Industry News

White House Accuses WBT, Charlotte of Manufacturing Controversy

According to a report in The Daily Beast, the White House is saying that Urban One’s WBT-AM/FM, Charlotte is “ginning up controversy” by claiming Press Secretary Karine Jean-Pierre hung up on newsim director Mark Garrison after he asked if President Joe Biden suffers from dementia. Garrison did ask Jean-Pierre that question and she responded, “Mark, I can’t even believe you’re asking me this question. That is an incredibly offensive question to ask.” Then, after presenting the president’s accomplishments, Jean-Pierre thanked Garrison and ended the call. The White House says WBT was given seven minutes as part of Jean-Pierre’s media schedule and that she ended the interview at that time. The White House also suggested that the station employed a bit of theater by adding a dial-tone sound effect to the end of the interview that its phones don’t make after a call ends. Read the Daily Beast story here.

Industry News

KTMY, Minneapolis’ “Lori & Julia” Show to End This Summer

Afternoon drive hosts Lori Barghini (left) and Julia Cobbs (right) told listeners yesterday (3/26) thatim they will end their program at the end of June. The two have hosted the afternoon show at Hubbard Broadcasting’s talk KTMY-FM “MyTalk 107.1” since 2002. Barghini and Cobbs – both in their early 60s – say they want more time for themselves. Barghini told listeners she started thinking about retiring after the death of her father last summer.

Industry News

Bold Gold Media Group Unveils Bold Gold Studios

Bold Gold Media Group announces the grand opening of Bold Gold Studios – a brand-new, state-of-the-art audio and video podcast and recording studio located in the newly renovated historic Liberty Theater, on Main Street in Liberty, New York. The company says that in addition to providing interested podcasters and content creators a place to make their audio and video magic, this studio will also serveim as a satellite radio studio for Bold Gold Media’s four local broadcast radio stations, including news/talk WVOS-AM/W223DB “Catskills News Talk 92.5 & 94.9.”  Bold Gold Studios will be available for lease opportunities, and offers brand new professional audio and video recording gear, with experts available to assist in recording, producing, and even marketing branded multi-media podcast or A/V productions. The company will hold a grand opening celebration on April 19. Bold Gold New York general manager Dawn Ciorciari says, “We are grateful to Bruce Davidson at the Liberty Theater for partnering with Bold Gold Media to create and manage this state-of-the-art studio in his historic building.  This studio will extend Bold Gold Media’s reach in Sullivan and the Catskills and serve as a new professional space for audio and video content creators.”

Industry News

TALKERS News Notes

Beasley Media Group Boston announces their newly minted, multi-year partnership with the Boston Athletic Association, the non-profit that organizes the Boston Marathon. This year both sports talk WBZ-FM “98.5 The Sports Hub” and WKLB “Country 102.5” will broadcast coverage of the race.

Audacy expands its relationship with Amy Poehler’s Paper Kite Productions with the launch of “Million Dollar Advice,” a weekly work and career advice podcast under the Audacy Podcasts and Paper Kite Podcasts banners hosted by Kim Lessing and Kate Arend.

SiriusXM subscribers will have access to the full 2024 Major League Baseball with live play-by-play calls of every game, as well as 24/7 news, talk and expert analysis on the exclusive MLB Network Radio channel.

Industry News

Yesterday’s (3/26) Top News/Talk Media Stories

The deadly Baltimore ship-bridge collision; the Supreme Court hears arguments on a national ban on the abortion drug mifepristone; NBC fires former RNC chair Ronna McDaniel after one week; the Trump Media firm deal; former President Donald Trump’s legal battles; RFK Jr chooses Nicole Shanahan as VP; the U.S. migrant crisis and the Appeals Court’s block on Texas’ SB 4 law; and the Federal Trade Commission investigates TikTok were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

