Industry Views

SABO SEZ: City to Town – A Perspective on Trump Voters

By Walter Sabo
Consultant, Sabo Media Implementers
A.K.A. Walter Sterling
Radio Host, “Sterling On Sunday”
Talk Media Network

imAcknowledging that this publication is fiercely non-partisan and that I – in my role as a broadcaster – am basically the same, I offer the following, not as a political opinion piece, but rather a personal observation based on experience that might shed light on the deeper nature of a large segment of the American population prone to listen to talk radio.

A few years ago, I moved from Manhattan to Shaker Heights, Ohio. Geraldo Rivera made the same journey for the same reason; our wives went to Shaker High. In our brides’ minds, that’s enough reason to return.

During the period of the Donald Trump presidency, a new phenomenon was sweeping the East and West Coasts: People who did not vote for Trump demonized and marginalized those who did. Lifelong friendships were ended by anti-Trump individuals who merely suspected a friend was pro-Trump, often with little evidence. Celebrities threatened to leave the country if Trump became or remained president. They would flee to Canada, without any consideration of whether or not Canadians wanted them!  

At first, I would ask anti-Trump people if they had actually voted for Hillary Clinton? That question was inevitably met with an icy glare, but no answer. They hadn’t. Anti-Trumpers were seething, ignited by their guilt that they assumed Clinton would win and therefore making their voting participation unnecessary. What else could explain the fevered emotion against a president – on his FIRST day in office? Trump hadn’t done anything to anger Scarlett Johansson into leading an angry insurrection mob. But she did. Day one.

Living in Ohio, I have spent time with hundreds of Trump voters and learned something valuable. Trump supporters do not match the level of passion in support of the president as those who hate him. Not even close. The disparity is stunning.

No Trump voter has threatened to leave the country if a Democrat wins. No Trump voter has said, “I hate all Biden voters, I wish they would die,” as Howard Stern has said about them. No Trump voter refuses to befriend a Joe Biden voter just because, hey, if we’re friends we are friends.

Yes, Trump voters go to the polls for him because of – his policies. And what are those? The Ohio parents and workers I know matter-of-factly want Trump first and foremost so they can afford gasoline and heating oil. When the price of gas went up, parents had to cut down on after school activities, school competitions and distant playdates, they just couldn’t afford the trip. They can’t hop on the bus to Chelsea Piers. They don’t care if it’s Trump specifically, they just want cheaper gas – sir can you do that?

Next, they vote for the candidate who will support safe neighborhoods, cheaper meat, cheaper milk, their kid in the Marines home for the holidays, Israel, better schools.

I learned this from parents waiting for dance class and band practice to end. Patient parents proud of their kids. They weren’t chanting for Trump or bashing Biden. They just want enough gas to get home.

I’ve learned that many people who hate Trump voters do so while getting into an Uber, a taxi, bus, or subway. They don’t own a car. They buy food for one, not for five times seven days a week. They don’t have to go to three different food stores to get the cheapest items… they just hit Food Emporium ($6.98 a gallon of milk). In Ohio, $2.29 a gallon, Walmart.

Of course, there are other issues swirling around Trump and Biden – but right now most deplorable Ohioans have to pick up the kid at school on time, let their child buy one toy at Dollar Tree, I said one, and hope there is enough spaghetti for dinner.

Walter Sabo was a founding architect of SiriusXM and began the recruitment of Howard Stern. He has consulted RKO General, PARADE magazine, Hearst Broadcasting, Press Broadcasting, and other premium brands. He launched the first company to engage online video influencers, Hitviews. As an executive, he was EVP of NBC FM RADIO giving Dr. Ruth Westheimer her first media job and fostering the creation of adult contemporary. As VP ABC Radio Networks, Sabo hired Ringo Starr to be a DJ for a 24-hour special.

Industry News

NAB Releases AM Radio Report

The National Association of Broadcasters today released a report detailing the public safety importance of AM radio, which serves as the backbone of the Emergency Alert System. NAB is releasingim the report as momentum grows in Congress for legislation to ensure AM radio is accessible to the public in all vehicles. NAB president and CEO Curtis LeGeyt states, “When disaster strikes, AM radio has proven time and again its invaluable role as a source of factual, authoritative, up-to-the-minute information that saves lives. It is also a home to a diversity of programming that is often unavailable on other mediums and particularly important to otherwise underserved communities. It is critical that Congress address the need for AM radio capability in vehicles to ensure Americans can turn to local AM stations when they need them the most.” See the report here.

