Industry News

Audacy Minneapolis Raises $80k for “Be The Match” Non-Profit

Audacy Minneapolis raised more than $80,000 for Be The Match, a Minneapolis-based non-profit organization that works to save lives through cellular therapy, including life-saving blood stem cell and marrow transplants. News/talk WCCO-AM, Minneapolis personality Jordana Green has been battling cancer and received a boneim marrow transplant. On May 25, WCCO hosted a live auction with items and experiences provided by the station and sourced by on-air talent, sponsors, and partners. WCCO brand manager Brad Lane comments, “We are so humbled and grateful for our fans’ incredible generosity, the amazing financial support from our corporate partners, and the remarkable donation of ideas and time by our personalities. What a fun day auctioning off priceless, unique experiences for a cause so close and personal to us…in honor of our friend, teammate, and bone-marrow transplant recipient Jordana Green!”