Industry News

Top News/Talk Media Stories Over the Weekend (10/25-26)

The most discussed stories over the weekend on news/talk radio and related talk media according to TALKERS research:

  1. 1. Government Shutdown / Battle Over Health Care Benefits
    2. White House Ballroom Project
    3. Trump’s Asian Trip
    4. U.S.-Venezuela Tensions
    5. Newsom Admits Mulling Presidential Run
Industry News

Nielsen: AM/FM Grabs 64% of Ad-Supported Audio Listeners

Based on research from Nielsen and Edison Research, Nielsen’s The Record: Q3 U.S. Audio Listening Trends report concludes that “daily audio consumption in the U.S. in Q3 2025 averaged 3 hours and 53 minutes of daily listening across both ad-supported and ad-freeimg platforms like radio, podcasts, streaming music services and satellite radio, with ad-supported audio representing 64% of total listening.” Breaking that down further, the study reveals that within the ad-supported audio universe, imgconsumers spent 62% of their daily time with radio, 20% with podcasts, 15% with streaming audio services and 3% with satellite radio. Among 18-34 year-olds radio accounted for 43% of daily ad-supported audio time, where podcasts accounted for 31%. And adults 35+ spent 69% of daily ad-supported audio time listening to radio and only 16% listening to podcasts. Looking at listening based on radio formats (Nielsen PPM Cross-Market AQH Share. Q3 2025. Mon-Sun 6a-Mid), news/talk garnered a 10.6 share for Persons 18+ and a 12.0 share for Persons 35+, and a 6.1 share in the 25-54 demo. See the complete report here.

Industry News

Triton Digital: Charlie Kirk Show Podcast Continues to Rise

Triton Digital releases its U.S. Podcast Ranker for September (Sept. 1-28) based on weekly average downloads for participating networks and Salem Media Group’s “The Charlie Kirkimg Show” rose three places to the #3 spot, behind NPR’s “NPR News Now” (#1) and “Up First” (#2). Kirk was slain in September 10 and new episodes of the program continue to be produced. Other talk radio related shows of note include: Cumulus Podcast Network’s “VINCE” drops two places to #13; iHeartRadio’s “The Clay Travis and Buck Sexton Show” drops two places to #16; and iHeartRadio’s “The Jesse Kelly Show” climbs three places to #49. See the complete ranker here.

Industry News

Top News/Talk Media Stories This Past Week (October 20-24, 2025)

Here are the most talked about stories of the past week (10/20-24) on news/talk radio and related talk media according to TALKERS:

Stories

  1. 1. Government Shutdown
  2. 2. ICE Raids / Chicago Guard Troops Ruling
  3. 3. Trump’s White House Ballroom Project
  4. 4. Israel-Hamas Peace Process
  5. 5. Trump Demands Cash from Justice Department
  6. 6. “No Kings” Protests
  7. 7. Louvre Jewelry Heist
  8. 8. Trump Commutes Santos’ Sentence
  9. 9. Alleged Drug Boats Strikes
  10. 10.Mob-Linked Sports Rigging Case

People

  1. 1. Donald Trump
  2. 2. Mike Johnson
  3. 3. Chuck Schumer / Hakeem Jeffries
  4. 4. Karoline Leavitt
  5. 5. J.D. Vance / Benjamin Netanyahu
  6. 6. George Santos
  7. 7. Pete Hegseth
  8. 8. Vladimir Putin
  9. 9. Robert DeNiro / Stephen Miller
  10. 10.Chauncey Billups / Terry Rozier

To see the full TALKERS Stories, Topics, and People Charts, please click HERE.

