Industry News

ST Radio Flips to Sports in Bloomington, Indiana

Sarkes Tarzian’s ST Radio flips WGCL, Bloomington, Indiana from news/talk to sports talk with the new call letters WWZN and the brand “98-7 The Zone.” The station is also airing onimg FM via translator W245DP. The station will blend local talk shows with national content from Westwood One Sports. Local shows include Kent Sterling in the 9:00 am to 11:00 am slot, Jim Coyle from 1:00 pm to 3:00 pm, and Mike Glasscot in the 3:00 pm to 6:00 pm daypart. The station will also serve as an affiliate for play-by-play for the Indianapolis Colts and the Indiana Pacers. Sterling, who will serve as the station’s program director, states, “Sports talk in Bloomington is long overdue, and I’m so pleased ST Radio is the company to make this happen. Bloomington is the Big Ten’s best sports town, and ’98-7 The Zone’ will be the Big Ten’s best sports station.”

Industry News

Sarkes Tarzian Stations Unite Under ST Radio Banner

Indiana-based Sarkes Tarzian consolidates is six radio properties under the new banner ST Radio and will be led by Brad Holtz, who is named president of the group. He continue in his role as vice president of Sarkes Tarzian Inc. The company owns news/talk WGCL-AM, Bloomington, Indiana in addition to five music brands in the Indianapolis, Bloomington, and Fort Wayne markets. Holtz says, “Consolidating our Indiana radio properties into a single, unified group will make ST Radio more competitive while strengthening our core business. I welcome the opportunity to lead such a talented group of professionals across our three markets and I offer my humble gratitude to Sarkes Tarzian, Inc. for the faith they have placed in me.” Sarkes Tarzian, Inc also owns two television stations and a digital marketing unit.