Industry News

Report: Newsmax Renews Cable Carriage Deals

According to a story by Amy Maclean in Cablefax, Newsmax has “quietly” renewed its carriage deals with cable and satellite firms. Newsmax CEO Christopher Ruddy says, “By the end of 2023, we have signed renewals with all of our major operators – Comcast, Charter, DirecTV, DISH and Verizon Fios. When I started this a while back, people said they weren’t going to let any new channels on cable anymore. And we’ve basically, I think, been accepted and are now a member of the club. I think we’reim here to stay.” In order to get compensation from these multichannel video programming distributors, Newsmax shuttered its free steaming channel on November 1. Interestingly, Ruddy tells Cablefax that contrary to what people might assume, the arrival of Donald Trump on the political scene didn’t help Newsmax’s efforts. “I think President Trump has added great difficulty to Newsmax because there’s so much hostility in the industry and world against him. The media establishment, but also in the cable industry, he’s not a really liked figure. We were having more success I felt before he was elected in 2016. I think we probably would have gotten more carriage earlier had he not been elected… We try to reach out to both sides. While we have a lot of pro-Trump stuff, we also have people like Rick Santorum. He has been you know very critical of him through the years and he’s now our leading political adviser… Our night leads with Greta Van Susteren, and she’s not a polarizing figure.” Read the Cablefax piece here.

Industry News

Triton Digital Releases December Podcast Ranker

Triton Digital releases its U.S. Podcast Ranker for December 2023 (based on weekly average downloads) and NPR’s popular shows return to the ranker after a month away due to a planned dataim collection migration. NPR’s “NPR News Now” is back in the #1 spot, followed by NBCUniversal News Group’s “Dateline NBC” at #2, audiochuck’s “Crime Junkie” at #3, and NPR’s “Up First” at #4. Other radio-related podcasts in the top 25 include Cumulus Podcast Network’s “The Dan Bongino Show” at #7 (down three places), Salem Podcast Network’s “The Charlie Kirk Show” at #18 (down six spots), and Cumulus Podcast Network’s “The Mark Levin Show” at #25 (down nine places). See the complete ranker here.

Industry News

BFoA Chair Scott Herman to Be Inducted into B+C Hall of Fame

Broadcasters Foundation of America chair and former CBS Radio COO Scott Herman will beim inducted into the Broadcasting+Cable Hall of Fame on September 26, 2024. A portion of the net proceeds from the Hall of Fame gala is donated to The Broadcasters Foundation. Herman says, “I’m humbled to be in the company of some of the broadcast greats who have been inducted into the Hall of Fame, and I’m proud to represent radio in the Class of 2024.” The annual Broadcasting+Cable Hall of Fame pays tribute to the pioneers, innovators and stars of broadcast, cable, broadband and streaming television.

Industry News

Savage Media Group Open for Business

Broadcasting executive Scott Savage announces that he’s back in business with his company, Savage Media Group, LLC. He says, “I’m thrilled to be back and more focused than ever to support broadcasters with SMG’s brokerage and consultancy company established in 2006. My passion and dedication to contribute to the growth of the radio industry is my top priority.” In addition to brokerage and consulting services, Savage is also experienced with trustee and court-appointed receiverships. During his career, he’s served in management positions with companies including Infinity/CBS, FOX Sports Radio Network, Entravision Communications, and more.

