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TALKERS News Notes

By TALKERS | by TALKERS

Len Berman ID

WOR, New York Morning Co-host Len Berman to Anchor Station’s First-Time Ever Live Coverage of New York City Marathon (11/3). iHeartMedia New York announced today (10/28) that Emmy award-winning New York City sports anchor Len Berman, currently heard from 6:00 am – 10:00 am weekdays on 710 WOR’s “Len Berman and Michael Riedel in the Morning,” will anchor 710 WOR’s live coverage of the 53rd TCS New York City Marathon on Sunday November 3.  This first-ever radio broadcast of the iconic New York City event will be heard from 8:00 am – 12:00 noon on 710 WOR-AM, Q104.3HD2, on the free iHeartRadio app, smart devices and at 710wor.com. “When iHeartMedia New York partnered with the New York Road Runners (NYRR) to produce this inaugural radio broadcast of the marathon, it was a no-brainer to put Len at the helm of the broadcast,” said Tom Cuddy, program director for 710 WOR.  “His association with New York sports, during his more than 50-year television career, and his ‘second life’ as co-host of the WOR morning show since 2015, ensure that Len will make this a can’t-miss broadcast.”  “I’m honored to be hosting WOR’s maiden voyage with the TCS New York City Marathon,” said Berman. “I’ve hosted TV coverage of the event many times and it’s consistently one of the best days of the year in the city. We look forward to conveying that same message to our listeners.”

 

WGN, Chicago Renews Contract with Host Lou Manfredini. WGN Radio today (10/28) announced a contract extension with host Lou Manfredini, the station’s do-it-yourself expert and mainstay for nearly 30 years. His call-in radio show “HouseSmarts Radio with Lou Manfredini” airs Saturdays, 6:00 am to 10:00 am, and delivers an entertaining mix of practical and useful home improvement advice. Lou Manfredini “I have been blessed to call WGN Radio home for the past three decades,” Manfredini tells TALKERS. “But in the end, it’s all about our listeners. I’m excited to continue to help them better understand how their homes work, show them they can have fun, and, of course, remind them to never hold a nail for someone else.”  The Chicagoland native will be celebrating his 30th anniversary on WGN Radio in 2025. Mr. Manfredini first appeared on the station as a guest on the Bob Collins Show in 1995 following a letter writing campaign to pitch a call-in home improvement show on WGN.  “We are delighted that Lou will be with us for his 30th year and beyond,” said WGN Radio VP/GM Mary Sandberg Boyle. “In the nearly 30 years since first appearing on WGN Radio, Lou’s presence across the media world has evolved considerably. Yet, what truly sets him apart is his natural gift of connecting to and interacting with our listeners in the special way that only radio does. Making those listener ‘connections’ has historically been – and will continue to be – the very fabric of WGN 720.”  Manfredini can also be heard on weekday segments with John Williams (Mondays), Lisa Dent (Thursdays) and Bob Sirott (Fridays). Lou Manfredini is also a weekly contributor to WGN-TV’s Morning News.

 

Liberty News Radio and The Big Mig Rumble Channel to Present Election RoundTable 2024. Nationwide Broadcast Liberty News Radio and the Big Mig Show on Rumble are presenting what they describe will be a “captivating” live event, “Election RoundTable 2024,” to be held on November 5, 2024, between 7:00 pm – 12:00 midnight ET. Hosted by Sam Bushman, James Edwards, Dr. Scott Bradley, and Lance Migliaccio, the forum will feature a panel of notable experts including Sheri Richard Mack, Alex Newman, George Balloutine, Lew Moore, Lowell Nelson, Dave Krieger, Peter Scoop Stanton, and others. Highlights will include in-depth analysis of election dynamics, key issues, and candidate strategies. The forum is set to be a key resource for political enthusiasts and voters across the nation, providing a comprehensive look at the elements shaping the future of our Constitutional Republic. Liberty News RadioIt will be carried by LibertyNewsRadio.com or video stream at TheBigMigShow on Rumble. For additional information or press inquiries, please contact Sam Bushman at 801-756-9133 or LibertyRoundTable@gmail.com.

Industry Views

TALKERS Legal Series on Fair Use (Part 4): The Amount and Substantiality Factor

By TALKERS | by TALKERS

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

Matthew B. Harrison, Esq.With the growing popularity of talk media programs utilizing segments of other shows as key elements of scrutiny and commentary in their programming (“Clip Jockey Format” as coined by Michael Harrison), it is important that media content creators be aware of the subtle and often ambiguous rules applying to the legal aspects of this practice under the heading of fair use.

This is the fourth installment of a multi-part TALKERS Legal Series on Fair Use for the Media Creator. The first installment is here. The second installment is here. The third installment is here.

The “amount and substantiality” factor in fair use focuses on how much of the copyrighted material is used and whether that portion is essential to the original work. Despite seeming obvious, this factor can be nuanced, and determining how much use is fair can be challenging because it’s not just about the quantity but also about the significance of the portion used.


Is It Difficult to Distinguish?

In many cases, it’s not always obvious what qualifies as a “small” or “insignificant” portion. Courts often consider both the quantity, and the quality of the material used:

• Quantity: This factor asks if only a small part of the work has been used. Using a shorter clip from a video or a few sentences from a book could be more justifiable as fair use. But what qualifies as “small” can vary depending on the work—10 seconds from a short film may be seen differently from 10 seconds in a longer documentary.

• Quality: Even if a creator only uses a small part of the original work, using its “heart” or most memorable part might still count as substantial. For example, a few lines from a song’s chorus, though short, could be considered significant enough to impact fair use status.

Example Cases Highlighting Amount and Substantiality

To better understand this, it’s useful to look at cases that illustrate when the amount used was deemed fair or not:

• Harper & Row v. Nation Enterprises (1985): This case involved a magazine that used a few hundred words from an unpublished memoir by President Gerald Ford. Although this was a small percentage of the memoir, the excerpt contained key insights into Ford’s decision to pardon Nixon. The court held that this use was not fair because it included the most “substantial” and critical part of the memoir, even though the total percentage of text used was minimal.

• Campbell v. Acuff-Rose Music, Inc. (1994): Here, the hip-hop group 2 Live Crew used portions of Roy Orbison’s song “Oh, Pretty Woman” to create a parody. Even though the song’s recognizable parts were used, the new work was transformative in its purpose (a parody rather than a love song). Because the group’s use was a small part relative to the song’s total content and had a new purpose, the court found it was fair use.

Many books and law school classes have been devoted to this question – so let’s focus on Application in Media and Broadcasting

In radio and broadcasting, this factor is often relevant when using clips, songs, or interview segments from other sources. Using a small clip to support commentary or criticism is more likely to be considered fair use, especially if it does not contain the “heart” of the original work:

• Commentary on a Speech: If a talk show uses a brief part of a public figure’s speech to critique it, the fair use factor may weigh in favor of the radio station if it doesn’t take the most memorable segment.

• Use of Music in Shows: Music clips used for thematic transitions or commentary must be kept brief, as lengthy or highly recognizable parts can affect fair use status. Playing just a few bars might qualify, but a chorus or instrumental hook would likely cross the line. This is less of a mine field in traditional broadcast radio as existing license agreements, such as with ASCAP or BMI, may allow for such uses anyway. However, when focusing on the internet – it’s a completely different matter as no licenses have been formally given, yet there is an incentive for the copyright holder to have their work shared. It’s not cut and dry – which is why the following takeaways should be helpful when navigating forward.

Key Takeaways for Media Creators

• Use Minimal Amounts: The less you use, the more defensible your case for fair use, especially if you avoid the most recognizable parts.

• Avoid the “Heart” of the Work: Select portions that serve your purpose without including critical or memorable parts of the original material.

• Transformative Purpose Matters: If the use adds new meaning or serves a different function (e.g., satire, critique), it’s more likely to be deemed fair, even if it includes some key elements.

Summary

Understanding how much of the work a media creator can use while staying within fair use guidelines can be tricky, as this factor requires balancing quantity and significance. Media creators should focus on minimal use that contributes meaningfully to commentary, criticism, or other transformative purposes.

Media attorney, Matthew B. Harrison is VP/associate publisher, TALKERS; Senior Partner, Harrison Media Law; and executive producer, Goodphone Communications.  He is available for private consultation and media industry contract representation. He can be reached by phone at 724-484-3529 or email at matthew@harrisonmedialaw.com

Industry News

TALKERS News Notes

By TALKERS | by TALKERS

POWERFUL STORY!  The New York Times: Her Job Was Talking on the Radio. Then Suddenly, Words Wouldn’t Come.  Alison StweartOne day last winter, Alison Stewart, the host of “All of It” on public station WNYC, New York was alarmed to find herself speaking gibberish. Stewart’s health crisis began on February 22, a day jump-started by a 6:00 am workout with her personal trainer. She was pushing herself to get back in shape after having donated a kidney to her sister six months earlier. The workout was routine, though she barely spoke, which was unlike her.  As the morning progressed, she began to feel confusion; she couldn’t engage in a lucid conversation or write a coherent text message. She headed into SoHo, to WNYC Studios, where she hosts the daily interview show “All of It,” and settled into her office to practice reading an introduction to a segment, but her phrasing hit roadblocks instead of flowing smoothly. Baffled, she sought out Kate Hinds, the show’s director. Hinds was taken aback. “She looked very upset, her skin a little gray,” she recalled. “The disintegration was so stark and alarming. I was terrified.” She urged her to see a doctor. Stewart’s doctor listened to her garbled words over the phone and told her to go straight to the emergency room. There, she was able to execute commands like touching her nose and walking backward and forward, signaling that she probably had not suffered a stroke, but a CT scan revealed a mass on her brain. Stewart, 58, was soon talking gibberish, a dreadful and mystifying development for a woman who made her living by talking. Her decline was so rapid that her colleagues wondered whether she would ever be on the radio again.  “I knew she was trapped in there,” said Tracy Christian, one of several friends who had rushed to her side.  Don’t miss a powerful, detailed story by reporter Julie Besonen about Alison Stewart’s remarkable surgery (while awake) under the direction of leading-edge neurosurgeon, Dr. Randy D’Amico, at Lenox Hill Hospital in Manhattan and her ongoing challenging recovery in yesterday’s edition of The New York Times. Click here.

