Industry News

Bold Gold Media Group Unveils Bold Gold Studios

Bold Gold Media Group announces the grand opening of Bold Gold Studios – a brand-new, state-of-the-art audio and video podcast and recording studio located in the newly renovated historic Liberty Theater, on Main Street in Liberty, New York. The company says that in addition to providing interested podcasters and content creators a place to make their audio and video magic, this studio will also serveim as a satellite radio studio for Bold Gold Media’s four local broadcast radio stations, including news/talk WVOS-AM/W223DB “Catskills News Talk 92.5 & 94.9.”  Bold Gold Studios will be available for lease opportunities, and offers brand new professional audio and video recording gear, with experts available to assist in recording, producing, and even marketing branded multi-media podcast or A/V productions. The company will hold a grand opening celebration on April 19. Bold Gold New York general manager Dawn Ciorciari says, “We are grateful to Bruce Davidson at the Liberty Theater for partnering with Bold Gold Media to create and manage this state-of-the-art studio in his historic building.  This studio will extend Bold Gold Media’s reach in Sullivan and the Catskills and serve as a new professional space for audio and video content creators.”

Industry News

TALKERS News Notes

Beasley Media Group Boston announces their newly minted, multi-year partnership with the Boston Athletic Association, the non-profit that organizes the Boston Marathon. This year both sports talk WBZ-FM “98.5 The Sports Hub” and WKLB “Country 102.5” will broadcast coverage of the race.

Audacy expands its relationship with Amy Poehler’s Paper Kite Productions with the launch of “Million Dollar Advice,” a weekly work and career advice podcast under the Audacy Podcasts and Paper Kite Podcasts banners hosted by Kim Lessing and Kate Arend.

SiriusXM subscribers will have access to the full 2024 Major League Baseball with live play-by-play calls of every game, as well as 24/7 news, talk and expert analysis on the exclusive MLB Network Radio channel.

Industry News

Yesterday’s (3/26) Top News/Talk Media Stories

The deadly Baltimore ship-bridge collision; the Supreme Court hears arguments on a national ban on the abortion drug mifepristone; NBC fires former RNC chair Ronna McDaniel after one week; the Trump Media firm deal; former President Donald Trump’s legal battles; RFK Jr chooses Nicole Shanahan as VP; the U.S. migrant crisis and the Appeals Court’s block on Texas’ SB 4 law; and the Federal Trade Commission investigates TikTok were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

WWO: Study Shows Radio Ads More Engaging Than TV Ads

This week’s blog from Cumulus Media | Westwood One’s Audio Active Group looks at data from a Mediaprobe study using electrodermal activity (via a special monitor attached to the respondent’s hand) to determine their reactions to ads in actual AM/FM radio segments. Mediaprobe says the electrodermal sensor “allows out-of-lab and real-time measurement of unconscious reactions to ads and mediaim content, providing an accurate assessment of the audience’s attentiveness and engagement.” Some of the key findings include: 1) Despite lacking “sight, sound, and motion,” AM/FM radio programming was +13% more engaging than Mediaprobe’s norm for television in the U.S. For advertisers, this means the AM/FM radio context for their ads has greater engagement than the TV context; 2) Overall, AM/FM radio advertising’s Emotional Impact Score (EIS) outperformed TV advertising by +12%. These new findings validate the recently released Dentsu/Lumen study, which revealed audio ads outperform video for attention and brand recall; 3) AM/FM radio news was the most impactful genre, consistently measuring as a high-quality contextual environment for advertising (+14% greater than Mediaprobe TV News norms and +8% than total AM/FM radio); 4) Mediaprobe audio benchmarks reveal the sound contrast between AM/FM radio programming and the ads drives higher attention and brand recall. For example, ads with music and jingles perform very well in spoken word programming due to the contrast; and 5) Creative best practices: Use female voiceovers, jingles, and include five brand mentions. See the blog post here.

Industry News

Todd Starnes Visits Huckabee Show on Book Tour

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Nationally syndicated talk radio host Todd Starnes (left) is pictured here with former Arkansas Governor Mike Huckabee (right) on Huckabee’s TBN and Newsmax television shows. Starnes is on a tour promoting his latest book, Twilight’s Last Gleaming: Can America Be Saved? (Post Hill Press 2023). He’s appearing on more than 40 programs around the country.

