Industry News

iHeartMedia Joins NBCUniversal as Olympics Audio Partner

NBCUniversal announces that iHeartMedia is serving as its exclusive audio partner for the upcoming Milan Cortina 2026 Olympic Winter Games taking place from February 6 to February 22. As part of the partnership, iHeartRadio will provide 24/7 play-by-play audio channels ofimg NBCUniversal’s coverage of the Games. It will also produce a new Winter Games season of “Two Guys, Five Rings” hosted by Bowen Yang and Matt Rogers, produce Olympic-specific episodes of some of its podcasts, and promote tune-in for NBCU’s coverage. iHeartMedia president of business development and strategic partnerships Michael Biondo says, “We’re eager to build upon our relationship with NBCUniversal and once again deliver premium audio coverage of the Olympic Games, this time focusing on the awe-inspiring athletes and incredible stories set to come from the 2026 Olympic Winter Games. As the leading destination for sports audio, we’re excited to deepen the connection between audiences and the athletes they love.”

Industry News

NBCUniversal and iHeartMedia Partner for Paris Olympics Audio

NBCUniversal chooses iHeartMedia as its exclusive audio partner for the Olympic Games Paris 2024. As part of the agreement, iHeartRadio will provide 24/7 play-by-play audio channels of select coverage of the Games in addition to creating an original Olympic iHeartPodcast hosted by Bowen Yang and Mattim Rogers and producing Olympic-specific episodes from some of iHeart’s existing podcasts. NBCU’s coverage on iHeartRadio’s channels is expected to include Team USA men’s and women’s basketball, soccer, and volleyball, as well as swimming, gymnastics, track & field, and more. iHeartMedia president of business development and strategic partnerships Michael Biondo comments, “We are thrilled to partner with NBCU on coverage of the Paris Olympics this summer and heighten the excitement around this year’s games. As the leading sports audio destination, it’s an honor to be able to provide our platform and our massive reach to bring further awareness and up-to-the minute coverage of NBCU’s broadcast of this year’s Olympics.”