February 2023 PPM Ratings Takeaways – Part Three
February 2023 PPM Data – Information for the February 2023 ratings period has been released for Portland, Charlotte, San Antonio, Sacramento, Pittsburgh, Salt Lake City, Las Vegas, Orlando, Cincinnati, Cleveland, Kansas City, and Columbus.
Nielsen Audio’s February 2023 sweep covered February 2 – March 1.
TALKERS magazine managing editor Mike Kinosian provides “Takeaways” for spoken-word stations finishing in their respective markets’ top twenty.
Cited as well are each particular city’s #1 station (6+) and loftiest (6+) upticks and drop-offs.
All comparisons noted are January 2023 – February 2023 (6+).
PORTLAND
News/Talk: Alpha Media’s KXL “FM 101 News” 6.6 – 7.0, +.4, repeats in fourth-place
iHeartMedia-owned KEX “News Radio 1190” 3.0 – 3.4, +.4, tenth to ninth
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Oregon Public Broadcasting’s KOPB 7.9 – 7.2, -.7, steady at #3
Number One 6+: iHeartMedia classic hits-oldies KLTH, first month, 9.1 – 8.9, -.2
Largest 6+ January 2023 – February 2023 Increase: classical KQAC; alternative KNRK; and rhythmic CHR KXJM (+.7)
Largest 6+ January 2023 – February 2023 Decrease: adult hits KYCH (-1.6)
CHARLOTTE
News/Talk: Urban One-owned WBT AM & WBT-FM “Charlotte’s News Talk” 4.3 – 5.5, +1.2, eighth to fourth
News: None in the top twenty
Sports Talk: Urban One’s WFNZ-FM “Sports Radio 92.7” (Hornets) 3.1 – 2.0, -1.1, #14 to #15
Public Radio News/Talk: University Radio Foundation’s WFAE 3.3 – 3.5, +.2, #12 to #13
Number One 6+: Beasley Media Group urban AC WBAV, second straight month, 8.3 – 8.7, +.4
Largest 6+ January 2023 – February 2023 Increase: news/talk WBT AM & WBT-FM (+1.2)
Largest 6+ January 2023 – February 2023 Decrease: sports talk WFNZ (-1.1)
SAN ANTONIO
News/Talk: Alpha Media-owned KTSA “Stay Connected” 3.2 – 3.7, +.5, #13 to #10
iHeartMedia’s WOAI “News Radio 1200” (Spurs) 3.5 – 3.3, -.2, #9 to #14
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Texas Public Radio’s KSTX 2.2 – 2.0, -.2, #16 to #15
Number One 6+: Cox Media Group classic hits-oldies KONO-FM, second consecutive month, 7.2 – 8.9, +1.7
Largest 6+ January 2023 – February 2023 Increase: classic hits-oldies KONO-FM (+1.7)
Largest 6+ January 2023 – February 2023 Decrease: CHR KXXM (-1.6)
SACRAMENTO
News/Talk: iHeartMedia-owned KFBK-AM & KFBK-FM “News 1530 AM & 93.1 FM” 10.9 – 9.5, -1.4, #1
cluster-mate KSTE-AM “Talk 650” 3.8 – 4.7, +.9, eighth to fifth
News: None in the top twenty
Sports Talk: Bonneville-owned KHTK “Sacramento Sports 1140” (Kings) 1.6 – 1.2, -.4, #17 to #19
Public Radio News/Talk: Capital Public Radio-owned KXJZ 3.9 – 3.8, -.1, seventh to ninth
Number One 6+: news/talk KFBK-AM & KFBK-FM, second month in succession, 10.9 – 9.5, -1.4
Largest 6+ January 2023 – February 2023 Increase: news/talk KSTE (+.9)
Largest 6+ January 2023 – February 2023 Decrease: news/talk KFBK-AM & KFBK-FM (-1.4)
PITTSBURGH
News/Talk: Audacy’s KDKA-AM “News Radio 1020 AM” 3.5 – 3.9, +.4, #12 to #10
KDKA-AM’s internet stream 1.1 – .9, -.2, #19 to #20
News: None in the top twenty
Sports Talk: Audacy-owned KDKA-FM “93.7 The Fan All Sports All The Time” 6.2 – 6.0 -.2, repeats in fourth place
Public Radio News/Talk: Pittsburgh Community Broadcasting’s WESA 4.5 – 4.2, -.3, eighth to ninth
Number One 6+: iHeartMedia classic hits-oldies WWSW, third month in a row, 9.9 – 11.3, +1.4
Largest 6+ January 2023 – February 2023 Increase: classic hits-oldies WWSW (+1.4)
Largest 6+ January 2023 – February 2023 Decrease: rock WDVE (-1.3)
SALT LAKE CITY
News/Talk: iHeartMedia’s KNRS-AM & KNRS-FM “Talk Radio” 5.9 – 5.1, -.8, third to fifth
Bonneville-owned KSL “News Radio 102.7 FM & 1160 AM” 5.5 – 5.0, -.5, fifth to sixth
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: University of Utah’s KUER 3.1 – 3.2, +.1, remains at #14
Number One 6+: Bonneville adult contemporary KSFI, fourth straight month, 9.9 – 10.8, +.9
Largest 6+ January 2023 – February 2023 Increase: hot AC KBZN (+1.1)
