Industry News

The Black Effect Podcast Festival Set for April 27 in Atlanta

iHeartMedia and Charlamagne Tha God are bringing the Black Effect Podcast Festival back to Atlanta on April 27 at Pullman Yards. Charlamagne Tha God joins the festival alongside some of the Blackim Effect’s most popular personalities for a day full of live podcast tapings and informative discussions aimed at aspiring podcasters in the Black community. He says, “We are proud to return to Atlanta for the second year in a row to showcase the talent across our network, and some of the biggest shows in podcasting. Through culture-defining storytelling, unique brand partnerships, compelling panel discussions, special live podcast recordings and more, we are inviting everyone to experience the power of The Black Effect and the many ways Black creators are driving the culture forward.”

Industry News

Benztown Unveils AI Listener Voice Generator

Benztown launches the AI Listener Voice Generator, what it calls “a new audio production tool for radio stations of all formats and market sizes exclusively designed to simulate ‘listener’ audio for on-air use.”im The AI Listener Voice Generator enables library subscribers to simulate “listener” audio and addresses the challenges that stations increasingly face in collecting listener audio from the public. Benztown CEO Andreas Sannemann says, “The Text-to-Speech and Speech-to-Speech capabilities of this new feature make an audio producer’s job easier and more efficient than ever – and it sounds incredible!”

Industry Views

Monday Memo: The Local Radio Advantage, Part 2

By Holland Cooke
Consultant

imRadio programming is like any business. Our best prospects are existing customers (getting people already listening to listen more often). And – without spending a dime on outside promotion – we can if the station is known-for-knowing. Set the expectation that we have listeners’ backs and optimize the information we deliver.

Last week’s column was Part 1 of this three-part series, demonstrating a simple tweak for making source material more relevant and useful. This week, more addition-by-subtraction: “A-words” to avoid; and Magic Words to use every chance you get.

“Anyone,” and “asked,” and “announced” are red flags. These words scream press release.

Instead-of: “Anyone who has seen a car matching that description is asked to contact the police.”

Say: “If you see that car, call the police.”

Instead of: “Anyone who feels discriminated-against because…”

Say: “If you feel discriminated-against because…”

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“Anyone” (or “those,” both third-person) is someone else. Second-person Magic Words “you” and “your” talk to me, the listener. And instead of telling me THAT something-was-announced, explain WHAT, and what-it-means-to-me:

Example: “Jefferson County has joined Clearfield, Elk and 18 other Pennsylvania counties in the Law Enforcement Treatment Initiative. The initiative is a law enforcement-led collaborative program which seeks to direct those who suffer from substance abuse disorders into helpful treatment services.”

Re-write: “If you live in Jefferson County and you or someone you know are struggling with substance abuse, you can now ask police to connect you with a treatment program without being arrested or prosecuted…”

Next week here: THE #1 way to keep listeners coming back for more…

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.

Industry News

iHeartMedia Expands Government Affairs Team

iHeartMedia adds two executives to its government affairs team and promotes two existing execs. David Pigue is named senior director/policy counsel and Sophia Gonzalez is named manager of government affairs. At the same time, the company promotes Jessica Marventano to executive viceim president and Sara Morris is elevated to vice president of government affairs. Pigue joins iHeartMedia following seven years advising U.S. Senator Dan Sullivan (R-AK) on technology, telecommunications, consumer protection, finance, banking, budget, tax, health care and judiciary policy issues. Gonzalez most recently served as deputy director of scheduling and assistant to the chief of staff for Senator Jon Ossoff (D-Georgia). iHeartMedia chairman and CEO Bob Pittman states, “Our company is deeply appreciative of iHeartMedia’s Government Affairs team and their hard work on behalf of our company as well as on issues of critical importance to the broadcast radio industry. I congratulate Jessica and Sara on their promotions, and welcome David and Sophia to the iHeart team.”

Industry News

Top News/Talk Media Stories Over the Weekend

Former President Donald Trump beats challenger Nikki Haley in the South Carolina primary; the Russia-Ukraine war and the battle in Washington over aid to Ukraine; the Israel-Hamas war and the humanitarian crisis in Gaza; Trump’s legal battles and the Fani Willis misconduct case; Ronna McDaniel to resign as chair of RNC; the Alabama Supreme Court embryo ruling; the U.S. migrant crisis; the looming government shutdown; and the Joe Biden impeachment inquiry and the charges against ex-FBI informant Alexander Smirnov were some of the most-talked-about stories in news/talk media over the weekend according to ongoing research from TALKERS magazine.