Industry News

KBLA, Los Angeles Kicks Off Year-Long Climate Justice Campaign

SmileyAudioMedia, Inc announces that flagship station KBLA, Los Angeles “Talk 1580 AM” is launching a $2 million, 12-month Climate Justice Campaign with four clear objectives: center the voices of communities of color in the climate conversation, connect at-risk fellow citizens with advocacy organizations, increase climate health literacy, and highlight frontline climate justice crusaders of color.im The company says that the initiative will achieve these objectives with a robust schedule of climate-themed broadcasts and special programming during the next 12 months, four free community events (one per quarter), two town halls broadcast nationally from Los Angeles, and a savvy social media and marketing campaign. KBLA says its public and private partners in this initiative include: LADWP, Metro, the Port of Los Angeles, CalEndow, California Community Foundation, the Sierra Club, the South Coast Air Quality Management District and others who will join the campaign in Q2, Q3 and Q4. Chief visionary officer and nationally imsyndicated talk host Tavis Smiley says, “The harsher impacts of climate change weigh heavily on communities of color. In these underserved communities, families are less likely to have air conditioning, shade trees, bus shelters, water and energy effective appliances and other infrastructure that’s critical to mitigate a changing climate. As the most ‘trusted, credible and reliable’ media source in Southern California for African Americans and beyond, our talk station is committed to do more than just talk in these troubled times. There is a clear connection between Dr. King’s moral consistence on the notion of reverence for human life or the interconnected nature of life and the future of our world house. On this MLK holiday weekend, KBLA assigns itself the task of elevating the climate conversation by amplifying the voices of those who are most impacted by the climate catastrophes we are all witnessing in real time. In a real sense, climate is king.”

Industry Views

SABO SEZ: Reflections on the Death of Sears and “Mass Appeal” Radio

By Walter Sabo
Consultant, Sabo Media Implementers
A.K.A. Walter Sterling
Radio Host, “Sterling On Sunday”
Talk Media Network

imSears used to sell everything. Tractors, tires, insurance, investments, chickens. In 2004, Sears was the dominant retailer in America. By the end of the decade, it was feverishly closing stores and dying.

Marketers blame the failure on aging store decor, failure to support the brand online, and merchandise offerings that were too broad. Circuit City, CompUSA, Firestone and other highly targeted stores were super-serving specific product lines and diminishing the appeal of Sears’ profit leaders.

Nope. If a broad product line was the problem, Walmart would be a very small business. Operationally, Sears died from within by centralizing all buying and selling decisions. Local stores had zero autonomy and therefore were unable to stay ahead of customer preference trends. The bureaucracy was poison. Financially, Sears was a publicly traded company managed in the end by Wall Street speculators who probably wanted it to fail for their own gain.

SHOCKING WALMART NEWS: Walmart is the highest grossing company in the world. Larger than Chinese oil refineries, General Motors, Volkswagen, and Microsoft. It is the highest grossing company in the world.

Walmart’s decision strategy is surprisingly decentralized. It learned from Sears’ mistake. The employees you see working in Walmart are in charge. Each employee is assigned to a department. They see the profit and loss for their department and for each item they are selling. Employees are shown those numbers from day one. Walmart associates are expected to keep shelves stocked and to stay ahead of demand by ordering from distribution centers on their handheld computers.

No checking with corporate or clearing adds.

In times of crisis, such as hurricanes, Walmart colleagues can donate food, water, and other supplies to rescue workers without chain of command approval. Just do it. After one local disaster, a Walmart corporate type commented on the vast amount of donations made by a local store: “That’s a good use of autonomy.”

Walmart also learned from Sears how not to finance their company: 50% of Walmart is held by founder Sam Walton’s dependents and the Waltons control the board of directors.

So… what does this mean to you?

Walter Sabo was a founding architect of SiriusXM and began the recruitment of Howard Stern. He has consulted RKO General, PARADE magazine, Hearst Broadcasting, Press Broadcasting, and other premium brands. He launched the first company to engage online video influencers, Hitviews. As an executive, he was EVP of NBC FM RADIO giving Dr. Ruth Westheimer her first media job and fostering the creation of adult contemporary. As VP ABC Radio Networks, Sabo hired Ringo Starr to be a DJ for a 24-hour special.

Industry Views

Pending Business: Cold Calling

By Steve Lapa
Lapcom Communications Corp
President

imLet’s take a minute to welcome back an old reliable that has been part of our sales and marketing world since Adam pitched Eve and got the first “yes” on the original cold call. No telling how cold that call really was.

But seriously, here come two shoutouts that should motivate you to re-evaluate the one strategy that has worked since the very early days of sales. Imagine knocking on 3,000,000 doors, making 3,000,000 cold calls. How many sales would you expect? According to The New York Times, a super PAC has knocked on all those doors nationwide, nearly 1,000,000 or one-third in Iowa alone, asking for the order. That’s a lot of cold calling and leave it to Iowa weather to put the “cold” back into cold calling.