Largest 6+ January 2023 – February 2023 Decrease: news/talk KNRS-AM & KNRS-FM (-.8)
LAS VEGAS
News/Talk: Audacy-owned KDWN “The Talk Of Las Vegas” 3.0 – 2.3, -.7, #13 to #18
co-owned KXNT “News Talk 840” 1.6 – 1.8, +.2, #23 to #20
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Nevada Public Radio’s KNPR 1.7 – 1.9, +.2, #20 to #19
Number One 6+: iHeartMedia adult contemporary KSNE, fifth successive month, 7.8 – 9.3, +1.5
Largest 6+ January 2023 – February 2023 Increase: adult contemporary KSNE and classic hits-oldies KKLZ (+1.5)
Largest 6+ January 2023 – February 2023 Decrease: Spanish adult hits KWID (-1.8)
ORLANDO
News/Talk: iHeartMedia’s WTKS “Real Radio 104.1” 6.1 – 5.2, -.9, fifth to eighth
Cox Media Group-owned WDBO “Orlando’s News Talk” 4.7 – 4.0, -.7, eighth to tenth
News: None in the top twenty
Sports Talk: None in the top twenty
Public Radio News/Talk: Community Connections-owned WMFE 2.4 – 2.6, +.2, #16 to #15
Number One 6+: iHeartMedia adult contemporary WMGF, fifth consecutive month, 8.2 – 8.5, +.3
Largest 6+ January 2023 – February 2023 Increase: country WWKA (+2.5)*
Largest 6+ January 2023 – February 2023 Decrease: Spanish news/talk WRSO (-1.0)
*Represents the largest January 2023 – February 2023 increase (6+) of any station from these 12 PPM-markets
CINCINNATI
News/Talk: iHeartMedia-owned WLW “700 Cincinnati’s News Radio” 12.3 – 10.9, -1.4, #1
cluster-mate WKRC “55 KRC The Talk Station” 3.8 – 4.1, +.3, ninth to eighth
News: None in the top twenty
Sports Talk: iHeartMedia’s WCKY “ESPN 1530” 3.1 – 1.4, -1.7, #11 to #20
Public Radio News/Talk: Cincinnati Public Radio’s WVXU 4.8 – 4.3, -.5, fifth to seventh
Number One 6+: news/talk WLW, 13th consecutive month, 12.3 – 10.9, -1.4
Largest 6+ January 2023 – February 2023 Increase: adult contemporary WRRM (+1.1)
Largest 6+ January 2023 – February 2023 Decrease: sports talk WCKY (-1.7)
CLEVELAND
News/Talk: iHeartMedia’s WTAM “News Radio 1100” (Cavaliers) 5.0 – 5.1, +.1, repeats in tenth-place
News: None in the top twenty
Sports Talk: Audacy’s WKRK “Sports Radio 92.3 The Fan” 5.5 – 4.0, -1.5, #8 to #12
WKRK’s internet stream 1.6 – 1.5, -.1, #15 to #16
Public Radio News/Talk: Kent State University-owned WKSU 4.2 – 5.5, +1.3 #11 to #7
Number One 6+: iHeartMedia classic hits-oldies WMJI, fourth month in a row, steady at 11.1
Largest 6+ January 2023 – February 2023 Increase: public radio news/talk WKSU (+1.3)
Largest 6+ January 2023 – February 2023 Decrease: sports talk WKRK (-1.5)
KANSAS CITY
News/Talk: Audacy-owned KMBZ-FM “98.1 FM News, Traffic, Weather” 3.6 – 4.8, +1.2, #11 to #6
Cumulus Media’s KCMO-AM “Talk Radio 710 AM” .8 – 1.3, +.5, #21 to #19
Audacy-owned KMBZ-AM “Talk 980 AM” 1.4 – 1.3, -.1, #20 to #19
News: None in the top twenty
Sports Talk: Audacy’s KCSP “Sports Radio 610 Our Teams, Our Town” 3.2 – 3.0, -.2, #13 to #14
Public Radio News/Talk: University of Missouri-owned KCUR 4.1 – 3.8, -.3, seventh to ninth
Number One 6+: Cumulus Media classic rock KCFX, first month, 7.8 – 8.2, +.4
Largest 6+ January 2023 – February 2023 Increase: news/talk KMBZ-FM (+1.2)
Largest 6+ January 2023 – February 2023 Decrease: alternative KCJK (-.5)
COLUMBUS
News/Talk: iHeartMedia-owned WTVN “News Radio 610” 7.0 – 6.7, -.3, fourth to third
News: None in the top twenty
Sports Talk: Tegna-owned WBNS-FM “97.1 FM The Fan” (Blue Jackets) 8.7 – 5.8, -2.9, second to fifth
Public Radio News/Talk: Ohio State University’s WOSU steady at 7.2, third to second
Number One 6+: iHeartMedia country WCOL, fourth straight month, 9.5 – 8.9, -.6
Largest 6+ January 2023 – February 2023 Increase: urban contemporary WZCB-HD2 (+.6)
Largest 6+ January 2023 – February 2023 Decrease: sports talk WBNS-FM (-2.9)**
**Represents the largest January 2023 – February 2023 decrease (6+) of any station from these 12 PPM-markets
Up next: February 2023 overviews for Austin; Raleigh; Indianapolis; Milwaukee; Nashville; Providence; Norfolk; Jacksonville; West Palm Beach; Greensboro; Memphis; and Hartford.
Email Mike Kinosian at Mike.Kinosian@gmail.com.