 

Dr Daliah WachsMusic Group Gunhill Road Putting Final Touches on Talk Radio Anthem. Gunhill Road, the perennial pop music ensemble that has attracted hundreds of thousands of worldwide followers with its growing repertoire of issue-oriented songs and music videos, is currently in post-production with an anthem celebrating talk radio. Titled “Don’t Stop Talkin’” – the song is an uplifting and infectiously catchy tune about the vital role talk radio plays in serving the cause of American freedom of speech.  With lines that include “As long as you’ve got a voice, don’t ever stop!” and “As long as you’ve got the truth, don’t ever stop!” the original composition co-written by band members Steve Goldrich, Paul Reisch, Brian Koonin, and Michael Harrison encourages talk radio practitioners to keep up the good work and great service they provide the nation.TALKERS Heavy Hundred syndicated host Dr. Daliah Wachs pictured above bopping to the music in a scene from the forthcoming video “Don’t Stop Talkin'” by Gunhill Road.

Gunhill Road
The images accompanying the music blend into a dynamic montage of individual radio talk hosts from different sectors of the industry in the process of doing their shows (and then some). The group invited talk show hosts from around the country – local and syndicated – to contribute video clips of themselves in action on the mic. And according to sources in the band, the number of contributions “more than met our expectations.” Gunhill Road video producer (and TALKERS VP/associate publisher) Matthew B. Harrison states, “The members of Gunhill Road are so grateful for the attention and airplay they have received over the years from talk radio that they want to give something special back to the industry and its medium.” The new song and video are expected to drop shortly after Election Day with a premiere on YouTube.  For more information about Gunhill Road please visit www.GunhillRoadMusic.com.

Industry News

Beasley Appoints Lauren Burrows Coleman as CFO Replacing Retirement-bound Marie Tedesco

By TALKERS | by TALKERS

Beasley Broadcast Group, Inc. today (10/24) announced the appointment of Lauren Burrows Coleman as chief financial officer, effective Friday, November 1, 2024. Lauren Burrows ColemanLongtime CFO Marie Tedesco will retire from Beasley after 33 years of what sources describe as “dedicated service to the company.”  Before joining Beasley, Burrows Coleman served as Global Head of Strategic Corporate and Commercial Finance at Wayfair, where she led a global team of 50 across Financial Planning & Analysis, Commercial Finance, Capital Markets, Corporate Development, and Global Tax functions. Burrows Coleman’s career also includes leadership positions at WindSail Capital Group and Wind Point Partners, both private equity firms, as well as GE Capital, where she managed equity and debt investments across various industries. She began her career as an investment banker in the Communications & Media group at Lehman Brothers. “We are absolutely thrilled to welcome Lauren into the Beasley family,” said Caroline Beasley, CEO of Beasley Broadcast Group, Inc. “Her extensive and diverse experience, combined with her leadership skills, are exactly what we need to drive the company forward as we evolve into the future.”  Burrows Coleman holds an MBA from Harvard Business School and an A.B. cum laude from Dartmouth College.  Commenting on Marie Tedesco’s retirement, Beasley said, “Marie has been an integral part of our success, and her contributions have shaped the organization into what it is today,” adding, “It has been a privilege to work alongside her, and we are deeply grateful for her unwavering commitment, hard work, and leadership. We will greatly miss Marie’s wisdom and guidance, and we wish her nothing but the very best!”

Industry News

TRAVELIN’ MAN: Salem Radio Network’s Greg Clugston to Channel Charles Kuralt “On The Road”

By TALKERS | by TALKERS

Greg Clugston

Salem Radio Network’s White House correspondent Greg Clugston – pictured above by Air Force One steps- is set to board AF1 today (10/22) for his latest assignment: covering President Joe Biden at a Concord, New Hampshire event where Biden will address prescription drug prices in America. Following that event, with Election Day just two weeks away, Clugston will hit-the-highway in a car trip reminiscent of what Salem sources describe as the late Charles Kuralt’s long running “On The Road” series for CBS News.  Some of Clugston’s itinerary will be:

• Driving to New York City to cover former President Donald Trump’s October 27th rally at Madison Square Garden; he will do advance reports for SRN News and TOWNHALL News during newscasts prior to start of the event.

• October 30th he will return to D.C. where he’ll serve as White House radio pool reporter for all national radio networks

• October 31st Clugston will commence a multi-day drive through the “Blue Wall” states of Pennsylvania, Michigan and Wisconsin. His tour will originate in Pennsylvania…and – given the Keystone State’s importance in the Presidential contest – he’ll file from Pennsylvania again on his return trip en route to Washington, D.C.

• November 5th he will anchor SRN’s Decision Desk providing non-stop results from the race for President of the United States as well as key House and Senate races which will determine control of both houses of the U.S. Congress.

“Greg Clugston’s depth of knowledge in national politics is second to none in media, and we are proud he is about to undertake this unique multi-city tour…which promises to deliver compelling, eye-level reporting from key states likely to determine the outcome of the 2024 campaign,” Tom Tradup, VP/news and talk programming for SRN tells TALKERS. “It will be a grueling few days on the road, but Greg’s energy and enthusiasm for this project will result in some of the best radio news reporting of this entire political year.”  SRN News and TOWNHALL News are twin 24/7 national news networks which are each a division of Salem Media Group.

Industry Views

Part 2: Understanding Fair Use

By TALKERS | by TALKERS
By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

Matthew B. Harrison, Esq.Incorporating copyrighted material, such as video clips or actualities, can enhance your content, but understanding fair use is critical to avoid legal trouble. Fair use permits limited use of copyrighted material for purposes like criticism, commentary, news reporting, or parody without needing permission. Courts assess fair use based on four factors: purpose and character of the use (is it transformative?), nature of the work (factual vs. creative), amount used, and the effect on the market. Learn practical tips on safely navigating fair use, including using brief excerpts, transforming content, and considering market impact.

This is the second in a series of articles addressing the broader topic of fair use for media creators. Click here for the first installment.

Understanding Fair Use: Purpose and Character of the Use. When using copyrighted material belonging to others in the creation of your own media content, it is important to understanding the concept of fair use. Fair use allows copyrighted material to be used without permission for purposes like criticism, commentary, news reporting, education, or parody. It’s not an absolute right but rather a defense you can claim if challenged. Courts assess fair use based on four key factors, all which broadcasters should carefully consider.

The first factor of fair use that courts consider is the purpose and character of the use. Specifically, is the use of the material transformative? Transformative use is a key concept that can often determine whether your content qualifies as fair use or not – and really is the heart of the inquiry.

What Does Transformative Mean? In legal terms, a use is considered transformative when it adds new expression, meaning, or message to the original work. This is different from merely copying the work or using it for the same purpose as the original creator. By transforming the material, you’re creating something that serves a different purpose or offers new insights, rather than simply replicating the original content.

Example: Auto-Tune the News. One of the most famous examples of transformative use is the Gregory Brothers’ viral “Auto-Tune the News” series, which turned news clips into catchy, auto-tuned songs. In 2010, they took an interview clip with Antoine Dodson, who was describing an attempted home invasion, and turned it into the widely popular “Bed Intruder Song.”  In this case, the original news segment was purely factual—a straightforward broadcast of a local news report. However, by remixing the clip with auto-tuned vocals and adding music, the Gregory Brothers transformed the clip into a piece of entertainment and social commentary. This new purpose—entertainment and humor—was distinct from the original intent of simply delivering news, making it a classic example of transformative use. Although the raw news footage was copyrighted, the remix was so different in tone, presentation, and purpose that it was protected under fair use. The transformation added new creative elements and reframed the original material as a humorous, catchy song.

How Does This Apply to Radio? Let’s take this concept and apply it to radio, a medium that often uses clips from other sources. Imagine you’re running a talk show, and you want to use excerpts from a political speech to make a satirical point about current events. If you simply play the speech on air without any changes, it may not qualify as fair use because you haven’t transformed the original material – you’re just rebroadcasting it. However, if you take portions of the speech and then critique, analyze, or poke fun at it, you’re more likely to be in the clear. For example, if your show involves playing clips of political speeches interspersed with humorous commentary or parody, you’re repurposing the original work in a new and transformative way—much like “Auto-Tune the News.”

Another example could be a radio show that plays clips from popular songs but recontextualizes them within a larger discussion of musical trends or cultural history. If the song clips are used to illustrate a point and not simply for entertainment value, the new purpose—educational or critical analysis—can qualify the use as fair. In cases involving parody or political commentary on radio, the fair use defense has sometimes been successful. For instance, radio shows that use short clips from speeches, interviews, or news broadcasts for commentary, satire, or criticism can invoke fair use if the content is transformed for a new purpose.

One example is when talk radio shows play brief excerpts of copyrighted works (e.g., speeches, news clips) to critique or analyze them. If the use is transformative and doesn’t replace the original work in the marketplace (i.e., people wouldn’t listen to the radio show as a substitute for the original), courts have shown a willingness to accept fair use in such contexts. However, detailed legal battles involving radio stations using copyrighted material for parody or commentary are less common than those involving music licensing.

Example: Rogers v. Koons (Rebroadcast of News Content). While not as widely reported as music-related cases, one example of a copyright infringement suit involving the rebroadcast of talk content was a case where a news organization sued a radio station for replaying portions of its copyrighted interviews and reports without permission. In cases like this, radio stations or broadcasters may try to claim fair use based on the purpose of the rebroadcast, such as using a portion of an interview for commentary, satire, or news reporting. However, if the content is used purely to replay the original, as opposed to being transformed into a new, critical, or educational piece, the fair use defense may not succeed.  For example, news stations may license their talk content (like interviews or original reporting) through syndication deals. If a radio station broadcasts this content without securing the necessary licensing agreement, they may face a copyright lawsuit.

