Industry News

Post-Assassination Attempt Ratings Spikes At News, News/Talk Stations

Audacy LogoFollowing up on a story reported yesterday (7/22) in TALKERS, an Audacy Insights Team blogpost (“Local News Radio Listenership Soars”) cites Nielsen Audio listenership increases following the July 13 assassination attempt on former President Donald Trump. Leading up to quoting specific stats, the research piece states, “Local news audiences are incredibly engaged” and are “twice as likely to stick around through radio ads compared to the average listener. These listeners trust local news radio for its reliable voices and factual reporting.” On July 13,  Audacy news stations “saw a 32% jump in streams compared to the same day the week before. Mobile streams led the way with a 45% increase, while smart speaker usage rose by 30%.” The assassination attempt took place in Butler, PA, roughly 40 miles from Pittsburgh where Audacy news/talk KDKA-AM “experienced a 55% increase in streams.” Meanwhile, its Los Angeles all-news operation, KNX, “saw a 41% rise.” Per the Audacy blog, “Spikes in listenership across digital audio platforms confirm that local news radio stations are truly with you during critical times, offering reliable and detailed coverage when needed most.” Engagement continued leading up to last Monday (7/15), the first day of the Republican National Convention, as Audacy news stations “experienced a 5% rise in listenership compared to the previous Monday.” The Audacy blog contends approximately two of three (65%) all-news listeners “trust radio hosts for news updates, compared to 30% who look to social media influencers for such information.” The July 13 assassination attempt “highlights the essential role of local news radio. With a significant boost in listenership and a clear preference for trustworthy, community-focused reporting, local news radio remains a key player in delivering reliable news.”

Industry Views

SABO SEZ: Somebody had to hire Bill Drake and Jean Shepherd

Walter Sabo

By Walter Sabo
CEO, Sabo Media Partners
A.K.A. Walter M Sterling
Host, WPHT, Philadelphia – daily
Talk Media Network – Sundays

For decades the number one radio station in America in revenue and audience was RKO-owned WOR, New York. RKO also owned a string of some of the nation’s most-stellar radio properties: KHJ, KFRC, KRTH, WHBQ, WAXY, WRKO, WKYS, WFYR and WROR.  Oh, and three major market TV stations, a Pepsi bottling plant and Frontier Airlines. The company was controlled by the O’Neil family and operated by chairman Tom O’Neil.

What was O’Neil’s secret?

Tom was a showman. He acquired RKO Films from Howard Hughes in 1953 to solve a problem – his independent TV stations needed movies. He bought as many titles as he could, then sold them to other TV chains and called it—syndication!

He hired programming consultant Bill Drake, personally. He hired Jean Shepherd, Robert W. Morgan, Dr. Don Rose, and, me. I got to know him very well. I was introduced to O’Neil by WOR’s midday star, Jack O’Brian. The O’Brians, Bridget, Kate and Yvonne were the best friends one could have.  Today Kate is president of news at the E.W. Scripps Company.

These were Tom O’Neil’s instructions upon hiring me to consult the company for eight years: Pay whatever you have to for a morning host. Hire the very best production person in the city. Make sure our signals are as loud as they can be, get the gadgets. Right, he knew the priorities.

Tom was not a headline grabber or speechmaker. Mr. O’Neil ran his company with a sense of humor and a focus on what was important. He knew his audience share numbers. The daily passenger load on Frontier was at the tip of his tongue as were the midday ratings for WHBQ.

He built the company and then shared management with his son Shane O’ Neil. Shane was also a showman and they were inspirational and visionary. For those eight years I never heard about budgets, sales or expenses. Yet the radio division’s profits grew by many tens of millions of dollars. Imagine!

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers.. His nightly show “Walter Sterling Every Damn Night” is heard on WPHT, Philadelphia. His syndicated show, “Sterling On Sunday,” from Talk Media Network, airs 10:00 pm-1:00 am ET, and is now in its 10th year of success. He can be reached by email at sabowalter@gmail.com.

Industry News

Christopher “Mad Dog” Russo and SiriusXM Ink Multi-Year Deal

Maddog Radio Hall of Famer Christopher “Mad Dog” Russo has signed a new three-year agreement to remain the face and voice of SiriusXM’s popular national all-sports talk channel, Mad Dog Sports Radio (channel 82).  Russo will continue to host his daily all-sports show, “Mad Dog Unleashed,” every weekday (3:00 – 6:00 pm ET). The new agreement will extend Russo’s tenure on SiriusXM through its 19th year.  He joined SiriusXM to launch Mad Dog Sports Radio in 2008.  “SiriusXM is my radio home,” said Russo. “I’m proud of what we’ve built here over these last 16 years. I love the platform and the freedom to be me and do the kind of show my audience and I enjoy. Four decades into my career I can honestly say I am as excited to turn on that mic and talk to my listeners every day as I was when I first started my career!”  “While he has inspired a lot of imitators over the years, there’ll never be anybody else on the air like Chris,” said Scott Greenstein, SiriusXM’s president and chief content officer. “He’s more popular and dynamic today than he has ever been and we couldn’t be more excited and proud to have him continue his legendary career on SiriusXM.” In 2022 Russo was inducted into the Radio Hall of Fame, recognizing a pioneering on air career that has spanned four decades and made him one of the most prominent and popular hosts in radio history. After 19 years hosting the market-leading “Mike and the Mad Dog” show on WFAN, Russo embarked on the second major chapter of his career with SiriusXM and built his Mad Dog Sports Radio channel into a popular national sports talk platform. (Photo credit Maro Hagopian).

