iHeartMedia and Qatar Partner for Regional Podcasting Hub
iHeartMedia announces a multi-year partnership with the Government Communications Office of the State of Qatar to create a thriving podcasting industry in the Middle East and North Africa. iHeartMedia says, “The partnership brings world-class podcasting infrastructure to Qatar and will spark a wave of creative storytelling across the MENA region, leading to the region becoming a global podcasting hub.” iHeartMedia will develop a state-of-the-art podcast studio in Qatar, accompanied by a lineup of original shows and the introduction of some of the world’s most popular podcasts to Arabic-listening audiences. It will also execute specialized masterclasses to nurture local talent and host global industry events, including Web Summit gatherings, positioning Qatar as a meeting point for the world’s top podcasting voices. iHeartMedia CEO Bob Pittman comments, “Podcasting has exploded in the US and is now a mass-reach medium. And iHeartMedia, with our expansive network as the #1 podcaster in America, is in a unique position to grow strong listenership around the globe. iHeartPodcasts features a massive catalog of original shows spanning every category and this new partnership creates an opportunity to work with a long roster of incredible creators and distribute even more content to new audiences in the Middle East.”