the confidence the advertiser has in you and the talent you represent.

3. Just say no, or go with the flow? When business is soft, most sellers and managers will take the short-term test dollars. Thirteen-week minimums become two-week tests and thus a product or service is given a short-term ride on what should be a longer-term campaign. But let’s face it, we’ve all compromised somewhere to help make the cash register ring a little louder. With a respectful nod to every seller and manager, that timeless call is totally up to you.

From local radio sales and podcasts to digital and social media sales, what’s old is new again and again.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry Views

Monday Memo: Be Conspicuous When Competitors Are MIA

By Holland Cooke
Consultant

imIn a recent column, I outlined win-win radio/TV station alliance tactics. This week, as stations are finalizing 2024 budgets, a tip for advertising your station on TV.

Dominate in January. Why:

— It’s a buyer’s market then, and your message won’t compete with other stations’ promotion. Slaves to conventional wisdom, they will be running DURING the Spring book, because they forgot that radio listening is habit, which will be set long before diaries and PPM will collect data. Smart stations derive a benefit message and set that habit BEFORE the book.

im

— If you can trade for over-the-air stations, the price is right. In January they’re lean too. Can you trade – or afford to pay cash for – cable? Two reasons cable might be a better deal:

1. You can target your signal pattern better than over-the-air channels, whose coverage footprint is bigger than yours; and

2. You can buy channels with programming similar to yours. FOX News Radio affiliate? Buy FOX News Channel (and Newsmax).

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

Fisher House Offers Free Thanksgiving Radio Special

Fisher House Foundation is offering the Thanksgiving Week edition of “The Fisher House Story” to stations for free. The “The Fisher House Story” programs – available now for download – are available in varying lengths: three-hours, one-hour, 25- and 30-minutes for news/talk stations as well as a 30-minute public affairs show designed for all radio formats. The programs are hosted by longtime Washington, DCim radio personality Larry O’Connor and feature stories of our nation’s heroes, the families who serve by their side, and how Fisher House plays a role in their journey. The inspiring and patriotic radio show features an exclusive interview with Jessica Lynch, who recounts her harrowing experience as a prisoner of war during the early days of the 2003 invasion of Iraq during Operation Enduring Freedom. She reveals details of her treatment during her captivity, her rescue, the ensuing years of medical treatment and the special role Fisher House played (and continues to play) in her recovery. Fisher House Foundation provides a home away from home for families of patients receiving medical care at major military and VA medical centers. Fisher Houses provide temporary free lodging so families can be close to their loved ones during medical care because “A Family’s LOVE is Good Medicine.” For more information on this radio special, available cash and barter free, contact Larry O’Connor at 562-665-9537 or loconnor@fisherhouse.org.

Industry News

Outkick Reports Month-Over-Month Growth

Multimedia sports platform OutKick says that it saw strong growth from September to October with more than 5.9 million total multiplatform unique visitors, up 11%; 24 million total multiplatform views, up 13%im versus the prior month; and 23 million total multiplatform minutes, up 14% versus the prior month, according to Comscore. Outkick founder Clay Travis states, “OutKick’s expansion and growth continues to be the highlight each month. Our content serves those who seek not only common-sense reporting but unfiltered opinions with great perspective on a variety of topics.”

Industry News

WCCO-AM Raises Funds with 21st Annual “Hunger Mission Radiothon”

Audacy’s news/talk WCCO-AM, Minneapolis helped raise over $367,000 to provide meals and care for those in need through its 21st annual “Hunger Mission Radiothon” last Thursday (11/16). The annual radiothon benefits Union Gospel Mission Twin Cities and this year’s event brings the funds raisedim since 2003 to more than $4.3 million. WCCO brand manager Brad Lane says, “We are simply in awe of the incredible generosity of our fans! This is yet another great example of how live and local radio can truly impact lives. We’re so proud of our team for helping share these transformative stories from the inspiring work being done at Union Gospel Mission.” Union Gospel Mission Twin Cities provides food, shelter, programs and services for men, women and children experiencing homelessness, hunger and addiction.

Industry News

Top News/Talk Media Stories Over the Weekend

The Israel-Hamas war, the calls for humanitarian aid in Gaza, and the rise in anti-Semitism around the world; former First Lady Rosalynn Carter dies; polls indicating Americans are not thrilled with Bidenomics; the OpenAI board fires CEO Sam Altman; the 2024 presidential race; Elon Musk threatens lawsuits after X advertisers suspend campaigns; former President Donald Trump’s legal battles; U.S. -China relations; and populist Javier Milei wins Argentina’s presidential election were some of the most-talked-about stories in news/talk media over the weekend, according to ongoing research from TALKERS magazine.