Industry News

VSiN Reverts To Original Ownership

VSIN LogoMusburger Media has bought back sports betting network VSiN for an undisclosed price from DraftKings; the latter acquired VSiN in March 2021. VSiN founders Brian Musburger and Bill Adee will again lead it with an eye on moving it forward. They were part of the team launching the multi-platform broadcast and content company in 2017. As Musburger explains, “A lot has changed in the sports betting industry over the past three-and-a-half years, but our original vision for VSiN still holds. We are committed to delivering the most credible, independent information and analysis sports bettors can find anywhere. We truly appreciate the work we’ve done with DraftKings and look forward to continuing to collaborate on future projects. Bill and I couldn’t be more excited about leading VSiN into the future and cementing our position as a trusted authority in sports betting.” DraftKings’ chief marketing officer Stephanie Sherman notes, “DraftKings continues to optimize its investments in content and media to align with the most critical areas and needs of our business strategy, objectives, and goals. We want to thank Brian, Bill, and the entire team at VSiN for a great relationship; we look forward to continuing to advertise on the network.” In addition to iconic sports broadcaster Brent Musburger, VSiN’s current talent roster includes knowledgeable sports betting experts. VSiN’s content is accessible through its 24/7 stream, as well as multiple channels including 300 terrestrial radio stations; a dedicated channel on iHeartRadio and Tune In; YouTube TV; NESN; Rogers’ Sportsnet; AT&T Pittsburgh; and Marquee Sports Network.

Industry News

AUDACY REPORT:  News/Talk Radio Streaming Activity Jumped Significantly Following Trump Assassination Attempt

As people continue to seek out factual and trustworthy voices, local news radio stands out as an indispensable medium, providing real-time updates and a strong connection to the community. Local news radio once again proved its value during the assassination attempt of Donald Trump on July 13, with a notable surge in listenership across Audacy platforms and stations. On that day, Audacy news stations saw a 32% jump in streams compared to the same day the week before. Mobile streams led the way with a 45% increase, while smart speaker usage rose by 30%. This incident highlights just how omnipresent and reliable local news radio is when it matters most. Please click here for more information and data that supports the value of local news radio.
Industry News

Top News/Talk Media Stories for Week of July 15 – 19

The Donald Trump assassination attempt investigation was the most-talked-about story in news/talk media this week, landing atop the Talkers TenTM. At #2 this week was the Republican National Convention and the presidential race, followed by Joe Biden’s fitness for office at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed in news/talk media during the week and is the result of ongoing research from TALKERS. It is published every Friday at Talkers.com. See this week’s complete chart here.

Industry News

Yesterday’s (7/17) Top News/Talk Media Stories

The Republican National Convention; the investigation into the Donald Trump assassination attempt and scrutiny of the Secret Service; Joe Biden’s status as the Democratic nominee; the U.S. migrant crisis; the U.S. economy; New Jersey Senator Bob Menendez’s bribery conviction; and the extreme heat and storms affecting much of the country were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS.

Industry Views

A Candid Conversation with GM John Mullen of Hofstra’s WRHU-FM Now Posted

im

A candid interview with John Mullen about Gen Z and the future of radio, conducted by Michael Harrison, has just been posted to the new TALKERS MEDIA YouTube channel. Mullen is general manager of one of the most celebrated and prestigious campus radio stations in America – WRHU-FM at Hofstra University in Hempstead, NY. WRHU has been honored with multiple NAB Marconi Awards – some in categories usually reserved for professional, commercial outlets. The high-profile station also has an impressive track record of working with New York City commercial radio in the production of major league PBP sports programming and then some. Some of the nation’s leading broadcasters – including legends – have come up through Hofstra’s Lawrence Herbert School of Communication. Mullen is one of academia’s most astute radio experts and is in touch with the feelings and culture of the next generation of radio and television broadcasters. The conversation between Harrison and Mullen contains important insights into the state and future of radio. To listen to and watch this compelling new installment of “Up Close and Far Out with Michael Harrison,” please click here

Industry News

Yesterday’s (7/16) Top News/Talk Media Stories

The Republican National Convention; the Donald Trump assassination attempt investigation and the threat from Iran; the ongoing controversy over Joe Biden’s fitness to serve; Senator Bob Menendez convicted of bribery; Biden suggests term limits and ethics code for Supreme Court justices; Israel’s strikes in Gaza; and the heatwave affecting much of the U.S. were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS.