Industry News

No More “Puck & Jim” on Sports Talk KJR-AM/FM, Seattle

The midday “Puck & Jim” show – starring Jason Puckett (right) and Jim Moore (left) – at iHeartMedia’s sports talk KJR-AM/FM, Seattle is gone. Puckett explains how it all went down via a post to fans at X (formerly Twitter). “First off I want to apologize for being off the air for the last three weeks. These last few weeks have been the most exhausting and agonizing time of my life. I had been in contractim negotiations with iHeart – KJR since the start of January and in the last few weeks we mutually agreed that I would be off the air until we reached a deal… Both sides worked hard to get a deal done and the process was long and time consuming. Late last week I received the offer that I had been looking for and was excited and grateful to get back to work on Monday. However, a day after receiving the offer I learned that my partner Jim Moore was terminated as part of nationwide layoffs within the company. The timing of the move left me angry, sad, confused and conflicted… Many, many sleepless nights has led to my decision to part ways with the station and not seek a new contract. I’m a firm believer in loyalty and the treatment of others. From my perspective I couldn’t in good conscience continue to do the show despite my love to do so… This is not goodbye forever. The process has energized and motivated me to great lengths. Stay tuned because very soon I’ll deliver the same nonsense in a different form.”

Industry News

WPHT, Philadelphia Raises $109k for Veterans Charity

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Pictured above is the staff of Audacy’s news/talk WPHT, Philadelphia at the seventh annual “Talk Radio 1210 WPHT Radiothon” last Friday (3/22) that raised more than $109,000 for the Travis Manion Foundation which supports “programs, training opportunities, and events designed to empower veterans and families of the fallen and then inspire them to pass on their values to the next generation and the community at large.” Audacy SVP and market manager David Yadgaroff says, “Our WPHT listeners and advertisers are extremely passionate and generous, and we are so grateful for their contributions. Audacy Philadelphia is a strong supporter of the Travis Manion Foundation and the great work they do for veterans in our local community.”

Industry News

TALKERS News Notes

Good Karma Brands’ talk WAUK-AM/W266DR “101.7 The Truth” announces the 3rd Annual Tory Lowe Community Clean Up taking place on April 13. Spearheaded by 1:00 pm to 4:00 pm host Tory Lowe, the event encourages volunteers to join the station in picking up litter in Milwaukee neighborhoods. Lowe says, “This is what it’s all about. Getting together as a community, unifying, and giving back. This is a great opportunity to get to know our neighbors and take pride in the city we call home. A cleaner community is a better community.”

Mundo Hispano Digital partners with iHeartMedia in a deal that includes MundoNow’s audio network Oyénos’ slate of podcasts being distributed widely by iHeartPodcasts. MundoNow president and CEO Rene Alegria says, “We’re thrilled to embark on this transformative partnership with iHeartPodcasts, solidifying our commitment to amplifying LatinX voices in the audio space. This collaboration represents a pivotal moment for Oyénos Audio, as we combine forces to deliver captivating content and innovative marketing strategies that resonate deeply with our community. In today’s ever-evolving media landscape, we continue to strive to deliver compelling, informative, and engaging content to a large and significantly still underserved audience – bilingual and bicultural Latinos.”

FOX Nation debuts a new special titled, “Prisoner of Putin,” on Thursday (3/28), one day before the one-year anniversary of Wall Street Journal reporter Evan Gershkovich’s arrest and detainment in Russia. The special will provide an in-depth look into Gershkovich’s life and his courage and resilience throughout the last year. Contributions will be made by FOX News Channel senior correspondent Steve Harrigan, who was formerly based in Moscow, Wall Street Journal colleagues Gordon Fairclough and Paul Beckett, as well as Jeremy Berke and Sam Silverman, close friends of Gershkovich.

Industry News

Yesterday’s Top News/Talk Media Stories

Former President Donald Trump gets bond reduction from an Appeals Court; the aftermath of the deadly ISIS attack on Moscow; Israel rebuffs UN Security Council’s Gaza ceasefire vote; the presidential race; the U.S. migrant crisis; the Supreme Court to hear arguments on a Texas court’s suspension of the FDA’s approval of the abortion pill; the U.S. and U.K. sanctions against China over alleged Chinese government-backed cyberattacks; Florida bans social media for children under 14; and Sean “Diddy” Combs the subject of a Homeland Security investigation into human trafficking were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

Gunhill Road Attacks Fraudsters with a Powerful New Rocker, “Damn Scammers (Get Off My Phone)”