Industry News

WEEI, Boston’s Greg Hill Signs Multiyear Extension

Morning show personality Greg Hill signs a multiyear contract extension with Audacy’s sports talkim WEEI-FM, Boston. He’ll continue to lead his program that includes cast members Jermaine Wiggins, Courtney Cox and Chris Curtis. Audacy Boston SVP and market manager Mike Thomas states, “We are thrilled to extend Greg’s contract and keep the momentum going for his award-winning morning show. We look forward to having Greg, alongside Jermaine and Courtney, continue to set the tone for our weekday programming and deliver entertaining content for our listeners for the foreseeable future.”

Industry News

KFI, Los Angeles Presents 13th Annual PastaThon

Los Angeles news/talk outlet KFI announces the 13th annual “KFI PastaThon” event to benefit Caterina’s Club – a local charity that provides more than 25,000 nutritious meals every week to childrenim in need in Southern California. The charity also helps families get back into stable home environments and teaches teens the skills they need to work in the hospitality industry. On ‘Giving Tuesday’ (11/28), the iHeartMedia station will host a live, all-day broadcast at the Anaheim White House featuring station personalities Bill Handel, Amy King, Gary & Shannon, John & Ken, Tim Conway Jr and Mo Kelly during which they’ll ask listeners to collect money and pasta and sauce donations for Caterina’s Club. 100% of donations collected go directly to Caterina’s Club. Also, from November 15 through December 3, Smart & Final locations in California, Arizona and Nevada and Wendy’s restaurants in Southern California will offer customers an option to donate to the “KFI PastaThon.”

Industry News

KYW, Philadelphia Anchor Carol MacKenzie Sues Company for Discrimination

In a suit filed in U.S. District Court for the Eastern District of Pennsylvania, KYW, Philadelphia morning drive anchor Carol MacKenzie is suing employer Audacy for discrimination, claiming she’s been systematically paid less than her male counterparts and less than younger staffers doing similar work.im MacKenzie’s complaint paints a picture of her being consistently paid less than male and younger staffers that goes back to when she first joined the station when it was owned by CBS Radio. It says that from the beginning she was paid “about $20,000-$30,000 per year less than” her co-workers in comparable positions. MacKenzie says that the SAG-AFRTRA investigation into KYW’s compensation practices in 2021 confirmed her belief the company was engaged in gender-based pay inequity. In 2022 MacKenzie did agree to a deal with the company that paid her $150,000 per year for 2022, $152,500 for this year and $155,000 per year for 2024. But she says she has suffered “significant harms and losses” over the years and is seeking back pay, liquidated damages, interest, costs, negative tax consequence damages, injunctive and declaratory relief, and attorneys’ fees.

Industry News

KYW, Philadelphia Inducts Adkins and Brooks into Hall of Fame

Audacy’s all-news KYW, Philadelphia inducts longtime reporter and anchor Lynne Adkins and anchor Brandon Brooks into its Hall of Fame. The inductees were nominated and elected by the current KYWim Newsradio staff and join other distinct Hall of Famers, including NBC NewsAndrea Mitchell and longtime suburban bureau chief Jay Lloyd. Lynne Adkins spent 34 years as an anchor, reporter and mentor at KYW Newsradio. Brandon Brooks was the voice of news in Philadelphia for more than 30 years. He first came to KYW Newsradio as a part-time anchor and reporter in 1989. Audacy Philadelphia SVP and market manager David Yadgaroff states, “This honor is long overdue for these two inductees who have devoted over three decades of their lives to being reliable news sources for the Philadelphia region. Not only has their professionalism set a high standard for our content, but their extensive backgrounds have taught the next generation of KYW Newsradio broadcasters to aspire to a new level.”

Industry News

WPG, Atlantic City’s Harry Hurley on “Insider 100: Power” List

The publication InsiderNJ is out with its annual “Insider 100: Power” list of the most powerful politicalim figures in the state of New Jersey and WPG, Atlantic City morning drive personality Harry Hurley is ranked #55 on the list. The caption alongside Hurley’s photo in the feature states: “No other radio host show in New Jersey covers politics as hyperactively as Hurley, who has earned the trust of key players in both parties while amplifying the concerns and troubles of regular voters. An asset to the state.”