Industry News

Bongino Report Early Edition Joins Cumulus Podcast Network

Cumulus Media’s Westwood One announces that the new podcast, “Bongino Report Early Edition withim Evita,” joins the Cumulus Podcast Network, dropping its first episode today (7/16). Cumulus says, “In this first podcast extension under the Bongino umbrella, Gen Z journalist and culture analyst Evita Duffy-Alfonso joins the Bongino Report with a daily show covering all the top stories. ‘Bongino Report Early Edition with Evita’ drops each weekday on most major podcast platforms and is live daily on Rumble.” Dan Bongino says, “You don’t want to miss Evita. She is a bright new face in conservative talk who is not afraid to deliver hard-hitting news, uncensored opinions, and the stories that need to be told. If you love the ‘Bongino Report,’ you’ll love the ‘Bongino Report Early Edition with Evita.’”

Industry News

Yesterday’s Top News/Talk Media Stories

The Donald Trump assassination attempt aftermath; Trump picks J.D. Vance as his vice-presidential candidate; the RNC in Milwaukee; Joe Biden’s competence and the presidential race; Judge Aileen Cannon rules Trump special prosecutor Jack Smith was illegally appointed; Russia convicts U.S. journalist Masha Gessen in absentia; Russia and China conduct joint military operations; the Israel-Hamas war; and the extreme weather affecting much of the U.S. were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS.

Industry News

Talk Radio Responds to Trump Assassination Attempt; Numerous Stations Break into Programming to Field Calls from Listeners

When a would-be assassin attempted to shoot former President Donald Trump during a campaign rally in Butler County, Pennsylvania just after 6:00 pm ET on Saturday (7/13), many American news/talk stations were airing either pre-recorded or network programming. Stations were able to turn to their national news organizations for network coverage since most had reporters covering the rally. Many stations called in their local talent to connect with listeners who wanted to talk about the event. Bruce Collins is PD and newsim director at Cumulus Media Dallas-Fort Worth. He tells TALKERS, “We immediately texted and sent push notifications on WBAP and KLIF and then went to FOX News Radio for wall-to-wall coverage. I then called in our WBAP morning hosts Ernie Brown and Carla Marion to talk with medical experts, police officials, and Secret Service experts in between the FOX coverage. After Ernie and Carla, WBAP PM drive host James Parker took over and fielded local listener reactions in between the FOX coverage.  Phones and social media were flooded. Local WBAP host Chris Krok then did a special national broadcast on Westwood One’s “Red Eye Radio” imand took local calls throughout the night.” At Red Apple Media’s WABC Radio in New York, company CEO John Catsimatidis interrupted the live “Cousin Brucie’s Saturday Night Rock & Roll Party” and brought talk host Curtis Sliwa in to go on air and work with the news team throughout the evening. Throughout the evening, WABC Radio air personalities including Dominic Carter, Rita Cosby, Greg Kelly, and more called in. Catsimatidis says, “I am immensely proud of our team who at a moment’s notice dropped whatever they were doing to bring our listeners up-to-the-minute information. Emotions are high across America. By delivering the facts, we bring a sense of calm to our listening community.” At WMAL-FM, Washington, DC, brand manager Bill Hess says, imCorey Inganamort was hosting the final hour of our live local Saturday afternoon when he noticed some activity on the studio TV.  He immediately began describing what he was seeing. After several minutes, we made the call to go to our network partner, FOX News Radio, for coverage. We stayed with the network through the evening.” Urban One’s WBT-AM/FM, Charlotte, program director Mikeim Schaefer tells TALKERS, “Saturday evening, Brett Winterble and news director Mark Garrison were on the air within an hour of the incident, delivering the information as it unfolded. Shortly thereafter, additional members of the WBT team called in to contribute their thoughts and analysis, including Bo Thompson, Vince Coakley, Pete Kaliner, and Brett Jensen.  Our coverage continued through 9:00 pm Saturday night. On Sunday we broke from regular programming and went live and local from 7:00 am to 7:00 pm, with special continuing coverage imfrom “Good Morning BT” hosts with Bo Thompson and Beth Troutman in the morning, Vince Coakley and Pete Kaliner in the midday, and Brett Winterble and news reporter Scott Hamilton in the afternoon.” At iHeartMedia’s KFI, Los Angeles, where it was just after 3:00 pm, Neil Saavedra was live on the air. Program director Robin Bertolucci says, “We immediately went wall-to-wall covering the story. KFI’s Neil Saavedra was on the air doing his regular Saturday show, ‘The Fork Report,’ when it occurred, and he immediately switched to in-depth news coverage of the assassination attempt. KFI news had the latest and we provided ongoing updates for all of our LA iHeart properties and put up the story on all social platforms. KFI’s Gary Hoffmann came in and took over at 5:00 and we covered it wall-to-wall till 8:00 pm.” Bill Brady owns KFNX-AM, Phoenix andim happened to be on the air hosting his Saturday show when news broke. He tells TALKERS, “I was on the air ‘live’ Saturday afternoon. I began the show by saying, ‘This is a very different show than I normally do.  Today’s show deals with a very sensitive story. Our president was grazed by a bullet today in Butler County, Pennsylvania. A half an inch difference in the bullet’s path and this could have been an assassination. Others have been killed and wounded. There is much still to learn. Let’s try to make sense of imthis. It is not a day for politics.'” Salem Radio Network says, “Talk host Mike Gallagher raced to Salem studios in Tampa for a rare, two-hour live special broadcast covering this major breaking news story. Joining Gallagher were SRN’s Dr. Sebastian Gorka and Dennis Prager as well as Salem New York morning host Joe Piscopo and Salem Dallas morning host Mark Davis.  Former SRN host (and one-time GOP Presidential contender) Larry Elder also joined the broadcast, which fielded calls from listeners in New York, Texas, Mississippi, Georgia, Illinois andim many other states.” Obviously, the coverage of a news story of this magnitude spilled over into Sunday. WBEN, Buffalo brand manager Lisa Polizzi says, “We went almost all local on Sunday with David Bellavia in the morning, our ‘Hardline’ political show that included a former FBI agent, a former Buffalo police captain, and the Erie County GOP chair, as well as ‘Reese on the Radio’ taking local calls in the afternoon.”

