Industry News

Yesterday’s (3/19) Top News/Talk Media Stories

The presidential race and Tuesday’s primary elections; the legal back-and-forth over Texas’ migrant apprehension law; former President Donald Trump’s legal battles and his efforts to post bond in the E. Jean Carroll judgement; Congressional leaders announce deal to fund the government through the end of the fiscal year; the Israel-Hamas war and the humanitarian crisis in Gaza; federal law enforcement’s warning about cyberattacks on U.S. water systems; Alabama legislators pass anti-DEI policy; and the lawlessness in Haiti were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Ratings Takeaways

February 2024 PPM Ratings – Part Two

imFebruary 2024 PPM Data – Information for the February 2024 ratings period (February 1 – February 28) has been released for: Washington, Boston, Miami, Seattle, Detroit, Phoenix, Minneapolis, San Diego, Tampa, Denver, Baltimore, and St. Louis.

The only requirement for a spoken-word station to be included below is that they be a Nielsen Audiosubscriber – there are no share or rank thresholds.

NBA and NHL team names of corresponding spoken-word flagship(s) are bolded.

DNA – DNA = Did Not Appear – Does Not Appear

Comparisons are January 2024 – February 2024 (6+). 

WASHINGTON, DC

News/Talk

WMAL 4.5 – 4.5, #7 – #7

WFED .1 – .1, #29 – #30 (Capitals)

News

WTOP & WTLP 8.3 – 7.6, #2 – #2

WDCH .6 – .7, #23 – #22

WDCH Stream DNA – DNA, DNA – DNA

Sports Talk

WJFK-FM 2.8 – 2.3, #15 – #16 (Capitals)

WJFK-FM Stream 1.0 – .8, #20 – #21 (Capitals)

WTEM .4 – .4, #25 – #24 (Wizards)

WTEM Stream .3 – .3, #26 – #27 (Wizards)

WJFK-AM .1 – DNA, #29 – DNA (Capitals)

WSBN .1 – .1, #29 – #30

Public Radio News/Talk

WAMU 12.7 – 13.0, 28th month in succession at #1 

Note: News WTOP & WTLP’s -.7 (8.3- 7.6) represents Washington, DC’s largest (6+) January 2024 – February 2024 decrease. 

BOSTON

News/Talk

WRKO 2.8 – 3.2, #15 – #13

WXKS-AM .7 – .8, #23 – #23

News

News – Talk WBZ-AM 4.6 – 4.9, #6 – #6

Business news WRCA .1 – .2, #28 – #26

Sports Talk

WBZ-FM 11.2 – 9.1, second straight month at #1 (Celtics, Bruins)

WEEI-FM 3.9 – 3.3, #11 – #12

WEEI-AM DNA – .1, DNA – #30

WEEI-FM Stream DNA – DNA, DNA – DNA

Public Radio News/Talk

WBUR 6.0 – 6.1, #3 – #3

WGBH 4.2 – 4.6, #9 – #8

Note: Sports talk WBZ-FM’s -2.1 (11.2- 9.1) represents Boston’s largest (6+) January 2024 – February 2024 decrease.

MIAMI

News/Talk

WIOD 1.4 – 1.2, #23 – #25

News

None

Sports Talk

WQAM 1.2 – 1.2, #25 – #25 (Heat, Florida Panthers)

WINZ .5 – .6, #27 – #28

WMEN .2 – .1, #33 – #36

WQAM Stream .1 – .1, #36 – #36 (Heat, Florida Panthers)

WSFS-HD2 DNA – DNA, DNA – DNA

WAXY DNA – DNA, DNA – DNA

Public Radio News/Talk

WLRN 4.1 – 5.1, #6 – #5

WLRN-HD2 DNA – .1, DNA – #36    

Note: Public radio news/talk WLRN’s +1.0 (4.1- 5.1) represents Miami’s largest (6+) January 2024 – February 2024 increase.

SEATTLE

News/Talk

KIRO-FM 4.2 – 4.1, #7 – #10

KTTH 1.9 – 1.6, #21 – #22

KVI 1.3 – 1.0, #24  – #24

KPTR DNA – .1, DNA – #28

News

KNWN-AM & KNWN-FM 2.6 – 2.5, #19 – #17

KHHO DNA – DNA, DNA – DNA

Sports Talk

KJR-FM 4.2 – 2.4, #7 – #18 (Kraken)

KIRO-AM 3.3 – 2.3, #14 – #19

KJR-AM .8 – .7, #25 – #26

Public Radio News/Talk

KUOW 6.9 – 7.2, #2 – #1

KSWS DNA – .1, DNA – #28

Note: Sports talk KJR-FM’s -1.8 (4.2- 2.4) represents Seattle’s largest (6+) January 2024 – February 2024 decrease. 