Uncategorized

Salem Washington DC Reports from “March for Israel” Rally

Media coverage of Tuesday’s “March for Israel” event at the National Mall included Salem Mediaim Group’s general manager for Christian talk WAVA-FM, Washington, DC Chuck Olmstead. Olmstead tells TALKERS, “It was an amazing day to be at that at that gathering. I met some amazing people. One Jewish woman I interviewed has a home in Bethesda, MD as well as a home in Israel. She was at her home in Israel on 10/7 and continued to stay in Israel but came back for the rally. She was articulate and had a great story to tell. It is interviews like that, that are hard to distill down to sound bites.”

Industry News

LABF Honors 2023 Giants of Broadcasting & Electronic Arts

im

The Library of American Broadcasting Foundation honored industry leaders and celebrities for lifetime achievements during the 2023 Giants of Broadcasting & Electronic Arts Luncheon and Awards Ceremony yesterday (11/14) at Gotham Hall in New York City. Pictured above are: (back row, l-r) Joyce Tudryn, IRTS president and CEO; Heidi Raphael, LABF co-chair; Eric Shanks, Wolf Blitzer, Tony Danza, David Kennedy, Bill Whitaker (emcee and 2018 Giant), Jack Goodman, LABF co-chair; (front row, l-r) Valari Dobson Staab, JuJu Chang, Caroline Beasley, and Nina Totenberg. Photo by Wendy Moger Bross

Industry News

KFI, Los Angeles’ Ken Chiampou Announces Retirement

According to numerous Los Angeles-area media reports, Ken Chiampou (right) – one half of the iHeartMedia station’s “John & Ken Show” afternoon program – announced to listeners on Monday (11/13) that he willim retire from the station on December 6. After his departure, John Kobylt (left) will continue in the daypart as a solo host. He quipped, “I am saying goodbye. After very little thought, this is what I’m gonna do.” The duo rose to prominence during their time at WKXW-FM, Trenton “New Jersey 101.5” beginning in 1988. They moved to KFI in 1992 and briefly went into national syndication in the late 1990s. That move drove a wedge between them and then-KFI owner Cox Communications and they left to do mornings at crosstown Disney-owned KABC, Los Angeles. That didn’t last long, and they returned to KFI where they’ve flourished since 2001. Read the Los Angeles Daily News’ coverage here.

Industry Views

Ten Things You Need to Know to Be a Successful Talker (on or off the air)

By Michael Harrison
Publisher
TALKERS

im

10. Have a flight plan before taking off on a monologue.  Know where and when you intend to land the plane.  This is true of any point you’re trying to spontaneously make in the course of a conversation. There’s nothing worse than a talker bloviating in search of a point.

9. Know what you’re talking about.  Don’t just go with half-baked information for fear of being late to the party or are desperate to fill time.  You can’t be an effective talker if you are not an equally effective listener. Also be careful about assuming you are the first to notice or know something when you might actually be the last.  Respect the fact that some of the people you are addressing might be more knowledgeable than you.

8. Take an extra fraction of a second to edit yourself.  Loose lips sink careers. Especially today!  The art of being an effective talker is like being a quarterback.  Get rid of the ball quickly… but not too quickly.

7. Don’t try to be funny if you’re not. This relates to the point above.  However, humor is an effective communications tool when used properly.  The key is to use it properly with an honest assessment of your own “talent.”  Everyone needs a director.

6. Don’t pander to your target audience (too much).  The daily dance of affirmation – telling people exactly what you think they want to hear and never deviating – eventually leads to a happier but ever-shrinking audience that will eventually turn on you. Super-serving the wrong-headed beliefs (or bad taste) of the target audience can lead to slow-but-sure audience erosion.  Don’t be afraid to occasionally piss-off the core. Its good for the soul as well as the cume. Always have an exit strategy. Don’t endeavor to deceive.

5. Don’t deviate too far from the course and point of the conversation.  Tangents disrupt the flow of a meaningful conversation and make people forget what they are talking about.  (This is equally important in off air conversations.)  If mid-conversation someone asks “do you have time for a quick story,” your first impulse should be to say no.

4. Don’t interrupt.  And don’t allow anyone to interrupt you.  If you must interrupt, do so with surgical finesse. Avoid conversations with wind bags.

3. Avoid worn out talking points. Be original.  Always bring something new to the table. Otherwise you deserve to be replaced by AI.

2. Don’t waste people’s precious time. In today’s world, time is as precious as money.  There’s no such thing as “free” media.  It costs people time to listen to you.

1. Know when to keep your mouth shut.  This is one of life’s most valuable lessons, on and off the air.

Michael Harrison is the publisher of TALKERS.  He can be emailed at michael@talkers.com.