Everyone reading this column would argue, TV, radio – especially r-a-d-i-o – and social media ads are more impactful, more efficient, and often more emotionally compelling than old school cold calling. Only time and results will tell if the boots-on-the-ground technique succeeded over the millions in media spend. No, this isn’t about modern-day political marketing strategy, this is about recognizing an old, proven technique that still has a role in today’s modern, hyper-speed, tech-driven world.

Do you remember the cold-calling contests that ended on a Friday with your team turning in the business cards that proved you met with those brand-new decision makers? Business cards in hand, you were well on your way to winning that weekly cold-calling contest. Talk about cold-call champions! All those business cards represented follow up opportunities that often led to long-term relationships netting many sellers nice commission checks.

Now comes the selfie, the modern-day version of those business cards, documenting proof positive you met the brand-new decision maker on the way to developing that newfound business relationship. Suddenly the old school cold-call strategy has a new world spin showing everyone on the team you are out and about in front of new business prospects, setting appointments and with newly fueled positive energy writing business and achieving your goals.

Hard to believe we are all connected to Adam’s very first sale, the 3,000,000 nationwide cold calls and the political strategists who earn big sums while still advising candidates to make sure they are getting out there, shaking hands and making those cold calls.

What’s on your planner this week?

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry News

Report: “The Incredible Shrinking Podcast Industry”

A piece by Max Tani at Semafor looks at the ramifications of Apple’s September 2023 changes in reporting how many people listen to podcasts has dramatically affected the official listener numbers for many of the biggest podcasts. About Apple’s change, Tani writes, “The dominant podcasting platformim had begun switching off automatic downloads for users who haven’t listened to five episodes of a show in the last two weeks. But while few users noticed the shift, some of the biggest podcasts in the world saw their official listener numbers drop dramatically. Long-running shows that publish frequently were hit particularly hard. A user who listened to a show like The New York Times’ ‘The Daily’ a few times, subscribed, but stopped listening would continue to count as a download indefinitely. Even better under the old rules: For people who listened to a show, dropped off for a while, but started listening again later, Apple would automatically download every show in between. The arrangement drove big download numbers, a crucial metric for ad sales and a sign of the vast reach of podcasts as a medium.” Read the full story here.

Industry Views

Monday Memo: Plan Now for Your Bonus Day

By Holland Cooke
Consultant

imTake a day off. You get one free this year.

Programmers: When was the last time you really listened?

— Not the way you usually hear it, at low volume in the office…but “out there,” where/when/how listeners hear radio. Schedule dedicated listening time, away from the station. I promise you will find it an ear-opening experience.

im

— In 2024, you have no excuse NOT to take a day to listen…because it’s a Leap Year. You get an extra day, a February 29, courtesy of Pope Gregory XIII, in 1582 (as in “The Gregorian Calendar”). So, heaven help you if you miss this opportunity.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke

Industry News

Mike Gallagher Contributor-at-Large Joey Hudson Reports from Iowa

Joey Hudson, election 2024 correspondent and contributor-at-large for “The Mike Gallagher Show” on the Salem Radio Network, is in Iowa today (1/15) for on-site coverage of the 2024 Iowa Caucuses.im Hudson hosted “The Morning Answer” on former Salem property WGTK, Greenville, South Carolina for close to a decade. In addition to providing live updates during “The Mike Gallagher Show,” Hudson will also report throughout the day on SRN News and TOWNHALL News. SRN VP of news & talk programming Tom Tradup says, “Joey Hudson’s unique background in Republican party politics as well as his impressive media credentials makes him the ideal person to provide eye-level coverage of today’s important caucuses.”

Industry News

Clay Travis & Buck Sexton Produce New Election Coverage Podcast

Premiere Networks announces the launch of “24,” a weekly election coverage podcast hosted by Clayim Travis and Buck Sexton. The show debuted yesterday (1/14) and will be available as part of The Clay Travis & Buck Sexton Podcast Network. Premiere says, “‘24’ is a highlight reel of that week’s most important election news from ‘The Clay Travis and Buck Sexton Show’ – one of the leading talk radio shows in America reaching millions of listeners on more than 470 stations nationwide. Whether it’s astute political analysis or candidate interviews, ‘24’ is a curated sampling of Travis and Sexton’s comprehensive coverage of the week in politics.”

