Industry News

WVON, Chicago Unveils New Afternoon Show

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WVON, Chicago announces that station PD Atiba Buchanan is teaming up with LaDonna Raeh for the afternoon drive show. This comes after the duo have been filling in for Jesse Jackson Jr. since early March, allowing Jackson Jr. to focus on his national show. The station says, “The duo will focus on keeping listeners up to date on breaking news and topics such as social justice and advancing Black economics. In addition, Buchanan and Raeh will highlight the importance of familial networks by teaming up with experts to discuss strengthening family structures and hosting a weekly segment called ‘Relationship Thursdays.’”

Industry News

Frank Morano Leaves WABC Show

WABC, New York overnight talk host Frank Morano is leaving his hosting duties at the Red Apple Media station because of his new role as Staten Island South Shore city councilman. Morano won the seat in a special election and, due to the election schedule, faces a primary election in June and, ifimg successful there, will have a general election campaign to run in the fall for the next term. Morano issued a statement over the weekend regarding his status. He said, “When I was elected, I had expected to continue hosting my radio show until the swearing-in. However, due to concerns about equal-time rules for the upcoming election and uncertainty around what outside work I’ll be allowed to do once I take office, the decision was made that I would no longer host ‘The Other Side of Midnight’ and would step away from the Red Apple Audio Network for now. This wasn’t a decision I made lightly—or one I made at all, frankly—but I completely understand the reasoning behind it. I’m incredibly grateful to the station’s ownership and management for the opportunity to do a show I loved, with a team I respected, for an audience I adored… I do hope to be back on the radio in some form soon. But for now, I’m off the air.  

Industry Views

Monday Memo: Music Lessons For Talk Radio

By Holland Cooke
Consultant

imgMusic radio’s competitors were vinyl, then tape, then CDs – before smartphone streaming and satellite radio offered more portability and variety. And before consolidation, broadcasters were under less of the revenue pressure that now commercializes many stations beyond listeners’ tolerance. TALKERS NAB Show coverage included Edison Research founder Larry Rosin lamenting “many, many [music] stations now loading all their spots into two interminable breaks per hour.” I cringe hearing FMs struggle to remain among listeners’ music appliances. And I fret that monologue-heavy talk radio is relinquishing interactive dialogue to social media.

Before moving to all-news, and eventually news/talk, I worked in music formats less-structured than today’s. So now I hear music radio as an outsider, more like a consumer. Which got me wondering: How does my format sound to music consultants? So, I asked several whose work I respect.

Beware the one-joke act

Mike McVay reckons that “listeners want to know a little bit about a lot of things,” a point other colleagues echo. Explaining that “music radio is all about variety,” adult contemporary specialist Gary Berkowitz: “To me, listeners are tired of all this political back and forth. Sure, it has its place, but it’s like if music radio only played five different artists!” Jon Holiday – who customizes station playlists for a variety of formats – asks “are talk listeners getting what they want?” Calling some formats “very artist-heavy,” he thinks stations were right to play so much Taylor Swift in 2024, certainly her year. And 2025 sure is Trump’s, but Holiday calls “banging the same drum all day, every day” the most common flaw he hears on talk radio.

McVay says listeners like “stories that pull on their heart strings. It’s why “NBC Nightly News” ends with a touching story. It’s not fluff. It’s information relief.” He also recommends topics you are likely to overhear at the next table during lunch: “Discretionary Time Information” (binge-worthy shows on Apple+, Max, Netflix). Health. And – lately more than ever – what Mike calls “purse” stories (think: eggs). Been to Costco? On weekends it’s mobbed. Ask any member and they’ll recite a shopping list of Kirkland-brand bargains.

Play the hits

 When Gary Berkowitz – then an accomplished music programmer – took over stately WJR, he “approached it like it was a music station, the only difference was my ‘songs’ were my personalities, news coverage and, at the time, play-by-play of all the major Detroit teams.” He bought a jingle package “to ‘decorate’ the station;” and “got ‘JR involved with everything that was happening in Detroit. All I did was put it all together and present it like my top-40 upbringing taught me.”

I can relate. Before I programmed all-news WTOP, Washington, I had no news experience. I came from a music FM. The WTOP staff I inherited was impressive, and their work was solid, but the station wasn’t “programmed enough.” I was sent there to convert Cume to Average Quarter Hour – the blocking-and-tackling formatics fundamental to music radio. We owned “the Top news…instantly” image, and we said those very words LOTS. But research told us that traffic and weather were “the hits;” and how we presented them moved the needle.