Industry News

Salem Media Group Third Quarter Revenue Falls 5%

The company releases its third quarter 2023 operating results and reports total revenue of $63.5 million, a decline of 5% from the same period in 2022. Salem reports that total operating expenses for the quarter increased 31.9% to $99.8 million, while operating expenses, excluding stock-basedim compensation expense, debt modification costs, gains and losses on the sale or disposition of assets, impairments, depreciation expense and amortization expense increased 0.2% to $61.0 million. The company reports a net loss of $31.3 million for the quarter, an increase of 163% over the same period in 2022. Salem presents operating results by segment and reveals that its Broadcast segment’s revenue was $49 million, down 4.2% year-over-year; its Digital Media segment’s revenue was $10 million, down 2.2%; and the Publishing segment’s revenue was $4.6 million, a decline of 17.5%.

Industry News

Simon Conway Adds Orlando Morning Show to Hosting Duties

iHeartMedia news/talk radio personality Simon Conway is assuming the lead host role on the morning show on the company’s Orlando talk station WFLF-AM “Newsradio WFLA.” Conway – who continues his role hostingim the afternoon drive show based at WHO-AM, Des Moines and syndicated to WMT-AM Cedar Rapids and WOC-AM, Quad Cities – takes over the new morning show role from Bud Hedinger, who retired from the station after 20 years. Conway says, “It is such an honor to have been given the keys to this amazing morning drive show in the heart of Central Florida. We have a great crew and we are aiming to be hard-hitting, fun and entertaining all at the same time.”

Industry News

JD Hayworth to Host Afternoon Show on KFNN, Phoenix

Former congressman and talk media personality JD Hayworth is returning to the radio business inim Phoenix as host of the 3:00 pm to 5:00 pm talk show “All Right Now!” on CRC Broadcasting Company’s KFNN-AM. CRC founder Ron Cohen says, “JD coming home to KFNN is a watershed moment for our station and all Arizona radio listeners. With so much interest in the 2024 election and Arizona’s growing notoriety as a key battleground state, the timing could not be better to bring JD back to host a daily show. No Valley radio host possesses JD’s credentials in both broadcasting and politics.”

Industry News

WIP, Philadelphia Partners with Travis Manion Foundation for Live Event

As part of its “Birds at the Bye,” Audacy Philadelphia’s sports talk WIP-FM “SportsRadio 94WIP” air personalities are serving as guest bartenders following a daylong remote broadcast from Chickie’s and Pete’s South Philadelphia location during which it will raise money for Travis Manion Foundation.im Audacy SVP and market manager David Yadgaroff says, “It’s a great night in support of our local veterans. Audacy Philadelphia has a strong partnership with TMF, and we’re excited for our 94WIP hosts to assist in this fundraising effort.” 94WIP guest bartenders include Joe DeCamara, Rhea Hughes, James Seltzer, Hugh Douglas, Joe Giglio, Ike Reese, Jon Marks, Jack Fritz, Howard Eskin, Devan Kaney and Eliot Shorr Parks. Also, in attendance will be Ryan Manion and Col. Manion of Travis Manion Foundation.

Industry News

AirKast Partners with Ron Rivlin Media for Marketing Efforts

Mobile and web solutions form AirKast partners with sales representation firm Ron Rivlin Media in a move aimed at enhancing AirKast’s market reach and furthering its mission to provide cutting-edge solutions to its clients. AirKast offers mobile app and web solutions and a technology platform that includes live streaming, push notifications, and social media integration. AirKast CEO/CTO Larry Leung says, “We are excited to announce our collaboration with Ron Rivlin Media. This partnership is a strategic move to strengthen our market presence and better serve our clients. Ron Rivlin Media’s reputation for excellence in tech sales representation aligns perfectly with our mission to provide cutting-edge broadcasting solutions, and we look forward to a successful partnership.”

Industry News

Gracies Leadership Awards Honorees Celebrated in NYC

im

The Alliance for Women in Media hosted the Gracies Leadership Awards luncheon yesterday (11/13) at Tribeca 360° in New York City, recognizing the outstanding contributions of eight female leaders. This year’s program included the inaugural Gracies Icon Award presented to Premiere Networks personality Delilah. She took part in a fireside chat with RAB president and CEO Erica Farber. The other recipients are pictured above (l-r): Becky Brooks, president, AWM/F, Delilah, Rebekah Dopp, Suzanne Grimes, Susan Larkin, Lori Locke, Rosalyn Durant, Kay Olin, Heather Cohen, Katina Arnold, and Christine Travaglini. Photo by Dave Kotinsky/Getty Images for Alliance for Women in Media

