Cumulus Media news/talk WGOW-FM, Chattanooga is working with Coca-Cola, the Center for Sports Medicine and Orthopaedics, and Warren & Griffin, to award $3,000 to a local Chattanooga-area high school’s athletic program. The promotion celebrates the 30th anniversary season of the Coca-Cola Red Zone – a scoreboard of regional high school sports contests. The promotion is being led by the station’s “SportsTalk” program hosted by Scott “Quake” McMahen and Joe “Cowboy” Varner. McMahen states, “We want to hear great stories from local schools celebrating how athletics is a positive part of education and invite all area high schools to submit their most inspiring stories.” The award presentation will be made on-air on “Talk 102.3 FM” during the remote broadcast of the BlueCross Bowl Tennessee High School Football Championships on December 1-3.