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Great talkers are great listeners 

In every transaction, consumers now expect to interact; and “listeners like to hear others’ voices,” Mike McVay observes: “When the audience is comfortable enough to weigh in with an opinion, their own story, or a reaction, you’ve created a ‘friend circle.’” Jon Holiday tells morning shows he works with to “take time going into breaks to be topical and interact with callers.” And engage by texting and social media. And don’t just push-TO listeners. Be quick to REPLY, and you will make them feel special. 

Yet, in three decades coaching talk hosts, the most unwelcome word I say seems to be “callers.” Imitating gifted Rush Limbaugh, many hosts are prone to windy monologue, rather than inviting the busy dialogue that makes a station sound popular (something local advertisers notice). DJs deftly weaving interactivity into music shows often sound more inviting than sermonizing talkers. Holiday remembers El Rushbo as “a master at having fun, particularly in his early days as a syndicated personality.”

Prescription: Local 

Twenty years ago at the TALKERS conference, publisher Michael Harrison’s advice was elegantly simple: “Give them something they can’t get anywhere else.” Especially now, with so many non-local audio competitors. Regardless of format, helpful local information can increase Occasions of Tune-In per week.

Simply doing local news is a start. But does yours enable the listener by telling what an item means to him or her? On any given day, what you’re overhearing at lunch is something big that’s happening somewhere else. Can you explain the local impact? “National news needs to mean something to me, my community, my region or state,” according to McVay.

With weather so erratic in so many places, owning that image is gold. If you’re news/talk, don’t assume that you’re the market’s weather station. If you’re music, don’t assume you can’t be. Noting typical news/talk demographics, Jon Holiday surmises that, “as we get older, we seem to be more interested in weather.”

And as successful music stations have always done, show up! Gary Berkowitz had WJR go all-in on Detroit’s Thanksgiving Day parade, “with our people all over the parade route. It was better than the TV coverage!”

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

Top News/Talk Media Stories This Past Week (May 5 – 9, 2025)

Here are the most talked about stories of the past week (5/5-9) on news/talk radio and related talk media according to TALKERS:

  Stories

1. Tariffs / The Economy / UK Trade Deal
2. Alien Enemies Act / Deportations
3. Big, Beautiful Bill / Medicaid Cuts
4. India-Pakistan Tensions / Russia-Ukraine War
5. Newark Airport Woes / Air Traffic Control Staffing
6. Conclave Elects New Pope
7. DOJ to Drop Abortion Pill Suits
8. Trump’s Alcatraz Order
9. Surgeon General Nominee
10.Columbia Pro-Palestinian Protests

People

1. Donald Trump
2. Jerome Powell
3. Scott Bessent
4. Mike Johnson
5. Keir Starmer / Mark Carney
6. Pope Leo XIV
7. J.D. Vance
8. RFK Jr.
9. Janette Nesheiwat / Casey Means
10.Elon Musk

To see the full TALKERS Stories, Topics, and People Charts, please click HERE.

Industry News

Saga Communications First Quarter Revenue Falls 4.3%

Saga Communications, Inc reports that net revenue decreased 4.3% to $24.2 million in the first quarter of 2025, compared to $25.3 million for the same period in 2024. Station operating expenseimg decreased 2.2% for the quarter to $22 million compared to the same period last year. Saga reports a net loss of $1.6 million for the quarter consistent with the same period last year. Looking ahead, the company says revenue pacing for the second quarter remains uncertain but is improving as the quarter progresses. For the second quarter Saga is currently pacing down mid-single digits. April was down high-single digits. May improved to being down low-single digits and June is approximately flat with the same period last year.

Industry News

NPR, NYTimes Pods Remain Atop Podtrac Podcast Ranker

Podtrac releases its Top Podcasts chart for April 2025, based on U.S. unique monthly audience, and the top five shows remain unchanged from the March ranker. At #1 is NPR’s “NPR News Now,”img followed by The New York Times’ “The Daily” at #2, NPR’s “Up First” at #3, NBC News’ Dateline NBC at #4, and FOX Audio Network’s “FOX News Hourly Update” at #5. Other radio-centric podcasts of note include Cumulus Podcast Network’s “The Shawn Ryan Show” rising two spots to #6, and Silverloch’s “VINCE” falling 11 places to #18. See the full chart here.