Industry News

“Paper Boys” at Dinner

im

Legendary New England radio talk show host/newspaper reporter-columnist/prolific author Howie Carr (right) and TALKERS publisher Michael Harrison (left) shared dinner and conversation last night (1/14) at the renowned hotspot Trevini in Palm Beach, Florida where they discussed Carr’s forthcoming guest appearance on the award-winning podcast, “The Michael Harrison Interview” and Carr’s latest bestseller, Paper Boy: Read All About It (2023 Frandel, LLC). The book is a fascinating memoir following Carr’s life in the media “from the early days at Boston City Hall to hanging out at Mar-a-Lago with President Donald Trump.” Carr is heard daily across New England on his HCRN syndicated four-hour radio show, an hour of which is carried on the Newsmax streaming service. He is also a long-running columnist for the Boston Herald.

Industry News

13 Ideas to Celebrate World Radio Day 2024

By Michael Harrison
Founder
TALKERS

imThe United Nations and its specialized agency, the United Nations Educational, Scientific and Cultural Organization (UNESCO) have given the radio industry all around the globe an invaluable gift. It’s called “World Radio Day 2024.” Now in its 13th installment, WRD takes place annually on February 13 with the purpose of spotlighting the accomplishments, importance, and ongoing relevance of the radio medium as it evolves deeper into the 21st century. This year’s theme is “Radio: A Century Informing, Educating and Entertaining.” By officially designating the platform as worthy of its own officially sanctioned UN International Day, the august world body has recognized, spotlighted, and endorsed radio’s continuing relevance and potential for being a vital force for the betterment of humanity.

On a global level, the scope of radio is huge. However, we, practitioners of radio in America, face formidable challenges keeping the spirit and uniqueness of the platform viable as both a business and iconic connector as it faces the growing risk of simply getting lost in the noise and distractions of the ceaselessly evolving digital era. I strongly encourage my American colleagues to embrace WRD 2024 for the fabulous opportunity it offers our industry to make a compelling case for the ongoing importance and positive impact of radio to inform, educate and entertain.

Please read and consider any or all of the following “13 Ideas to Celebrate World Radio Day 2024” posted on the UNESCO website and in TALKERS magazine.

1. World Radio Day Minutes. Air the UNESCO package of 20 pre-produced “World Radio Day Minutes”. They are 60-second audios discussing interesting aspects of the radio medium during its first 100 years of service to humanity. The texts figure in their descriptions so that you have the option of producing your own episodes in other languages. These short-form audios can be programmed on a schedule of your choosing leading up to and on February 13, World Radio Day (WRD). You can run them as non-commercial announcements or offer them for local sponsorships.

2. Talk Shows Celebrating Radio. Program (pre-produced or live) talk shows with local and national experts talking about the importance of radio for quality information, highlighting its 100-year history and continuing relevance. Recruit legendary and retired radio personalities known to your audience to participate in these programs supplemented by real clips from the past to be aired leading up to or on February 13.

3. World Radio Day 2024 Live Event.  Schedule a live indoor or outdoor event (depending upon climate) on February 13 celebrating World Radio Day 2024. Invite listeners free (or charge admission in conjunction with a charity). Feature a panel discussion about the relevance of the entire audio sector in a changing media world as well as local legends telling stories about their service to the public through radio. Supplement it with display tables presenting local businesses and sponsors. Consider holding it on a local college or university campus in conjunction with the school’s communication department. Organize a group of diverse stations (either under one corporate umbrella/cluster or actual competing ones) to join forces in support of information, entertainment and education through radio in general. The results will be beneficial for everyone involved.

4. World Radio Day 2024 Sponsorship with Local Consumer Electronics Store/Chain. Arrange a sales promotion with a local store or chain of stores within your market to offer listeners a significant one-day discount (February 13) on all AM/FM radios and radio-related equipment.

5. International Dialogue. Schedule interviews/conversations (either live or prerecorded) with your broadcast colleagues from other countries to compare and contrast the history and strength of radio in their respective countries on or leading up to February 13. These shows can be simulcast on both stations or simply be one host interviewing another.  For Partnership Opportunities, please check here which stations or partners around the world are interested in collaborative programming and you could contact now.

6. The Greatest “Radio Songs” of All Time.   There are songs in almost every pop music format that contain the word “radio” in them or refer to the medium of radio.  Highlight the “Greatest Radio Songs of All Time” into your playlist intermittently or as a “countdown show” on February 13 in commemoration of World Radio Day 2024. This is an easy and simple way to highlight World Radio Day and create a fun and entertaining programming element.