DETROIT

News/Talk

WJR 2.1 – 2.5, #16 – #14

WFDF .5 – .6, #23 – #22

WJR Stream .1 – .1, #29 – #29

News

WWJ 5.6 – 5.3, #8 – #9 (Pistons)

WWJ Stream .4 – .4, #24 – #25 (Pistons)

WDFN .1 – .1, #29 – #29

Sports Talk

WXYT-FM 9.8 – 7.1, #1 – #3 (Pistons, Red Wings)

WXYT-FM Stream 1.8 – 1.1, #17 – #21 (Pistons, Red Wings)

WXYT-AM .3 – .2, #28 – #28

WXYT-AM Stream DNA – DNA, DNA – DNA

Public Radio News/Talk

WDET 1.6 – 1.8, #19 – #18

WUOM 1.1 – 1.2, #21 – #20 

Note: Sports talk WXYT-FM’s -2.7 (9.8- 7.1) is the largest (6+) January 2024 – February 2024 decreaseby any station in the 24 PPM-markets analyzed thus far.

PHOENIX

News/Talk

KFYI 3.1 – 3.5, #10 – #9

KTAR-FM 2.6 – 2.7, #14 – #12 (Suns)

News

None

Sports Talk

KMVP-FM 1.9 – 2.2, #20 – #18 (Suns, Arizona Coyotes)

KGME .1 – .1, #31 – #34

KTAR-AM .1 – .1, #31 – #34 (Suns, Arizona Coyotes)

KDUS .1 – DNA, #31 – DNA

KTAR-AM Stream DNA – DNA, DNA – DNA (Suns, Arizona Coyotes)

KTAR-FM HD2 DNA – DNA, DNA – DNA

Public Radio News/Talk

KJZZ 3.0 – 2.3, #11 – #15

MINNEAPOLIS

News/Talk

WCCO 4.7 – 4.7, #10 – #8 (Minnesota Timberwolves)

KTMY 2.9 – 3.0, #14 – #14

KTLK-AM 1.8 – 2.2, #19 – #15

WCCO Stream .1 – .3, #31 – #29 (Minnesota Timberwolves)

News

KQQL-HD2 .1 – .1, #31 – #31

Sports Talk

KFXN 7.5 – 7.1, #2 – #3 (Minnesota Wild)

KQQL-HD3 .2 – .1, #27 – #31

KSTP-AM .1 – .1, #31 – #31

Public Radio News/Talk

KNOW 6.6 – 7.4, #4 – #2

KNOW Stream .8 – .7, #23 – #23

SAN DIEGO 

News/Talk

KOGO 4.9 – 4.6, #5 – #7

KLSD .4 – .5, #25 – #25

News

None

Sports Talk

KWFN 3.9 – 3.0, #10 – #16

KGB-AM .8 – .8, #21 – #21

KWFN Stream DNA – DNA, DNA – DNA

Public Radio News/Talk

KPBS 6.2 – 7.3, #2 – #1 

Note: Sports talk KWFN’s -.9 (3.9- 3.0) represents San Diego’s largest (6+) January 2024 – February 2024 decrease.

TAMPA

News/Talk

WHPT 5.3 – 4.9, #3 – #6 (Lightning)

WFLA 4.1 – 4.2, #11 – #10

News

Business news WHNZ .1 – .2, #34 – #28

Sports Talk

WDAE 2.1– 1.7, #17 – #18

Public Radio News/Talk

WUSF 2.3 – 1.9, #16 – #16

WMNF-HD3 Stream .4 – .2, #26 – #28

WUSF Stream DNA – DNA, DNA – DNA

DENVER 

News/Talk

KOA 3.0 – 2.6, #14 – #17

KDFD 1.4 – 1.4, #22 – #22

KHOW 1.4 – 1.2, #22 – #24

News

None

Sports Talk

KKFN 4.0 – 3.7, #10 – #10

KKSE-FM 3.0 – 2.2, #14 – #18 (Nuggets, Colorado Avalanche)

KAMP .1 – .1, #35 – #36

KEPN DNA – DNA, DNA – DNA

KKSE-AM DNA – DNA, DNA – DNA

Public Radio News/Talk

KCFR 4.5 – 3.7, #7 – #10

KUNC 1.0 – 1.1, #25 – #27

BALTIMORE

News/Talk

WBAL 4.3 – 3.3, #9 – #10

WCBM 1.9 – 2.0, #15 – #14

News

WTOP & WTLP  1.4 – 1.3,  #17 – #18

WDCH  .9 – .6,  #19 – #20

WQLL DNA – DNA, DNA – DNA

Sports Talk

WJZ-FM 4.8 – 3.1, #6 – #12

WJZ-FM Stream DNA – DNA, DNA – DNA

WJZ-AM DNA – DNA, DNA – DNA

Public Radio News/Talk

WYPR 3.4 – 3.2, #12 – #11

WYPR HD2 Stream DNA – .3, DNA – #26 

Note: Sports talk WJZ-FM’s -1.7 (4.8- 3.1) represents Baltimore’s largest (6+) January 2024 – February 2024 decrease.