Industry News

New Jersey 101.5 to Present Town Hall on Terror Threats in New Jersey

Tomorrow evening (11/15) at 7:00 pm, Townsquare Media’s WKXW-FM, Trenton “New Jersey 101.5” is presenting a town hall titled, “Safe and Sound: Confronting Terrorism in New Jesey.” The station says it will explore the domestic and foreign terrorist threats facing New Jersey. New Jersey 101.5’s Eric Scottim will lead a discussion aimed at helping residents understand the best way to protect themselves and their loved ones. He says, “The war between Israel and Hamas has created heightened tensions in New Jersey. But even before the war began, New Jersey was dealing with multiple threats from foreign actors and extremist groups operating in the Garden State.” The program’s on-air panel will feature Daniel Engelhardt, deputy director of the New Jersey Office of Homeland Security and Preparedness; Nelson Delgado, assistant special agent-in-charge of counterterrorism for the Newark FBI office; Stafford Township Police Chief Thomas Dellane; and security representatives from various New Jersey state agencies and authorities.

Industry Views

Monday Memo: How Talk Radio Imitates Lunch

By Holland Cooke
Consultant

imHere’s actual news copy, from Joe Connolly’s business report one morning on WCBS, NY: “One third of all domestic flights are now late, by an average of one hour.”

Note: That wasn’t the headline, it was the entire story. As-much-as half of Connolly’s script is one-sentence stories. Espresso, not latte. Just the factoids, ma’am. The essence. What the listener would likely retain (and quote later) from the story if copy were longer.

Here’s some HC lore – and promo language – that’ll be familiar to programmers and talent I work with:

The first 5 minutes of the hour are for facts.

The next 55 are for feelings.

Your news people, and/or your network, fuss to make 00-05 a handy digest of the-very-latest-about the stories they reckon to be relevant to your target listener. Your on-air imaging should promise accordingly. Invite busy, in-car listeners to make an hourly appointment, “THROUGHOUT YOUR BUSY DAY.”

The people with whom that benefit statement will resonate are high-TSL users who don’t want to feel “OUT-OF-THE-LOOP, WHEN YOU’RE OUT-AND-ABOUT.” And they’re the listeners your local direct retail advertisers want to meet the most. Every time they stop the car, they spend money.

im

What happens at lunch is what should happen on-air

Picture Jerry, Elaine, George, and Kramer at that coffee shop on “Seinfeld.”

Suppose Jerry heard Connolly’s report earlier that morning and mentioned that story. Because ratings are a memory test, this is a home run, even if Jerry doesn’t say “WCBS” when he repeats what Joe reported. Joe made a deposit in Jerry’s memory bank. If Jerry does say “WCBS,” it’s a grand slam.

Then, George chimes in: “AN HOUR LATE???  THAT’S NOTHING!  WAIT’LL YOU HEAR WHAT HAPPENED WHEN MY PARENTS TRIED TO FLY TO FLORIDA LAST WEEK!” Now Elaine and Kramer are engaged; and they too might have stories.

Jerry shared what he heard 00-05, information of interest, facts. George is that first caller you want the screener to put through. Elaine and Kramer are listeners who can relate, might contribute their feelings, and will at least remember.

Because ratings methodology can give you an entire Quarter Hour credit for as-little-as 5 minutes of actual listening, the-most-opportune topics are compelling stories listeners just heard on-hour, which you then offer callers your air to weigh-in-on.

Why? People believe your promos. They stopped-in for their on-hour update. Then, at 05, before an index finger can travel from the steering wheel to the “Kiss” or “Lite” or “Magic” button, engage them.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

Brandon Beam Re-Ups with “The Fan” in Columbus

Sports talk host Brandon Beam signs a new, multi-year deal to remain with Tegna’s WBNS-FM, Columbus “97.1 The Fan.” Beam currently co-hosts “Morning Juice” with Bobby Carpenter weekdaysim from 6:00 am to 9:00 am. In addition to “Morning Juice,” Beam hosts the Ohio State Buckeyes football network post-game show in partnership with “97.1 The Fan” and Learfield/Ohio State Sports Properties and co-hosts the “Bone and Beam United” podcast. Station program director Matt Fishman says, “Beamer is a smart, versatile personality who has excelled in several roles. We are thrilled that he has decided to stay at ‘The Fan.’” Station manager Cody Welling adds, “Brandon is an emerging talent that has worked extremely hard on his development. I enjoy his energy, his passion for the station, and his love for Columbus, our teams, and our fans.”