Industry News

Report: Curtis Sliwa Angrily Quits WABC

According to the New York Post, WABC talk radio host Curtis Sliwa – currently a Republican candidate for mayor of New York City – fumed on the station’s morning show with Sid Rosenberg that he will never be seen in the studios of WABC again after station owner Johnimg Catsimatidis and others urged him to exit the mayoral race to give former Governor Andrew Cuomo a better chance of beating Democrat Zohran Mamdani. During his on-air conversation with Rosenberg, Sliwa “accused colleagues of betraying him” and he told Rosenberg WABC is “giving preferable treatment” to Cuomo. Catsimatidis later told the Post, “Regardless of all the news going around, I’ve always said great things about Curtis Sliwa, about how well he knows the city. But in a places like New York City where 70% of New York City are Democrats, the real Democrat is Andrew Cuomo, not Zohran Mamdani and Democrats should vote for Cuomo. Catsimatidis added, “I’ve never asked that he leave the race but recommended that a lot of other people have said he should.” Sliwa said on the air that he’s had to hire private security due to threats against him and his wife. “If anything happens to me or anything happens to my wife, because of this frenzy that I hear constantly coming from some of your colleagues there at WABC, it’s on you guys and you gals. My life is on the line here.” Sliwa’s radio show is currently off the air due to his active political campaign.  Read the Post story here.

Industry News

iHeartMedia Announces Q3 Report

iHeartMedia, Inc will issue financial results for the third quarter of 2025 on Monday, November 10 and will conduct a conference call at 4:30 pm ET following the release of its earnings announcement, to discuss its financial results and business outlook.

Industry News

Yesterday’s Top News/Talk Media Stories (10/22)

The most discussed stories yesterday (10/22) on news/talk radio and related talk media according to TALKERS research:

  1. 1. Government Shutdown / Elimination of Federal Programs
    2. Trump’s White House Ballroom Project
    3. ICE Raids / Chicago Guard Troops Ruling
    4. Israel-Hamas Peace Process
    5. Trump Sanctions Russia’s Oil Giants
Industry News

Cumulus and Audacy Unveil Westwood One Sports

Cumulus Media’s Westwood One and Audacy announced the rebranding of the Infinity Sports Network as Westwood One Sports, effective December 29. The companies say “this strategic move solidifies both companies as recognized leaders in national sports audio. Westwood Oneimg Sports’ 24/7 network will continue to deliver unmatched live coverage, expert commentary, and real-time sports programming to millions of listeners nationwide. This extends a partnership between Westwood One and Audacy that first began with the launch of CBS Sports Radio in 2012.” Westwood One will assume programming imgand distribution for the majority of the lineup of syndicated sports programming, including “The Jim Rome Show,” anchoring the 3:00 pm to 6:00 pm ET daypart. Audacy will continue to produce BetMGM Network programs and additional weekend programming as part of the Westwood One Sports roster. The full programming lineup will be announced in the coming weeks. Audacy chief business officer Chris Oliviero comments, “Audacy and Westwood One have a long, storied history of collaboration,img and today’s evolution of our national sports partnership is that next chapter in our commitment to our hundreds of affiliates, their listeners, and our client partners. Be it local or national, broadcast or digital, opinion content or play by play, we continue to smartly look at ways to enhance our leadership position in sports content.”  Westwood One & EVP corporate strategy & development, Cumulus Media Collin Jones adds, “Westwood One Sports has always been synonymous with the biggest moments in sports audio. Launching Westwood One Sports 24/7 programming strengthens that legacy and positions us to deliver unmatched coverage and commentary to fans coast-to-coast. We’re excited to work with Audacy to make this transition seamless and impactful.”

Industry News

NAB Presents 2025 Marconi Winners

The NAB celebrated the 2025 NAB Marconi Radio Awards during a ceremony at the Edisonimg Ballroom on the eve of NAB Show New York. Some of the winners in spoken-word radio formats include: Premiere Networks’ Colin Cowherd for Network/Syndicated Personality of the Year; WJR, Detroit’s Mitch Albom for Large Market Personality of the Year; WHIO-AM/FM, Dayton’s Larry Hansgen for Medium Market Personality of the Year; WWNC, Asheville’s Mark Starling for Small Market Personality of the Year; WBAL-AM, Baltimore for News/Talk Station of the Year; and WXYT-FM, Detroit for Sports Station of the Year.

Industry News

77WABC Presents “Back The Blue” Tribute

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77WABC’s “Back The Blue” daylong tribute held on Tuesday (10/21) dedicated its programming to honoring the brave men and women in law enforcement. During the opening press conference, WABC owners John and Margo Catsimatidis announced they will be donating $1 million in digital advertising across all Red Apple Group digital assets for a law enforcement recruitment campaign. Pictured above participating in the roundtable discussion are (from l-r): 77WABC air personality Dominic Carter, host of Red Apple Podcast Networks’ “Cop Talk” and retired NYPD detective Kevin Schroeder, Catsimatidis, 77WABC host Sid Rosenberg, and Red Apple Group chief of staff and former head of NY FBI George Venizelos.