WWO: Study Shows Radio Ads More Engaging Than TV Ads

This week’s blog from Cumulus Media | Westwood One’s Audio Active Group looks at data from a Mediaprobe study using electrodermal activity (via a special monitor attached to the respondent’s hand) to determine their reactions to ads in actual AM/FM radio segments. Mediaprobe says the electrodermal sensor “allows out-of-lab and real-time measurement of unconscious reactions to ads and mediaim content, providing an accurate assessment of the audience’s attentiveness and engagement.” Some of the key findings include: 1) Despite lacking “sight, sound, and motion,” AM/FM radio programming was +13% more engaging than Mediaprobe’s norm for television in the U.S. For advertisers, this means the AM/FM radio context for their ads has greater engagement than the TV context; 2) Overall, AM/FM radio advertising’s Emotional Impact Score (EIS) outperformed TV advertising by +12%. These new findings validate the recently released Dentsu/Lumen study, which revealed audio ads outperform video for attention and brand recall; 3) AM/FM radio news was the most impactful genre, consistently measuring as a high-quality contextual environment for advertising (+14% greater than Mediaprobe TV News norms and +8% than total AM/FM radio); 4) Mediaprobe audio benchmarks reveal the sound contrast between AM/FM radio programming and the ads drives higher attention and brand recall. For example, ads with music and jingles perform very well in spoken word programming due to the contrast; and 5) Creative best practices: Use female voiceovers, jingles, and include five brand mentions. See the blog post here.

Industry News

Todd Starnes Visits Huckabee Show on Book Tour

im

Nationally syndicated talk radio host Todd Starnes (left) is pictured here with former Arkansas Governor Mike Huckabee (right) on Huckabee’s TBN and Newsmax television shows. Starnes is on a tour promoting his latest book, Twilight’s Last Gleaming: Can America Be Saved? (Post Hill Press 2023). He’s appearing on more than 40 programs around the country.

Industry News

No More “Puck & Jim” on Sports Talk KJR-AM/FM, Seattle

The midday “Puck & Jim” show – starring Jason Puckett (right) and Jim Moore (left) – at iHeartMedia’s sports talk KJR-AM/FM, Seattle is gone. Puckett explains how it all went down via a post to fans at X (formerly Twitter). “First off I want to apologize for being off the air for the last three weeks. These last few weeks have been the most exhausting and agonizing time of my life. I had been in contractim negotiations with iHeart – KJR since the start of January and in the last few weeks we mutually agreed that I would be off the air until we reached a deal… Both sides worked hard to get a deal done and the process was long and time consuming. Late last week I received the offer that I had been looking for and was excited and grateful to get back to work on Monday. However, a day after receiving the offer I learned that my partner Jim Moore was terminated as part of nationwide layoffs within the company. The timing of the move left me angry, sad, confused and conflicted… Many, many sleepless nights has led to my decision to part ways with the station and not seek a new contract. I’m a firm believer in loyalty and the treatment of others. From my perspective I couldn’t in good conscience continue to do the show despite my love to do so… This is not goodbye forever. The process has energized and motivated me to great lengths. Stay tuned because very soon I’ll deliver the same nonsense in a different form.”

Industry News

WPHT, Philadelphia Raises $109k for Veterans Charity

im

Pictured above is the staff of Audacy’s news/talk WPHT, Philadelphia at the seventh annual “Talk Radio 1210 WPHT Radiothon” last Friday (3/22) that raised more than $109,000 for the Travis Manion Foundation which supports “programs, training opportunities, and events designed to empower veterans and families of the fallen and then inspire them to pass on their values to the next generation and the community at large.” Audacy SVP and market manager David Yadgaroff says, “Our WPHT listeners and advertisers are extremely passionate and generous, and we are so grateful for their contributions. Audacy Philadelphia is a strong supporter of the Travis Manion Foundation and the great work they do for veterans in our local community.”

Industry News

TALKERS News Notes

Good Karma Brands’ talk WAUK-AM/W266DR “101.7 The Truth” announces the 3rd Annual Tory Lowe Community Clean Up taking place on April 13. Spearheaded by 1:00 pm to 4:00 pm host Tory Lowe, the event encourages volunteers to join the station in picking up litter in Milwaukee neighborhoods. Lowe says, “This is what it’s all about. Getting together as a community, unifying, and giving back. This is a great opportunity to get to know our neighbors and take pride in the city we call home. A cleaner community is a better community.”