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Gunhill Road, the timeless band that has been creating multi-genre rock and pop music spanning more than five decades, has released a stunning new song and video titled, “Damn Scammers (Get Off My Phone).” The piece – which is a no-holds-barred attack on the rise of scams and fraud in our society – is an advance release from the band’s forthcoming fifth album. Gunhill Road has developed a unique niche in recent years attracting tens of thousands of internet followers powered, in large part, by the attention and airplay given it on talk radio. New songs by the group typically debut on hundreds of radio talk shows sparking conversation about today’s pressing topics of news and social concern. The compositions feature clever, candid lyrics delivered in a highly musical and original way. The band consists of co-founding member/pianist/vocalist Steve Goldrich, longtime guitarist/vocalist Paul Reisch, noted Broadway theater instrumentalist/guitarist/vocalist Brian Koonin, and TALKERS publisher/vocalist Michael Harrison. The provocative video for “Damn Scammers (Get Off My Phone)” was produced by Matthew B. Harrison. The song, a powerful rocker marked by driving guitars, riveting keyboards, an exuberant group chorus and a compelling lead vocal by Brian Koonin, expresses the frustration we all face in an increasingly dangerous environment marked by the rising corruption of identity theft, charity scams, grandparent scams, imposter scams, mail fraud, romance scams, lottery scams, crypto scams, blackmail, phishing, and disingenuous institutions. Click here scammersvideo.com to see the video.  To arrange an interview with Michael Harrison to discuss the scam crisis, please email info@talkers.com.

Industry Views

Pending Business: Will Video Save the Radio Star?

By Steve Lapa
Lapcom Communications Corp
President

imWill video save the radio star? I hope so.

The tea leaves have become abundantly clear. Start understanding the impact of stand-alone video offered by your radio station or forever consider yourself outdated. Are you listening, all you great programming and production gurus out there in talk radio land. The up-and-coming generation is in line to take over and we had better start shifting the development wheels into hyper-gear today.

Everything new is new and everything old is suspect. Think about this:

1. How many times have you logged into Facetime or your favorite video platform purely for the sake of staying in touch? An entire generation is being raised on video calls and remote work. Can linear talk radio carve out a future in this video intense environment?

2. I can hear the old school managers barking, “There will always be in-car listening.” True, but commute times and days are changing regularly with remote work becoming the norm. In-car audio listening is changing before your very ears.

3. Have you digested the most recent research metrics? Sorry old schoolers, the days of 95% of homes listening to terrestrial radio are over. Ever watch the preschoolers ask Alexa or Google to read them a book?

4. Young parents under 40 are now limiting “screen time.” The key word is “limit.” Doesn’t that speak volumes?

How do we turn video integration into a sales winner for radio?

1. Stop denying the trend. Embrace the wave and ride it to profitability.

2. Focus on what sells. That “security camera” look in the on-air studio is embarrassing. Start having a real dialogue internally about what it takes to win dollars in this newly competitive world.

3. Reinvent yourself. Do not be slow to move forward. This video world moves at hyper speed and leaves laggards in the dust.

4. Not everyone will make the cut. Some of your talent will work better in the video world than others. Remember this is all relatively new to terrestrial radio. As your team navigates the way through these uncharted waters communication is critical.

The foundation is still solid. Many advertisers are comfortable with radio/audio that delivers the results they expect. Those advertisers are the rock-solid foundation every radio station needs. But eyes on the future are important as we all deal with single digit growth in competitive sales markets around the country.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry Views

Monday Memo: Remember “The Book?”

By Holland Cooke
Consultant

imBefore the bound copy arrived – at which point all work stopped – Arbitron would send “Advances.” Even those topline numbers ground things to a halt, and had some PDs doing cartwheels, others out on the ledge. ‘Seems quaint now.

Back to the future: Measurement is continuous in bigger markets; and Nielsen Audio surveys other rated markets twice a year, and that Spring 2024 survey begins Thursday. But don’t tense-up. Nothing changes the day the survey begins. Radio listening is habit, earned before the sample is polled.

So even if your station doesn’t subscribe, figure that we’re all in Continuous Measurement mode, and do the 5 things that play the ratings game by its rules:

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1. Promote off-air, reminding existing listeners to keep coming back; and asking those who don’t to give you a try. It’s common for stations that do still promote off-air to show billboards and run TV spots JUST as “The Book” begins. Smart stations shopped smarter, when media were on-sale in January, inviting the sampling then that could be habit by now.

2. Keep ‘em listening longer each time. Just a few more minutes could earn another Quarter Hour of listening credit, although there’s little we can do to keep someone sitting still in a parked car. So…

3. Get ‘em back more times per day (“vertical maintenance” in consultant-speak); and…

4. Get ‘em back more days per week (“horizontal maintenance”); and…

5. Be more memorable, since ratings are a memory test. It is well-worth every effort to be as helpful and relevant and self-explanatory as possible. Tip: “You” and “your” are magic words. And be considerate. Listeners are mentally busy. Boil-it-down.

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of “The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn. 