Example: Talk Show Hosts and Syndicated Content. A real-world scenario can involve syndicated talk shows or podcasts that are copyrighted. Radio stations can face lawsuits if they replay this content without proper authorization. An example would be stations rebroadcasting popular talk radio shows or political commentaries (such as those by syndicated hosts like Rush Limbaugh or Howard Stern) without purchasing broadcast rights. This unauthorized use can lead to legal action from the copyright holders. For example, if a station replays clips of an interview conducted by NPR or a news network for entertainment or even news purposes, and it doesn’t transform the content for criticism or commentary, it may be violating copyright law. Radio companies might try to claim fair use, but the courts will look closely at whether the replay served a new, transformative purpose or was simply a verbatim rebroadcast.

Key Considerations for Broadcasters. To better understand whether your use of copyrighted content is transformative, ask yourself:

• Are you adding new meaning or message? The more your work transforms the original content – such as using it for commentary, criticism, or satire – the more likely it qualifies as fair use.

• Does your use serve a different purpose? If you’re using the content for a new purpose, like entertainment, education, or social commentary, rather than simply duplicating the original, it can be seen as transformative.

• Are you just using the original for its own sake? If the copyrighted material is used in a way that does not add new expression or meaning, it’s less likely to fall under fair use. Transformative use is a powerful defense in fair use claims, but it’s not a guarantee. Always make sure your purpose and character are different from the original intent of the work, and when in doubt, seek legal counsel.

Media attorney, Matthew B. Harrison is VP/associate publisher, TALKERS; Senior Partner, Harrison Media Law; and executive producer, Goodphone Communications.  He is available for private consultation and media industry contract representation. He can be reached by phone at 724.484.3529 or email at matthew@harrisonmedialaw.com

 

Industry News

2024 Presidential Race Taking on Historic Role as Nation’s First “Podcast Election”

By TALKERS | by TALKERS

Tyrus and Trump

Although news/talk radio, cable news/talk TV and all other platforms still lumped under the heading of “legacy” or “mainstream” media remain collectively powerful as venues of exposure for the national conversation in this crucial political year, the 2024 presidential race has significantly elevated podcasting to a seat at the table of influence drawing ongoing guest appearances by the major party candidates.  Pictured above: OutKick’s “Maintaining with Tyrus” podcast hosted by George “Tyrus” Murdoch.  Murdoch is a FOX News Channel (FNC) contributor and a New York Times best-selling author. The interview was recorded this morning (10/18) at Trump Tower in New York City and can be viewed here.

Podcast industry expert/media writer Ashley Carman aptly describes this year’s cycle as the first real “podcast election” in her Bloomberg Newsletter column.  Carman credits the following factors in fueling the rise of podcasting in the presidential arena:

The number of people listening to podcasts monthly has more than doubled since 2016. An estimated 135 million people listen to a podcast monthly while 98 million listen weekly, according to Edison Research’s “Infinite Dial” study this year. This is a significant uptick from 2016 when Trump first ran for president. At that time, 21% of Americans over the age of 12 said they’d listened to a podcast monthly. This year that figure is 47%. The reach of the medium continues to grow. At this point, it’s basically mainstream.

Monthly podcast listeners have more than doubled since the 2016 election. Source: Edison Research “The Infinite Dial 2024”

People trust podcasters. A few different studies suggest people trust podcasters more than other media personalities, particularly when it comes to hearing about the news. Research from Deloitte last year found that 75% of surveyed respondents said they agreed with the statement, “I trust the podcast hosts I listen to.” Pew Research found last year that most people who get news from podcasts either say they trust that news more than the news they receive from other sources (31%) or trust it about the same (55%). We typically see this play out through podcast product endorsements, the backbone of the industry. Promo codes on podcasts have become a parody at this point, but the reality is that they work. People often take action when a podcaster throws their weight behind a product, and if having a guest on counts as a tacit endorsement of sorts, listeners are likely going to pay attention. Podcasters have also turned into superstars in their own right, inspiring fans to spend money to see them live and demonstrating how committed people are to the programs. Just this past week, The Rest Is Politics sold out the O2 arena in London. Some 13,000 fans attended. In August, the popular US-based podcast, “Kill Tony,” performed at Madison Square Garden over two nights. Those events generated $2.4 million in gross revenue with over 25,000 tickets sold, according to Pollstar.

Podcast hosts can influence their audience more than other media formats. Source: Deloitte Digital Media Trends, 17th edition (April 2023)

Young people, and yes, men, are spending time listening to podcasts. Much of the coverage around Trump’s and Vance’s podcast appearances has centered on their efforts to reach young men. More generally, young people are spending time listening to podcasts. Last year, of people between the ages of 13 and 24, 77% had at some point listened to a podcast, according to Edison Research and SXM Media, and 47% had listened to one in the last month. From that same study, men and boys listened slightly more than women and girls in a month — 53% compared to 46%.

Political messaging. But perhaps greater than any single data point is the general recognition of how well the podcast format suits political messaging. Anyone who has listened to a general interview podcast knows these shows often allow guests to speak at length, without interruption, making it an ideal venue for a politician to communicate beyond their worn-out soundbites. Few other media formats provide this kind of access to Gen Z for such prolonged periods of time.

To read Ashley Carman’s entire column, please click here.

Industry News

EDISON RESEARCH: The Race to Rogan – Who Will Candidates Reach on America’s Top Podcast?

By TALKERS | by TALKERS

As both presidential candidates rush to appear on popular podcasts, and the industry waits to see who will land on “The Joe Rogan Experience,” the number one podcast among weekly podcast listeners Age 13+ in the U.S. according to Edison Podcast Metrics™,  Edison Research reveals the demographics of listeners that Vice President Kamala Harris and former President Donald Trump are likely to reach if they end up as guests on the popular podcast:

  • 80% Male
  • 51% age 18-34
  • 35% Independent or Something Else
  • 32% Republicans
  • 27% Democrats
  • 21% Hispanic or Latino

With such a diverse and politically balanced audience, Rogan’s show offers candidates an invaluable opportunity to reach key voter groups, especially independents and younger voters. Edison Research provides comprehensive data on podcast rankings, making it an essential resource for understanding how shows like “The Joe Rogan Experience” are shaping public opinion.  Click here for more insights on the top-ranking podcasts candidates are using to target voters.

Industry News

Former U.S. Sen. Doug Jones (D-AL) to Host Special Live Show for SiriusXM’s Progress Channel Tomorrow (10/17)

By TALKERS | by TALKERS

SiriusXM announced today that Doug Jones, former Democratic senator from Alabama, will host a special program exclusively for SiriusXM’s Progress channel tomorrow evening (10/17). Doug Jones ID“The CloakRoom with Former Senator Doug Jones” will air live tomorrow from 6:00 pm – 8:00 pm ET on channel 127.  According to company sources, with just a few weeks remaining before the November 5 elections, Senator Jones will engage with Progress listeners, taking calls to discuss the pressing news stories of the day. He’ll also leverage his personal political experience to analyze the key senatorial races, as well as the presidential election. In addition, the former senator will be joined by Julie Chavez Rodriguez, VP Kamala Harris’s campaign manager, as well as a surprise guest. “The stakes in this election could not be any higher,” Jones tells TALKERS. “I can’t think of a better way to talk directly with voters nationwide and have real conversations about the issues at the top of their minds as we head into Election Day. As a regular guest on SiriusXM’s Progress channel, I know they have a passionate audience with a lot of important, fresh subjects to discuss, so this should be a lot of fun.” The show will have its first run live during the usual time slot of “The Dean Obeidallah Show.” The special will also replay multiple times throughout the week and will be available anytime on demand on the SiriusXM app. Progress is SiriusXM’s channel dedicated to amplifying progressive viewpoints. The channel features a wide range of voices including Zerlina Maxwell, Stephanie Miller, Thom Hartmann, Michelangelo Signorile, Dean Obeidallah, John Fugelsang, and more. Photo by Joy Asico-Smith / AP for SiriusXM.

Industry News Uncategorized

CBS Evening News Gives AM Radio Props for NC Disaster Relief

By TALKERS | by TALKERS

CBS News Screen Shot
AM radio was presented as a vital asset for the public good in times of emergency on last night’s network television installment of the CBS Evening News. During its “Eye on America” segment, the program highlighted the dramatic and emotional efforts of iHeartMedia’s WWNC, Asheville in the wake of the devastation wreaked upon western North Carolina during and following the destructive winds and flooding of Hurricane Helene.  Under the headline How radio became a lifeline for western North Carolina residents during Helene, the in-depth feature reported: “When Hurricane Helene struck western North Carolina, it knocked out cell phone service in some areas, forcing many residents to depend on the radio for communication and information. For days, WWNC-AM radio host Mark Starling and his producer, Tank Spencer, served as a proxy dispatch service, helping to coordinate wellness checks and connect the stranded with nearby resources.”  The report served as a high-profile shot in the arm for the widespread campaign to pass the AM Radio For Every Vehicle Act which Congress is expected to vote on later this year to prevent auto manufacturers from eliminating AM radios from the dashboards of new vehicles. Pictured above: a screen shot from the CBS Evening News of WWNC-AM morning host/news director Mark Starling on the air during the storm. To watch the entire report, please click here.

