Industry News

AURN Partners with AdGrid for Cultural Audience Accelerator

American Urban Radio Networks (AURN) announces a strategic partnership with advertising technology platform AdGrid to launch the “Cultural Audience Accelerator.” AURN says the new initiative isimg “designed to help brands reach and engage multicultural audiences across today’s digital media landscape.” AURN CEO Chesley Maddox-Dorsey says, “AURN has always been committed to helping brands connect authentically with multicultural audiences. Our partnership with AdGrid allows us to expand that connection beyond audio and into the broader digital ecosystem, giving advertisers new ways to reach these influential audiences with scale, cultural relevance and measurable results.”