Mundo Hispano Digital partners with iHeartMedia in a deal that includes MundoNow’s audio network Oyénos’ slate of podcasts being distributed widely by iHeartPodcasts. MundoNow president and CEO Rene Alegria says, “We’re thrilled to embark on this transformative partnership with iHeartPodcasts, solidifying our commitment to amplifying LatinX voices in the audio space. This collaboration represents a pivotal moment for Oyénos Audio, as we combine forces to deliver captivating content and innovative marketing strategies that resonate deeply with our community. In today’s ever-evolving media landscape, we continue to strive to deliver compelling, informative, and engaging content to a large and significantly still underserved audience – bilingual and bicultural Latinos.”

FOX Nation debuts a new special titled, “Prisoner of Putin,” on Thursday (3/28), one day before the one-year anniversary of Wall Street Journal reporter Evan Gershkovich’s arrest and detainment in Russia. The special will provide an in-depth look into Gershkovich’s life and his courage and resilience throughout the last year. Contributions will be made by FOX News Channel senior correspondent Steve Harrigan, who was formerly based in Moscow, Wall Street Journal colleagues Gordon Fairclough and Paul Beckett, as well as Jeremy Berke and Sam Silverman, close friends of Gershkovich.

Industry News

Yesterday’s Top News/Talk Media Stories

Former President Donald Trump gets bond reduction from an Appeals Court; the aftermath of the deadly ISIS attack on Moscow; Israel rebuffs UN Security Council’s Gaza ceasefire vote; the presidential race; the U.S. migrant crisis; the Supreme Court to hear arguments on a Texas court’s suspension of the FDA’s approval of the abortion pill; the U.S. and U.K. sanctions against China over alleged Chinese government-backed cyberattacks; Florida bans social media for children under 14; and Sean “Diddy” Combs the subject of a Homeland Security investigation into human trafficking were some of the most-talked-about stories in news/talk media yesterday, according to ongoing research from TALKERS magazine.

Industry News

Gunhill Road Attacks Fraudsters with a Powerful New Rocker, “Damn Scammers (Get Off My Phone)”

im

Gunhill Road, the timeless band that has been creating multi-genre rock and pop music spanning more than five decades, has released a stunning new song and video titled, “Damn Scammers (Get Off My Phone).” The piece – which is a no-holds-barred attack on the rise of scams and fraud in our society – is an advance release from the band’s forthcoming fifth album. Gunhill Road has developed a unique niche in recent years attracting tens of thousands of internet followers powered, in large part, by the attention and airplay given it on talk radio. New songs by the group typically debut on hundreds of radio talk shows sparking conversation about today’s pressing topics of news and social concern. The compositions feature clever, candid lyrics delivered in a highly musical and original way. The band consists of co-founding member/pianist/vocalist Steve Goldrich, longtime guitarist/vocalist Paul Reisch, noted Broadway theater instrumentalist/guitarist/vocalist Brian Koonin, and TALKERS publisher/vocalist Michael Harrison. The provocative video for “Damn Scammers (Get Off My Phone)” was produced by Matthew B. Harrison. The song, a powerful rocker marked by driving guitars, riveting keyboards, an exuberant group chorus and a compelling lead vocal by Brian Koonin, expresses the frustration we all face in an increasingly dangerous environment marked by the rising corruption of identity theft, charity scams, grandparent scams, imposter scams, mail fraud, romance scams, lottery scams, crypto scams, blackmail, phishing, and disingenuous institutions. Click here scammersvideo.com to see the video.  To arrange an interview with Michael Harrison to discuss the scam crisis, please email info@talkers.com.

Industry News

Audacy Files Final 2023 Fiscal Report with SEC

Audacy filed its 10-K annual report with the Securities and Exchange Commission on Friday (3/22) as it prepares to emerge from Chapter 11 reorganization. The company is waiting on FCC approval. Inim reporting is operating results for 2023 it reveals net revenue of $1.16 billion, a decrease of 6.75% from the full year 2022. The company was hampered by an impairment loss of $1.3 billion in 2023, compared to the impairment loss of $180 million reported in 2022. That and other factors led to total operating expense soaring to $2.5 billion, compared to the total operating expense of $1.32 billion in 2022. The company posted a net loss of $1.13 billion in 2023, compared to the net loss of $140 million reported for 2022.