Industry News

Owners of “The Flag” Radio Station Plan to Acquire WDAY Radio in Fargo

By TALKERS | by TALKERS

North Dakota’s oldest broadcast operation may soon have a new owner. WDAY Logo According to a report in The Forum, Fieldstone Group, which owns Fargo heritage radio station “The Flag” at AM 1100 / FM 92.3, is planning to purchase WDAY Radio from Forum Communications, owner of WDAY-TV and The Forum. In November 2020, Fargo-based Fieldstone Group began managing WDAY. If the sale is approved by the FCC, Fieldstone will own the 102-year-old AM radio station, its online properties, social media accounts, and transmitter/tower site. Terms of the sale were not immediately disclosed by the buyer or the seller.  “We are thrilled to see this day arrive,” said Steve Hallstrom, president and managing partner of Fieldstone Group. “We thank the Marcil family and the leaders and staff of Forum Communications for a great partnership these last four years. WDAY Radio has always had a tradition of serving the community with great news, weather, ag, and sports and we’ve enjoyed the journey of growing those elements with the help of our friends and partners at Forum Communications.” Hallstrom said it’s been important to have WDAY Radio “serve the community with quality local programming from sunrise to sunset, which is becoming a rarity in our business. I also want to thank our listeners for their loyalty and the many local businesses and organizations that have trusted us with their advertising and marketing dollars.”  Fieldstone Group also owns KTGO “The Flag” in Tioga, N.D, at AM 1090 and FM 92.7, three stations in Grand Rapids, Minn: KOZY 1320 AM / 93.1 FM, KMFY 96.9 FM and KBAJ 105.5 FM; and The McKenzie County Farmer newspaper based in Watford City, N.D. “WDAY Radio is North Dakota’s longest-serving broadcast operation,” said Scott Hennen, VP/partner of Fieldstone Group and general manager of WDAY Radio from 2001-2009. “It is an honor to take ownership of this iconic community source of information.”

 

Industry News

Hurricane Milton

By TALKERS | by TALKERS

Talk Radio/Media Prepares to Serve Public Hurricane Emergency at Hand

TALKERS is receiving reports from radio stations, TV outlets, and programming support companies across Florida and up the East Coast (too numerous to cite all) indicating an abundance of vigilance in preparing to serve the public need as Hurricane Milton intensifies at an alarming speed.  In yesterday’s edition of TALKERS, we reported on the extensive plans underway by the Florida-based Beasley Media Group not to be caught flat-footed in rising to the occasion (scroll below).  The following are two more examples of talk media’s preparedness in meeting the brewing challenge:

 

FOX Weather to Present Continuous Coverage of Hurricane Milton

FOX Weather, FOX News Media’s free ad-supported streaming television (FAST) weather service, will present continuous coverage of Hurricane Milton including non-stop live programming from Wednesday (10/9) morning through Friday evening. FOX Business Network will also extend its FOX Weather simulcast from 4:00 am – 6:00 am ET on Thursday morning.

MiltonStorm specialist Mike Seidel is currently reporting from Madeira Beach, FL while correspondent Robert Ray is in Fort Myers Beach, FL. On Tuesday, Seidel will report from St. Petersburg, FL with Ray remaining in Fort Myers. FOX Weather will also deploy meteorologists Britta Merwin and Steve Bender to Sarasota, FL, Bob Van Dillen to Tampa Bay and Haley Meier to Daytona Beach, FL while meteorologists Michael Estime, Craig Herrera, Ari Sarsalari, Ian Oliver and Kiyana Lewis will anchor coverage from FOX Weather headquarters in New York. FOX Weather hurricane specialist Bryan Norcross will also provide continuous updates from New York. FOX Weather Digital will provide comprehensive coverage of Hurricane Milton, available 24/7 on FOXWeather.com and in the FOX Weather app, including the exclusive Hurricane HQ tab. FOX Weather Digital will include leading meteorological analysis, exclusive expertise from Norcross, coverage from all FOX Weather field resources and related content of every angle related to US impacts of the storm.

Skyview Networks Offers Extended Services to Partners and Clients in Preparation of Hurricane Milton

(October 7, 2024) – Skyview Networks, an audio solutions and broadcast technology company, announced (10/7) it is extending services to its network and franchise partners, sales clients, and syndication affiliates as Hurricane Milton gains frightening strength and intensity. SkyviewWith its state-of-the-art technology capabilities that includes satellite and IP distribution and live sports production, the company is available to offer additional services to those in need. “At Skyview Networks, our top priority is the safety of our partners and the continuity of their operations,” Aaron Mellis, VP, business services, Skyview Networks tells TALKERS. “With Hurricane Milton approaching, our team is fully prepared and ready to step in with services to support our clients’ needs, ensuring they are met seamlessly.”  For inquiries on extended services in preparation of Milton, please contact affiliaterelations@skyviewsat.com or call Skyview’s Network Operations Center at 877-503-8910.

Industry News

10% AM/FM Radio Listening Growth Expected as Nielsen Eyes Methodological Tweak

By TALKERS | by TALKERS

According to Cumulus and other reliable sources, in a series of private meetings with customers, Nielsen has reportedly revealed potential plans to enhance the way it generates average quarter-hour audiences in the 48 markets which utilize the Portable People Meter. Crediting to AM/FM radio listening in local PPM markets will increase by +24%. For national marketers and media agencies, the expected impact in 2025 will be a +10% increase in total U.S. listening levels. This week’s Cumulus Media | Westwood One Audio Active Group® blog examines the implications for AM/FM radio.  Here are some key points

• The trend of AM/FM radio surpassing TV in ratings will accelerate: Over the last five years, AM/FM radio has overtaken linear TV in ratings. Based on TV and AM/FM radio audience forecasts, 2025 will see AM/FM radio overtake TV in the all-important 25-54 demographic by 13% and widen its ratings lead over TV among 18-49s by 47%.

• 2025 post-buy analyses will overachieve 2024 media plans: In PPM markets, expect up to +24% increases in audience deliveries based on prior year schedules. For local buys, outcomes will vary by demographic, markets utilized, and AM/FM radio programming format mix.

• AM/FM radio, already America’s number one mass reach media, will experience reach growth in advertising schedules: With an estimated daily reach growth of +7% and weekly week growth of +4%, reach and frequency analyses are expected to experience growth.

• AM/FM radio ads will become more effective as stations increase the number of commercial breaks with shorter durations: With a 3-minute quarter hour qualification, stations could create more breaks of shorter duration. This will significantly benefit advertisers.

TALKERS publisher Michael Harrison’s reaction to this possible course of action is, “The game is played the way the game is scored.  However, we in radio must be careful not to fool ourselves by what could simply be a lowering of the bar. If the fences are moved in an extra hundred feet, the result will be more home runs… but not necessarily better hitting.”

Industry News

Audacy Shares Creativity, AI and Measurement Trends to Accelerate Brand Success

By TALKERS | by TALKERS

Audacy has released “State of Audio: The Trends Report,” the sixth installment of the company’s audio thought leadership series. imThis edition explores game-changing shifts in creativity, artificial intelligence, measurement, and audience activation—highlighting key trends crucial for navigating the evolving ad environment. KEY FINDINGS: According to research compiled in the guide, emotional messaging is gaining renewed importance in audio advertising, driving an 8.2% increase in consumer action with ads that evoke positive feelings. In the creator economy, “test and see” strategies are becoming obsolete, as authentic creator partnerships are now essential to media plans. In fact, 40% of advertisers are shifting from one-off campaigns to year-long collaborations with creators, recognizing the lasting value these partnerships offer.

Artificial intelligence, the most disruptive change in a decade, is reshaping the ad landscape, with 88% of marketers expecting AI to have a serious impact on their business by mid-2025. Radio and podcast publishers are adopting dynamic AI contextual ads, creative testing, and additional features to enhance experiences. Despite the rise of generative AI, human connection remains the heart and soul of audio. By blending AI with a human touch, brands can maintain authenticity and preserve the magic of genuine connection.

• Powering up Personalization: Personalized ad creatives drive up to twice the conversion rates.

• Predictive Audiences: Targeting Made Smarter: Now predictive models are leveraging past purchases to take audience targeting to the next level.

• The Marriage of Brand and Performance: While performance and driving purchases are critical, advertisers are increasingly prioritizing brand strength. In the past two years, brand marketing investments have surged by 56%.

• Fandom Targeting: Marketers should tap into sports and music superfans, as over 35% of consumers view their favorite teams and artists as core to their identity. Leverage these emotional connections with contextually relevant campaigns.

“In this edition of State of Audio, we explore audio trends that leading brands are leaning into to accelerate the performance of their media investments,” said Paul Suchman, chief marketing officer, Audacy. “From great creative and discovering new audiences, to super interesting use-cases for AI and smarter analytics, these are the trends marketers are embracing to make their audio work harder.”

To download “State of Audio: The Trends Report,” please click here.

Industry News

16th Annual Hurley in the Morning Charity Dinner Ups Total Raised to $1.75 Million

By TALKERS | by TALKERS

The 16th annual Hurley in the Morning Charity Foundation Dinner took place Friday evening (10/4) at the historic Resorts Casino Hotel in Atlantic City.  The event is a key component each year of the philanthropic work performed by 33-year veteran WPG, Atlantic City morning host Harry Hurley on behalf of non-profits across New Jersey and beyond.

Harry and Van Drew
Harry Hurley (l) is joined by U.S. Rep. Jeff Van Drew (R-NJ) – one of hundreds of elected officials, media, and business dignitaries in attendance Friday evening (10/4) at the 16th Annual Hurley in the Morning Charity Dinner at the Resorts Casino Hotel in Atlantic City.

The gathering was literally a who’s who of the Garden State’s political, business, health care, and cultural communities including U.S. Rep. Jeff Van Drew (R-NJ), U.S Senate candidate Curtis Bashaw, and literally dozens of members of the New Jersey legislature, county leaders, mayors, council members and a broad section of business and industry leaders at the highest level. The gala event, which drew the largest attendance in the event’s colorful history, opened with a video welcome message from New Jersey Gov. Phil Murphy. More than $100,00 was raised at the gathering that evening, which included a remarkably curated silent auction, bringing the foundation’s total to more than $1.75 million.

MH at dinner
Michael Harrison, pictured here addressing the gathering, was the guest of honor and keynote speaker at the Hurley charity dinner, now considered one of the most important radio-related annual philanthropic civic initiatives in America.