Industry News

Cumulus Adopts “Poison Pill” to Avert Potential Hostile Takeover

Cumulus Media Inc announces that its board of directors has adopted a limited-duration Shareholder Rights Plan (colloquially known as the “poison pill”) to protect the best interests of all Cumulus Media shareholders. The Rights Plan is effective immediately and expires on February 20, 2025, unless the board terminates it earlier. The Rights Plan was adopted in response to the significant accumulation of Cumulus Media stock by Renew Group Private Ltd., an entity based in Singapore that had disclosed that it had acquired approximately 5.15% of Cumulus’ outstanding Class A shares on July 28, 2023. Onim January 24, 2024, the Group reported beneficial ownership of approximately 10.01% of the company’s outstanding Class A shares and stated its intent to acquire 20% of Cumulus. The Group has investments in other media companies, including a sizeable holding in a direct competitor of Cumulus Media. According to Investopedia, a poison pill “is a defense strategy used by the directors of a public company to prevent activist investors, competitors, or other would-be acquirers from taking control of the company. Poison pills are executed by buying up large amounts of its stock. They effectively block the accumulation of a company’s outstanding shares. Companies promise to distribute additional free or heavily discounted shares to all existing shareholders, which dilutes the shares so outsiders can’t take over the company by purchasing a controlling amount of shares.” Cumulus board chairman Andrew Hobson says, “Given the facts, the Cumulus board firmly believes it is necessary to adopt a limited-duration rights plan to protect the interests of all Cumulus shareholders. The Rights Plan is intended to enable the company’s shareholders to realize the long-term value of their investment, ensure that all shareholders receive fair and equal treatment in the event of any proposed takeover of the company, and guard against tactics to gain control of the company without paying all shareholders an appropriate premium for that control. Cumulus Media’s leadership maintains open dialogue with its investors, including the Group, and intends to continue that practice.”

Industry News

Fredericks Radio Network Now Airing on Five West Virginia Signals

The Fredericks Radio Network announces a deal that has its talk programming airing on three new stations (five signals altogether) in the state of West Virginia. The John Fredericks-owned Disruptor Radio, LLC enters into a Local Marketing Agreement with LHTC Media of West Virginia, Inc to air the network’s lineup on WGYE-FM, Mannington/W280FF, Morgantown; WMMN-AM, Fairmont/W239CM, Morgantown; and WHTI-FM, Salem-Clarksburg. The Fredericks Radio Network now airs on 18 signalsim from West Virginia to Georgia. The programming includes “The John Fredericks Show,” “The War Room with Steve Bannon,” Newsmax’s “Rob Carson Show,” and more. Fredericks states, “This West Virginia opportunity is key to our growth plan, as it dovetails nicely with our Pittsburgh footprint and reaches a very pro-populist, pro-America First and pro-Trump area of America. We are excited about offering listeners in West Virginia a choice from the stale, woke, and warmed over pablum served up every day by the corporatists and conservative Inc. bunch that regurgitate the FOX and RNC talking points of the day. Our lame and boring news/talk competition falls into one of four categories: weather on the fives and traffic on the eights, stock prices trading below fifty cents, stock de-listed off the big board, or George Soros buying up bankruptcy debt with a controlling stake to eventually take over the company and its programming.”

Industry News

Matthew B. Harrison Holds Court Over Section 230 Explanation for Law Students at 1st Circuit Court of Appeals in Boston

As an attorney with extensive front-line expertise in media law, TALKERS associate publisher and senior partner in the Harrison Legal Group Matthew B. Harrison (pictured at right on the bench), was selected to hold court as “acting” judge in a moot trial involving Section 230 for law students engaged in a nationalim competition last evening (2/22) at the 1st Circuit Court of Appeals in Boston, MA. The American Bar Association, Law Student Division holds a number of annual national moot court competitions. One such event, the National Appellate Advocacy Competition, emphasizes the development of oral advocacy skills through a realistic appellate advocacy experience with moot court competitors participating in a hypothetical appeal to the United States Supreme Court. This year’s legal question focused on the Communications Decency Act – “Section 230” – and the applications of the exception from liability of internet service providers for the acts of third parties to the realistic scenario of a journalist’s photo/turned meme being used in advertising (CBD, ED treatment, gambling) without permission or compensation in violation of applicable state right of publicity statutes. Harrison tells TALKERS, “We are at one of those sensitive times in history where technology is changing at a quicker pace than the legal system and legislators can keep up with – particularly at the consequential juncture of big tech and mass communications. I was impressed and heartened by the articulateness and grasp of the Section 230 issue displayed by the law students arguing before me.”