7. Visit to a Radio Station. Offer guided tours of your facilities to listeners or local school classes leading up to and on February 13 in celebration of World Radio Day 2024. This will be an effective outreach to a younger generation of new listeners and create community goodwill.

8. Radio and Emergencies. Emphasize radio’s impact as an informational public safety net entering its second century of service. Use World Radio Day 2024 as a reason to talk about and remind listeners of the value of the medium to provide a lifeline to the public when the electricity goes out and the internet goes down. There are numerous examples in just the past year alone to draw from in terms of earthquakes, wildfires, and storms in which radio news helped people in distress in real time. This is also a talking point in the current issue about some automobile manufacturers choosing to not equip new car models with AM radios.

9. Theater of the Mind. Use World Radio Day 2024 as a focal point for radio being the “Theater of the Mind” by producing your own locally produced radio dramas and airing them on February 13. You’ll provide intelligent entertainment, support cultural expression, and stimulate listener interest.

10. Radio, the Original Interactive Mass Medium. Recognize radio’s claim to the title “The Original Interactive Mass Medium” and “The Original Social Media” by using these phrases as often as appropriately possible on February 13. Radio pioneered the concept of taking live calls from listeners on the air to give opinions and receive advice in addition to playing musical requests and announcing dedications in real-time on the air. Highlight the interaction with listeners.

11. Take Me Out to the Stadium. Radio was the first mass medium to provide live, real-time play-by-play coverage of sporting events. The history of radio’s connection to sports is deep and rich. There is a lot of colorful sports broadcasting history to discuss in celebration of World Radio Day 2024 and nourish vibrant conversations.

12. Podcasts. Post several new and timely podcasts featuring quality conversations and panel discussions with experts and leaders in the radio profession from around the world as supplemental World Radio Day 2024 content on your station or network website.  You can also generate your own podcasts and programs about radio for placement on your website or general distribution.

13. Positive and Pro-Active – Accomplishment, Pride and Hope. World Radio Day 2024 provides you with a supportive platform and focal point to pursue business, civic and social relationships within your community, and protect free, independent, pluralistic radio.  WRD 2024 symbolizes radio’s century of accomplishment, pride in the present and hope for the future.  Celebrate World Radio Day 2024 spreading this optimistic perspective leading up to, during and following February 13.

For more information, visit https://www.unesco.org/en/days/world-radio

Michael Harrison is a legendary American broadcaster who has served as executive advisor to UNESCO for World Radio Day 2024. He can be contacted via email at michael@talkers.com.

Industry News

Radio Vermont Group Sells WDEV-AM/FM, Waterbury

The family-owned Radio Vermont Group is selling full service WDEV-AM/FM, Waterbury, Vermont to Manchester, Vermont-based Mermel & McClain Management LLC for an undisclosed price. The station had been led by Ken Squier – who took over management from his father Lloyd Squier – for the pastim 44 years. Ken Squier passed away in November and his daughter Ashley tells WCAX-TV, Burlington that the station that’s provided local sports, news, commentary, and more will be in good hands. “I feel that this is a very good day and a very good development. Dad loved community radio.” The station says that former Republican U.S. Senate candidate and former Ethan Allen Institute leader Myers Mermel will serve as owner-operator. Mermel tells WCAX-TV he wants the station to remain local. “We want to look at different ideas and new ideas in order to increase our ability to discover and identify and bring in content.” Read the WCAX-TV story here.

Industry News

WBT-AM/FM to Present Congressional GOP Primary Debate

Urban One’s news/talk WBT-AM/FM, Charlotte is hosting a debate between candidates in the Republican primary race for North Carolina’s 8th Congressional District seat on Wednesday, January 31,im at Wingate University’s Batte Fine Arts Center. The event will be moderated by personalities Bo Thompson and Beth Troutman and will feature questions for the candidates presented by the station’s late morning host Vince Coakley, afternoon host Brett Winterble, evening host Brett Jensen, and news director Mark Garrison.  It will also include a 30-minute lead-in show hosted by Thompson and Troutman. All six registered candidates for the seat have accepted invitations to take part in the commercial-free broadcast.