Industry News

KIRO, Seattle Celebrates 50 Years of Newsradio

Bonneville’s KIRO Newsradio in Seattle is celebrating the 50th anniversary of its news/talk format with a number of special broadcasts featuring prominent alumni. KIRO-AM was launched in 1927 and became news radio on July 15, 1974. The company says, “As one of the first commercial stations in the U.S. to focus solely on news and talk programming, KIRO quickly became a resounding success. By 1985, KIROim Newsradio was the top-rated station in the Seattle market and one of the ten most highly rated stations nationwide. In 2008, the station transitioned from 710 AM to 97.3 FM, continuing its legacy of innovation.” KIRO-FM is presenting a special edition of “Seattle’s Morning News” today with Bill Yeend – the first morning news anchor back in 1974 – returning for the event. Dave Ross, a fixture at KIRO since 1978, and Ursula Reutin, who has been with the station since 1988, will host the special broadcast. “Ross and Reutin will share the mic with their returning colleagues, offering listeners a nostalgic journey through KIRO’s storied past. The alumni news anchors will each be invited to deliver an up-to-date newscast featuring KIRO Newsradio’s current generation of reporters.”

Industry News

Top News/Talk Media Stories Over the Weekend

The Donald Trump assassination attempt; this week’s Republican National Convention in Milwaukee; Joe Biden’s fitness for the presidency; Israel’s strike against Hamas military leaders; China’s Communist Party gathers to address its troubled economy; the ongoing struggle in Houston to return power to residents after Hurricane Beryl; the heatwave affecting much of the U.S.; and Dr. Ruth Westheimer dies were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS.

Industry News

Frank Cusumano to Join KTRS, St. Louis as Wendy Wiese’s Co-Host

St. Louis media personality Frank Cusumano – who’s spent much of the last 30 years in sports talk imradio and television in St. Louis – will join news/talk KTRS, St. Louis to co-host the midday show with incumbent Wendy Wiese. Cusumano was most recently with sports talk KFNS, St. Louis until owner Dave Zobrist pulled the plug on local sports hosts and installed FOX Sports Radio. Zobrist is putting KFNS up for sale. The St. Louis Post-Dispatch reports that Cusumano is taking over the co-hosting duties from Jennifer Blome after her recent retirement.

Industry News

WRHU GM John Mullen is This Week’s Guest on Harrison Podcast

John Mullen is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Mullen is tremendously accomplished and respected in college and university radio broadcasting holding the position of general manager at one of the most celebrated and prestigious campus stations in America – WRHU-FM and WRHU.org at Hofstra University in Hempstead, NY. WRHU has been honored with multiple NAB Marconi Awards – some in categories usually reserved for professional, commercial outlets. The high-profile station also has an impressive track record of working with New York City commercial radio in the production of major league PBP sports programming and then some. Some of the nation’s leading broadcasters – including legends – have come up through Hofstra’s Lawrence Herbert School of Communication. TALKERS has partnered with WRHU for five recent installments of its 27-year run of annual national talk media industry conferences. Harrison states, “Obviously, I know our guest very well. I am proud to call him a friend and a colleague. He is a man who left a successful career in New York City radio programming and management years back to become a master educator in the field of radio and play a role, year after year, in the training and inspiring of young, fresh careers in the business of communications. He is one of the industry’s most astute experts and a man very closely in touch with the feelings and culture of the next generation of radio and television broadcasters. What he says in this interview contains important insights into the state and future of radio.” To listen to the podcast in its entirety, click here

Industry News

Top News/Talk Stories for Week of July 8 – 12

President Joe Biden’s health, efforts to get him to drop out of the race and Thursday night’s press conference combined as the most-talked-about story in news/talk media this week, landing atop the Talkers TenTM. At #2 this week was the presidential race, followed by former President Donald Trump and the Heritage Foundation’s Project 2025 at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed in news/talk media during the week and is the result of ongoing research from TALKERS. See this week’s complete chart here.