Industry News

Bill Smee Steps Down from VP News Role at Audacy

In a post on LinkedIn, media pro Bill Smee announces he’s stepped down from his vice president of news post at Audacy to pursue consulting and project management work. He writes: “I’m happy to announce that I’m moving into a new professional chapter: I’ve stepped down as VP of news at Audacy and I am diving back into the strategic consulting and project management work that I enjoyed for a number of years. It has been incredibly rewarding to work these last four years with so many talentedim and passionate people within Audacy’s newsrooms and across the larger company. And I’m proud of our collective accomplishments: building out digital and podcasting capacity; integrating broadcast and digital teams within newsrooms; strengthening communication and collaboration across a network of brands; navigating the first wave of AI; and creating new revenue opportunities in partnership with sales teams. All of this was done while delivering over and over in high-leverage, breaking news situations and racking up awards that validate Audacy’s local news brands as best in class. The challenges for media and journalism these days — and for local news in particular — are profound, and the stakes are high. But there are new frontiers on the horizon, and we can deploy innovative ways of thinking about how we do what we do. As always, I’m excited to explore those frontiers and draw on my many years of strategic and operational experience to help media brands and other organizations find a way forward.”

Industry News

Judge Approves Audacy Reorganization Plan

As expected, United States Bankruptcy Court for the Southern District of Texas Judge Christopher M. Lopez approved Audacy’s Chapter 11 reorganization plan in which Audacy will equitize approximately $1.6 billion of funded debt, a reduction of 80% from approximately $1.9 billion to approximately $350 million. Prior to yesterday’s hearing, there were only two objections to the plan filed and both wereim settled beforehand. Audacy expects to emerge from the Chapter 11 process after approval from the FCC. Audacy chairman, president and CEO David J. Field says, “Today’s announcement marks a powerful step forward for Audacy, positioning the company for an exciting future. As expected, we have achieved a speedy confirmation of our prepackaged Plan, which will enable Audacy to pursue our strategic goals and opportunities in the dynamic audio business. We aim to drive accelerated growth and financial performance, capitalizing on our scaled, leadership position, our uniquely differentiated premium audio content and the robust capital structure that we will have upon emergence. I also want to express my gratitude to our team, who continue their outstanding work to serve our listeners and customers with excellence and fulfill our commitments without missing a beat.” The company notes that under the Plan, trade and other unsecured creditors will not be impaired.

Industry News

Good Karma Brands Unveils Milwaukee Bucks Content

Good Karma Brands launches Bucks+ Audio, a new audio platform created by the company and the Milwaukee Bucks. The first five podcasts dropped at Bucks.com/Plus. The initial podcasts are: “Behindim the Bucks,” presented by Gallagher; “Hear District,” hosted by Marques and Kris Johnson, “Bucks in Six,” hosted by Greg Matzek, “Thanalysis,” hosted by Thanasis Antetokounmpo and “Courtside with Gale Klappa.” GKB Milwaukee market manager Greg Scalzo says, “Bucks+ Audio connects Bucks fans to the team in an innovative audio format. The first podcasts provide a deeper look into the Bucks and share untold stories of the team and organization.”

Industry News

NRB 2024 Underway in Nashville

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Pictured above is Salem Radio Network vice president, news & talk programming Tom Tradup (right) with New York Times best-selling author Joel C. Rosenberg (left) at the 80th National Religious Broadcasters association conference in Nashville. Rosenberg – founder and editor-in-chief of All Israel News – hosts the weekly “Rosenberg Report” from Jerusalem on Trinity Broadcasting Network. NRB 2024 concludes tomorrow evening with an address by former President Donald Trump.

Industry News

Veritonic and Realeyes Unveil Audio Attention Report

Audio analytics and research platform Veritonic, in partnership with computer vision and attention AI company Realeyes, publishes their first Veritonic Audio Attention Report that analyzes effective audio advertising. The report provides data-backed insight into the importance of creative efficacy programs for audio andim podcast advertising. Some of the key takeaways include: 1) Attention quality was highest for the audio ad that had the highest voiceover volume (36%) as opposed to the ad that had the lowest voiceover volume (27%) and the ad that had too many competing elements within the creative (25%); 2) 75% of participants reported a good quality audio ad positively influences their consideration to purchase a product; and 3) The inclusion of multiple competing audio components elements within an audio ad caused the ad to score lower in terms of overall quality than the ads without multiple competing elements. You can get the full report here.

Industry News

Chanley Painter Named FNC Overnight Anchor

FOX News Channel signs Court TV’s Chanley Painter as overnight anchor, effective February 26. Aim Court TV correspondent since 2019, Painter has covered the high-profile trials of Bryan Kohberger, Johnny Depp v. Amber Heard, Alex Murdaugh, Harvey Weinstein, and the death of George Floyd. In 2021 she was awarded the Scripps Give Light award for leadership, dedication, and hard work in legal journalism. She got her start in the industry in 2016, as a legal analyst for Nexstar Media Group, where she went on to become a multimedia journalist. Painter earned a Juris Doctor degree with high honors from the University of Arkansas Little Rock Bowen School of Law.