TALKERS founder/publisher Michael Harrison served as the dinner’s keynote speaker and guest of honor. In his 40-minute presentation, Harrison discussed a variety of topics including the consequential impact of changing technology on society, the state of radio and journalism, the importance of the First Amendment and education in preserving democracy and the challenges facing unique cities such as Atlantic City in carrying on their meaningful legacies in the brave new world of the 21st century. Highlights of Harrison’s speech will be posted to the TALKERS MEDIA YouTube channel in the coming days.

Harrison stated, “The positive impact Harry Hurley has on South Jersey – economically, politically, and culturally – is a thing of beauty when witnessed up close as I just did this past weekend.  I salute Harry, WPG, and Townsquare Media for setting a stunning example of just how consequential this enduring medium of radio can be when operated by such dedicated, resourceful, and community-minded individuals. I was humbled and deeply honored to be able to play a small role in their magnificent efforts.”

Industry News

Mike Gallagher Marks Anniversary of Oct. 7 Attack Broadcasting from Israel

By TALKERS | by TALKERS

Marking today’s sad first anniversary of the unprecedented, coordinated bloody October 7th Hamas attacks on Israel, nationally syndicated Salem Radio Network talk host Mike Gallagher is according to company sources, “taking a leap of faith that his listeners will stand up for Israel even as forces of darkness are banding together to try and wipe out America’s most important ally.”

MG in Israel

Gallagher—pictured above in Israel with Yael Eckstein, president of the International Fellowship of Christians and Jews—has devoted all three hours of his 9:00 am – 12:00 noon ET program today to commemorate the atrocities of October 7, 2023 and to generate donations for IFCJ’s campaign to provide emergency bomb shelter kits that can be delivered immediately to those in most desperate need throughout the Jewish state.  Guests included IFCJ’s Eckstein;  Joel Pollack, senior editor-at-large of Breitbart News; Iran/Middle East expert Jake Novak, and Shafir Botner, an Israeli ambulance driver currently aiding victims of Iran’s recent missile attacks…who was a helicopter pilot on 10/7/23 and helped rescue survivors of Hamas’ October 7th attacks on a music festival in Israel.  Acknowledging the domestic disaster of Hurricane Helene—and having implored his listeners to open their hearts and wallets to non-profits like The Salvation Army and Samaritan’s Purse which are working around the clock here in America in the aftermath of Helene’s devastation in Georgia, the Carolinas, Tennessee and elsewhere—Gallagher nevertheless felt compelled to act on the occasion of the October 7th anniversary.  Gallagher tells TALKERS, “This was Israel’s 9/11, and the I feel it is important to recognize the one-year mark of the worst massacre of the Jewish people since the Holocaust when 1200 Israelis were brutally murdered and more that 250 were taken hostage.” He adds, “Israel and her people are facing attacks from enemies on all sides seeking her destruction,” further noting, “The International Fellowship of Christians and Jews is on the ground throughout Israel right now —providing food, shelter, and safety to those in need during this crisis – and that’s why I’m partnering with IFCJ today. While praying for the best, IFCJ is preparing for the worst by packing emergency bomb shelter kits, and I hope my generous listeners can insure that enough can be provided throughout Israel.”

Industry News

GOP Eyes New York City WABC Owner John Catsimatidis as Preferred Candidate for Mayor if Adams Resigns

By TALKERS | by TALKERS

According to a story by reporter Kerry Picket in yesterday’s issue of The Washington Times (10/6), Big Apple Republicans want WABC owner John Catsimatidis to run for mayor of New York City if embattled Mayor Eric Adams resigns from the post and a special election follows.  The article says, according to a New York GOP source, the city’s five county chairmen prefer Catsimatidis, over any other potential Republican looking to become the next mayor of the city.  TALKERS publisher Michael Harrison reacted to the story by saying, “John Catsimatidis would make a great mayor for New York – but NYC’s gain would be radio’s loss.  He’s one of the shining lights among the ranks of today’s radio ownership.” Harrison adds, “As far as I know, this is news to Catsimatidis as well as the rest of us.  I do not believe he has spoken to anyone about this prior to the speculation based on The Washington Times sources.  Regardless, it sure makes sense.” Catsimatidis owns multiple businesses, including a chain of supermarkets in Manhattan and WABC, where he hosts two political talk shows. He also heads up the Red Apple Group, a real estate and aviation company worth about $2 billion in holdings. To read the entire article, please click here.

Job Opportunity

Federal News Network Seeks New Host and Anchor for its Flagship Program

By TALKERS | by TALKERS

DC-based Federal News Network, the premier source of news and information for federal employees and contractors, is seeking a new host and anchor for its flagship program, “The Federal Drive.”  Federal News NetworkFNN is looking for someone who brings excitement, passion, and interest in providing federal and industry executives with news and information about the policies, people and programs that drive the mission of the federal government. The ideal candidate MUST have knowledge of, and high degree of interest in, information technology, acquisition, human resources, financial and program management as they operate within the federal government.  The current managing editor and anchor of the Federal Drive, Tom Temin, is retiring in April 2025 after 17 years of leading the program and more than 45 years in journalism. For this position, experience in developing ideas, conducting, and managing interviews is strongly preferred, but consideration will be given for the right person with the right background in federal issues. The host is primarily responsible for show content and adherence to Federal News Network editorial niche of serving federal employees and contractors. Federal News Network (first called WTOP2), the world’s first, Internet-only, all-news radio station was created in February 2000 with a focus on the federal community. Federal News Network is owned by Hubbard Radio.  Federal News Network can be heard on a clear channel 50,000 watt station on 1500 AM.  If you are interested in applying, contact Federal News Network executive editor Jason Miller and check out the job posting.

Industry News

TALKERS News Notes

By TALKERS | by TALKERS

U.K.-Based Podcast Radio Now On KAUS-AM, Austin, MN.   Podcast Radio continues its U.S. expansion, having just launched on Alpha Media’s KAUS-AM in Austin, MN. Podcast RadioFocusing on being a trusted guide to podcast discovery, Podcast Radio features a diverse lineup of curated podcasts across various genres, with presenters, giving listeners in Minnesota an expanded radio experience. The station was the first Podcast Radio affiliate to feature dedicated genre hours, including business, true crime, comedy, and musical conversation. According to sources at Podcast Radio, “This genre-based scheduling allows listeners to enjoy expertly curated content that aligns with their interests, delivered through our innovative platform and partnership with Local Radio Network (LRN).” Gerard Edwards, CEO of Podcast Radio, tells TALKERS, “We are excited to have Podcast Radio on in Minnesota. Our genre-based scheduling allows us to offer something for every listener, while using the trusted radio format to connect audiences with the world of podcasts. Alpha Media has been an incredible partner, and we look forward to expanding our presence.”  Podcast Radio Minnesota joins Podcast Radio Missouri, broadcasting in dayparts on KREI-AM (Farmington), KWIX AM/FM (Moberly) and KJFF (Festus). Podcast Radio also has four 24/7 stations with Beasley Media Group in Detroit, the Carolinas, Tampa Bay and Southwest Florida. For more information on how to bring Podcast Radio to your station, contact Gerard Edwards — gerard@podcastradionetwork.com — or send general questions to info@podcastradionetwork.com.

USRN and Key Networks Announce Joint Sales Venture: Key United.  United Stations Radio Networks (USRN) and Key Networks, two players in national radio network sales and syndication, have announced the unification of their sales forces into a joint venture called Key United. According to company sources, this strategic partnership unites the strengths of both companies, creating an enhanced sales organization with expanded reach and capabilities for the advertising market.  Both Key Networks and United Stations will continue to produce, market. and distribute audio programming independently to the radio and affiliate markets. Dennis Green and Stefan Jones will continue to oversee Key and USRN production affiliations and operations. The new, combined sales force will be led by COO of Gemini XIII, Charles Steinhauer and Key Networks’ president of sales, Ron Russo.

Woodward Purchases Seven Radio Stations in Springfield and Bloomington, Illinois from Neuhoff.  Woodward Communications Inc. (WCI) has officially acquired seven radio station brands from Neuhoff Media in Springfield and Bloomington, Illinois. The sale was completed yesterday (10/1). According to sources at Woodward, the acquired brands align with WCI’s focus on local community media properties in certain market sizes that serve niche and lifestyle audiences. They expand WCI’s footprint in Illinois and bring experienced teams and talent to the employee-owned company. In addition to a variety of music formats, the acquired outlets include Sports Radio 92.3 FM and 1450 AM, Springfield and Channel 1450, a digital platform in Springfield covering high school sports.

Industry News

Industry Speculation About Soros’ Plans for Audacy News and Talk Outlets Intensifies

By TALKERS | by TALKERS

AudacyAudacy, Inc. announced yesterday (9/30) that it has successfully completed its financial restructuring, implementing a fully consensual, deleveraging transaction that equitized approximately $1.6 billion of funded debt, a reduction of 80% from approximately $1.9 billion to $350 million. Sources at the radio giant – owner of more than 220 local stations including major all-news, news/talk, and sports talk outlets – say the company emerges as a “healthy, scaled, multi-platform leader in the dynamic audio sector, with total net leverage of approximately 2.7x, differentiated by its #1 position in exclusive, premium audio content.”  imAudacy will continue to be led by David J. Field, its current president and CEO, and its existing management team. Field will also serve on the company’s new board of directors.  Field states, “We are pleased to have successfully achieved all of our restructuring goals, emerging with an outstanding balance sheet, delivering industry-leading growth, serving our listeners and advertisers with excellence and honoring our commitments to employees and partners,” adding, “Today, Audacy embarks on our next chapter, capitalizing on our position as a scaled, multi-platform audio leader, differentiated by our exclusive, premium audio content, including our unrivaled leadership in sports audio, powered by our industry-leading financial strength and focused on accelerating our innovation and digital transformation. We are maximizing a broad set of opportunities to further accelerate our growth for the benefit of Audacy and all its stakeholders.” In conjunction with the completion of its restructuring, Audacy is expected to become a private company. Audacy’s restructuring comes after the FCC’s commissioners gave a thumbs up on the assignment of licenses held by the radio giant to a new, post-bankruptcy version of the company on September 18, allowing the radio giant to bypass the commission’s review, at least temporarily.  According to reliable reports, the Soros Fund Management, led by billionaire investor and powerful supporter of liberal causes, George Soros, acquired over $400 million of the radio company’s debt, making it the largest contributor among a group of lenders looking to exchange loans for stock.  Concern grows in the radio industry and related political circles, including some Members of Congress, that the influence of Soros’ political leanings might be felt in the programming of Audacy’s all news stations and predominantly conservative news/talk outlets.

