May 2023 PPM Ratings Takeaways – Part Two
May 2023 PPM Data – Information for the May 2023 sweep has been released for Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis.
Nielsen Audio’s May 2023 sweep covered April 27 – May 24.
TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.
Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.
All comparisons noted are April 2023 – May 2023 (6+).
WASHINGTON, DC
News/Talk: Cumulus Media’s WMAL “105.9 FM – Where Washington Comes To Talk” 4.2 – 4.7, +.5, repeats in seventh-place
News: Hubbard Broadcasting-owned WTOP & WTLP “Washington’s Top News” 8.6 – 8.0, -.6, locked in second-place
Sports Talk: Audacy’s WJFK-FM “106.7 The Fan” (Nationals) 2.5 – 2.4, -.1, remains at #15
Public Radio News/Talk: American University-owned WAMU 11.2 – 11.4, +.2, #1
Number One 6+: public radio news/talk WAMU, 18th month in succession, 11.2 – 11.4, +.2
Largest 6+ April 2023 – May 2023 Increase: urban AC WMMJ (+.9)
Largest 6+ April 2023 – May 2023 Decrease: news/talk WTOP & WTLP (-.6)
BOSTON
News/Talk: iHeartMedia’s WRKO “AM 680 The Voice Of Boston” 3.6 – 4.4, +.8, #11 to #9
News – Talk: iHeartMedia-owned WBZ-AM “News Radio 1030” 4.1 – 4.5, +.4, stays in eighth-place
Sports Talk: Beasley Media Group’s WBZ-FM “98.5 The Sports Hub” 8.7 – 8.3, -.4, #1
Audacy-owned WEEI-FM “93.7 Boston’s Sports Station” (Red Sox) steady at 3.5, #12 to #11
Public Radio News/Talk: Boston University’s WBUR 4.5 – 5.5, +1.0, fifth to third
WGBH Educational Foundation-owned WGBH 4.2 – 3.5, -.7, #7 to #11
Number One 6+: sports talk WBZ-FM, fifth consecutive month, 8.7 – 8.3, -.4
Largest 6+ April 2023 – May 2023 Increase: public radio news/talk WBUR (+1.0)
Largest 6+ April 2023 – May 2023 Decrease: CHR WXKS-FM (-.9)
MIAMI
News/Talk: None in the top twenty
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Dade County School Board-owned WLRN 4.0 – 4.1, +.1, anchored in seventh-place
Number One 6+: Cox Media Group urban AC WHQT, third straight month, 8.9 – 9.1, +.2
Largest 6+ April 2023 – May 2023 Increase: urban contemporary WEDR (+.6)
Largest 6+ April 2023 – May 2023 Decrease: Spanish contemporary WZTU (-.7)
SEATTLE
News/Talk: Bonneville-owned KIRO-FM “97.3 FM” 4.4 – 4.3, -.1, repeats in eighth-place
News: Lotus Communications’ KNWN-AM & KNWN-FM “Northwest News Radio” 4.0 – 3.4, -.6, #10 to #14
Sports Talk: Bonneville-owned KIRO-AM “710 AM ESPN Seattle” (Mariners) 4.7 – 4.3, -.4, seventh to eighth
iHeartMedia’s KJR-FM “93.3 FM Seattle’s Sports Leader” 2.1 – 2.7, +.6, #19 to #17
Public Radio News/Talk: Northwest Public Radio’s KUOW 5.5 – 4.0, -1.5, fourth to tenth
Number One 6+: iHeartMedia classic hits-oldies KJEB, first month, 5.9 – 6.9, +1.0
Largest 6+ April 2023 – May 2023 Increase: classic hits-oldies KJEB (+1.0)
Largest 6+ April 2023 – May 2023 Decrease: public radio news/talk KUOW (-1.5)