Industry News

Talk Host Dan Parsons Exits KLIN-AM, Lincoln, Nebraska

The Lincoln Journal Star reports that Dan Parsons exits NRG Media’s news/talk KLIN-AM, Lincoln, Nebraska after just 10 months. Parsons hosted the 5:00 pm to 6:00 pm hour between Premiere’s “Seanim Hannity Show” and the “Sports Nightly” program. KLIN general manager Ami Graham tells the paper that Parsons was not terminated for cause, “We’ve just chosen to go in a different direction.” For his part, Parsons tells the Journal Star that “he tried cutting against the grain by hosting a talk radio show that stressed ‘lifting up instead of tearing down — and truth over tribalism. I thought we were taking radio in a different direction.’” Read the Journal Star story here.

Industry News

New York Festivals Radio Awards Announces 2024 Shortlist

The New York Festivals 2024 Radio Awards announces this year’s Storytellers Gala Shortlist. NYFestivals says, “Mesmerizing audio entries created by storytellers from around the world were judged online by NYF’s Radio Awards Grand Jury to determine the 2024 Radio Awards Shortlist. Shortlisted entries include audiobooks, podcasts, dramas, documentaries, breaking news coverage, entertainment, and music specials from radio stations, networks, prominent production companies and independentim producers.” All Entries in the 2024 competition were screened online by NYF’s Radio Awards international Grand Jury of 200-plus producers, directors, writers, and other creative media professionals from around the globe and judged on the following set of criteria: production values, creativity, content presentation, direction, writing, achievement of purpose and audience suitability. Award-winning entries will be announced during the New York Festivals 2024 Storytellers Gala virtual event on April 16 at 6:00 pm ET. The virtual event will include featured global audio and video highlights, award winners’ acceptance speeches from around the world, and up-close and personal spotlights featuring some of radio and television’s most respected storytellers. All winners will be showcased on the Radio Awards winners gallery. See the shortlist here.

Industry News

Kilmeade Visits Affiliate WCHV, Charlottesville

im

Pictured above are FOX News Channel and FOX News Radio talk personality Brian Kilmeade (left) and WCHV, Charlottesville PD and morning host Joe Thomas (right) during Kilmeade’s visit to his affiliate station. Kilmeade participated in a meet-and-greet with listeners and helped collect enough money and food donations to feed 4,300 Central Virginians with the Blue Ridge Area Food Bank! In the photo above, Thomas is showing Kilmeade his old staff jacket from his time working at WRCN-FM on Long Island when it was a rock station. Kilmeade’s radio show is carried on the JVC Media station and Kilmeade often uses the WRCN studios for his program.

Industry News

Audacy Names Tatjana Deegan VP of Sales in Austin

Audacy announces the appointment of Tatjana Deegan as VP of sales for the Austin, Texas cluster that includes news/talk KJCE-AM and three music brands. Audacy regional president Doug Abernethy says,im “It’s much better working with Tatjana than against her. She is a powerhouse seller and a dependable colleague. Audacy’s Austin sales team is set to have a successful future with her influence.” Deegan comments, “I am grateful for the opportunity to lead the incredibly talented sales team at Audacy in Austin under the leadership of Doug. For the second time in my career, I am eager to learn from him and cannot wait to bring everything I’ve got to the table!”

Industry News

“New Jersey 101.5” to Present Youth Sports Town Hall

This Thursday (3/28) at 7:00 pm, Townsquare Media’s news/talk WKXW-FM, Trenton “New Jersey 101.5” is presenting a town hall titled, “Don’t be a Bad Sport,” that looks at problems facing youth sports, including parents behaving badly on the sidelines and kids feeling pressured to play through injuries.im Station senior political director Eric Scott will moderate the town hall and he says, “Participating in youth sports can benefit our kids in so many ways. Unfortunately, the actions of just a few parents can spoil the experience for everyone.” The program’s on-air panel will feature Dr. Jason Krystofiak, division chief of sports medicine at Cooperman Barnabas Medical Center; Colleen Maguire, executive director of New Jersey State Interscholastic Athletic Association; Dr. Mike Gross, a clinical and sport psychologist and head of sport psychology at Princeton University; and Robert Everett, a former president of Berkeley Little League.