 

Industry Views

Monday Memo: Advertisers, Explaining

By TALKERS | by TALKERS

By Holland Cooke
Consultant

im

As listener attention and advertising dollars continue to go-digital, stations now sell more than spots, to monetize advertiser demand that will otherwise be satisfied by other vendors. With you or without you, local retailers need/want to be seen.

Many local businesses are already on YouTube.  And whether their video is polished or embarrassingly amateurish, they crave traffic. Stacks of research demonstrate that NO other companion medium drives online traffic better than radio. We train station reps to ask prospects with online assets: “Unless we tell our listeners, how will they know it’s there?” And if your station web site is content-rich and properly promoted, your traffic runs rings around theirs.

Low-hanging fruit: Local service retailers, explaining. Example: A bicycle shop demonstrates how to change a flat tire. Doing so identifies the business as helpful and helps sell spare tires and patch kits. One video I saw so thoroughly explained the process that it left me thinking I’d let them do it! 😉

How-to-do-something videos are among YouTube’s most-watched. Second-only to entertaining videos.  Tips, based on what’s up at stations I work with, and sources cited:

• Keep ‘em short, based on viewing data which demonstrates that people stop watching after two minutes, if they watch that long (the first five seconds is critical). And so, you can sell the advertiser a series of videos.

• From YouTube Marketing by QuickStudy.com: Create videos that solve [the advertiser’s] customers’ problems. Each video should address one concern, narrowly focused on one problem end users face and how to overcome it. Doing a series invites viewers back to see that series of episodes.

im

• Depict advertisers demonstrating their expertise, so consumers are confident that your client is the right choice; and to personalize the business.

• Use keywords that the viewers you want would likely search, in your self-explanatory title (“How to change a flat bicycle tire”) and in the video’s Description and Tags.

• Early in your YouTube Description copy, include a link to more information, i.e., “Step-by-step instructions: example.com/flat.pdf”

• Research from Kinetic: More than half of viewers watch without sound. So, consider how you can get your message across without it.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. He is the author of “The Local Radio Advantage: Your 4-Week Tune-In Tune-Up” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn

 

Industry News

Thirty Year Media Personality “Al Levine on the Scene” Joins NCC’s WHPC Radio on Long Island

By TALKERS | by TALKERS

Al Levine
Al Levine, legendary host of “On the Scene,” most recently heard on Long Island’s 106.1 WBLI, and veteran radio broadcaster, has joined the staff of WHPC 90.3 FM, The Voice of Nassau Community College in Garden City. In this position, Levine will have a significant impact on the Nassau Community College community. According to college sources, “By bringing professionalism, experience, and expertise to the table, he will provide significant value to the work that is already heard on the air daily at WHPC.  Many students who participate at WHPC move on to successful careers in the media industry, including at radio stations owned by iHeartMedia, Connoisseur Media, Cox Media Group, JVC Media, and others nation-wide.  Levine joins the radio station to help catapult their professional experience before they even start their careers, giving them an edge over others who apply for the same positions in the industry.”  Shawn Novatt, WHPC’s full-time faculty director tells TALKERS, “I am excited about bringing Al Levine to the WHPC scene,” adding, “Having also worked in commercial radio before coming to NCC, I know first-hand what Al will bring to the station, including his ability to help guide on-air personalities to get the best out of them both on, and off the air.  The future of WHPC – and the radio industry – is brighter than ever, and I can’t wait to add to what we do at WHPC with Al at the station.”  Levine comments, “I am excited and can’t get wait to get started at WHPC. I’ve had the privilege to help, hire and inspire talent on a professional level, many of whom got their start on air and have gone on to bigger radio markets. I thank Shawn for recognizing my experience which should prove instrumental for this position. Did I mention this is going to be fun?”  Pictured above (l-r): Levine with student broadcasters Devin O’ Shea, Josue Bran (seated), and Linda Faulk. Photo by Shawn Novatt.

Industry News

Seasoned Radio Journalist Veronica Carter is the New Co-Host of San Diego’s Morning News on KOGO-AM

By TALKERS | by TALKERS

iHeartMedia San Diego’s Newsradio 600 KOGO – San Diego’s news and information station – announced Veronica Carter has joined “San Diego’s Morning News with Ted Garcia,” as a co-host, effective immediately. Veronica Carter Broadcasting weekdays 5:00 am to 9:00 am PT, the show delivers what station sources describe as “unmatched news coverage of the critical stories shaping the community.”  KogoThe program has a reputation for being a trusted news source dedicated to delivering timely and accurate coverage tackling everything from local and national news to business, entertainment headlines plus traffic and weather reports. Known for her warm delivery and engaging storytelling, Carter’s distinguished career includes roles at major news outlets such as WBBM in Chicago and Newsradio KFBK in Sacramento, where she became known for her sharp reporting and ability to connect with audiences. She will report to PD Mary Ayala who tells TALKERS, “I’m thrilled to welcome Veronica to our team,” adding, “Her depth of experience, vibrant enthusiasm and passion for connecting with the people of California make her a great addition to our morning show.”  Carter comments, “I’m honored to join such a respected team and excited to connect with our listeners each morning, bringing them the news and stories that matter most.” Carter replaces LaDona Harvey, who announced she was stepping down from the role earlier this month.

Industry News

Newsmax Wins Major Ruling in Smartmatic Case

By TALKERS | by TALKERS

The Superior Court of Delaware ruled yesterday (9/23) that Smartmatic will not be eligible for punitive damages in its defamation case against Newsmax. This is a major ruling in favor of Newsmax.

NewsmaxSmartmatic
The Court ruled that since Newsmax had never engaged in express malice – meaning it never intended to harm Smartmatic – the voting company could not claim punitive damages. Yesterday’s ruling means that to recover any damages Smartmatic will have to prove to a jury that Newsmax’s coverage caused Smartmatic actual losses.  Sources at Newsmax tell TALKERS, “Newsmax’s reporting did not cause Smartmatic damages and after extensive discovery Smartmatic has offered no evidence of such claimed damages.” According to Newsmax, the multimedia platform covered both sides of the dispute in the aftermath of the 2020 election and that the Smartmatic suit against Newsmax “threatens freedom of speech and freedom of press.”

Industry News

TALK MEDIA INDUSTRY PERSPECTIVE: Trump Bites the Hand that Feeds Him

By TALKERS | by TALKERS

At a rally in Indiana, PA yesterday (9/23) former President Donald Trump, working largely impromptu without a teleprompter, wandered off whatever script he was working with and took a shot at the FOX News Channel that should raise a few eyebrows across the talk media industry regardless of political position.  After complaining about FOX’s practice of having some guests or sources on that are not pro-MAGA, which itself is a breach of journalistic boundaries, he stated, “You ever notice on FOX… they put me on… I do a great job… and then they follow me with a horrible commercial?  I say what the hell is the good of me doing it. Roger Ailes never allowed bad commercials.  What’s the purpose of me doing a nice show and they put nine horrible commercials on which are all lies.”

Industry News

NAB Stands Up for Licensed Broadcasters Against Proposed FCC AI Rule

By TALKERS | by TALKERS

The National Association of Broadcasters chief legal officer and executive vice president, legal and regulatory affairs, Rick Kaplan has posted a blog protesting the FCC’s proposed rule requiring disclaimers on political ads that use AI. Here’s a key excerpt:

“The Federal Communications Commission (FCC) is considering new rules that would require broadcasters to insert a disclaimer on political ads that use AI in any form. Unfortunately, due to the FCC’s limited regulatory authority, this rule risks doing more harm than good. While the intent of the rule is to improve transparency, it instead risks confusing audiences while driving political ads away from trusted local stations and onto social media and other digital platforms, where misinformation runs rampant.” 

To read the entire post, please click here.

Industry News

Audacy Clears “FOX Across America with Jimmy Failla” on 1210 WPHT, Philadelphia

By TALKERS | by TALKERS

imAudacy has added “FOX Across America with Jimmy Failla” to its lineup on Talk Radio 1210 WPHT, Philadelphia. Failla’s nationally syndicated political show will be heard weekdays from 7:00 pm to 10:00 pm ET beginning October 7. “FOX Across America with Jimmy Failla” features guests from across the political spectrum for lively discussions on the day’s leading headlines.  David Yadgaroff, senior vice president and market manager, Audacy Philadelphia tells TALKERS, ““Jimmy’s coverage of today’s top stories brings a refreshing lightness to the political polarization in America, uniting listeners from all parties with laughter,” adding, “Talk radio has proved to be a reliable news source for listeners, so we’re proud to add this renowned program to our airwaves as the anticipation builds for the 2024 presidential election.”  TALKERS Heavy Hundred member, Failla says, “As a former taxi cab driver, I am thrilled to join a station that’s built the same strong relationships with its listeners as I built with my passengers,” adding, “I can’t wait to take this ride!”  In addition to his radio program, which is heard on 150 stations nationwide, Failla hosts the television show “FOX News Saturday Night,” where he uses his experience as a stand-up comedian to add humor to the biggest stories of the week. He is the New York Times bestselling author of the FOX News book Cancel Culture Dictionary and began writing for the network in 2016. Failla is replacing Cumulus / Westwood One syndicated star (and TALKERS Heavy Hundred member) Mark Levin at night on WPHT.