Industry News

Beasley Broadcast Group Q1 Revenue Down 10.1%

Beasley Broadcast Group, parent company of Beasley Media Group, reports its operating results for the first quarter of 2025 and reveals net revenue of $48.9 million, a decline of 10.1% from the same period in 2024. The company reports a net loss for the quarter of $2.7 million compared to Q1 of 2024 in which it reported neither a loss nor income due to a $6 million gain on the sale of its BMIimg investment. Other notes from the first quarter include: Revenue from new business accounted for 18% of net revenue; Local revenue, including digital packages sold locally, accounted for 71% of net revenue; Digital revenue was comparable to the first quarter of 2024 but increased 6% year-over-year to $10.8 million, on a same-station basis; Digital revenue accounted for 22% of net revenue; and Digital segment operating margin was 18%. Beasley CEO Caroline Beasley says, “Our first quarter results imgreflect the strength of our ongoing transformation and the resilience of our core strategy. While revenue was impacted by persistent macroeconomic headwinds, we mitigated this through disciplined cost management, operational streamlining, and continued momentum in our digital business, resulting in an Operating Loss of $2.0 million and year-over-year Adjusted EBITDA growth. Digital revenue now represents over 20% of total revenue, and the meaningful expansion in digital segment operating income underscores the scalability of our platform and the impact of our strategic investments. As we look ahead, we remain focused on unlocking margin expansion, accelerating our digital evolution, and driving long-term value for our stockholders through thoughtful execution and innovation. We are particularly encouraged by the continued growth in our high-margin digital offerings and the early success of new digital and content initiatives. With a more agile operating structure, a differentiated content portfolio, and deepened advertiser engagement, we believe Beasley is well-positioned to navigate short-term market challenges while building a more durable and diversified revenue base.”

Industry News

Music/Video Anthem Celebrating Talk Radio Continues to Gather Thousands of Worldwide Views and Downloads

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Gunhill Road, the perennial pop music ensemble that has attracted more than half a million worldwide followers with its growing repertoire of issue-oriented songs and music videos, is enjoying notable traction with its latest release, “Don’t Stop Talking,” an anthem celebrating talk radio. “Don’t Stop Talking” is an uplifting and infectiously catchy tune about the vital role talk radio plays in supporting American freedom of speech and the First Amendment.  Non-partisan lyrics ring out: “As long as you’ve got a voice, don’t ever stop!” and “As long as you’ve got the truth, don’t ever stop!”  The original composition co-written and performed by core band members Steve GoldrichPaul ReischBrian Koonin, and Michael Harrison encourages dedicated talk radio practitioners to keep up the good work and valuable service they provide the nation. The images accompanying the music include a dynamic montage of more than 85 individual radio talk hosts in the process of doing their shows. Matthew B. Harrison, who produced the video visual components states, “Gunhill Road has achieved enormous internet recognition around the nation and world – much of it fueled by the attention and exposure its unique songs and videos have received on talk radio. This amazing piece is the group’s way of giving back.” To view the video in its entirety, please click talkradioforever.com. To arrange an interview with Michael Harrison about the song and talk radio’s vital role in the marketplace of ideas, please email info@talkers.com.  Another recent Gunhill Road release titled “Idiots” presents a stinging non-partisan commentary about the dangers inherent in a democracy populated by an ignorant and disengaged public. This song/video has already gathered more than 200,000 online views and downloads worldwide – also fueled largely by talk radio airplay and attention. It can be viewed at www.idiotsvideo.com.  For more information about Gunhill Road please visit www.GunhillRoadMusic.com.

Industry News

Indy’s “The Fan” Serving as Broadcast Partner for WNBA’s Fever

The Indiana Fever and Radio One announce that Indianapolis sports talk outlet “93.5/107.5 The Fan” will serve as the team’s official radio broadcast partner during the 2025 WNBA season. All Fever preseason and regular season games, home and away, will be broadcast live on “93.5/107.5 Theimg Fan.” Former University of Kentucky standout and Indiana Miss Basketball Bria Goss will provide the game analysis, and long-time broadcaster John Nolan will deliver the play-by-play on the Old National Bank Radio Network. Radio One sports format captain Jeff Rickard says, “Basketball is such an integral part of the Indiana community, and the Fever are certainly a big part of that story. For ‘107.5 The Fan’ to be able to share in telling the story of this exciting chapter in Indiana’s pro basketball history is a wonderful opportunity. We’re thrilled we can bring Fever fans a little closer to the action.”

Industry Views

SABO SEZ: Won’t Work on FM

By Walter Sabo
a.k.a. Walter M. Sterling
Host, “Sterling Every Damn Night”
WPHT, Philadelphia
Host, “Sterling On Sunday,” TMN

img“It won’t work on FM.” Country. Country was predicted to be a failing format for the FM band. At the dawn of FM proliferation in the 1970s, the future of the band was viewed with fear and skepticism. Why wouldn’t country music work on the FM band? The conventional chatter said that “country needs to be on AM because truckers drive long distances and AM signals cover long distances. FM does not.”