ST. LOUIS

News/Talk

KMOX 3.7 – 2.8, #13 – #14

KFTK 2.2 – 2.1, #15 – #17

KTLK-FM 1.3 – 1.1, #18 – #18

KMOX Stream .4 – .2, #23 – #24

KFTK Stream .2 – .2, #28 – #24

News

KATZ-FM HD2 .3 – .2, #25 – #24

Sports Talk

WXOS 5.7 – 5.0, #7 – #9 (Blues)

Public Radio News/Talk

KWMU 5.1 – 4.9, #9 – #10

Up next: February 2024 overviews for Portland; Charlotte; San Antonio; Sacramento; Pittsburgh; Salt Lake City; Las Vegas; Orlando; Cincinnati; Cleveland; Kansas City; and Columbus.

Reach Mike Kinosian at: Mike.Kinosian@gmail.com. 

Industry Views

Sabo Sez: Five Predictions

By Walter Sabo
Consultant, Sabo Media Implementers
A.K.A. Walter Sterling
Radio Host, “Sterling On Sunday”
Talk Media Network

im1. Financial solvency laws. Consolidation is not the problem; it actually saved the radio industry. The problem is the 1986 rule change that dropped financial solvency requirements for station ownership. Prior to 1986, stations could not be purchased with debt. A potential owner had to prove that they could meet the expenses of a station through the duration of its license. Once the financial efficacy rule was dropped and stations could be purchased with debt, the industry was financially decimated. Prediction: Financial solvency laws will be re-instated.

2. Ratings change. Ratings giant Nielsen will change its system of measurement of audio. The PPM was created over 20 years ago by a company that no longer exists. For a station to earn proper audience levels, Nielsen must measure all audio distribution platforms including radio sets, in car, cell phone streaming, computer streaming, satellite, public address systems and ear pods and whatever comes next. Now you choose one – over the air or the stream. This will change or more companies will follow the recent lead of Good Karma Brands radio which just cancelled Nielsen.

3. New leadership. Who’s in charge? Most radio companies are run by very sharp and very senior CEOs and Boards. The Boca effect — I don’t want trouble, just get me to my retirement and condo on Boca. The primary reason FM grew from 10% household usage in 1968 to 60% in 1981 was the “kids” were put in charge – and caused “trouble.” Allen Shaw at ABC FM, Walter Sabo at NBC FM (forgive me), Jerry Lyman at RKO FM and the sons and daughters of the owners of thriving AMs paired with orphaned FMs (think Beau Woods at WEBN, Cincinnati and Bart McClendon in Dallas) were given free range to create and implement brand new formats. While the AM management played golf, those 20-somethings aired daring, new, shocking, amazing radio that drew listeners to FM. No, not stereo or low commercials, it was the FM package of subversiveness. For radio to level up and serve the joy of an audience born with iPhones in their cribs, it will be led by today’s 20-somethings without suffering interference by bosses sharing really interesting stories about their time at CBGBs.  The essential leadership will come from younger programmers and executives who have only known a world with online video stars, a thousand cable channels, and on-demand video and audio entertainment.

4. New sales paradigm. Digital entertainment companies – audio and video – are fueled by stupid money. Venture capitalists launch new businesses with the goal of claiming a stake and then selling the business for their ROI. VCs have no interest in operating profit. Really. That means start-up media companies pay much more for sales executives than radio companies. Start-ups are shinier goals than radio stations to a media advertising seller. There will be a revolution in the way salespeople are identified, recruited, managed, and paid or the decline in radio revenue will accelerate.

5. Renovated voice tracking. Voice tracking is not horrible, it’s an opportunity that has not been realized. Today voice tracking is a poor imitation of being live – without benefits. No time, temp, urgent news. Here’s the miss: Every station has a stunning, amazing production library. Don’t have one? Swipe from YouTube. Rather than pretending to be live, admit to being recorded. Use that production freedom to produce. Tap the production library to create a running drama, comedy, mood, listening environment. Make the show between the songs to be as compelling as Taylor Swift. That’s the future of music radio.

Walter Sabo has been a C Suite action partner for companies such as SiriusXM, Hearst, Press Broadcasting, Gannett, RKO General and many other leading media outlets. His company HITVIEWS, in 2007, was the first to identify and monetize video influencers. HITVIEWS clients included Pepsi, FOX TV, Timberland, Microsoft, and CBS Television. He can be reached at walter@sabomedia.com www.waltersterlingshow.com

Industry News

Audacy Names New Afternoon Show at “The Fan Upstate”

Starting next Monday (3/25), “WIRE 2 WIRE,” starring Greg “Diesel” Abee (left)and Cole Bryson (right), fills the afternoon drive daypart on Audacy sports talk outlet WYRD-AM/W249DL/W246CV,im Greenville-Spartanburg, South Carolina “The Fan Upstate.” The program takes over for “Offsides with Marc Ryan,” as Ryan moves to the company’s WXYT-FM, Detroit “97.1 The Ticket.” Audacy Greenville-Spartanburg SVP and market manager Steve Sinicropi states, “‘WIRE 2 WIRE’ allows us to elevate Diesel, who has worked alongside Marc for years, and Cole, who has done a great job with every sports assignment we’ve given him. ‘WIRE 2 WIRE’ will be a live, local sports show with knowledgeable, well-known local talent, and I know sports fans will love it.”