 

Industry News

Audacy’s KNX News 97.1 FM and the Los Angeles Times to Co-present a Live Debate in Race for L.A. County D.A

By TALKERS | by TALKERS

LA DA DebateAs millions of voters across Los Angeles County decide how to cast their ballots in the pivotal race for district attorney, Audacy’s KNX News 97.1 FM and the Los Angeles Times are joining forces to present a live debate between incumbent George Gascón and challenger Nathan Hochman on October 8 at 5:00 pm PT.  Sources at Audacy Los Angeles tell TALKERS, “With criminal justice top of mind for voters across Southern California, the KNX News/L.A. Times debate will dig into the key issues impacting safety, equity, and quality of life for the residents of America’s most populous county ahead of the November 5 election. The one-hour, commercial-free debate will air on KNX News (97.1 FM & 1070 AM) with live video available on the digital and social platforms of KNX News and the Los Angeles Times. KNX News anchor Mike Simpson and chief correspondent Charles Feldman will moderate the debate. Panelists will include L.A. Times reporters James Queally and Brittny Mejia and KNX News reporter Emily Valdez. Media interested in attending should contact Alex Silverman at alex.silverman@audacy.com for details and logistics.

Industry News

TALKERS News Notes

By TALKERS | by TALKERS

Elder Tucker

Elder and Kennedy attend Carlson Event in Milwaukee.  Salem Radio Network talk host Larry Elder (pictured above center) joined conservative icon Tucker Carlson (l) and Robert F. Kennedy, Jr yesterday evening (9/16) as the commentator’s “Tucker Carlson LIVE” national tour stopped at the Fiserv Forum in Milwaukee.  Over 6,000 attendees heard discussion of issues ranging from Sunday’s second assassination attempt on former President Donald Trump to immigration and even the federal government’s response to COVID-19 including whether Trump bears any culpability for vaccines produced during Operation Warp Speed.  Elder returns to his nationally syndicated SRN talk show this evening (9/17), which will feature highlights of a Donald Trump “town hall” in Flint Michigan, being moderated by Arkansas Gov. Sarah Huckabee Sanders.  That event – which begins tonight at 7:00 pm ET – will also be distributed live on the Salem Radio Network longform news channel to affiliates.

WJCT Public Media Appoints Dr. Stephanie Murray as Director of Education.  WJCT Public Media, Jacksonville, FL today announced the appointment of Dr. Stephanie Murray as the organization’s director of education. Dr. Stephanie Murray In her new role, Murray will lead WJCT’s early childhood education team, overseeing an expanded program of family engagement workshops at six early learning centers and three Head Start sites throughout the academic year. She also manages long-standing initiatives such as the annual children’s writers contest, the Jax PBS KIDS Club, WJCT’s Parenting Minutes, and more. Murray will also manage WJCT Public Media’s relationships with local and national partners and stakeholders, develop new programs and services, and serve as an early childhood education resource for the Northeast Florida community – all with the goal of expanding WJCT Public Media’s impact in this essential service area. Murray has an extensive background in the field and has worked with WJCT Public Media as a consultant over the past two years – while also consulting for the WNET Group in New York, the Fred Rogers Company, and public media stations throughout Florida.

Wayne Allyn Root Prays for Trump.   Colorful commentator Wayne Allyn Root, host of a nationally syndicated radio show on Talk Media Network (TMN) and two national TV shows on Real America’s Voice TV, was the opening speaker for former President Donald Trump at his Las Vegas rally on Friday (9/13)… and then landed his 16th interview with Trump on Saturday in his suite at Trump International Hotel in Las Vegas. Wayne Allyn Root At a time when interviews with the former president are a common talk media occurrence, Root tells TALKERS the interview was significant for several reasons. “First, while I’ve done 16 interviews with President Trump (even he admits this might be the all-time media record), he was always my guest on the phone… this was my first exclusive, face-to-face, one-on-one TV interview.  Second, this might have been the last interview he did before Sunday’s assassination attempt. I’m so proud I opened and closed the interview by telling him, ‘My fans and I pray for you every day. We appreciate everything you’ve done for us and this country. Thank you and God bless you.’ And third, when President Trump said a certain slide about illegal immigration saved his life… I corrected him and said, ‘God saved your life. And he continues to protect you – because I believe you are the chosen one – chosen by God to save this country, and economy, and secure this border, and make America great again.’”  Root concludes, “I’m so proud I said all of that considering what happened the next day that could have changed the future of this country. He needed to know how much he is loved and appreciated by the American people.”

Industry News

Monday Memo: Are You Boring?

By TALKERS | by TALKERS

By Holland Cooke
Consultant

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Lately, life is anything-BUT. Examples: the 2024 presidential race, extreme weather, the consumer economy, recurring gun violence. We’re all wondering, “What NEXT???”

So being-known-for-knowing will earn your station more occasions of tune-in. “Stay close to the news.” And exploit your network by offering, for example, “a quick FOX News update, every half-hour.”

Admittedly, what your network is reporting is also available on smartphones, smartwatches, and smart speakers. But your station may also be, as my clients tout, “Your Only Local News Radio.”

Simply doing local news is a start… BUT… I wish there was a more diplomatic way to say this: Are your newscasts boring?

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Too often, local news copy doesn’t enable the listener by telling what a news item means to him or her. I heard a local news voice seeming to read a press release, announcing that: “The [name of] County government’s new website has gone live. The revamped site [URL] was unveiled at this week’s [name of] County commissioners meeting. The board’s chairman said the revamped site has a much more professional appearance, and offers quick, user-friendly navigation. The county’s IT director added that the feedback she’s received so far from county employees and residents has been positive.”

Zzz…

Don’t just recite process. Explain consequence. To Larry & Lisa Listener, typically self-congratulatory source material like that copy is irrelevant blah-blah-blah.

Bothering to actually explore the website, I found how it enables listeners to get help with: “potholes, damaged curb, traffic signals, weeds, dogs barking, abandoned vehicles, chemical discharge, water leaking, litter, road striping, ADA compliance, blocked drainage channel, street lights, damaged sidewalk, traffic/road signs, overhanging trees/shrubs, noise nuisance, hazardous parking, storm sewer leaking/blockage, water leaking on roadway, loose/protruding manhole cover, discrimination complaint, Fair Housing complaint.”

Unwrap the package.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. He is the author of “The Local Radio Advantage: Your 4-Week Tune-In Tune-Up” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn

 

Industry News

Charlotte’s WBT AM/FM, Radio One, and The Carolina Journal partner to present “The Carolina Journal News Hour on WBT”

By TALKERS | by TALKERS

Radio One and News Talk 1110/99.3 WBT, along with the Carolina Journal, have entered a partnership to present “The Carolina Journal News Hour on WBT” on the heritage news/talk station in Charlotte.WBT Logo  The live, one-hour program will air weekday mornings from 5:00 am – 6:00 am beginning September 16 and will be hosted by talk radio host and public speaker Nick Craig of the Carolina Journal. Nick CraigThe early morning show will focus on state-wide news, politics, and business stories that impact the lives of the residents of Charlotte and all of North Carolina utilizing the formidable resources of the Carolina Journal.  Additionally, local traffic, sports, and weather reports from the well-established WBT News Team will be featured prominently in every show. “I am beyond excited about the incredible opportunity to work with the John Locke Foundation/Carolina Journal and the iconic WBT radio,”  Craig tells TALKERS. “Bringing talk radio to a new generation is not just a personal passion of mine but a vital step in shaping the future of political discourse. I am eager to embark on this journey to elevate the level of political conversation for years to come.”  Donna King, editor-in-chief of the Carolina Journal adds, “This powerful partnership will take the public conversation to a new level in North Carolina. Carolina Journal and WBT each have a long history of pioneering journalism, offering North Carolinians fact-based news and analysis that matters. Whether in politics, investigative stories, or public policy, the combined resources of our organizations ensure up-to-the-minute coverage and context that listeners truly cannot get anywhere else.”  WBT PD Mike Schaefer tells TALKERS, “This new show is the next evolution of WBT’s already amazing live and local lineup, and it will deliver the news, information and analysis that our listeners have come to expect from us as they start the day.”

Industry News

BOSTON GLOBE: FCC Cracking Down on Unlicensed Radio Stations in Mass – the Majority Cater to Haitians

By TALKERS | by TALKERS

The feds call them “pirate radio.” Haitians call them “a bulletin board for the community.”  According to an extensive piece by reporter Tiana Woodard in the Boston Globe (9/9) the FCC has issued at least 18 violations to pirate radio stations in Massachusetts since 2020, as part of an ongoing effort by the agency to snuff out unlicensed, low-power FM stations, which the agency said can clog the airwaves during emergencies or play over other licensed, commercial stations.  Two-thirds of those infractions, according to a Globe review of an FCC database, were issued to unlicensed Haitian radio stations, which for years have served the country’s third-largest Haitian community outside of the Caribbean country – a population that continues to grow as the state contends with new waves of migrants.  Facing fines to the tune of thousands of dollars each, some stations – run by operators with limited financial resources – have left the radio airwaves entirely, choosing to instead take their shows digital with the hopes their listeners will follow. The evolving landscape of Haitian radio in Boston has left many concerned that listeners of these shows – many of whom are older with little internet access, don’t speak fluent English or are recently arrived migrants. These actions have triggered a wave of concern and pushback by community leaders.  “They need people to guide them,” said Patricia Sanon, owner of the Pathway Access Services, an interpretation, translation, and immigration services business in Brockton. “They need the right radio station to provide such information to them so they can navigate the system.” She added: “But they don’t have that.” For decades, the FCC has tried to remove unlicensed radio hosts from the airwaves with little success. Operators such as those in Boston would get letters asking them to stop broadcasting, but there was little enforcement to back those warnings; the agency had limited manpower to go after several violators. When the Preventing Illegal Radio Abuse Through Enforcement Act, or PIRATE, became federal law in 2020, the FCC received funding to pursue offenders and issue penalties that are more than 13 times than previously allowed by law. “They’re using these huge fines again as a cudgel, like a stick, to say, ‘Look, we’re really going to get you with these $2 million fines,’” said David Goren, a longtime radio journalist and creator of the Brooklyn Pirate Radio Sound Map, a digital archive of unlicensed shows in the New York borough. An FCC spokesperson said pirate radio can pose public safety concerns, like intercepting emergency alerts or air traffic control. Since the law went into effect, the FCC has issued 115 infractions to pirate radio broadcasts nationwide, according to the agency’s website. Massachusetts is second only to New York, which has 41.  To see the entire Boston Globe story, please click here