According to AM management, every music and talk format that thrived on AM was going to fail on FM. Obviously, all AM genres succeeded on FM, sometimes quickly, sometimes slowly. The ones that succeeded quickly had common characteristics:

In the public’s mind, FM radio had specific, positive traits: Lower commercial load, cooler hosts and jocks, a subversive tone, fewer interruptions of every type. Talk on FM was absolutely going to fail. The first mother of talk hits on FM were “New Jersey 101.5” (which for decades had the largest FM talk cume in the world); WTKS-FM, Orlando; and WLUP, Chicago. GM Larry Wert, brilliant. In 1990 when those stations launched, the industry pundits ordered more drinks and pronounced their doom.

John Kobylt, of KFI, Los Angeles fame, was the first PM drive host on “New Jersey 101.5.” He explained to me the key difference in his work versus that of an AM talk show host: “My competition is 10 music stations playing hit songs. If Ken Chiampou and I don’t entertain this second, the audience is gone.”

Little noticed was that stations like WTKS-FM shared less than 8% of its cume with WDBO-AM (a very serious station!) WTKS sharing was with WMMO-FM and other alt rock and FM AC stations. While radio people think “talk is talk,” the audience perceives FM talk and AM talk to be very different formats. Completely different.

Today, to drive audience to an FM talk station the strategy proven to fail is to air AM shows on FM without making significant accommodations for the differences in the band. Profound differences.

QUICK NOTES:

— New 23-year-old, very good, control board operator for “Sterling Every Damn Night” asked me, “Who is Rush Limbaugh?”

— All-digital 18-year-olds today have no idea what you mean when you say, “The top of the hour.”

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com

Industry Views

Monday Memo: Make AI Your Intern, Not Your Replacement

By Holland Cooke
Consultant

imgWhen a blogger found “no biography, or further information about the woman who is supposedly presenting this show,” it forced Australian Radio Network to acknowledge that Artificial Intelligence supplies the voice of “Workdays with Thy” on one of its stations (CADA, available on the iHeartRadio app). “Exploring how new technology can support great content,” the network statement rationalized.

If you’re a (human) music DJ, this is chilling. If you’re a talk host, are you next? Hey, IBM’s Deep Blue defeated world chess champion Garry Kasparov in 1997, back when we were still dialing-up Internet access. So don’t think souped-up AI couldn’t someday interact with human callers. Or the fake callers vendors now offer.

Flip-the-script, to put the robot to work for you and sound local and super-relevant. Here’s how, step-by-step.

1. Use Google Trends, filtered to your metro area.

— Go to Google Trends.
— Set the location to your city, state, or region.
— Look at:
-Trending Searches (daily hot topics)
-Related Queries (people often search “near me” + other urgent needs)

2. Focus on “Near Me” signals that reflect tension, urgency, or curiosity

— “Near me” searches usually spike when:

– People have a problem (e.g., “urgent care near me”, “cheap gas near me”).
– There’s a trend or event (e.g., “earthquake near me”, “protest near me”).
– There’s fear, confusion, or excitement (e.g., “layoffs near me”, “concerts near me”).

— These are rich veins for call-in topics because:

– They touch emotions (fear, anger, hope).
– They’re localized — content your new-tech audio competitors won’t have.
– They’re now — you can spin them for immediate reaction.

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3. Translate “Near Me” searches into talkable angles

— Example:

Search Trend Possible Call-In Topic
“Layoffs near me” “Are you worried about job security? Have you or someone you know been laid off recently?”
“Protests near me” “What’s your take on the demonstrations downtown? Are they making a difference or making things worse?”
“Gas prices near me” “Have high gas prices changed your driving habits? Are you cutting back or just absorbing it?”

4. Bonus Tip: Cross-Reference “Near Me” with social media buzz

— Use X (Twitter) trends and Facebook community groups to see if local chatter matches what Google is showing.

5. Create a simple daily habit

— Spend 5 minutes a day on Google Trends.
— Pull one or two local “near me” topics.
— Frame them into emotionally loaded questions for on-air teasing:

– “Do you feel less-safe after [recent incident? [phone number].”
– “Have YOU or someone you know been affected by the [local layoffs]?”

Evidence that you can make AI your assistant, and not your replacement? I asked ChatGPT to outline the instructions above; and this fill-in-the-blanks a Topic Mining Sheet you can use daily to systematically turn Google “near me” trends into great call-in topics.

