Retired Radio Industry Legend Bob Shannon Creates Powerful AI Song About Minnesota Strife
Former 20-year TM Productions creative and marketing executive, Bob Shannon has written and produced – with the help of AI – a compelling ballad about the tragic drama playing out in Minnesota titled, “When the
Circus Came to Town.” The Minneapolis-based former DJ, programmer and radio exec tells TALKERS, “In full disclosure, this song was created on suno.com using V5. The lyrics are all mine, and the orchestration is mine too by virtue of having given all of the instructions to create the track. Regardless of how all the controversy about artificial intelligence plays out, I am releasing this opinionated and highly emotional song purely as an expression of my free speech and artistic expression – not for commercial marketing purposes.”
Shannon continues, “Minneapolis is torn apart, and I see that it’s happening all across the country in relation to the actions of ICE. For the record, I am for a good immigration policy in this country, however the actions of this brutish force neither constitute good policy nor go anywhere towards solving our problem. As a personal note, my housekeeper’s sister-in-law was arrested by ICE at her house yesterday (1/8) morning at 6:00 am with no warrant and no reason… and taken away from her children, who were left alone. For that reason, I was compelled to create this. When my original words were complete, I went to Suno.com, the much discussed Artificial Intelligence music creator, and typed in specific music prompts about instrumentation (piano with bari-saxophones highlights), tempo (slow and evocative; a story song), key and vocal styles (I selected a single male baritone in G major). Then I instructed Suno to create an instrumentation that sonically conveyed a somber sense of sadness, loss, and deep introspection, with instructions to mix the lyrics high in the final mix.”
Shannon concludes, “My words came from a disbelieving head, from a broken heart, and from the pit of my stomach. This was my humanity shining through, and it exposed my raw and real feelings. But AI has no feelings; it’s just an algorithm that provides untrained musicians with a tool to turn original lyrics into songs. Some say that’s cheating, but that’s a discussion for another day.
To listen to “When the Circus Came to Town,” please click here.
Among his many accomplishments in the radio industry, Shannon is the author of the acclaimed book Turn It Up! American Radio Tales 1946-1996,” originally released in 2009 and updated in 2017. He can be reached by email at bobshannonworks@gmail.com or phoned at 206-755-5162.
Broadcasting LUV LLC will acquire KLQL-FM and KQAD-AM in Luverne, and Christensen Broadcast Group, Inc. will acquire KJAM-FM and KJAM-AM in Madison. None of the four stations are talk formatted outlets but the move represents Connoisseur Media’s ongoing commitment to “refining its portfolio and strengthening its presence in priority markets. It aligns with the company’s strategic roadmap established after the September acquisition of Alpha Media.”
operations in Mankato, Albert Lea, and Luverne, Minnesota; Watertown and Brookings, South Dakota; and Fort Dodge, Grinnell, Newton and Mason City in Iowa. Northern Iowa Today reports that in Mason City, KGLO sports director Tim Fleming has been let go as has KGLO and KRIB news director Bob Fisher, who comments, “Alpha Media is going a different direction with their radio stations in their smaller markets. A majority of the programming staff, including myself, were terminated this morning as part of that plan. This is not only happening here but throughout the country with their smaller markets.” After making similar drastic cuts in a number of its Missouri markets, Alpha Media struck a deal with UK-based Podcast Radio and will debut “Podcast Radio Missouri” on two stations there in the coming weeks. 
appointed to the National Association of Broadcasters Radio Board of Directors by Radio Board chair Collin Jones. Berge started her career in the broadcast industry in 2011 as an account executive for iHeartMedia in Eau Claire. She was named SVP of sales in 2018, before assuming her current role as market president. Berge assumes the board seat of Joel McCrae.