Industry News

TALKERS News Notes

The internet TV talk show “Jim Peters At Night” is preparing to broadcast its 100th episode live this evening (3/25). The program is broadcast live via video Mondays through Thursdays at 11:00 pm ET on six popular online platforms. The featured guest for the 100th installment will be Dr. Murray Sabrin, professor emeritus of economics and finance at Ramapo College in New Jersey.

Audio sales firm AdLarge welcomes “Stupid Things for Love” to its podcast lineup. The company says, “Through candid discussions, host Scott Campbell, an internationally acclaimed tattoo artist, creates a deeply empathetic and secure environment for guests, inviting them to share their vulnerabilities and intimate narratives, regardless of their level of fame or recognition. From personal struggles to triumphant moments, ‘Stupid Things for Love’ offers an unassuming platform for real people to connect and relate.”

Industry News

Top News/Talk Media Stories Over the Weekend

The ISIS attack on a Russian concert hall kills more than 130 and Vladimir Putin’s implicating Ukraine in the attack; former President Donald Trump’s legal battles and today’s bond deadline; the presidential race; the legislation to fund the government for the rest of the fiscal year and Republicans critical of House Speaker Mike Johnson; the U.S. migrant crisis; the Israel-Hamas war and the U.S. plan for hostage exchanges; the Supreme Court to hear arguments on a Texas court’s suspension of the FDA’s approval of the abortion pill; the violence and chaos in Haiti; and the Justice Department’s anti-trust case against Apple were some of the most-talked-about stories in news/talk media over the weekend, according to ongoing research from TALKERS magazine.

Industry News

Round Four of February PPMs Released

imThe fourth of four rounds of ratings data from Nielsen Audio’s February 2024 PPM survey has been released for 12 markets including Austin, Raleigh, Indianapolis, Milwaukee, Nashville, Providence, Norfolk, Jacksonville, West Palm Beach, Greensboro, Memphis, and Hartford. The survey covered February 1 – 28. Today, TALKERS magazine managing editor Mike Kinosian presents his Ratings Takeaways from this group of markets. In Austin, Waterloo Media’s news/talk KLBJ-AM drops six-tenths to finish with a 5.1 share (6+, weekly AQH share) but remains ranked #5, while Audacy’s news/talk KJCE-AM rises two-tenths for a 0.3 share and stays ranked #28. In Raleigh, iHeartMedia’s news/talk WTKK-FM rises half a share to finish with an 8.0 share that lifts it to the #3 rank, while Curtis Media’s news/talk WPTF loses two-tenths for a 0.8 share finish good for the #19 rank. In Nashville, Cumulus Media’s news/talk WWTN-FM tacks on three-tenths to wrap the survey with a 5.7 share and inches up to the #5 rank, while iHeartMedia’s news/talk WLAC is steady with a 2.1 share but moves up one spot to the #17 rank. See Mike Kinosian’s complete Ratings Takeaways from this group of markets here.

Industry News

Talk Hosts Kilmeade and Katz Catch Up in Richmond

im

Pictured above are FOX News Channel and FOX News Radio talk personality Brian Kilmeade (left) with WRVA, Richmond afternoon drive talk host Jeff Katz (right) at the historic McLean’s Restaurant in downtown Richmond. Kilmeade – whose show recently joined the lineup at WRVA – was in town broadcasting live and Katz joined Kilmeade to offer insight on the issues of the day.

Industry News

Fulscado Named SVP of Sales for iHeartMedia Philadelphia

Anthony Fuscaldo is named SVP of sales for iHeartMedia’s Philadelphia station group that includes sports betting outlet WDAS-AM “FOX Sports The Gambler” and five music brands. Fulscado, who wasim most recently serving as division sales manager for Carvertise, previously held SVP, GSM, and national sales director roles with the cluster. Philadelphia markets group president Jeff Moore says, “We are fortunate to welcome Anthony Fuscaldo back to iHeartMedia Philadelphia as senior vice president of sales. With his proven track record of driving revenue growth, attracting top talent and fostering strong client relationships, we are confident he will lead our sales team to new heights of success. Welcome home, Anthony!”