Industry News

Yesterday’s (7/10) Top News/Talk Media Stories

More high-profile Democrats and donors call on Joe Biden to leave the race for president and today’s scheduled press conference; Donald Trump’s distancing himself from the Heritage Foundation’s Project 2025; NATO accuses China of aiding Russia’s war in Ukraine; AOC and other far-left Democrats file articles of impeachment against Supreme Court Justices Clarence Thomas and Samuel Alito; the Israel-Hamas war; the status of Rudy Giuliani’s bankruptcy case; the heatwave affecting the U.S. and the aftermath of Hurricane Beryl on the Houston area were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS.

Industry News

Joe Kelley Joins KRLD, Dallas; Mike Rogers Moves to Middays

Audacy announces lineup changes at all-news KRLD-AM, Dallas “NewsRadio 1080.” After serving for 19 years with Cox Media Group, most recently as host of the morning program on WDBO, Orlando, Joe Kelleyim is named the new host of “The KRLD Morning News.” Incumbent morning host Mike Rogers moves to the 10:00 am to 12:00 noon daypart. Both moves take effect on July 22. Audacy news & talk format VP and KRLD brand manager Drew Anderssen imsays, “We’re proud to unveil the next phase of KRLD’s new-look lineup by adding Joe Kelley and moving local favorite Mike Rogers to middays. Mike has resonated with our listeners for over three decades, and we have no doubt he will continue to provide informative, relevant content to them in middays. We’re equally excited to welcome Joe Kelley, who, with his rich background in news and multi-platform content distribution, will bring a wealth of experience and passion to our morning news.” Kelley comments, “I am honored to join the esteemed KRLD brand and embrace the responsibility of upholding the legacy crafted by generations of broadcasters. Returning to Texas – a place that resonates with familiarity and warmth – fills me with great enthusiasm. I look forward to further elevating KRLD’s prominence in the North Texas community.”

Industry News

Yesterday’s (7/9) Top News/Talk Media Stories

Joe Biden’s determination to stay in the presidential race and Donald Trump’s prospective vice presidential candidates; the Israel-Hamas war; Biden promises air defenses for Ukraine at NATO summit; Democratic senators seek in investigation of Clarence Thomas; Russia’s Vladimir Putin and India’s Narendra Modi meet in Moscow; the trial of New Jersey Senator Bob Menendez; the intense heatwave affecting the U.S. West; and the aftermath of Hurricane Beryl were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS.

Industry News

WWO: YouTube’s Growth as Podcast Destination

This week’s Cumulus Media | Westwood One Audio Active Group blog reports that data from Cumulus Media and Signal Hill Insights’ Podcast Download Spring 2024 report shows YouTube has pulled away from primary competitors Spotify and Apple Podcasts to become the most-used podcast platform in the U.S. For the study,im MARU/Matchbox was hired to conduct an in-depth study of 603 weekly podcast consumers from April 19-24 of this year. Takeaways include: 1) YouTube is used most among Podcast Newcomers, Podcast Pioneers, and heavy podcast consumers; 2) YouTube podcast audience profile: Male and younger than the Apple Podcasts audience; 3) As the world’s entertainment search engine, YouTube is the dominant podcast discovery platform where audiences are more likely to find podcasts; and 4) Those who discover a podcast on YouTube say they stick with the platform for video, comments, community, entertainment, recommendations, and platform features. This growth for YouTube comes at the expense of Apple Podcasts. In July of 2019, Apple Podcasts was the most-used platform for 29% of weekly podcast consumers with 15% for YouTube. Five years later the figures are nearly reversed with 31% of weekly podcast consumers preferring YouTube and just 12% reporting Apple Podcasts as their most-used platform. See the full blog here.

Industry News

Dan Mann Named Digital Sales Manager for Beasley NJ

Beasley Media Group announces that Dan Mann is promoted to digital sales manager at Beasley Mediaim Group’s New Jersey operations that includes sports talk WCTC-AM, New Brunswick “FOX Sports New Jersey” and six music brands. Mann most recently served as client services manager at the company’s Boston station group. Beasley SVP and regional market manager Dan Finn states, “We’re all very excited that Dan Mann will be returning to New Jersey full time and in a larger capacity as digital sales manager. Dan is a consummate professional and is the perfect person to take us to the next level.”

Industry News

Yesterday’s (7/8) Top News/Talk Media Stories

Joe Biden’s determination to stay in the presidential race and Donald Trump’s prospective vice presidential candidates; Trump distances himself from the Heritage Foundation’s Project 2025; the aftermath of the Supreme Court’s presidential immunity ruling; the intense heatwave affecting the U.S. West; and Hurricane Beryl hits Houston area leaving millions without power were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS.