Industry News

iHeartMedia Tulsa Expands 1300 “The Patriot” to FM and HD

By TALKERS | by TALKERS

The PatriotiHeartMedia Tulsa has expanded the reach of 1300 The Patriot (KAKC-AM), “Oklahoma’s home for Real Talk,” to additional platforms.  The station is now simulcasting to its new home on 93.5 FM and 106.1 HD2, in addition to its current frequency at 1300 AM and streaming on iHeartRadio.  “‘The Patriot’ has become a trusted voice in Oklahoma, and this expansion is a testament to its success,” says JC Lowe, area president for iHeartMedia Tulsa. “By broadening our reach to FM and HD, we’re ensuring that even more listeners can engage with the high-quality talk and news content that ‘The Patriot’ delivers every day.”  JJ Ryan, SVP/programming iHeart Media Tulsa adds, “The expansion to FM and HD radio allows our audience to enjoy ‘The Patriot’ on whichever platform they prefer — whether that’s on AM, FM, HD radio, or digitally through iHeartRadio. Regional news director and PD Brian Gann has done an outstanding job in transforming KAKC-AM into a trusted source for both local and national news.  We’re proud to continue offering top-tier programming from national personalities including Michael DelGiorno, Glenn Beck, and Clay Travis & Buck Sexton.”

Industry News

Connoisseur Morphs WICC, Bridgeport into “The Voice of Connecticut” to Fill Gap Left by the Late WCBS 880

By TALKERS | by TALKERS

WICCConnoisseur Media tells TALKERS about a variety of significant changes for its Western Connecticut news/talk powerhouse, WICC 600 AM, Bridgeport – changes inspired by the closing of Audacy’s WCBS 880 in adjacent New York City. Brigitte Quinn WICC is now “The Voice of Connecticut” expanding its reach by simulcasting on 95.9 FM, previously home to classic rock formatted “The Fox.” This strategic move is designed to strengthen WICC’s position as Fairfield County’s premier source for news, talk, and information.  A pivotal part of this transformation is WICC’s new affiliation with CBS News, which will provide national news coverage at the top of every hour. Station officials tell TALKERS, this partnership reinforces WICC’s role as the region’s trusted news source, delivering timely and credible information to the communities it serves.  “This rebranding and expansion to 95.9 FM represents a pivotal moment for WICC,” stated Keith Dakin, VP of Programming for Connoisseur Media. “The talent on our team, coupled with our new affiliation with CBS News, will allow us to meet the demand for news and talk programming in Southern Connecticut. We’re excited about this next phase and looking forward to serving a much wider geography and bigger audience.”  But, as the saying goes, that’s not all.  A new local daytime show from 12:00 noon-2:00 pm ET will be added beginning September 30th hosted by Brigitte Quinn who was the creator, host, and managing editor of “Newsline” on WCBS 880.  She was the station’s first female morning-drive anchor and later anchored mornings on 1010 WINS. Quinn’s TV career includes roles at MSNBC, NBC News at Sunrise, and Fox News Channel.  Quinn remarks, “Ever since my family and I moved back to beautiful Connecticut, I’ve become a faithful WICC listener. I’m delighted to be joining such a great news/talk radio station, ‘The Voice of Connecticut.’”  Quinn’s addition brings WICC’s entire daytime lineup local as she joins talk hosts Melissa Sheketoff 5:00 am -10:00 am, Lisa Wexler 10:00 am-12:00 noon and Paul Pacelli from 2:00 pm-6:00 pm.  New additions to weekend programming also include Emmy nominee Chef Plum, Mike Cerulli of WTNH, New Haven,  and Dave Ruden of the Ruden Report covering local high school sports.  The station plans to continue evolving in this direction with one more critical news reporter position to fill. “We invite Fairfield County listeners to tune in to ‘The Voice of Connecticut,’” says Kristin Okesson, SVP of Connoisseur Media Connecticut. Connoisseur Media Logo“Our affiliation with CBS News paired with these exciting changes in programming reinforces our commitment to deliver modern, engaging content and we’re confident that our audiences will appreciate the new ‘voice’ they hear.   I’m especially proud that our daytime shows are hosted by four incredibly talented hosts – three of them in particular are outstanding women in their own right.” WICC can be streamed at voiceofct.com.  For more insight into these changes, check out WICC host Lisa Wexler’s interview conducted on air yesterday with company CEO Jeff Warshaw by clicking here.

Industry News

TALKERS News Notes

By TALKERS | by TALKERS

Brett Pomykala Brett Pomykala Named SVP/Sales for iHeartMedia Washington, DC.   It was announced today (9/3) that Brett Pomykala has been named senior VP of sales for iHeartMedia Washington, DC effective immediately. iHeartMedia Washington, D.C. has a strong cross-platform presence and includes an array of iconic brands and franchises — both broadcast and digital — encompassing more than eight stations comprised of talk, news, and music formats. In this role, Pomykala will manage the sales efforts in Washington, DC reporting to Aaron Hyland, region president for iHeartMedia Washington, DC and Baltimore.

Tom TradupSalem’s Tom Tradup: “There’s a Growing National Appetite for Christian Films Among American Audiences.”  Salem Radio Network VP/news and talk programming Tom Tradup (pictured here over the weekend at a showing of “The Forge” with the film’s star Priscilla Shirer) tells TALKERS,  “Filmmakers the Kendrick Brothers have created a solid film with a powerful message about how mentoring can turn around the lives of troubled youth in America. ‘The Forge’ is nearing $20 million in box office receipts in only nine days and proves that theatergoers are looking for content beyond just superheroes, car crashes, and rehashed animated features.”  SONY/Affirm Films’ “The Forge” logged in at #7 in the top ten films over the competitive Labor Day weekend.  “The built-in audience for Christian films makes them much more profitable than multi-million-dollar Hollywood blockbusters,” Tradup adds. He cited 2023’s Erwin Brothers film “Jesus Revolution.” The biographical film about Southern California pastor Greg Laurie premiered in February last year, produced on a slim budget of $15 million, went on to gross more than $54 million dollars.

VSiN, The Sports Betting Network, Unveils Fall Programming LineupAnnounces New Talent and Shows.  VSiN, The Las Vegas-based Sports Betting Network (“VSiN”) announced its new programming lineup with an injection of new talent joining familiar faces. In time for the beginning of the 2024 NFL season, VSiN begins rolling out its fall schedule to cement what it describes to TALKERS as its position as the trusted authority in sports betting.

For the full schedule, please click here.

 

Heidi Harris Show Veteran Talk Show Host Heidi Harris Gaining Traction with Facebook Page Show.  Veteran Las Vegas-based talk show host Heidi Harris (formerly with KXNT, KDWN, in LA as well as KRLA, Los Angeles) has been gaining traction with her independently produced and distributed online version of “The Heidi Harris Show” She tells TALKERS, “Last week, retired Metro Traffic Sergeant Tom Page joined me for a chat about traffic stops, which are often the first contact a citizen has with police. What are they allowed to do, and what are you obligated to do during a traffic stop? Get the answers to these and other common citizenship questions here. We’ll be doing more of these informative chats in the coming weeks.” Harris is a past recipient of the Electronic Media Award (EMA) for Best Local Radio Talk Show in Las Vegas as well as being a former member of the TALKERS Heavy Hundred. She’s also an author. Check out her show by clicking here.

Industry News

TALKERS News Notes

By TALKERS | by TALKERS

Joe Rogan LogoEdison ResearchJoe Rogan Tops Podcast Ranking in the U.K.  Podcaster and media personality Joe Rogan’s popularity is strong on both sides of the Atlantic.  This is according to Edison Research in releasing the Top 25 Podcasts in the UK based on reach for Q2 2024 among weekly podcast listeners age 15+. Remaining in the same rank order in the top three are “The Joe Rogan Experience,” “The Diary of a CEO with Steven Bartlett,” and “Sh**ged Married Annoyed.”  To see the entire list, please click here.

 

Rob Parker Sports RapRob Parker’s “Sports Rap Radio” in Detroit Discontinues Broadcasting.  According to reports in Barrett Media and Awful Announcing, less than 90 days after launching the country’s first all-Black sports radio station, Rob Parker’s “Sports Rap Radio” is no longer on the air.  The groundbreaking format debuted on June 4 on WXYT AM 1270 which FOX Sports Radio host Parker and a group of backers leased from Audacy. On August 27 at 5:00 pm ET, Sports Rap Radio programming was removed from WXYT, with Parker explaining the station’s second round of funding didn’t come through. “Sports Rap Radio, the idea and concept, is viable and serves the underrepresented Black community in sports-talk radio,” Parker said. “I’m proud that we were able to launch the first all-Black sports talk station in this country. I’m proud of the product the staff delivered. But I’m devastated that I couldn’t deliver this for our culture. I failed my people.”  Parker had been working on the concept since 2020 taking note of there being no Black full-time sports radio hosts in Detroit. According to the reports, it’s not just Detroit – minority hosts have long been underrepresented by sports radio stations around the country. Only 10-14 percent of the on-air talent on nearly 800 sports radio stations around the country were Black or Hispanic as recently as 2020. Audacy has flipped WXYT back to its BetQL Network.

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