Industry News

Round One of February PPMs Released

imThe first of four rounds of ratings data from Nielsen Audio’s February PPM survey has been released for 12 markets including New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey). The February survey covered February 1 – 28. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In New York, Red Apple Media’s news/talk WABC adds three-tenths to finish the survey with a 3.8 share (6+, weekly AQH share) but remains ranked #11, while iHeartMedia’s news/talk WOR loses one-tenth for a 1.6 share finish and falls to the #20 rank. In Chicago, Nexstar Media Group’s news/talk WGN tacks on four-tenths to finish with a 3.5 share that lifts it to the #8 rank, while Cumulus Media’s news/talk WLS-AM adds two-tenths for a 2.0 share finish and remains ranked #18. Audacy’s crosstown all-news WBBM-AM/WCFS-FM fell eight-tenths to a 5.4 share but only regressed one spot to the #3 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

BMI Pays Tribute to Erica Farber

im

Erica Farber, the retiring CEO of the Radio Advertising Bureau, is pictured above (right) receiving a BMI gold record from the performing rights organization in appreciation of the support she’s provided BMI’s songwriters and publishers over the years. Presenting the record to Farber is BMI VP of industry relations Dan Spears (left). The inscription reads: “Congratulations on your retirement, Erica! BMI celebrates your 12 years of service leading the RAB and 52 years serving the broadcasting industry. Thank you for many years of friendship and for your continuous support of BMI songwriters and publishers. You will be greatly missed. Your BMI Family”

Industry News

Veritonic Integrates with Adjust

Audio research and analytics platform Veritonic announces an integration with leading measurement and analytics company Adjust. Through this integration, Veritonic’s premier audio attribution solution will receive automated data about in-app conversion actions on mobile devices including installs, purchases,im subscriptions, and more. Veritonic CEO Scott Simonelli comments, “We take pride in our collaborations with visionary leaders, amplifying the impact of our solutions and elevating the value delivered to our clients. This seamless integration empowers us to furnish our clients with even more comprehensive, insightful, and actionable data. It equips them to finely tune their audio campaigns, ensuring optimal results while instilling confidence in the allocation of their advertising budget across channels.”

Industry News

Mike Gallagher First in Line to Vote Today!

Salem Radio Network nationally syndicated talk host Mike Gallagher is pictured here after casting hisim votes in Florida’s primary elections today (3/19). Gallagher was first in line this morning and posted this picture on “X” (formerly Twitter) as he left the polling place, and it received more than 15,000 views in the first 30 minutes. Gallagher adds, “In Chicago, most voters will view it twice. Or more.”

Industry News

Yesterday’s (3/18) Top News/Talk Media Stories

The presidential race and today’s primary elections; former President Donald Trump’s legal battles and bond problem; the U.S. migrant crisis and the Supreme Court’s blocking of Texas’ border policy allowing state officials to detain suspected illegals; the Fani Willis disqualification case; the Israel-Hamas war and the humanitarian crisis in Gaza; the Supreme Court hears arguments over government efforts to combat social media disinformation; the Don LemonElon Musk interview; and the lawlessness in Haiti were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Ratings Takeaways

February 2024 PPM Ratings – Part One

imFebruary 2024 PPM Data – Information for the February 2024 ratings period (February 1 – February 28) has been released for New York, Los Angeles, Chicago, San Francisco, Dallas, Houston, Atlanta, Philadelphia, Nassau-Suffolk (Long Island), Riverside-San Bernardino-Ontario, San Jose, and Middlesex-Somerset-Union (New Jersey).

The only requirement for a spoken-word station to be included here is that they be a Nielsen Audio subscriber – there are no share or rank thresholds.

NBA and NHL team names of corresponding spoken-word flagship(s) are bolded.

DNA – DNA = Did Not Appear – Does Not Appear

Comparisons are January 2024 – February 2024  (6+).

NEW YORK

News/Talk

WABC 3.5 – 3.8, #11 – #11

WOR 1.7 – 1.6, #17 – #20

WKXW 1.0 – 1.0, #24 – #23

WKXW Stream .3 – .3, #35 – #35

News

WINS-FM 4.7 – 4.5, #6 – #7

WCBS-AM 1.7 – 1.7, #17 – #19

WINS-FM Stream .5 – .4, #27 – #33

Business News WBBR .4 – .4, #31 – #33

WCBS-AM Stream .2 – .1, #39 – #46 

Sports Talk

WFAN FM & AM 2.7 – 2.0, #13 -#15 (Brooklyn Nets, New Jersey Devils)

WFAN FM & AM Stream .8 – .8, #25 -#25 (Brooklyn Nets, New Jersey Devils)

WEPN-FM DNA – DNA, DNA – DNA (Knicks, Islanders, Rangers)   

Public Radio News/Talk

WNYC-FM 4.5 – 4.7, #7 – #4

WNYC-AM 1.2 – 1.1, #22 – #22 

LOS ANGELES

News/Talk

KFI 5.5 – 5.4, #3 – #3

KEIB .8 – .7, #33 – #32  (Clippers)

KRLA .6 – .6, #34 – #34  

News

KNX-FM 2.8 – 3.3, #12 – #10

KNX-FM Stream .2 – .3, #39 – #37  

Sports Talk

KLAC .9 – .7, #32 – #32 (Clippers 

Public Radio News/Talk

KPCC 2.3 – 2.4, #15 – #15

Kings’ games are heard on the iHeartRadio app, while games of the Anaheim Ducks are heard on the Ducks stream.

