Triton Digital announces it is acquiring Manadge, an advertising intelligence platform that specializes in programmatic advertising. Triton says Manadge will enable its publishers and demand partners to see advertising-related data and analyze performance in real time via an intuitive analytics platform. Triton Digital
president and CEO John Rosso states, “Through this acquisition, we further demonstrate our commitment to providing robust tools to enable growth in the global audio industry. The Manadge platform will enable Triton’s publisher, sales house, and demand partners to better analyze advertising data and use Manadge’s powerful UI to make data-driven decisions for their business.” As part of the acquisition, the Manadge team will join Triton Digital’s team, bringing a high level of talent and expertise to Triton’s product and engineering efforts.