Industry News

Yesterday’s Top News/Talk Media Stories (10/21)

The most discussed stories yesterday (10/21) on news/talk radio and related talk media according to TALKERS research:

  1. 1. Government Shutdown
    2. Vance in Israel
    3. ICE Raids / Guard Troops
    4. Trump Demands Cash from Justice Department
    5. White House Ballroom Project
Industry News

Audacy Launches Wisconsin Sports Radio Network

Audacy unveils the new Wisconsin Sports Radio Network, which the company says “will unite the state’s biggest sports voices, markets and fans onto a statewide platform produced and distributed by Audacy.” Audacy Wisconsin SVP and market manager Jason Bjorson says, “The Wisconsin Sports Radio Network brings our state’s passion for sports under one roof. With ‘Theimg Fan’ leading the charge and these powerhouse affiliates joining forces, fans from Green Bay to Duluth can now experience the best local sports conversation anywhere in Wisconsin.” Audacy’s WSSP-FM, Milwaukee “105.7 The Fan” is serving as the network flagship. The daily program lineup include: “Inside Wisconsin Sports” with Trevor Thomas and Josh Albrecht (6:00 am to 9:00 am); “Nine2Noon with Kuhn” with John Kuhn, Ramie Makhlouf, and Brandon Sneide (9:00 am to 12:00 noon); “The Mason Crosby Show” with Mason Crosby, Mitch “Thunder” Nelles and Tommy Wortz 12:00 noon to 2:00 pm); “Wisconsin Sports Daily” with Steve “Sparky” Fifer and Charlie Uczen (2:00 pm to 5:00 pm); and “Wisconsin Sports Wrap Up” hosted by Tommy Wortz (5:00 pm to 6:00 pm). Initial affiliate stations include Midwest Communications’ WNFL, Green Bay WRIG-AM/FM, Wausau; and WDSM-AM, Superior.

Industry News

Yesterday’s Top News/Talk Media Stories (10/20)

The most discussed stories yesterday (10/20) on news/talk radio and related talk media according to TALKERS research:

  1. 1. Government Shutdown
    2. Appeals Court Portland Guard Ruling
    3. “No Kings” Protests
    4. Louvre Jewelry Heist
    5. AWS Outage
Industry News

Cumulus Sues Nielsen Alleging Ratings Monopoly

Cumulus Media is suing Nielsen in federal court in New York alleging that the company is illegally leveraging its dominance over national and local radio audience data to stifle rivals andimg charge inflated prices, according to a report by Reuters. At the heart of the complaint is the charge that Nielsen is providing access to the national broadcast radio ratings only if the client spends a lot of extra money on imgthe separate local ratings. Cumulus argues that Nielsen’s policy forces them to buy ratings in U.S. markets where it doesn’t operate stations in order to have the complete national ratings data. Nielsen has stated that Cumulus’ suit is “entirely without merit” and “we will respond accordingly.” The complaint also says Nielsen is “degrading product quality, raising prices without justification and blocking competitors from gaining footholds in the industry.” See the Reuters story here.

Industry News

Joe Rogan Remains Atop Edison’s U.S. Q3 Podcast Ranker

Edison Research releases its Top 50 Podcasts in the U.S. ranker based on reach for Q3 2025 among weekly podcast consumers ages 13+ based on total audience reach from Edisonimg Podcast Metrics. “The Joe Rogan Experience” again claims the #1 spot, followed by audiochuck’s “Crime Junkie” at #2, and The New York Times’ “The Daily” at #3. Other shows with news/talk radio and cable ties include: “The Charlie Kirk Show” rising 32 places to #17 following his slaying (new episodes are still being produced); “The Tucker Carlson Show” ranked #18; SiriusXM’s “The Megyn Kelly Show” followed at #19; and Ramsey Network’s “The Ramsey Show” ranked #29.