CHICAGO

News/Talk

WGN 3.1 – 3.5, #10 – #8  (Blackhawks)

WLS-AM 1.9 – 2.0, #18 – #18

WLIP .4 – .4, #35 – #34

WLS-AM Stream .1 – .1, #41 – #40

WVON .1 – .1, #41 – #40

News

WBBM-AM & WCFS 6.2 – 5.4, #2  – #3

WBBM-AM & WCFS Stream .2 – .3, #38 – #35

Sports Talk

WSCR 3.4 – 3.1, #8 – #10 (Bulls)

WSCR Stream .6 – .3, #32 – #35 (Bulls)

WMVP DNA – DNA, DNA – DNA 

Public Radio News/Talk

WBEZ 2.7 – 2.4, #13 – #16   

Note: News WBBM-AM & WCFS’ -.8 (6.2 – 5.4) represents Chicago’s highest (6+) January 2024 – February 2024 decrease.

SAN FRANCISCO

News/Talk

KSFO 1.5 – 1.4, #22 – #22

KSFO Stream .3 – .3, #30 – #32

News

KCBS-AM & KFRC 6.6 – 6.7, #3 – #3

KNEW .3 – .4, #30 – #28  

KCBS-AM & KFRC Stream DNA – .1, DNA – #34

KKSF DNA – DNA, DNA – DNA 

Sports Talk

KNBR 3.9 – 3.2, #6 – #9

KGMZ 2.4 – 2.1, #14 – #16 (Golden State Warriors)

KGO .2 – .1, #34 – #34  

KGO Stream .2 – .1, #34 – #34  

KTCT .2 – .1, #34 – #34  

KGMZ Stream DNA – DNA, DNA – DNA (Golden State Warriors)      

Public Radio News/Talk

KQED 7.9 – 7.6, #2 – #2

KALW .3 – .4, #32 – #28

Note: Sports talk KNBR’s -.7 (3.9 – 3.2) represents San Francisco’s highest (6+) January 2024 – February 2024 decrease.

DALLAS

News/Talk

WBAP 3.7 – 3.3, #9 – #12

KEGL 1.2 – 1.3, #29 – #29  (Mavericks)

KSKY .6 – .8, #32 – #33

KLIF-AM .5 – .3, #33 – #38

KSKY Stream DNA – DNA, DNA – DNA 

News

News – Talk KRLD-AM 1.7 – 1.5, #24 – #27

News – Talk KRLD-AM Stream DNA – DNA, DNA – DNA

News KKGM DNA – .1, DNA – #42

Sports Talk

KTCK 5.6 – 4.9, second straight month at #1 (Stars)

KRLD-FM 2.8 – 2.3, #17 – #19

KRLD-FM Stream .4 – 1.0, #35 – #30

Public Radio News/Talk

KERA 4.0 – 4.0, #7 – #8  

Notes: The +.6 (.4 – 1.0) registered by sports/talk KRLD-FM’s internet stream represents a tie for Dallas’ highest (6+) January 2024 – February 2024 increase, while similarly-formatted KTCK’s -.7 (5.6 – 4.9) is the market’s highest (6+) January 2024 – February 2024 decrease.

HOUSTON 

News/Talk

KTRH 3.6 – 3.4, #9 – #14  (Rockets)

KPRC . 3 – .4, #28 – #28  

News

KXYZ .1 – .1 #34 – #33

Sports Talk

KILT-AM 1.6 – .7, #21 – #25

KBME .6 – .5, #27 – #27  (Rockets)

KILT-AM Stream .3 – .1, #28 – #33

KFNC .2 – .1, #33 – #33

Public Radio News/Talk

KUHF 2.8 – 2.8, #19 – #17

ATLANTA

News/Talk

WSB-AM & WSBB 8.6– 7.3, #1 – #3

WFOM .6 – .5, #27 – #26

WGKA .3 – .3, #30 – #30

WAOK .2 – .1, #31 – #34

WAOK Stream .1 – DNA, #36 – DNA

WSRV-HD3 Stream DNA – DNA, DNA – DNA

News

WBIN .1 – DNA, #36 – DNA

Sports Talk

WZGC 4.2 – 3.6, #8 – #11 (Hawks)

WCNN 2.2 – 2.1, #16 – #17

WZGC Stream .8 – .5, #24 – #26 (Hawks)

Public Radio News/Talk

WABE 4.0 – 3.6, #9 – #11

WRAS  .7 – .5, #25 – #26

WABE-HD3 .1 – DNA, #36 – DNA

Note: News/talk WSB-AM & WSBB’s -1.3 (8.6 – 7.3) represents Atlanta’s highest (6+) January 2024 – February 2024 decrease.

PHILADELPHIA

News/Talk

WPHT 2.2 – 2.0, #16 – #15

WKXW 1.3 – 1.1, #23 – #24

WPHT Stream .7 – .8, #26 – #26

WURD .4 – .4, #28 – #27

WURD Stream .2 – .2, #30 – #29

WKXW Stream DNA – .1, DNA – #32

WDEL-AM DNA – DNA, DNA – DNA

News

KYW & WPHI 6.2 – 6.0, #5 – #5

KYW & WPHI Stream .1 – .3, #32 – #28

WTEL DNA – DNA, DNA – DNA

Sports Talk

WIP 7.0 – 5.7, #4 – #6

WIP Stream 2.3 – 2.0, #15 – #15

WPEN-FM 1.5 – 1.2, #21 – #22 (76ers, Flyers)

Public Radio News/Talk

WHYY 3.1 – 3.3, #10 – #12      

Note: Sports talk WIP’s -1.3 (7.0 – 5.7) represents Philadelphia’s highest (6+) January 2024 – February 2024 decrease. 

NASSAU-SUFFOLK (LONG ISLAND)

News/Talk

WABC 1.5 – 1.8, #18 – #17

WOR 1.1 – 1.2, #19 – #19

WLIR .1 – .2, #32 – #27

News

WINS-FM 4.8 – 5.1, #5 – #3

WCBS-AM 2.2 – 1.7, #15 – #18

WINS-FM Stream 1.0 – .7, #20 – #23

Business News WBBR .3 – .4, #26 – #26

WCBS-AM Stream .1 – .2, #32 – #27

Sports Talk

WFAN-FM & AM 4.6 – 2.7, #7 – #12 (Brooklyn Nets, New Jersey Devils)

WFAN-FM & AM Stream DNA – DNA, DNA – DNA (Brooklyn Nets, New Jersey Devils)

WEPN-FM DNA – DNA, DNA – DNA (Knicks, Islanders, Rangers)

Public Radio News/Talk

WSUF .3 – .2, #26 – #27

Note: Sports talk WFAN’s -1.9 (4.6 – 2.7) represents the highest (6+) January 2024 – February 2024 decrease by any station in these 12 PPM-markets.

RIVERSIDE

News/Talk

None

News

KFOO .1 – DNA, #21 – DNA

Sports Talk

KPWK .1 – .5, #21 – #19

Public Radio News/Talk

KVCR .4 – .5 #20 – #19

KPCC DNA – DNA, DNA – DNA

SAN JOSE

News/Talk

KSFO 1.8 – 2.1, #20 – #15

KSFO Stream DNA – .2, DNA – #30  

News

KCBS-AM & KFRC 5.2 – 5.4, #4 – #4

KCBS-AM & KFRC Stream DNA – .3, DNA – #26

KNEW .2 – .3, #28 – #26  

Sports Talk

KNBR 4.7 – 3.6, #5 – #7

KGMZ 2.8 – 2.0, #10 – #19 (Golden State Warriors)

KGO Stream .8 – .3, #26 – #26  

KTCT .3 – .3, #27 – #26   

KGO .2 – .2, #28 – #30  

KGMZ Stream DNA – DNA, DNA – DNA (Golden State Warriors) 

Public Radio News/Talk

None 

Notes: Sports talk KNBR’s -1.1 (4.7 – 3.6) represents San Jose’s highest (6+) January 2024 – February 2024 decrease.

Sharks’ games are carried on the Sharks Audio Network.

MIDDLESEX-SOMERSET-UNION 

News/Talk

WKXW 7.4 – 7.2, #1 – #2

WOR 2.7 – 3.6, #9 – #9

WKXW Stream .8 – 1.1, #20 – #18    

News

WINS-FM 2.7 – 2.4, #9 – #11

WCBS-AM .9 – .8, #19 – #19

WINS-FM Stream .5 – .5, #22 – #23

WCBS-AM Stream DNA – DNA, DNA – DNA

Sports Talk

WFAN-FM & AM 2.7 – 2.9, #9 – #10 (Brooklyn Nets, New Jersey Devils)

WFAN FM & AM Stream DNA – DNA, DNA – DNA (Brooklyn Nets, New Jersey Devils)

WEPN-FM DNA – DNA, DNA – DNA (Knicks, Islanders, Rangers)

Public Radio News/Talk

None 

Up next: February 2024 overviews for: Washington, DC; Boston; Miami; Seattle; Detroit; Phoenix; Minneapolis; San Diego; Tampa; Denver; Baltimore; and St. Louis.

Mike.Kinosian@gmail.com

Industry News

Beasley’s “97.5 The Fanatic” Unveils the “Kincade and Salciunas” Morning Show

Beasley Media Group announces its new morning drive show at sports talk WPEN-FM, Philadelphiaim “97.5 The Fanatic” as Andrew Salciunas moves from middays to partner with incumbent morning host John Kincade for the “Kincade and Salciunas” improgram, effective today (3/18). Kincade has been serving as the morning host since January 2021. Salciunas, has spent the past 10 years working his way up the ladder at the station, most recently hosting the 10:00 am to 2:00 pm show since Anthony Gargano left that role after a now-settled contract dispute with the company. In a statement, station PD Scott Masteller says, “I am truly excited to pair John and Andrew for a new sports show that will reflect the energy and passion of the Philadelphia sports fan.”

Industry News

Inquirer: Missanelli Return to “The Fanatic?”

In covering the above story for the Philadelphia Inquirer, writer Rob Tornoe reveals that as the result of Andrew Salciunas moving from middays to mornings, Beasley moves former Philadelphia Daily Newsim writer Bob Cooney to middays. The question Tornoe asks is what about Mike Missanelli? “Rumors have been swirling in sports radio circles the past few days about the return of Missanelli, once the station’s biggest star, whose sudden exit from his afternoon show in 2022 after 15 years shocked listeners.” Tornoe says that Missanelli has been in contact with management but there’s nothing to report and Missanelli isn’t talking. PD Scott Masteller tells the paper, “Mike’s name has come up. He’s a great talent, and we’ll just have to wait and see what happens. A lot of people are interested in the radio station right now. So, I’ll leave it at that.” The current PM drive show is “The Best Show Ever?” hosted by Tyrone Johnson, Ricky Bottalico and Jenn Scordo. Read the Inquirer story here.

Industry Views

Pending Business: March Madness 2024

By Steve Lapa
Lapcom Communications Corp
President

imMarch is half over, and the Madness is just beginning.

Can you feel the social media buzz driven by countless fans from Florida and Iowa to California as they brag and bet on their favorite teams?

Advertising as well is turning to the tournament page and taking on the creative themes that talk to the millions of fans who will fill out their brackets in that new age science called “bracketology.” Is that basketball novice who wins the office money pool because the uniforms were just the right color still in the office? Or how about grandma beating a few experts because she really has been a fan for over 60 years. So much for the science behind “bracketology.”

Industry surveys project nearly $2.7 billion will be wagered during the madness as the dollars flow through legal venues. This year may be a little different as fans in Iowa play a unique role. More on that in a minute.

As a forever basketball fan and a fan of great marketing, March Madness is that rare intersection of high-level athletic performance and competitive marketing execution on full display in front of millions almost every day for nearly three weeks. The summer Olympics in Paris scheduled July 26-Aug 11, come close, but the Olympic games play to a multi-sport, truly global crowd. There is nothing else in sports and marketing that compares to the prolonged, daily intensity surrounding the “Big Dance,” and this year it is truly a dance.

Fans are in for a next-level experience as Iowa’s amazing Caitlin Clark puts Women’s March Madness on the sports map once and for all. This year the social media buzz will have the additional fandom buying every ticket in sight as Caitlin’s Iowa Hawkeyes sold out arenas around the country.

So, what does all this March Madness fandemonium have to do with what we do in sales and marketing? Let’s learn.

1. Watch for marketers who get the emotional connection with the core fans. This year’s messaging will broaden beyond what you might expect.

2. As demographics change, so will creative.

3. Although your marketing may be limited to your local market, watch for new categories that can open your thinking.

Nearly 133 years have passed since Dr. James Naismith grabbed a round ball and a basket. His goal was to invent a simple game to keep a group of young men active during those maddening winter months in Springfield, Massachusetts. If he could only have imagined what he started.

Steve Lapa is the president of Lapcom Communications Corp. based in Palm Beach Gardens, FL. Lapcom is a media sales, marketing, and development consultancy. Contact Steve Lapa via email at: Steve@Lapcomventures.com.

Industry Views

Monday Memo: Happy Campers

By Holland Cooke
Consultant

imFor spring break this year, Sarah and I revisited Sandals Grand Bahamian all-inclusive resort – NOT inexpensive, and very worth it. We’ve already booked same-week-next-year, and we think we know who we’ll see there then.

Among those we chatted-up at beach bars: Owner of a HVAC service company in Iowa. He arrived ahead of 16 employees and +ones (“the other 16 are back there keepin’ the heat on”). And get this: He said that, for some, it’s their first airplane travel. And they land in Nassau! WHAT a boss, eh?

Another business owner we met topped that! He had 38 inbound next-day for a long weekend. To qualify for this “President’s Club” trip, those 19 reps each moved a million dollars of product in 2023.

“Selling what?” I had to ask. “All the things nobody wants to buy,” he quipped. His company is a rack jobber, meaning it has agreements with retailers to display and sell products in-store. Think cigarette lighters and the thousand other items you see at gas stations and convenience stores.

Going right into Larry King mode, I learned about those sunglasses that retail for $19.99. He buys ‘em by the palette, 19 cents each. And when I asked “What was HOT 2 years ago, and is NOT now?” he replied, without hesitation, “masks.”

im

He caught my ear when he used the term “liberal” to describe regions. In talk radio, that’s a political term. But the way he used it reflects Michael Jordan’s famous quote, “Republicans buy sneakers, too.” Like politics, commerce is regionalized. And he spoke in practical terms: Phone charger cords sold in the northeast are predominantly iPhone-compatible. “Get much-south-of New York,” and Android cords are also popular.

Contributing to inflation: Pre-pandemic, the usual business model was that the store paid for what his company delivered. Some clients were big-enough to change that, to paying-upon-SALE, which bar codes enable. So, the rack jobber is on-the-hook for “inventory shrinkage” (shoplifting and pilferage). But the arm-wrestling continues… and at least 19 reps are winning.

Heading for our final-night-there dinner, we passed the President’s Club reception in a VIP area; and next morning at breakfast, we spotted President’s Club T-shirts. We expect to see more next year, because, as the boss winked, “those wives want to come back!” and they tend to be supportive of long workdays in the meantime. 😉

Holland Cooke (HollandCooke.com) is a consultant working at the intersection of broadcasting and the Internet. He is the author of  The Local Radio Advantage: Your 4-Week Tune-In Tune-Up,” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn.

Industry News

Todd Starnes Speaks at Reagan Ranch

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Pictured above is nationally syndicated talk radio host Todd Starnes delivering the keynote address at the Young America’s Foundation’s National High School Conference at the Reagan Ranch in Santa Barbara, California. All students received a copy of Starnes’ newest book, Twilight’s Last Gleaming: Can America Be Saved? (Post Hill Press 2023), based on a speech delivered by President Ronald Reagan.

Industry News

Cumulus Media Partners with Rhode Island Football Club

Cumulus Media announces a new partnership with Rhode Island Football Club to broadcast select matches for the club’s inaugural 2024 season on WPRV-AM, Providence “790 The Score” andim news/talk/sports WXLM-AM, New London. The first match aired last Saturday (3/16) versus New Mexico United. An additional nine matches will air on the two stations. Cumulus regional vice president Holly Paras says, “I am delighted that our stations will enter into this new broadcasting partnership with Rhode Island FC and help to bring the Southern New England community the passion and drama of this new team and exciting sport.”

Industry News

Top News/Talk Media Stories Over the Weekend

The presidential race and Tuesday’s primary elections; the Russia-Ukraine war and Vladimir Putin wins Russia’s “election”; the Israel-Hamas war and U.S.-Israel relations; the U.S. migrant crisis; former President Donald Trump’s legal battles; the Supreme Court to hear arguments on the government’s efforts to thwart social media disinformation; the anti-TikTok legislation; and the violence in Haiti were some of the most-talked-about stories in news/talk media over the weekend, according to ongoing research from TALKERS magazine.

Industry Views

Michael Harrison: The Future of Radio Depends Upon What Those of Us in the Business Make It

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TALKERS founder Michael Harrison appeared as a guest Wednesday on Frank Morano’s “The Other Side of Midnight” show (3/13) as part of his current “Scammers” interview tour promoting the new Gunhill Road “Damn Scammers (Get Off My Phone)” music video (www.scammersvideo.com). The conversation illuminated Harrison’s concerns about the rapid spread of scamming and fraud in the digital space but quickly expanded to a discussion about the pros and cons of AI and an existential look at the future of the radio platform itself.

Regarding the insidious growth of scams on the internet, Harrison said, “It is a major problem up there with terrorism, inflation, street crime, pandemics, uncontrolled immigration, and war… it’s corroding the quality of our lives, lowering the bar on integrity, and raising the level of disingenuousness that is becoming a ‘normal’ part of our culture.” Harrison attributes a major part of the problem to legislators being behind the curve on this, stating, “Historically, it takes time for legislation to catch up to changes in technology… now that technology is changing so rapidly it’s increasingly difficult for legislators to keep up with it. In many cases they don’t even have a clue as to how the internet operates.”

Regarding the issue of AI stealing jobs from broadcasters – particularly talent – going forward, Harrison was blunt: “Just like all technology, AI is a double-edged sword and can be dangerous.  But in the case of art, people have always accused new technologies in art as somehow being fake and ‘cheating’ but history has consistently shown that today’s technology is tomorrow’s art. Regarding the loss of jobs for radio talent, it all depends on what you bring to the table. If you are a basic announcer, meaning you read most of your content from a script or apply a very limited range of verbiage such as time, temperature, news and the simple intros and outros of songs – watch out, you will likely lose your job. But if you’re a talk show host, analyst, interviewer, or commentator – all you have to do is work a little harder… you have to be even more original. AI can only draw upon and synthesize what’s already out there. You’ll have to stay ahead of the AI learning curve. All AI can actually do is realistically recreate monologues and dialogue that are in the category of worn-out talking points. If that’s what you are currently doing on the air, you’ll be replaced by AI and no one will notice.”

Regarding the future of radio and its ongoing viability in the digital era, Harrison said that it depends on whether those of us in the industry actively create radio’s relevant future or abandon it out of fear or simple lack of ideas. Harrison warned, “The use of ‘audio’ as a description of this medium is short-sighted. Radio is an esthetic… complex and organic. All radio is audio but not all audio is radio. Putting up a sign on radio calling it audio would be like owning a restaurant and calling it ‘food’ or a specific brand car dealership and calling it ‘transportation.’” Listen to the interview here