Industry Views

Monday Memo: The Local Radio Advantage

By Holland Cooke
Consultant

imIf you’re a news/talk station, don’t assume that you own “news radio” in your market. Imaging is important, but it merely talks-the-talk. You walk-the-walk with local news copy that delivers what solid commercial copy does: benefits. Just doing local news makes you special. But do listeners simply hear a station voice… reading something? Are you merely… accurate? Or do you deliver “take-home pay,” unwrapping the story to tell the listener something useful?

In many homes, there are now fewer radios than smart speakers. And nobody has ever said: “Alexa, please play six commercials.” But she can play millions of songs. So do streams and YouTube.

What can make a music station different from all those other audio choices is the way you help folks cope, how relevant and empathetic you are, how you sound like you have-their-back as day-to-day news has them wondering “What NEXT?”

And boosting tune-in exposes your advertisers better. So, Time Spent Listening is still the ballgame. Specifically, you need to add occasions of tune-in, and this week’s column begins a three-part series of news copy coaching tips that can help bring listeners back more often.

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Simply rewriting source material can make a huge difference. Press releases torture the ear. They’re formal, and prone to jargon and spin (especially from politicians). When they’re from the police, they’re written in cop-speak. And most press releases are written inside-out, emphasizing a process, rather than the consequence to listeners.

Process example: “At Thursday’s work session of the Springfield City Council, a decision was made to move forward with Community Days this year. The annual Community Days celebration is scheduled for June 16 and 17th. Council members made sure the Community Days funds will be handled by an independent accountant. Councilwoman Sharon Grant said…”

Re-write to lead with consequence: “The annual Springfield Community Days celebration will be June 16th and 17th. After last year’s controversy, Council members made sure the Community Days funds will be handled by an independent accountant. At Thursday’s session, Councilwoman Sharon Grant said…”

That simple tweak is well-worth the minimal effort. Listeners are mentally busy. Remove “Styrofoam words.”  Example: “State Police say they are investigating a possible case of child endangerment after a seven-month-old child was treated for severe injuries.”

Simply delete “say they.”

Next week: Ripped from the headlines… 

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

Top News/Talk Media Stories Over the Weekend

The presidential race and questions about President Joe Biden’s age and his fitness; the legal battles facing former President Donald Trump and the Fani Willis misconduct hearings; the U.S. migrant crisis; Russia takes the Ukrainian city of Avdiivka and the death of Vladimir Putin critic Alexei Navalny; the Israel-Hamas war and the International Court of Justice hears arguments over Israel’s occupation of territory claimed by Palestinians; FBI warnings about Chinese hackers targeting U.S. infrastructure; and the report of Russia’s planned space-based nuclear weapons were some of the most-talked-about stories in news/talk media over the weekend, according to ongoing research from TALKERS magazine.

Industry News

FOX News Digital Leads News Set in Multiplatform Views and Minutes

FOX News Digital reports that, according to data from Comscore, it finished January continuing its streak as the top news brand with both multiplatform views and minutes. FOX News Digital closed outim the month reaching 3.27 billion total multiplatform minutes, compared to CNN.com’s 1.85 billion, and NYTimes.com’s 1.59 billion. FOX News Media attracted 1.66 billion total multiplatform views, compared to NYTimes.com’s 1.49 billion, and CNN.com’s 1.17 billion. When it comes to total digital unique visitors – similar to radio’s cume – CNN.com still holds the lead with 112.7 million. But FOX News Digital (109.7 million) has gradually been gaining ground on CNN.

Industry News

Compass Media Networks’ Michelle Salvatore to Leave the Company

Compass Media Networks announces that sports division SVP and general manager Michelle Salvatore is resigning after more than 15 years with the company to pursue an entrepreneurial opportunity outside of media. The company says Salvatore will continue with the company through the spring and will advise the company on a transition plan. Compass founder and CEO Peter Kosannim says, “Back in Spring of 2009, during the chaos and sleepless nights involved in launching this national media company, the media gods sent me an angel in the form of Michelle Salvatore. Michelle faced down every challenge, worked tirelessly and with good cheer, and set a gold standard of excellence for not only Compass Media Networks, but our industry. We love and will miss Michelle dearly. Our goal is to build upon the greatness she created as we move ahead into the next chapter of our evolution.” Salvatore comments, “Working at Compass Media Networks literally changed my life for the better. I was able to travel the globe, producing games throughout the United States, Latin America and Europe, and had the chance to work with incredibly talented, passionate, and kind people. I am forever grateful to my dear friends at Compass Media Networks.”