DETROIT
News/Talk: Cumulus Media’s WJR “News Talk 760 AM” flat at 2.4, locked at #14
News: Audacy-owned WWJ News Radio 950” 4.1 – 3.5, -.6, #12 to #11
Sports Talk: Audacy’s WXYT-FM “97.1 The Ticket” (Tigers) 7.4 – 7.6, +.2, repeats in the runner-up slot
WXYT-FM’s internet stream 2.1 – 2.0, -.1, #18 to #20
Public Radio News/Talk: University of Michigan-owned WUOM 2.3 – 2.2, -.1, #15 to #17
Number One 6+: Beasley Media Group classic rock WCSX, second straight month, 7.5 – 7.7, +.2
Largest 6+ April 2023 – May 2023 Increase: urban AC WMXD (+.5)
Largest 6+ April 2023 – May 2023 Decrease: urban contemporary WJLB (-1.2)
PHOENIX
News/Talk: iHeartMedia’s KFYI “News Talk 550” 2.5 – 2.8, +.3, #14 to #13
Bonneville-owned KTAR-FM “News 92.3 FM” 2.2 – 2.6, +.4, #21 to #15
News: None in the top twenty
Sports Talk: Bonneville’s KMVP-FM “98.7 Arizona’s Sports Station” (Arizona Diamondbacks) 2.4 – 2.6, +.2, #16 to #15
Public Radio News/Talk: Maricopa County Community College-owned KJZZ 6.1 – 5.6, -.5, third to fourth
Number One 6+: iHeartMedia adult contemporary KESZ, second month in a row, 8.1 – 7.6, -.5
Largest 6+ April 2023 – May 2023 Increase: classic hits-oldies KOAI (+.8)
Largest 6+ April 2023 – May 2023 Decrease: classic rock KSLX (-.9)
MINNEAPOLIS
News/Talk: Audacy’s WCCO “News Talk 830” (Minnesota Twins) 4.5 – 3.7, -.8, #11 to #14
Hubbard Broadcasting-owned KTMY “My Talk 107.1” 2.3 – 2.4, +.1, #16 to #15
iHeartMedia’s KTLK-AM “Twin Cities News Talk AM 1130” 2.1 – 1.8, -.3, #17 to #18
News: None in the top twenty
Sports Talk: iHeartMedia-owned KFXN “FM 100.3 K-Fan” 6.4 – 5.4, -1.0, fourth to seventh
Public Radio News/Talk: Minnesota Public Radio’s KNOW 6.4 – 6.1, -.3, fourth to fifth
Number One 6+: Northwestern Media contemporary Christian KTIS-FM, second consecutive month, 8.5 – 9.5, +1.0
Largest 6+ April 2023 – May 2023 Increase: classic hits-oldies KQQL and triple A KCMP (+1.2)
Largest 6+ April 2023 – May 2023 Decrease: classical KSJN (-1.9)*
*Represents the largest April 2023 – May 2023 decrease (6+) of any station from these 12 PPM-markets
SAN DIEGO
News/Talk: iHeartMedia’s KOGO “News Radio 600” 5.4 – 5.1, -.3, fifth to sixth
News: None in the top twenty
Sports Talk: Audacy-owned KWFN “97.3 The Fan” (Padres), flat at 4.9, sixth to seventh
Public Radio News/Talk: San Diego State University’s KPBS 6.5 – 5.9, -.6, second to third
Number One 6+: Audacy classic hits-oldies KXSN, fourth successive month, 6.7 – 6.8, +.1
Largest 6+ April 2023 – May 2023 Increase: regional Mexican KLNV (+1.3)**
Largest 6+ April 2023 – May 2023 Decrease: public radio news/talk KPBS (-.6)
**Represents the largest April 2023 – May 2023 increase (6+) of any station from these 12 PPM-markets
TAMPA
News/Talk: Cox Media Group’s WHPT “102.5 The Bone – Real, Raw, Radio” 5.3 – 6.0, +.7, seventh to fourth