Industry News

Edison: Podcasting Gaining on AM/FM’s Hold on Spoken Word Listening

The most recent edition of Edison Research’s Weekly Insights presents data that indicates podcasting is continuing to close in on AM/FM’s dominance of spoken word listening in the U.S. In 2017, 66% of spoken word audio was consumed via AM/FM radio and 13% via podcasting. Seven years later, AM/FM accounts forim 43% of spoken word listening, and podcasts 36%. Keep in mind that for Edison’s purposes spoken word content includes news, sports talk and play-by-play, audiobooks, talk shows, and “personalities.” Edison states, “Podcasting’s share of spoken word will almost surely surpass that of AM/FM within a few more years. There is one more thing to note – the advantage for AM/FM is coming entirely from those age 65 and older. Among those ages 13-64, podcasting has already passed AM/FM listening by, 41% to 39%. Meanwhile, among the oldest Americans age 65+, AM/FM radio continues to dominate, with a 66%-13% advantage. Curiously, that 66%-13% difference among the oldest Americans is the exact same difference we recorded for all Americans 13+ in 2017.”

Industry News

Top News/Talk Media Stories Over the Weekend

The aftermath of Joe Biden’s debate performance and calls for him to drop out; SCOTUS rulings; Donald Trump’s legal battles; Trump attempts to distance himself from the Heritage Foundation’s Project 2025 plan; the Israel-Hamas war and protests in Tel Aviv calling for a cease-fire; the leftist New Popular Front prevents a National Rally takeover in France’s elections; Boeing pleads guilty to defrauding regulators; and the intense heatwave in the Western U.S. & Hurricane Beryl heads for Texas were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS.

Industry News

FOX News Channel Marks Another Quarter at #1

FOX News Channel announces that it finished the second quarter of 2024 as cable’s most-watched network in total day and primetime for 90 consecutive quarters according to Nielsen Media Research. FNC says it is the only network to show growth across the board versus 2023 while CNN and MSNBC both shed doubleim-digits in the key 25-54 demo. For the second quarter in a row, CNN hit a 33-year low in total day, 18-49 and 25-54 demos, delivering its smallest younger audience since 1991. In total day, FNC delivered 1,304,000 viewers, 154,000 with 25-54 demo and 96,000 with 18-49 demo, securing a 176% advantage over CNN viewers and 61% over MSNBC. In primetime from 7:00 pm to 11:00 pm, FNC saw 2,037,000 viewers, 214,000 in the 25-54 demo, and 135,000 with 18-49 demo, a 230% lead over CNN and 77% over MSNBC. FNC continued to dominate the share of the cable news audience, capturing 50% of viewers across total day and 54% of prime viewers, the highest level of share for the network since 1Q’2023.

Industry News

Yesterday’s (7/2) Top News/Talk Media Stories

SCOTUS presidential immunity ruling; Donald Trump NYC sentencing delayed; Joe Biden debate performance and calls for him to leave the race; the U.S. migrant crisis; the economy; France’s National Rally party win and Thursday’s UK elections; the new $2.3 billion Ukrainian military aid package; and Hurricane Beryl wreaks havoc in the Caribbean were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS.

Industry News

Neuhoff to Sell Remaining Radio Stations to Woodward Communications

Neuhoff Family Limited Partnership announces that it has entered into an agreement to sell its Springfield and Bloomington, Illinois radio stations to Woodward Communications, Inc for a sum yet to be announced. The asset purchase agreement has not been filed with the FCC yet. The stations include sports talk WFMB-AM in Springfield and four music brands plus three music FMs in the Bloomington market. This transactionim ends Neuhoff’s time in the radio business after almost 70 years. At one time, Neuhoff owned 24 stations – plus digital assets – in five markets. Woodward Communications, Inc operates eight stations – including news/talk WHBY-AM – in Appleton and Green Bay, Wisconsin. Neuhoff family trustee Julian Hickman says, “This final sale is bittersweet for our family, reflecting both a proud legacy and an emotional farewell. Our grandfather, Roger Neuhoff, poured his heart into the broadcast industry since the mid-1950s. The stations have been a vital part of our family and community, and while we cherish the incredible journey, it is time to turn the page.” Trustee Makena Neuhoff adds, “We would like to thank the incredible teams of local broadcasters in Springfield and Bloomington. We will forever cherish the memories and the significant impact our stations had on the local communities.”

Industry News

Cumulus Promotes Shoshana Shapiro to SVP

Cumulus Media promotes Shoshana Shapiro to SVP, corporate communications and marketing from her current role as VP, corporate communications and marketing initiatives. In this new role, Shapiro will also oversee marketing for key revenue-generating programs across the company’s 85 markets. She will continueim reporting to president and CEO Mary G. Berner and remain a member of the company’s leadership team. Berner states, “Shoshana’s promotion is a reflection of the essential and unique role that she has played at Cumulus over the last nine years. Her communications work has helped us build one of the healthiest and most positive corporate cultures in our industry. Her revenue generation efforts have resulted in millions of dollars of incremental revenue for the company and significant improvements in the competitiveness of our local market sellers. Moreover, her insights and collaborative spirit have made her an invaluable member of our leadership team and I’m looking forward to her continued success in this new role.”