Industry Views

Benztown CEO/Founder Andreas Sannemann is This Week’s Guest on Harrison Podcast

The CEO/founder of Benztown, one of the world’s most successful creators and suppliers of radio station jingles and imaging, Andreas Sannemann is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Sannemann is a leading international audio imaging specialist, composer and entrepreneur based at Benztown’s European headquarters in Stuttgart, Germany. He joined forces with Dave “Chachi” Denes (who is a past guest on this podcast) and Oliver Klenk in 2008 to form the company.  Benztown’s American headquarters are located in Glendale, California. The international production giant provides imaging and other types of programming content and branding to radio stations in the United States, Germany, England, Australia, New Zealand, and more servicing over 2,300 affiliates on six continents. Audio imaging for the 21st Century and beyond – that’s Sannemann’s mission! Michael Harrison says, “I’ve been talking with broadcast industry leaders around the globe, as we lead up to the United Nations ‘World Radio Day 2024’ on February 13, to acquire a greater comprehension of the massive scope of this medium beyond the US. Sannemann and I discuss the state of radio around the world from his knowledgeable perspective in Germany.  I’ve always had a special place in my heart for jingles and imaging. The audio jingle has gone through many incarnations over the years, but our modern world has not grown so sophisticated as to relegate them to being a relic of the past. Catchy, ear-wormy jingles are still a major part of product branding, and this continues to be a rich and valued tradition in the radio business where personalities, shows and especially stations regularly present a harmonic group of people singing names and call letters. Jingles and imaging are a key part of the radio ‘esthetic.’ Radio-lovers and audiophiles will find this conversation illuminating.” Harrison is serving as executive advisor to UNESCO for “World Radio Day 2024.” Listen to the podcast in its entirety here. 

Industry News

Dan Patrick to Broadcast from Fontainebleau Las Vegas During Super Week

Fontainebleau Las Vegas will welcome sports media personality Dan Patrick and “The Dan Patrick Show” to Las Vegas for five days of live “Big Game” coverage leading up to the 58th professional football championship at Allegiant Stadium. Patrick’s show, part of FOX Sports Radio’s 24th annual “Superim Week” coverage, will be staged before a live audience – February 5 through 9 on the Fontainebleau Las Vegas third floor Oasis Pool Deck. Patrick says, “Every year when we plan where to take the show for this week – the biggest week in sports – we look to try something new, something fresh and the Fontainebleau is the newest and freshest spot in Las Vegas. The coolest part of this partnership is that over the past few months the people at the Fontainebleau have sent us pictures and videos of the final stages of development. We got a sneak peek. This place is cutting edge with a big nod to old school Vegas throughout. We can’t wait to get out there to do the show, see the fans and enjoy the property.”

Industry News

NAB’s LeGeyt Testifies on AI Impact on Broadcasters

NAB president and CEO Curtis LeGeyt testified before the U.S. Senate Judiciary Committee’s Subcommittee on Privacy, Technology and the Law yesterday (1/10) at the hearing, Oversight of A.I.: The Future of Journalism. LeGeyt testified that while broadcasters embrace technologies thatim can advance their mission and enable them to better-serve communities with quicker alerts and more local news, he shared broadcasters’ concerns about AI without appropriate guardrails in place. He presented three primary concerns; 1) that the use of broadcasters’ news content in AI models, without authorization, diminishes their audience trust and their reinvestment in local news; 2) the use of AI to doctor, manipulate or misappropriate the likeness of trusted radio or television personalities risks spreading misinformation or even perpetrating fraud; and 3) the rising prevalence of deepfakes make it increasingly burdensome for both newsrooms and users to identify and distinguish legitimate, copyrighted broadcast content, from the unvetted and potentially inaccurate content being generated by AI.

Industry News

iHeartMedia Central Florida’s Barbara Latham to Retire

Longtime iHeartMedia Central Florida executive and current area president Barbara Latham will retire, effective March 29. The 39-year iHeartMedia veteran has served as region president for Central Florida that includes talk WTKS-FM and news/talk WFLF-AM in Orlando, plus numerous music brands since April 2021. iHeartMedia division president Tom McConnell states, “Barb has excelled in multiple roles throughout her tenured career at iHeart. Although we will miss her leadership and strategic thinking, we wish her nothing but the best as she begins this exciting new chapter.” Latham says, “I am so excited about this new chapter in my life. Thirty-nine years flew by! I’m happy to have worked for iHeart for almost four decades, and I’m honored to have had the opportunity to work with and lead a tremendous team of professionals and iconic brands.”