Industry News

Top News/Talk Media Stories Over the Weekend (10/18-19)

The most discussed stories over the weekend on news/talk radio and related talk media according to TALKERS research:

  1. 1. “No Kings” Protests
    2. Government Shutdown
    3. ICE Raids
    4. Trump Commutes Santos Sentence
    5. Russia-Ukraine War
Industry News

Gunhill Road Drops Issue-Oriented Music Video Focusing on the Non-Stop Noise of Contentious Media in a Crisis-Ridden Era

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Gunhill Road, the perennial pop music ensemble that has been creating issue-oriented reflections of the times since the iconic “Back When My Hair Was Short” hit the charts in the early 70s, is back with another powerful music video. The brand new, gritty rocker, “Close My Ears,” captures the sheer angst of today’s anxiety pandemic fueled by contentious talk mediaimg and the gut-wrenching chaos of informational overload. Non-partisan lyrics cry out: “Too much information clogging up my brain… and I can’t change the station; it’s driving me insane!” Co-written and performed by band members Steve GoldrichPaul ReischBrian Koonin, and Michael Harrison, the dramatic images accompanying the music include a dynamic montage of exasperated people being driven to the brink of madness by the pressure of what feels like non-stop, negative NOISE. Produced by Matthew B. Harrison, the video asks, is the remedy to drop off the grid and go live in the woods? Gunhill Road has amassed a huge worldwide following gathering almost a half million listens, views and downloads driven largely by airplay and exposure on talk radio! To view “Close My Ears,” please click here: closemyears.com. To arrange an interview about the song and the times it reflects with band member (and TALKERS publisher) Michael Harrison please email info@talkers.com or call 413-565-5413. To check out the launch of Michael Harrison’s national media tour in support of the new “Close My Ears” music video, check out his October 9 appearance on the Lee Elci morning show on WJJF (94.9 News Now), New London, CT and Patriot.TV by clicking here.

Industry News

Joe Pags Proves You Can Go Home Again!

Nationally syndicated talk radio host Joe “Pags” Pagliarulo’s program is now being heard on Connoisseur Media’s news/talk WSGW-AM/FM – the very station where he got his start 30 years ago. Pags tells TALKERS, “On October 3, 1995, I was given the shot to fill in for theimg legendary Art Lewis on news/talk powerhouse WSGW in Saginaw, Michigan. Art’s show was the first show I’d ever done in talk radio and I’d filled in a time or two before this date.  But, on THAT date, the OJ Simpson verdict came in and was announced. I gave my opinion of disbelief.  Outlined why I felt that way and the phones melted down for the subsequent three hours. I was in Heaven and realized this is what I was meant to do. I’d done weekend news updates on WSGW before that as I was also finding my way on TV at WEYI (the NBC affiliate) in Saginaw/Flint.  But, there was something different about talk radio for me… A few days ago, WSGW brought me back. I am thrilled. Feels like home again. I feel a great kinship with all of my 170+ stations and that will never change. I owe every PD or owner that gives my show and me a shot a ton – but, getting back on WSGW is very special.” Pags adds, Thank you to Jeff Warshaw at Connoisseur Media, Dave Maurer who gave me that first shot back in the day at WSGW, Mark Thomas for bringing me back and great folks like Charlie Rood and Curt Harding who were there back in the day and, of course, Art Lewis who trusted my 29-year-old self with this show when he was off!”

Industry Views

Why “Play the Clip” Still Matters

By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer

imgEvery talk host knows the move: play the clip. It might be a moment from late-night TV, a political ad, or a viral post that sets the table for the segment. It’s how commentary comes alive – listeners hear it, react to it, and stay tuned for your take.

That simple act is powered by a fragile piece of legal machinery known as the Fair Use Balancing Act. Without it, half of talk radio, podcasting, and online news/talk commentary wouldn’t exist. Fair Use allows creators to quote, parody, or critique copyrighted material without permission – but only when the new use transforms the old. It’s the backbone of what we now call “react” or “remix” culture.

Fair use isn’t a license; it’s a defense. When you rely on it, you admit you used someone else’s work and trust that a judge will see your purpose – criticism, news, education – as transformative. That’s a high-wire act few think about when the mic is hot.