Industry News

Yesterday’s (7/1) Top News/Talk Media Stories

The Supreme Court rules presidents have immunity for official acts; Donald Trump’s legal battles; the presidential race; the economy; the U.S. migrant crisis; the Israel-Hamas war; France’s National Rally party’s round one victory; and Oklahoma orders the Bible to be taught in grades K-12 were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS.

Industry News

Jim Graci Retires from Cox Media Group Jacksonville

Programming pro Jim Graci announces his retirement from his role as brand manager for Cox Media Group’s news/talk WOKV-FM, Jacksonville. He posts to Facebook, “It was my dream to be on the radio since I was 10 years old.  After 50 years in the most spectacular communications medium there is, it’s time to call itim a career. I am retiring today!!! I have too many people to thank who have helped me, coached me, took me under their wing and guided me. Their tutelage allowed me to work at some of the greatest radio stations in the country. I have tried to ‘pay it forward’ by coaching and programming for the last 20 years, working with incredibly talented communicators, who continue to positively affect our lives whenever you turn the radio on. I want to thank the staff at my final station, WOKV-FM, as they prepare to protect, serve and inform Northeast Florida for another Florida hurricane season. I’d also like to spotlight Jules Riley, Jimmy Farrell, Pete Spriggs, Chris Eagan and Rob Babin at CMG, Cox Media Group, for their incredible leadership and faith in me in Jacksonville. But most of all, thanks to my wife Rebecca, a.k.a. Lindsey, who spent 25 years in the business, and has been my rock for nearly 40 of those 50 years.”

Industry News

TALKERS 2024: Radio and Beyond Sharon and Joe Madison Tribute Posted

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One of the many video highlights of TALKERS 2024: Radio and Beyond – “A Tribute to Sharon and Joe Madison” – is now posted on the brand-new TALKERS MEDIA YouTube channel. The presentation took place at the 27th annual installment of the talk media industry’s longest running, and most important national gathering held at Hofstra University on Long Island this past June 7.  The event, which took place at Hofstra’s Lawrence Herbert School of Communication, was presented by TALKERS in association with the university’s multi-award winning WRHU-FM/WRHU.org. The double tribute consisted of two important elements. It was a memorial to the late African American talk radio legend Joe Madison. It was also a presentation honoring Joe’s loving wife and dedicated executive producer Sharon “Sherry” Madison who was named the 2024 recipient of the TALKERS “Woman of the Year” award (the Judy Jarvis Memorial Award for Outstanding Contributions to Talk Radio by a Woman). Mrs. Madison served as executive producer for her late husband’s long-running morning drive program on SiriusXM Satellite Radio’s Urban View channel since its debut on the platform in 2008. Prior to that she worked closely with Joe – a Radio Hall of Fame inductee – on his talk shows heard on a number of stations including WOL and WWRC in Washington, DC. The Madisons were married for more than 45 years. Joe Madison succumbed after a bravely fought battle with cancer earlier this year. The double tribute was presented by beloved radio talk show host Larry Young of WOLB, Baltimore and Dave Gorab, VP/GM of talk programming at SiriusXM.  The award was accepted for Mrs. Madison, who was unable to attend, by last year’s recipient, Martha Zoller of WDUN, Gainesville, GA. TALKERS publisher Michael Harrison stated, “This is a classic case of a great woman behind a great man. This brilliant, distinguished woman has served with skill and steadiness creating a landmark program of utmost importance as one of the truly outstanding producers to ever work in talk radio. In 2024, no one deserves it more.” To watch the video, please click here

Industry Views

Monday Memo: Be Like Mike

By Holland Cooke
Consultant

imRemember the old Gatorade commercial? The “Be like Mike” jingle accompanied a montage of gravity-defying Michael Jordan dunks.

If you’ve heard Mike Hulvey speak, you know his birthday and blood type, because he told you, in his enthused trademark close: “March 4th and B positive!”

Before he recently hit-the-ground-running as Radio Advertising Bureau CEO and president, Mike was my longtime client when he ran Neuhoff Media. I consulted his news/talk/sports WSOY, Decatur and trained news people at other stations in the group. And the company’s “Media Made Locally” mantra was more than a slogan: “Nothing makes us happier than knowing that while our big corporate competitors are abandoning all the things we think make local media special – we’re doubling down.”

With broadcasters now so challenged by non-AM/FM audio competitors – and coping with cost cuts – the “Core Values” that clicked in these small Midwest markets seem like a prescription for stations everywhere:

1. Grit: “Stick with it.”
2. Community: “Give back.”
3. Innovation: “Think different.”
4. Excellence: “Be exceptional.”

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In too many places now, a legacy call letter station is referred to as “the AM” within multi-station clusters and is bundled with music stations’ inventory… not the best sales model in Mike’s estimation: “The news/talk format offers endless opportunities to local clients.” Offered properly, these stations have “unique attributes and programming that lend itself to customize sponsorship and marketing extensions in any size market;” with otherwise “hidden gems that create opportunities for naming rights inside local sports and benchmark sponsorships as the local expert,” creating what he calls “lean-in listening that benefits advertisers.”

