TALKERS 2023 Panel Examines Podcasting Talk Radio Perspective
There’s a lot being said lately about podcasting but much of it is from the consumer or amateur perspective. Within the talk radio business, podcasting plays an important but idiosyncratic role that has specific ties to talent, sales, and the extension of branding. The forthcoming TALKERS 2023 conference on June 2 at Hofstra University on Long Island will present a panel discussion charged with tightly focusing on the relationship between the talk radio industry – specifically its talent, stations and networks – and the burgeoning-but-murky world of podcasting.
Moderated by Lisa Wexler, talk show host, WICC, Bridgeport, CT, the panel will consist of (in alphabetical
order): Heather Cohen, SVP, The Weiss Agency; Steve Goldstein, CEO, Amplifi Media; Ron Hartenbaum, managing partner, WYD Media; Chris Oliviero, market president, Audacy New York; David Pakman, talk show host/commentator, The David Pakman Show; and Larry Young, talk show host, The Larry Young Podcast.
The session will aggressively address such questions as: What are the different types of podcasts associated with radio and what are their purposes? How can radio companies utilize podcasting to expand their brands while not watering down ratings or personnel energy? What are the developing models for podcast monetization? How can a talk talent use podcasting to forge an independent career? Plus a whole lot more.
The details of other panels and sessions addressing programming, sales, sports talk, career navigation, news and more will be posted in TALKERS during the next few days and weeks leading up to the big event.
TALKERS 2023 will take place on Friday, June 2 at Hofstra University on Long Island is on its way to an early sellout. You can see the list of in-person speakers and get registration and hotel information here.
Bloomberg Radio is distributed and repped by Key Networks. The “Bloomberg Black Business Beat” is hosted by journalist Justin Milliner and topics addressed range from the latest trends in Black-owned businesses and profiles of Black entrepreneurs, to a continuing look at diversity in the workplace and an inside look at the business of entertainment. Bloomberg Radio Syndication head Michael Lysak says, “‘The Block’ is such an important part of the soundtrack of New York City. We are proud to be a part of it. Justin Milliner does a masterful job of sharing stories of vital importance to Black Americans, without The Block’s music missing a beat. Here’s to Audacy for recognizing that reports like this don’t interrupt the programming – they enhance it.”
indicates that #2 genre was Society & Culture (up from #3 in Q2 2022); #3 was News (down from #2 in Q2 2022), followed by True Crime at #4, Sports at #5, Business at #6, Arts at #7, History at #8 (up from #11 in Q2 2022), Religion & Spirituality at #9 (up from #10 in Q2 2022) and Education at #10 (down from #9 in Q2 2022). Podcasts are classified according to the self-identified genre submitted by the podcast to Apple Podcast API. Nineteen genres are identified as having at least one percent reach among those in the U.S. age 18+ for Q3 2022.