ST Radio Flips to Sports in Bloomington, Indiana
Sarkes Tarzian’s ST Radio flips WGCL, Bloomington, Indiana from news/talk to sports talk with the new call letters WWZN and the brand “98-7 The Zone.” The station is also airing on
FM via translator W245DP. The station will blend local talk shows with national content from Westwood One Sports. Local shows include Kent Sterling in the 9:00 am to 11:00 am slot, Jim Coyle from 1:00 pm to 3:00 pm, and Mike Glasscot in the 3:00 pm to 6:00 pm daypart. The station will also serve as an affiliate for play-by-play for the Indianapolis Colts and the Indiana Pacers. Sterling, who will serve as the station’s program director, states, “Sports talk in Bloomington is long overdue, and I’m so pleased ST Radio is the company to make this happen. Bloomington is the Big Ten’s best sports town, and ’98-7 The Zone’ will be the Big Ten’s best sports station.”
journalism and minoring in fun at Indiana University where he met his wife, made lifelong friends, and learned about basketball from Bob Knight. He has spent his career in media hiring great talent and becoming a respected host himself. Dan Dakich, Michael Grady, and Matt Taylor are among those Kent hired into radio. He led ‘The Fan’ in Indianapolis (WFNI-AM) and ‘101 ESPN in St. Louis (WXOS-FM) to dominant positions in sports radio and helped head WIBC-FM [Indianapolis] to four Marconi Award wins for radio excellence and another national Crystal Award for public service. Kent’s proudest professional accomplishment is founding the WIBC Radiothon to Benefit The Salvation Army, which has raised over $3,000,000 to help Hoosiers in need. It continues to generate money and awareness for the organization as it helps Hoosiers in need.”