iHeartMedia-owned WFLA “News Radio 970” 2.3 – 3.0, +.7, #17 to #15
News: None in the top twenty
Sports Talk: iHeartMedia-owned WDAE “Tampa Bay’s Sports Radio” (Rays) 2.1 – 2.0, -.1, #18 to #19
Public Radio News/Talk: University of South Florida’s WUSF 3.1 – 2.7, -.4, #12 to #16
Number One 6+: Cox Media Group adult contemporary WDUV, 22nd month in a row, 9.1 – 7.9, -1.2
Largest 6+ April 2023 – May 2023 Increase: Spanish contemporary WYUU (+.8)
Largest 6+ April 2023 – May 2023 Decrease: classic hits-oldies WRBQ (-1.4)
DENVER
News/Talk: iHeartMedia’s KOA “News Radio 850” (Colorado Rockies) flat at 3.0, repeats at #14
News: None in the top twenty
Sports Talk: Bonneville’s KKFN “104.3 The Fan” 3.4 – 4.0, +.6, continues at #11
KSE Radio Ventures’ KKSE-FM “Altitude Sports Radio 92.5” 1.9 – 2.4, +.5, #19 to #17
Public Radio News/Talk: Colorado Public Radio-owned KCFR 4.5 – 4.1, -.4, stays in tenth-place
Number One 6+: KSE Radio Ventures classic hits-oldies KXKL, first month, 5.5 – 6.2, +.7
Largest 6+ April 2023 – May 2023 Increase: country KYGO (+.9)
Largest 6+ April 2023 – May 2023 Decrease: hot AC KALC and adult contemporary KOSI (-.7)
BALTIMORE
News/Talk: Hearst Television’s WBAL “News Radio 1090 AM & 101.5 FM” (Orioles) 3.3 – 3.6, +.3, #12 to #11
WCBM Maryland-owned WCBM “Talk Radio AM 680” 1.9 – 1.6, -.3, #16 to #17
News: Audacy-owned business news WDCH “Bloomberg 99.1 FM” 1.2 – 1.3, +.1, steady at #19
Sports Talk: Audacy’s WJZ-FM “Baltimore Sports Radio 105.7 The Fan” 4.7 – 4.8, +.1, seventh to eighth
Public Radio News/Talk: Your Public Radio Corporation-owned WYPR 4.1 – 3.9, -.2, repeats in tenth-place
Number One 6+: Audacy adult contemporary WLIF, second month in succession, 8.4 – 8.1, -.3
Largest 6+ April 2023 – May 2023 Increase: CHR WWMX (+1.1)
Largest 6+ April 2023 – May 2023 Decrease: rock WIYY and contemporary Christian WRBS-FM (-.5)
ST. LOUIS
News/Talk: Audacy’s KMOX “The Voice Of St. Louis” (Cardinals) 7.0 – 6.0, -1.0, fifth to eighth
KMOX cluster-mate KFTK “Talk 97.1 FM” 2.2 – 2.1, -.1, stationary at #16
iHeartMedia-owned KTLK-FM “104.9 The Patriot” .9 – .8, -.1, flat at #19
News: None in the top twenty
Sports Talk: Hubbard Broadcasting’s WXOS “101 ESPN” 2.6 – 2.4, -.2, #14 to #15
Public Radio News/Talk: University of Missouri-owned KWMU unchanged at 3.6, locked at #11
Number One 6+: Hubbard Broadcasting adult hits WARH, fifth month in a row, 9.7 – 10.5, +.8
Largest 6+ April 2023 – May 2023 Increase: adult hits WARH and classic hits-oldies KLOU (+.8)
Largest 6+ April 2023 – May 2023 Decrease: news/talk KMOX (-1.0)
Up next: May 2023 overviews for Portland; Charlotte; San Antonio; Sacramento; Pittsburgh; Salt Lake City; Las Vegas; Orlando; Cincinnati; Cleveland; Kansas City; and Columbus.
Email Mike Kinosian at Mike.Kinosian@gmail.com