Oh, and from the website for that Australian station: “We are an inclusive workplace embracing diversity in all its forms.” You do the punchline.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

FCC’s Simington Targets Reverse Retransmission Fees to Combat “Fake News”

FCC Commissioner Nathan A. Simington and his chief of staff Gavin M. Wax penned ann op-ed published in The National Pulse calling for a cap on reverse retransmission fees as a measure to protect local journalism and rein in corporate media monopolies. Simington and Wax propose limiting reverse retransmission fees to 30%, arguing that such a cap would curb the financial power of legacy media giants, support independent broadcasters, and restore integrity to America’s media landscape. They write in the piece, “These fees (and ad sales) generate revenue for broadcasters that they use to run their operations and produce local journalism. However, media conglomerates like Paramountimg Global, the parent company of CBS, have begun charging what’s known as ‘reverse’ retransmission fees to broadcasters. The networks demand a share of broadcasters’ revenue for the right to use their content. This practice was once unheard of, but some networks now regularly require more than 100% of broadcasters’ retransmission fees as ‘reverse’ fees, leaving broadcasters to sustain themselves solely on whatever ad sales they can make with their limited inventory (also capped by the networks, and often amounts to only a few minutes of airtime per hour). This funnels more and more money out of local markets and local journalism and into the hands of mega media corporations, who threaten broadcasters with content blackouts if they don’t get sky-high payouts.” They go on to argue that the “problem gets even worse with providers like YouTube TV and Hulu Live. Under their affiliate agreements with the networks, local affiliates can’t even negotiate for online providers to carry the content. The networks do it for them and pay the affiliates whatever they deem reasonable (sometimes, nothing). This gives the networks total control over streaming distribution while robbing local stations of revenue and autonomy in the rapidly growing online video space. What was once a mechanism to support hometown news is now a corporate racket. Instead of investing in local reporters, meteorologists, and producers, local broadcasters’ funds are siphoned to bloated national newsrooms that churn out anti-Trump propaganda and woke talking points. Meanwhile, higher cable bills pass the cost to everyday Americans.” Read the full op-ed here.

Industry News

Carl Richardson Hosting New Paranormal Show Online

A new talk show called “Midnight Frequency” with host Carl Richardson is debuting on Twitch andimg YouTube that will stream live from 10:00 pm to 1:00 am ET, beginning this Friday (5/9). The show is being produced by Joshua Chaires and will be available on Spreaker and iHeartRadio beginning this month. Richardson says his goal is to eventually make the show available to terrestrial radio stations all over the country via XDS feed. Find out more about the show by visiting NWDN.net.

Industry News

Salem Host Dennis Prager’s Return to Air Delayed

Salem Media Group issues a statement saying Salem Radio Network host Dennis Prager will be delayed in his return to the airwaves, due to a setback in his recovery from a spinal cord injury. The company had been hopeful Prager would be ready to start hosting an hour of content by June. SDRN says that in the meantime, it will continue airing the Jack Posobiec show in the 2:00 pm ET hour. Salem says, “Jack has done a fabulous job there for months. SRN transitioned Charlie Kirk into the Dennis Prager hours of 12:00 noon to 2:00 pm ET on March 31, one month ago. While it is nearly impossible to replace an icon like Dennis, our affiliates have made that transition work. Listeners love the Charlie Kirk show, while at the same time are missing Dennis. We will continue to keep watching the recovery for Dennis and pray for his improvement.”

Industry News

SiriusXM Q1 Revenue Falls 4%

Reporting its operating results from the first quarter of 2025, SiriusXM reveals revenue of $2.07 billion, a decrease of 4% from the same period in 2024. The company reports net income of $204 million. SiriusXM self-pay subscribers decreased by approximately 303,000, a 16% improvement compared toimg the same period last year. Self-pay monthly churn was 1.6%, compared to 1.7% in the first quarter of 2024. The company ended the quarter with approximately 33 million total subscribers. In a conference call with investors, imgCEO Jennifer Witz said the company is re-focusing on in-car listening after its less-than-successful attempt to become a leader in streaming content. She says, “We entered 2025 focused on what we do best: delivering standout experiences to our core subscribers, curating compelling content, strengthening our advertising business, and enhancing the value of our service. Today, we’re operating with greater discipline, improving execution across the board, and reallocating capital toward the areas where we see the greatest impact. We’re building a more focused, more efficient SiriusXM — aligned around what matters most to our listeners and our business — and I’m pleased with how we’ve started the year.”