The doctrine works on a sliding scale: courts weigh four factors – purpose, nature, amount, and market effect. In plain English, they ask, Did you change the meaning? Did you take too much? Did you cost the owner money? There are neither checklists nor guarantees.

That flexibility is what makes American media vibrant – and also what keeps lawyers busy. Each decision takes time, context, and money. The price of creative freedom is uncertainty.

The same logic now drives the debate over AI training and voice cloning. Machines don’t “comment” on your broadcast; they absorb it. And if courts treat that as transformative analysis instead of reproduction, the next generation of “hosts” may not need microphones at all.

For broadcasters, that’s the new frontier: your archives, tone, and phrasing are training data. Once ingested, they can be repurposed, remixed, and re-voiced without violating traditional copyright rules. The Fair Use Balancing Act may protect innovation – but it rarely protects the innovator.

Fair use was designed to keep culture evolving, not to leave creators behind. It balances a creator’s right to profit against society’s right to build upon shared work. But balance only works if both sides know the weight they’re carrying.

Every time you play the clip, remember you’re exercising one of the oldest and most essential freedoms in media. Just make sure the next voice that plays you is doing the same thing – for the right reasons, and under the same rules.

Matthew B. Harrison is a media and intellectual property attorney who advises radio hosts, content creators, and creative entrepreneurs. He has written extensively on fair use, AI law, and the future of digital rights. Reach him at Matthew@HarrisonMediaLaw.com

Industry News

Salem Co-Founder Ed Atsinger Takes Final Compensation in Company Stock

Salem Media Group announces that Edward G. Atsinger III, co-founder and executive chairman of the company, is agreeing to receive the remaining portion of his 2025 compensation in the form of Restricted Class A Common Stock rather than cash. The company says thisimg decision reflects Atsinger’s continued commitment to the long-term success and stability of the company. Atsinger’s stock award totals 218,067 shares, represents the cash compensation amount due totaling $168,500. Additionally, in January 2025, Atsinger was granted 400,000 Restricted Class A Common Stock in the Company, pursuant to a Grant Memo dated January 17, 2025. Under the Company’s Stock Incentive Plan, unvested shares typically terminate upon an employee’s separation. However, in acknowledgment of Atsinger’s decades of leadership and enduring contributions, the board waived the forfeiture provision to allow his Stock Compensation and Stock Bonus to remain in effect after December 31, 2025. The existing time and performance-based vesting schedule for the Stock Bonus will remain unchanged.

Industry News

Top News/Talk Media Stories This Past Week (October 13-17, 2025)

Here are the most talked about stories of the past week (10/13-17) on news/talk radio and related talk media according to TALKERS:

Stories

  1. 1. Israel-Hamas Accord Aftermath
  2. 2. ICE Raids / Guard Troops Rulings
  3. 3. Government Shutdown / Judge Blocks Shutdown Layoffs
  4. 4. CIA Operations in Venezuela / Deadly U.S. Boat Strike
  5. 5. Young Republicans Group Chat Controversy
  6. 6. SCOTUS Hears Voting Rights Act Arguments
  7. 7. The Economy / U.S.-China Tariffs Spat
  8. 8. John Bolton Indictment
  9. 9. Zelensky-Trump Meeting
  10. 10. Diane Keaton Dies

People

  1. 1. Donald Trump
  2. 2. Benjamin Netanyahu
  3. 3. JB Pritzker
  4. 4. Susan Illston
  5. 5. J.D. Vance
  6. 6. Brett Kavanaugh
  7. 7. Xi Jinping
  8. 8. John Bolton
  9. 9. Volodymyr Zelensky
  10. 10. Diane Keaton

To see the full TALKERS Stories, Topics, and People Charts, please click HERE.