Industry News

Audacy Files Final 2023 Fiscal Report with SEC

Audacy filed its 10-K annual report with the Securities and Exchange Commission on Friday (3/22) as it prepares to emerge from Chapter 11 reorganization. The company is waiting on FCC approval. Inim reporting is operating results for 2023 it reveals net revenue of $1.16 billion, a decrease of 6.75% from the full year 2022. The company was hampered by an impairment loss of $1.3 billion in 2023, compared to the impairment loss of $180 million reported in 2022. That and other factors led to total operating expense soaring to $2.5 billion, compared to the total operating expense of $1.32 billion in 2022. The company posted a net loss of $1.13 billion in 2023, compared to the net loss of $140 million reported for 2022.

Industry News

Talk Host Dan Parsons Exits KLIN-AM, Lincoln, Nebraska

The Lincoln Journal Star reports that Dan Parsons exits NRG Media’s news/talk KLIN-AM, Lincoln, Nebraska after just 10 months. Parsons hosted the 5:00 pm to 6:00 pm hour between Premiere’s “Seanim Hannity Show” and the “Sports Nightly” program. KLIN general manager Ami Graham tells the paper that Parsons was not terminated for cause, “We’ve just chosen to go in a different direction.” For his part, Parsons tells the Journal Star that “he tried cutting against the grain by hosting a talk radio show that stressed ‘lifting up instead of tearing down — and truth over tribalism. I thought we were taking radio in a different direction.’” Read the Journal Star story here.

Industry News

New York Festivals Radio Awards Announces 2024 Shortlist

The New York Festivals 2024 Radio Awards announces this year’s Storytellers Gala Shortlist. NYFestivals says, “Mesmerizing audio entries created by storytellers from around the world were judged online by NYF’s Radio Awards Grand Jury to determine the 2024 Radio Awards Shortlist. Shortlisted entries include audiobooks, podcasts, dramas, documentaries, breaking news coverage, entertainment, and music specials from radio stations, networks, prominent production companies and independentim producers.” All Entries in the 2024 competition were screened online by NYF’s Radio Awards international Grand Jury of 200-plus producers, directors, writers, and other creative media professionals from around the globe and judged on the following set of criteria: production values, creativity, content presentation, direction, writing, achievement of purpose and audience suitability. Award-winning entries will be announced during the New York Festivals 2024 Storytellers Gala virtual event on April 16 at 6:00 pm ET. The virtual event will include featured global audio and video highlights, award winners’ acceptance speeches from around the world, and up-close and personal spotlights featuring some of radio and television’s most respected storytellers. All winners will be showcased on the Radio Awards winners gallery. See the shortlist here.

Industry News

Audacy Names Tatjana Deegan VP of Sales in Austin

Audacy announces the appointment of Tatjana Deegan as VP of sales for the Austin, Texas cluster that includes news/talk KJCE-AM and three music brands. Audacy regional president Doug Abernethy says,im “It’s much better working with Tatjana than against her. She is a powerhouse seller and a dependable colleague. Audacy’s Austin sales team is set to have a successful future with her influence.” Deegan comments, “I am grateful for the opportunity to lead the incredibly talented sales team at Audacy in Austin under the leadership of Doug. For the second time in my career, I am eager to learn from him and cannot wait to bring everything I’ve got to the table!”

Industry News

“New Jersey 101.5” to Present Youth Sports Town Hall

This Thursday (3/28) at 7:00 pm, Townsquare Media’s news/talk WKXW-FM, Trenton “New Jersey 101.5” is presenting a town hall titled, “Don’t be a Bad Sport,” that looks at problems facing youth sports, including parents behaving badly on the sidelines and kids feeling pressured to play through injuries.im Station senior political director Eric Scott will moderate the town hall and he says, “Participating in youth sports can benefit our kids in so many ways. Unfortunately, the actions of just a few parents can spoil the experience for everyone.” The program’s on-air panel will feature Dr. Jason Krystofiak, division chief of sports medicine at Cooperman Barnabas Medical Center; Colleen Maguire, executive director of New Jersey State Interscholastic Athletic Association; Dr. Mike Gross, a clinical and sport psychologist and head of sport psychology at Princeton University; and Robert Everett, a former president of Berkeley Little League.

Industry News

TALKERS News Notes

The internet TV talk show “Jim Peters At Night” is preparing to broadcast its 100th episode live this evening (3/25). The program is broadcast live via video Mondays through Thursdays at 11:00 pm ET on six popular online platforms. The featured guest for the 100th installment will be Dr. Murray Sabrin, professor emeritus of economics and finance at Ramapo College in New Jersey.

Audio sales firm AdLarge welcomes “Stupid Things for Love” to its podcast lineup. The company says, “Through candid discussions, host Scott Campbell, an internationally acclaimed tattoo artist, creates a deeply empathetic and secure environment for guests, inviting them to share their vulnerabilities and intimate narratives, regardless of their level of fame or recognition. From personal struggles to triumphant moments, ‘Stupid Things for Love’ offers an unassuming platform for real people to connect and relate.”