Industry News

Cumulus Media Q1 Revenue Falls 6.4%

Cumulus Media reports its operating results for the first quarter of 2025 and says net revenue was $187.3 million, a decline of 6.4% from the same period in 2024. The company’s net loss increased to $32.4 million compared to the net loss of $14.2 million it reported in Q1 of 2024. Cumulus presidentimg and CEO Mary Berner says, “For the first quarter, we delivered revenue in line with pacing guidance despite worsening economic headwinds reflecting, among other things, the imposition of tariffs that have depressed both imgconsumer and advertiser sentiment. However, with that backdrop, what remains constant is our relentless focus on actions to mitigate the impacts of the macro environment. For example, we accelerated growth in our digital marketing services business, which was up 30% for the quarter; leveraged our entire platform to capture demand opportunities; and drove additional annualized cost reductions of $7.5 million. Moving forward, we will continue to execute these strategies while simultaneously working to fundamentally transform the way we use and leverage our key assets.”

Industry News

TALKERS News Notes

WGN, Chicago Adds Ted Cruz Show. WGN Radio is adding the Premiere Networks program “Verdict with Ted Cruz” lineup airing Sunday nights at 8:00 pm The program is hosted by Texas Republican Senator and Commerce Committee Chairman Ted Cruz and national radio personality and political commentator Ben Ferguson.

BIA Blogs Offer Tariffs Guidance. BIA Advisory Services is examining the potential effects of new tariffs on local advertising and drafted a report titled, “Understanding Tariff Impact on Local Advertising: Business Vertical Analysis Part 1 and 2.” In two new blogs drawing from that report, BIA offers “When Trade Wars Hit Home: Tariffs and Local Ad Markets,” Part 1 and Part 2 in which it explores how the Trump administration’s trade policies may force businesses to rethink their local advertising strategies, tracking possible changes in advertising spending.

Industry News

RTDNA: Radio Salaries Are Rising

According to its 2025 Radio Salaries Report (produced in partnership with Syracuse University’s Newhouse School of Public Communications) radio salaries that lagged following COVID-19 – withimg three stagnant years below inflation and a net drop of 2.5% last year – appear to be rebounding. RTDNA says reported salaries are increasing 14.5%. “Employees who contribute to the web were among the higher earners, which brought the figures up. Additionally, commercial stations often matched or exceeded the wages of non-commercial stations — an uncommon trend historically.” See more about the report here.

Industry News

Third Annual Black Effect Podcast Festival Held in Atlanta

Last Saturday (4/26), iHeartMedia and Charlamagne Tha God presented The Third Annual Black Effect Podcast Festival at Pullman Yards in Atlanta. They say, “For the third year in a row, the festivalimg brought together podcast fans and The Black Effect Podcast Network’s top talent for a day of live podcast recordings from network’s most popular shows including ‘Trap Nerds Podcast,’ ‘Good Moms, Bad Choices,’ ‘R&B Money Podcast with Tank and J. Valentine,’ ‘Naked Sports with Cari Champion’ and ‘Woman Evolve with Sarah Jakes Roberts.’”

Industry News

TALKERS News Notes

CTBS Show Hosts Vice President. The Premiere Networks nationally syndicated program “Clay Travis & Buck Sexton” hosted Vice President J.D. Vance yesterday in recognition of the first 100 days of the Trump administration. Topics discussed included tariffs, manufacturing in America, and immigration.

CNN Audio Launches Donie O’Sullivan Program. CNN Audio’s newest podcast series is called “The Account” and the first season is “Persuadable with Donie O’Sullivan,” in which the CNN senior correspondent investigates how and why some individuals are susceptible to modern conspiracy theories. 

Industry News

Urban One Dealing with Ransomware Attack

According to a report from The 420, Urban One confirms that it has suffered a significant data breach that “compromised sensitive personal information of hundreds of individuals.” Urban One says that ransomware attack involved unauthorized access to its network resulting in the exposure employee data including names, Social Security numbers, direct deposit details, W-2 tax information, and home addresses. The attack is being attributed to Cactus, a known ransomware gang. The organization says it stole 2.5 terabytes of data and posted a sample of documents to back its claims. The report goes on to say that Urban One maintains no financial account information or electronic medical records were compromised. See The 420 story here.

Industry Views

Monday Memo: Writing News Copy

By Holland Cooke
Consultant

 Write news copy the way you would tell someone the story in person.

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 Avoid news-speak, such as:

  • “held talks…” Instead say “met.”
  • “slain….” Instead say “killed.”
  • “taken into custody…” Instead say “arrested.”

Visualize a listener – one person – and make eye contact. You’ll matter more.

 Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

Ted Cruz Podcast Being Made Available to Radio Stations

Premiere Networks is making the podcast, “Verdict with Ted Cruz,” available to news/talk stations as a one-hour weekend show. The show is co-hosted by Texas Senator Ted Cruz and radio personality Ben Ferguson.img Premiere Networks president Julie Talbott says, “Senator Cruz is a political insider whose views and opinions are valued by audiences. We’re always looking for engaging and entertaining programming that resonates with listeners, and the continued success of ‘Verdict’ made the decision to expand the program to radio a no-brainer. By harnessing the immense power of broadcast radio, we’re confident Verdict with Ted Cruz will reach millions more listeners across America every week.”

Industry News

Nationally Syndicated Host Joe Pags to Host Podcast for Salem Media

Salem Media Group brings talk media personality Joe “Pags” Pagliarulo aboard to host a new podcast titled, “Unshaken and Unafraid,” across its platforms. Pagliarulo’s daily, three-hour talk radio show is syndicatedimg nationally with affiliate relations and sales handled by Compass Media Networks. Pags says, “This is more than a podcast. It’s a platform for real talk in a world drowning in propaganda. They’ve tried everything to shut me up, but I’m getting louder. Salem understands our fight, and I’m honored to team up with them.” Salem chief strategy officer Brad Parscale says, “We’re thrilled to welcome Joe Pags to the Salem Podcast Network. He brings massive credibility, a loyal national audience, and the courage that’s desperately needed right now. This show is going to shake things up.”

Industry News

RAAN Expands Anthony Cumia Show

Red Apple Audio Networks says it is expanding the nationally syndicated “Anthony Cumia Show” to three hours.img The program now airs live on 77WABC from 8:00 pm to 11:00 pm ET Sundays becomes available to affiliates on May 4. Red Apple Media president Chad Lopez says, “The response from listeners and affiliates to Anthony’s return to radio has been astounding. Listeners and affiliates were clamoring for more Anthony Cumia, so we extended his show.”

Industry News

Monday Memo: Podcasting in the Age of Attention Deficit

By Holland Cooke
Consultant

imgRemember how Larry King would interrupt rambling callers to ask, “What’s your question?” It could sound gruff, but it was really a courtesy, to viewers or listeners. Larry feared TV clickers and dashboard radio buttons. He kept-it-moving to keep viewers and listeners from wandering.

And if you follow research on podcast consumption, you understand that attention there is an even heavier lift than for real-time broadcast programming which asks less of the consumer to acquire. Accordingly, these tips:

— Hook early, hook hard: Your first 60 seconds (max) are your billboard. Don’t waste them. Create curiosity about what listening to the episode will deliver, early-in (or before) your produced intro.
— Edit aggressively: Cut fluff and filler, avoid rabbit holes. Trim “um,” “you know,” and circular chit-chat. Each listening moment needs to earn the next moment.
— Apply proven radio techniques: teasing, resetting, production tactics.

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— Be “sticky with structure:” A consistent format helps make your podcast habit-forming. If applicable to your topic, think “Problem-Story-Solution.” Note how Keith Olbermann’s podcast emulates his previous TV show format. I’m not saying do THAT format; I’m saying HAVE one.
— Speak to one person – like radio does, but even more so – because podcast listening is so intentional, and topics can be so specialized. Make eye contact, and don’t talk to “the audience.”– Create “next time” anticipation: Plant seeds for the next episode.
— Make replayable moments. Your slam-dunk is having listeners share your podcast with their friends. Deliver content that somehow enables them. Or makes them laugh, or cry, or care.

Like broadcasting, podcasting competes with EVERYTHING, TikTok, text messages, EVERYTHING, and life’s chaos. Make every second count.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. Follow HC on Twitter @HollandCooke and connect on LinkedIn

Industry News

FOX Sports Radio on Site in Green Bay for NFL Draft

Premiere Networks’ FOX Sports Radio announces that its coverage of this week’s NFL Draft will includes two of its nationally syndicated program broadcasting live from Green Bay. The network’s 25th annual Draft Night LIVEimg broadcast will be led by FOX NFL Insider Jay Glazer, who will be joined by network personality LaVar Arrington, former Jets general manager Joe Douglas, and FOX Sports’ lead College Football reporter Jenny Taft to deliver live predictions, analysis and reactions throughout the night on Thursday. Additionally, “The Dan Patrick Show” will broadcast live from The Bar – Holmgren Way as will “The Doug Gottlieb Show” – emanating from The Legacy Hotel – Green Bay and The Bar – Holmgren Way on April 24 and 25.

Industry News

NAB Lauds Court Ruling in Google Anti-Trust Case

A federal judge in Virginia is agreeing with the Justice Department’s charge that Google operates with “monopoly power” in its internet advertising business. The ruling by District Judge Leonie Brinkema stated in part that by linking the ad server and publisher ad exchange businesses together, the company was able to create and keep monopoly power in those two markets. Google will appeal the ruling. NABimg president and CEO Curtis LeGeyt commented on the ruling saying, “Today’s decision affirms what local broadcasters and other publishers have long known: Google has used its dominance in the online advertising marketplace to disadvantage content creators and tilt the playing field. We commend the Department of Justice for taking on this critical case. As policymakers and regulators consider the implications of this ruling, we urge them to recognize that the same Big Tech dominance harming digital publishers is also undermining the advertising revenue local broadcasters rely on to serve their communities. We are encouraged that the FCC, under Chairman Carr’s leadership, is taking steps to modernize its rules and look forward to swift action that begins to level the competitive playing field.”

Industry News

IAB Report Dives into 2024 Digital Advertising Data

IAB just released its Internet Advertising Revenue Report for 2024 and the results of the study indicate the digital advertising industry saw ad revenue climb to $259 billion, a 15% year-over-year increase from 2023. IAB says, “This record growth reflects the industry’s ability to adapt to evolving technologies, regulatory changes, and shifting consumer behaviors. In parallel, the streaming landscape continues to shift, with ad-supported streaming becoming dominant and live sports driving premium ad investments.” Other takeaways from the study including that Digital Video is the fastest-growing format, with revenueimg increasing 19.2% YoY to $62.1 billion, now accounting for 24% of total ad revenue, and that Podcast advertising revenues show a strong YoY growth of 26.4%, a significant acceleration from 5.5% last year. IAB adds, “This growth was fueled by shifting consumer media habits, with cord-cutting driving greater engagement with on-demand audio, and podcasts emerging as a key platform for political advertisers seeking to connect with voters ahead of the election.” Overall, digital audio – including podcasting – has continued to grow, earning $7.6 billion in revenue with an 8.5% YoY growth from FY23 which is a slowdown in growth compared to last year’s 18.9% rate. Podcasting however saw a surge in growth at 26.4%, while other related formats such as Streaming Music and Radio stifled overall Audio growth. IAB concludes, “As audio consumption trends rise our data suggests that there will be continued digital audio advertising expansion and growth in the year ahead as brands and platforms invest more in podcasts, streaming music, and voice-based advertising.” See more about the study here.

Industry News

TALKERS News Notes

Pubcasters to Present NJ Governor Candidates. New Jersey public media network NJ PBS and public radio outlet WNYC announce their live broadcasts covering the New Jersey gubernatorial race with conversations with the candidates. Republican candidates will appear on May 7, at 7:00 pm; Democratic candidates will appear on May 12, at 7:00 pm. The broadcasters say the goal is to have the candidates engage in civil, solutions-based discussion about issues facing New Jersey.

NHPR Nominated for a Peabody. New Hampshire Public Radio and collaborator The Pudding are being nominated for a Peabody Award in the Immersive & Interactive category for “Failures to Act” — reporting that delved into one of the largest youth detention abuse cases in American history that took place in New Hampshire. The reporting revealed the stories contained in more than 1,281 civil lawsuits filed by people who say they were abused as children while in state custody.

Industry News

“Rich on Tech” Show Added to WOR, New York Lineup

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Nationally syndicated technology expert Rich DeMuro is going to be heard on iHeartMedia’s news/talk WOR, New York. His weekly program, “Rich on Tech,” will air Sunday nights from 8:00 pm to 11:00 pm, and he’ll join WOR morning personality Larry Mendte for a weekly segment every Thursday. WOR program director Tom Cuddy says, “We are excited to welcome ‘Rich on Tech’ to the new WOR Sunday lineup. Rich’s expertise and passion for technology make him a perfect fit for our audience, and we look forward to providing our listeners with Rich’s valuable and entertaining content, including hidden features of your iPhone, Androids, how AI can help around your home, the best new smart TVs, cybersecurity tips and much more.” In addition to his Premiere Networks radio show, DeMuro is a tech reporter for KTLA-TV, Los Angeles. Pictured above are Larry Mendte (left) and Rich DeMuro (right). 

Industry News

SRN Offers Special Show on First 100 Days of Trump Administration

Salem Radio Network is producing a one-hour special show for affiliates on the first 100 days of the Trumpimg administration that will air on Tuesday, April 29. It will take the place of the third hour of the Larry Elder show at 8:00 pm ET. “The 100 Days of Trump” is being hosted by Larry Elder with co-host Chris Stigall – host of SRN’s morning show – as the two will interview White House officials, cabinet members, members of congress, plus other Salem hosts.