Industry News

iHeartMedia Cleveland Launches Sports Station; Announces Deal with Rock Entertainment Group

iHeartMedia launches a new sports talk outlet in Cleveland on WMMS-HD2/W256BT as SportsRadio 99.1 and announces a broadcast partnership with Rock Entertainment Group that brings expanded coverage of the Cleveland Cavaliers, Cleveland Monsters and Clevelandimg Charge to listeners. Cavaliers games will air live on rock WMMS-FM and news/talk WTAM-AM/W295DE. The AHL’s Cleveland Monsters games will air on “SportsRadio 99.1” and NBA G league’s Charge games air on hip hop WAKS-HD2/W291BV “REAL 106.1.” iHeartMedia area president Keith Hotchkiss comments, “It’s an honor to continue our decades-long partnership with the Cavs Operating Company and we’re excited to bring this innovative new partnership to life with Rock Entertainment Group. Combining this coverage with iHeart’s unparalleled reach of more than 90% of our markets, we’re excited to give sports fans access to the great coverage Rock Entertainment Sports will provide.” The new station will also simulcast of select Rock Entertainment Sports Network programming and coverage of additional Ohio-based sporting events.

Industry News

MIW Names McNally 2026 Operations Mentee

Mentoring and Inspiring Women in Radio, Inc. the National Association of Broadcasters Leadership Foundation announce that Eunice McNally is the 2026 mentee for the MIW NABLFimg LAUNCH Program. McNally currently serves as broadcast operations manager for Townsquare Media in Texas. MIW board president Sheila Kirby says, “Eunice is exactly the kind of emerging leader LAUNCH was built to champion. Her hands-on operations experience at Townsquare and iHeart, paired with a learner’s mindset and obvious passion for the craft, signal real leadership potential. We’re excited to provide the mentorship, access, and support that will help her accelerate the next stage of her career.”

Industry News

Yesterday’s Top News/Talk Media Stories (10/15)

The most discussed stories yesterday (10/15) on news/talk radio and related talk media according to TALKERS research:

  1. 1. Government Shutdown / Judge Blocks Shutdown Layoffs
    2. ICE Raids in Chicago
    3. SCOTUS Hears Voting Rights Act Arguments
    4. Israel-Hamas Accord Aftermath
    5. CIA Operations in Venezuela
Industry News

News Organizations Band Together Against Pentagon Media Requirements

The Department of War is asking news organizations to sign an agreement to adhere to strict reporting procedures – including a ban on reporting on classified information – to have access to Pentagon officials and, in an unusual show of solidarity in these times, ABC News, CBS News,img CNN, FOX News Media, NBC News, and Newsmax are declining to sign the agreement. A joint statement from ABC News, CBS News, CNN, FOX News Media, and NBC News says, “Today, we join virtually every other news organization in declining to agree to the Pentagon’s new requirements, which would restrict journalists’ ability to keep the nation and the world informed of important national security issues. The policy is without precedent and threatens core journalistic protections. We will continue to cover the U.S. military as each of our organizations has done for many decades, upholding the principles of a free and independent press.” Newsmax adds, “We are working in conjunction with other media outlets to resolve the situation. We believe the requirements are unnecessary and onerous and hope that the Pentagon will review the matter further.”

Industry News

iHeartMedia Promotes Davis to SVP of Programming in Minneapolis

iHeartMedia announced today that Rich Davis is promoted to SVP of programming forimg Minneapolis and program director of KEEY FM. The Twin Cities cluster of stations includes news/talk KTLK and sports talk KXFM-FM “KFAN.” This move comes as Gregg Swedberg transitions to a new strategic advisor role with the company. Davis says, “When I first got to KDWB in 1997 I never dreamed I’d one day get the chance to take over for the legendary Gregg Swedberg. I hope to make him proud and continue our success with these amazing teams and brands in the Twin Cities.”

Industry News

Yesterday’s Top News/Talk Media Stories (10/14)

The most discussed stories yesterday (10/14) on news/talk radio and related talk media according to TALKERS research:

  1. 1. Government Shutdown / Federal Firings
    2. ICE Raids
    3. Israel-Hamas Peace Accord
    4. Deadly U.S. Boat Strike
    5. The Economy / U.S.-China Tariffs Spat
Industry News

WHYY and Penn State Agree to Deal to Save WPSU-FM

After declining a proposal last month that would have required Penn State University to pay $17.6 million to transfer public media outlet WPSU-FM, State College, PA to Philadelphia’s public media firm WHYY, a new deal has been approved by the school’s trustees that will allow WPSU-FM to avoid shutting down at in June of next year. After last month’s failed transaction, Board of Trustees chairmanimg David Kleppinger says the school received a lot of public comments expressing concern about the loss of the station. As reported by Penn State, the new proposed transition includes commitments for WHYY to operate WPSU for at least three years after the transfer and to offer existing WPSU employees the opportunity to apply for comparable positions. Penn State also plans to transfer endowments and gifts designated for WPSU to WHYY. The story says, “Penn State will not be required to provide additional subsidy funds as previously negotiated. Rather, WHYY will first secure at least $8.36 million in outside financing. WHYY president and CEO Bill Marrazzo said that effort is already well underway and that PSU alumni are making contributions.”