Live-N-local 24/7 seems quaint now, so we leverage imported programming, to make it sound more like part of the station’s own on-air family, rather than sounding like we’re an affiliate plugged-into the bird. The day Mike first introduced me at WSOY, I told the morning host: “We’ve got to get your voice in Rush Limbaugh and the Cardinals games more.”

Back to the future: With Monday-Friday syndicated talk programming mostly political, I asked Mike, “Could the sort of non-political shows that were such weekday winners for the late-great KGO and Buckley-owned WOR make a comeback?” His take: “I say yes. I believe that great locally targeted content is still a winning formula of success. While we as consumers have more choices than ever, we still crave information about where we live, work, and raise our families. While national political content has a very loud voice in the market, listeners appreciate those locally ‘world famous’ voices from where they live.”

Evidence, from the vault: 2-minute video, Mike explaining how winning radio is a relationship: https://youtu.be/wcsqrN7R7Ic

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. He is the author of The Local Radio Advantage: Your 4-Week Tune-In Tune-Up and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.

Industry News

Top News/Talk Media Stories Over the Weekend

The presidential race and Joe Biden’s fitness for the presidency; the spate of Supreme Court rulings; the U.S. migrant crisis; France’s National Rally party leads first round of parliamentary elections; the Israel-Hamas war and pro-Palestinian protestors block NYC pride parade; and Hurricane Beryl approaches the Caribbean islands were some of the most-talked-about stories in news/talk media over the weekend according to ongoing research from TALKERS.

Industry News

TALKERS 2024: Radio and Beyond Glenn Beck Keynote Address Video Posted

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One of the highlights of TALKERS 2024: Radio and Beyond – Premiere Networks syndicated star Glenn Beck’s keynote address – is now posted on the brand-new TALKERS MEDIA YouTube channel. The speech took place at the 27th annual installment of the talk media industry’s longest running, and most important national gathering held at Hofstra University on Long Island this past June 7.  The event was held at Hofstra’s Lawrence Herbert School of Communication presented by TALKERS in association with the university’s multi-award winning WRHU-FM/WRHU.org. Beck, who spoke for approximately 20 minutes, discussed the importance of storytelling in attracting and maintaining an audience within the multifaceted talk media paradigm. He went beyond that, however, delving into the importance of authenticity on the part of the talent in developing a lasting relationship built on trust with the audience. He was candid about his own personal life struggles over the years coming to that conclusion telling the audience that, although flawed, he tries to be a better person every day and that helps him be a better talk show host. Beck also discussed the negative impact of massive cutbacks on the product provided by radio due to its economic struggles imploring the powers-that-be in the business do whatever is possible to bring this medium into the future. TALKERS founder Michael Harrison stated, “This address was classic Beck – his performance on face value was as instructive as the important messages it conveyed.” To watch the video, please click here.

Industry News

Veteran Radio Industry Executive Steve Lapa Passes

BREAKING NEWS:  Details at press time are still sketchy but TALKERS has learned that longtime radio industry executive Steve Lapa passed away this morning (6/28) at the age of 72. Cause of death is not available at press time. Lapa was the CEO and founder of South Florida-based media marketing firm, Lapcom Communications.  He was a widely read TALKERS columnist whose weekly “Pending Business” commentary was a source of information and inspiration to radio sellers across the nation and one of theim trade publication’s most popular features. He also recently appeared as the moderator of the “Generating News/Talk Revenue” panel at the recent TALKERS 2024: Radio and Beyond conference – a role he also played at the 2023 installment of the TALKERS conference. Lapa was highly active as an advisor to Newsmax Media for the past decade in the development of its multimedia operations including Newsmax Radio. Starting on-air, then working through the ranks of programming, production and sales, Steve Lapa, at age 25, became the youngest general manager in the US of a group owned top 30 DMA radio station WGRQ, Buffalo. Continually assigned to lead turnaround properties, Steve focused on delivering revenue and audience growth through the insightful opportunities blending on-air talent creating unique programming with high-profile event partnerships. He quickly became a category innovator. Steve’s first-mover concept, developed in the early era of superstar stadium concerts, proved highly profitable across program channels, talents, and venues at all levels. Steve held upper-level management positions at 28 radio and TV stations for public and privately held companies from South Florida to San Francisco. One of his most recent positions was as VP/GM of talker WFTL, Fort Lauderdale/Miami. After successfully managing and innovating for others, Steve and financial partner Myer Feldman co-founded Ardman Broadcasting of Florida and Cape Cod, to acquire underdeveloped broadcast assets, which were developed then divested at 200-400% returns. Steve went on as founder of his own Lapcom Communications generating the same results at his wholly owned stations.  Lapcom Communications was the parent company for Lapa’s current business activities until his death today.  More information including arrangements will be posted when available.