Industry News

Audacy Reorganizes Podcast Units

According to a piece in The Hollywood Reporter, Audacy is consolidating its podcast segment by doing away with the Cadence13 and 2400Sports brands for the production units and will rebrand them asim Audacy Podcasts. The story notes that there are no staff reductions as a result of this. The goal of the change is to “streamline the brands for advertisers and to put a further emphasis on the Audacy brand.” The story also says that “Pineapple Street Studios, which primarily works with third-party partners such as HBO, Netflix and Spotify, will retain its branding as it moves under the Audacy Podcasts umbrella.” See the Hollywood Reporter story here.

Industry News

Salem to Sell Stations in Nashville and Hawaii

Salem Media Group, operating in selective divestiture mode, announces it is selling contemporary Christian KAIM-FM, Honolulu and WFFI-FM, Kingston Springs/WFFH-FM, Smyrna/WBOZ-FM, Woodbury in the Nashville market to Educational Media Foundation for $7 million. Salem notes that itsim Nashville-based Today’s Christian Music network (TCM) is not affected by these transactions. Salem Media Group CEO David Santrella comments, “Salem remains steadfast in our commitment to paying down debt and reducing our overall leverage. The sale of these radio stations helps achieve those goals. At the same time, we are focused on the stations staying in mission format. We are happy to be working with our good friends at EMF to continue impacting lives through music. We are grateful for our staff at these stations that have worked tirelessly over the years. With this change, Mike Blakemore, Salem’s VP of CCM programming, will provide focus and leadership to programming TCM, which remains an important part of Salem’s content offerings.”

Industry News

Hillsdale’s WRFH Named MAB’s College Audio Station of the Year

im

Hillsdale College radio station WRFH/Radio Free Hillsdale 101.7 FM is honored with the Michigan Association of Broadcasters’ “2024 College Audio Station of Year.” This award, along with the 12 individual awards bestowed upon Hillsdale students, were presented at the 2024 Michigan Student Broadcast Awards on Monday (3/18). WRFH/Radio Free Hillsdale general manager Scot Bertram comments, “I think the success of our students and station comes down to two things: effort and education. These students spend hours each week in the studio prepping, recording, and polishing their content. They understand audio content and journalism, but — more importantly — they spend countless hours studying literature, history, philosophy, the sciences, and mathematics. They have real knowledge and insight, and they know how to turn it into high-quality content.” Pictured above are Hillsdale students with their Station of the Year award.

Industry News

TALKERS News Notes

STC Media, LLC’s “Sports Talk Chicago” adds new affiliate WROK-AM, Rockford, Illinois, bringing the Jon Zaghloul-hosted show’s roster to nine stations. Zaghloul says, “I couldn’t be more excited to bring ‘Sports Talk Chicago’ to Rockford. I want to thank Townsquare Media, and, specifically, Chuck Armstrong and Johnny Vincent, for helping to make this new partnership happen. We are thrilled to bring our patented blend of opinionated, unfiltered sports talk to such a great city. And we continue to thank our affiliates and supporters for helping us to expand across the region!”

Multimedia sports platform OutKick announces that it finished February 2024 with 24 million total multiplatform views – up 4% versus February 2023 – and delivered 22 million total multiplatform minutes and 20.2 million total digital multiplatform unique visitors, according to data from Comscore. Outkick SVP and managing editor Gary Schreier says, “OutKick continues its great start to 2024 with growth across the platform and remains the destination for all the news where sports and culture intersect.”

The Library of American Broadcasting Foundation will present its third annual Insight Award to Emmy Award-winning broadcaster, author, and philanthropist Soledad O’Brien during the NAB Show Welcome on April 15. The Insight Award recognizes an individual or organization for an outstanding artistic or journalistic work or body of work that enhances the public’s understanding of the role, operation, history or impact of media in our society. Previous recipients include LeVar Burton and “60 Minutes.”

Industry News

Top News/Talk Media Stories for Week of March 18 – 22

The presidential race and this week’s primary election races combined as the most-talked-about story in news/talk media, landing atop the Talkers TenTM. At #2 this week was former President Donald Trump’s legal battles including his need to raise funds for a bond in the E. Jean Carroll case, followed by the Trump legal team’s efforts to disqualify Fulton County DA Fani Willis at #3. The Talkers TenTM is a weekly chart of the top stories and people discussed in news/talk media during the week and is the result of ongoing research from TALKERS magazine. It is published every Friday at Talkers.com. See this week’s complete chart here.

Industry News

Audacy Introduces AI to Assist in Dynamic Ad Insertion

Audacy announces that it is introducing dynamic AI and machine learning that “infuses contextual advertising solutions into its Ad Tech stack to help brands more precisely target podcast consumers.” The company says, “The solution unlocks Audacy’s ability to accurately transcribe podcast episodes and categorize millions of hours of content with contextual, targetable tags, including ‘business and finance,’im ‘entertainment,’ ‘sports,’ ‘travel’ etc., in accordance with Interactive Advertising Bureau (IAB) standards. With this capability, Audacy will dynamically insert ads into podcasts more precisely than ever.” Audacy chief revenue officer Brian Benedik adds, “The promise of Audacy’s cross-platform audio campaigns to deliver unprecedented reach coupled with powerful precision targeting becomes even more pronounced with the integration of contextual podcast advertising into our Ad Tech stack. Our clients are realizing better returns on their advertising investments and better outcomes for their business when they leverage our holistic audio strategies, which is why Audacy boasts one of the highest renewal rates in audio and digital media.”

Industry News

BIA Advisory: ’24 Political Ad Spend to Hit $11.1 Billion

BIA Advisory Services reveals its forecast for the political ad spend in the U.S. for the 2024 election cycle and it expects the total to be just over $11 billion – that’s $1.5 billion more than was spent in the 2020 elections. BIA states, “While local ad spending on digital is growing, traditional advertising isim forecast to account for 70.2% of political ad spend in 2024, down from 77.9% in 2020. As with past presidential elections, in 2024 over-the-air TV (TV OTA) will get the largest share of political ad dollars in local with an estimated $4.6 billion in forecast spending. Add in TV Digital, and the number rises to $4.9 billion. PC/Laptop will be the second highest at $1.3 billion, followed by Cable TV at $1.1 billion. Cable TV is the only media channel forecast to be down from 2020 in this category, by nearly $183 million. Coming in fourth is relative newcomer Connected TV/Over-the-top TV (CTV/OTT), which is forecast to grow to $1.0 billion in 2024 from only $74 million in 2020. Over-the-air radio remains steady with $536 million in 2024, up 16% from 2020.”

Industry News

Sports Talk “105.7 The Fan” in Baltimore Celebrates 15 Years

Audacy sports talk outlet WJZ-FM, Baltimore “105.7 The Fan” is celebrating 15 years as a sports talker with its “Fanniversary.” Through May 31, the station will launch special “FAN 15” content to honor the past 15 years by highlighting key interviews, contributors’ top moments, vignettes that capture the mostim important sports moments and “105.7 The Fan” personalities’ favorite memories. Celebratory programming includes two live broadcasts of the “Big Bad Morning Show” hosted by Ed Norris, Rob Long and Jeremy Conn. The celebration begins tonight (3/21) with a 15th Anniversary Kick-Off Party at Ryleigh’s Oyster House. Audacy Baltimore SVP and market manager Tracy Brandys comments, “105.7 The Fan’s beloved personalities have consistently delivered high-quality sports coverage fueled by passion. We’re ready to replay 105.7 The Fan’s history on and off the air and recognize the programming, personalities and listeners that have helped serve up the best in sports talk to Baltimore.”

Industry News

Phil Hendrie Documentary Now Streaming

A new video documentary of radio maverick Phil Hendrie is currently streaming on Amazon Prime andim other platforms. Titled, Hendrie, and produced by Freestyle Digital Media and directed by Patrick Reynolds, the film features people like Hendrie’s one-time program director David Hall as well as comedians and Hollywood figures talking about the unique radio program Hendrie launched in 1990 in which he held kooky conversations with offbeat characters – all played by Hendrie himself – in real time. Hendrie tells KCAL-TV, “It was completely original… and it satirized something that I thought needed satirizing – talk radio.” See the trailer here.