Industry News

Phil Hendrie Makes Off-Broadway Debut

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Pictured above is the cast of the Off-Broadway play, The Pitch, in which Premiere Networks star Phil Hendrie (center) plays the intimidating IRS agent Mel. Premiere Networks and Hendrie recently announced reuniting and partnering on his long-running podcast, “The World of Phil Hendrie” that features a modern-day satirical view of the world through the eyes of Hendrie and his multiverse of characters.

Industry News

Yesterday’s Top News/Talk Media Stories (10/13)

The most discussed stories yesterday (10/13) on news/talk radio and related talk media according to TALKERS research:

  1. 1. Israel-Gaza Peace Accord
    2. Government Shutdown / Federal Firings
    3. ICE Raids / ‘Fat’ Guardsmen Fired
    4. The Economy / U.S.-China Tariffs Spat
    5. Zelensky & Trump to Meet at White House
Industry News

Salem Amidst Companywide Reduction in Force

Last week, Salem Media Group began a round of companywide layoffs that include staffers at radio stations across the country. KLUP-AM, San Antonio program director Barry Besse isimg among those exiting the company and he posted to Facebook: “After 15 years at Salem Media San Antonio and a total of 17 years with Salem as a company I was a part of a massive companywide reduction in workforce. Over the years Salem has tried its best not to have a reduction in workforce but like most corporations it had to happen. I’m not bitter or angry I understand how this business works. I was proud of the work I did for Salem Media Group and even prouder to have worked with the people I did.”

Industry Views

Monday Memo: Podcasting Pitfalls (and How to Avoid Them)

By Holland Cooke
Consultant

imgThe most common mistake podcasters make is assuming the microphone alone creates an audience. Too many would-be hosts hit Record without a clear strategy for WHY they’re doing a show, WHO it’s for, and what makes it DIFFERENT from millions of other podcasts.

Here’s where radio people have an edge. They already understand what makes audio work, fundamentals instructive to pure-play podcasters:

Know your listener. The #1 podcasting error is failing to define the audience. A show that tries to appeal to “everyone” ends up resonating with no one. In radio, you wouldn’t program an AC station to please hard rock fans; the same logic applies here. Create a mental picture of your ideal listener and talk to that person… as an individual. A radio show might have thousands of listeners, but they’re listening one-at-a-time. Podcasting is even more intimate. It’s the opposite of “Hi everybody.”

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Prep like it matters. Many podcasters think conversation is enough. But even the loosest-sounding successful shows are tightly structured. Radio taught you this already: segments, clocks, and story arcs keep things moving. Format your podcast.

Edit ruthlessly. The average podcast listener has thousands of options. Rambling is death. Trimming, pacing interviews, and cutting inside jokes shows respect for your listener’s time. Walking-the-walk, TALKERS publisher Michael Harrison takes a mere 44 seconds to explain in this video.

Be consistent. If your show drops sporadically, you won’t build loyalty. Listeners want reliability, whether weekly, biweekly, or monthly. Radio wouldn’t move a morning show around the schedule; don’t do it with your podcast.

Think discoverability. A podcast isn’t a “Field of Dreams” (if you build it, they will come). Great audio needs marketing: social media clips, smart SEO in show notes, cross-promotion, and ideally, visibility on your broadcast platforms.

Make it about them, not you. This is the big one. Too many podcasts are self-indulgent — hosts talking about what interests them. Successful shows flip the script: What does my audience care about, and how can I deliver it in a way only I can?

The bottom line: Radio has invested 100 years doing what podcasting is just learning — creating focused, disciplined, listener-first audio. Bring those habits with you, and you’ll click, while others are still figuring it out.

Holland Cooke (HollandCooke.com) is a media consultant working at the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke