Audacy sports talk WSCR, Chicago “670 The Score” partners with the Chicago Cubs for the second “Cubs for a Cure” radiothon and raised more than $750,000 for BrainUp, a nonprofit committed to brain cancer awareness. As a result, the effort, in collaboration with AbbVie, Advocate Health Care, American Airlines, Cologuard and Stand Up To Cancer, collectively raised over $1.5 million for the cause.
VSiN, The Sports Betting Network announces the addition of Ben Stevens to it staff. Most recently,
Stevens anchored weekday mornings on SportsGrid. VSiN EVP Steve Cohen says, “Ben is a terrific addition to the most trusted brand in sports betting information at a time when sports fans across the country look to us for information that helps them make informed college football wagering decisions. A seasoned on-air sports betting talent that can speak across all major sports, ‘Big 10 Ben’ has deep expertise in college football that our viewers and listeners will enjoy.”
The most discussed stories yesterday (8/6) on news/talk radio and related talk media according to TALKERS research:
1. Trump Tariffs Kick In
2. Potential Trump-Putin Meeting
3. Fort Stewart Shooting
4. ICE Raids
5. Israel-Gaza War
Townsquare Media reports net revenue of $115.5 million in the second quarter of 2025, a decline of 2.3% from the same period in 2024. However, the company posts net income of just over $2 million after
reporting a net loss of $48.8 million in the same quarter a year ago. Townsquare reports revenue in segments and the broadcast advertising segment saw net revenue of $48.7 million, a decrease of 9.2% from the same quarter in 2024. The company’s digital advertising segment’s net revenue was $42.5 million, an increase of 2.4% over Q2 of 2024.
Nielsen announces a new collaboration with Edison Research to launch Nielsen Podcast Fusion powered by Edison Research. Nielsen says, “For the first time, advertisers and agencies will be able to plan, optimize and compare all major media types – including podcasts, TV, radio, digital and social – in one
place. This new data fusion will integrate the industry-leading Edison Podcast Metrics into Nielsen’s widely used media planning tool, Nielsen Media Impact 
(NMI).” Nielsen adds, “As podcast listenership continues to grow, it is critical for advertisers to have sophisticated tools and data to effectively plan, measure and optimize their audio investments. Nielsen Podcast Fusion in NMI will provide an even more holistic view of media planning and help users uncover valuable insights and demonstrate the effectiveness of their campaigns. NMI users will also be able to optimize media plans by specific podcast networks and genres, as well as top podcast programs.” NPR and Ocean Media are among the charter subscribers at launch.
Numerous outlets, including the New York Post, are reporting that Howard Stern’s current contract with SiriusXM expires at the end of this year and it might be his last with the satcaster. Insiders are quoted
saying Stern is mulling retirement and that he might consider a shorter-term deal than the usual five-year pacts he’s been signing. Still other sources say Stern isn’t the draw he once was, and a renewal of his current $500 million deal is not going to happen. Another report indicates SiriusXM may make a bid for his library of shows instead of a renewed contract for new content. See the New York Post story here.
Podtrac releases its Top Podcasts chart based on U.S. unique monthly audience for the month of July and the only move among the top five is FOX Audio Network’s FOX News Hourly Update rises one spot to #4,
leap-frogging Dateline NBC (#5). Otherwise, the top three remain (in order): “NPR News Now,” “The Daily” (New York Times), and “Up First from NPR.” “The Tucker Carlson Show” jumps six places to finish the month at #18. See the complete ranker here.
Salem Media Group enters into a Third Amendment to Loan and Security Agreement, dated as of July 28,
2025, with Siena Lending Group LLC. The Amendment, among other things, adds additional real property owned by Salem Radio Properties, Inc. to the collateral under the Loan Agreement, which increases the borrowing base and therefore the amount that the company may borrow under the Loan Agreement.
Cumulus Media sports talk outlet WGFX-FM, Nashville “104.5 The Zone” enters into a multi-year renewal
of its broadcast partnership with the University of Tennessee Volunteers. As part of the new deal, former Tennessee Volunteer Ramon Foster, current co-host of “Ramon & Will” in morning drive on the station, will join the Vol Football Gameday Broadcast Team alongside Mike Keith.
The most discussed stories yesterday (8/5) on news/talk radio and related talk media according to TALKERS research:
1. The Economy / Trump vs The Fed
2. Sanctions on Russia
3. Tariffs
4. Texas Redistricting Battle
5. The Epstein Files
Bonneville announces that news/talk KTTH-AM, Seattle is underscoring its conservative content as it rebrands the station as “Seattle Red.” Bonneville says, “Seattle Red’s identity reflects fresh conservative voices and growing influence in the Pacific Northwest. This transformation marks more than just a name
change; it’s the launch of a dynamic new digital platform delivering hard-hitting conservative news, thought provoking opinions, and exclusive investigative reports headlined by Jason Rantz. ‘Seattle Red’ will be the definitive home for conservative content, expanding our reach, sharpening our brand, and doubling down on our mission to challenge the status quo.” It adds, “At the heart of ‘Seattle Red’ is Jason Rantz, whose live and local content brings a distinctly Seattle perspective to issues that matter most.” KTTH program director Jason Antebi says, “Our new identity as Seattle Red introduces a thriving community and home for conservatives in the Pacific Northwest. We’re building a media platform that amplifies bold voices, breaks real news, and isn’t afraid to challenge the narrative.”
Audacy’s all-news WBBM-AM/WCFS-FM, Chicago names Geoff Buchholz the new political editor. In this role, he’ll lead the newsroom in delivering coverage of City Hall and its key players. WBBM brand manager Craig Schwalb states, “Chicago’s City Hall has all the twists, power plays and tension of a great
detective story. It takes someone who is an exceptional journalist with seasoned and sharp instincts like Geoff to follow the plot. I’m excited to see how he continues to build on the legacy that Craig Dellimore left behind and how his presence strengthens our multi-platform political coverage to better serve our Chicago area listeners.” Buchholz comments, “Chicago and Illinois are entering a critical era, and it’s more important than ever that our audience understands how the actions at City Hall, in Springfield and Washington affect their lives. I’m so grateful for our listeners’ trust, and I’m looking forward to being our station’s politics-to-English translator and excited to get to work.”
Cumulus Media announces a strategic partnership with video-sharing and cloud services provider Rumble. Cumulus says this deal “will unlock new opportunities across Cumulus Media – including Westwood One and the Cumulus Podcast Network – and Rumble.com, including expanded distribution of content from both companies.” With this agreement, Rumble and Westwood One will collaborate to maximize
advertising opportunities for brand partners, packaging assets across each portfolio to create unique and exclusive multi-platform solutions. Westwood One will also distribute audio and video content on Rumble’s video platform. Westwood One president and Cumulus EVP corporate strategy and development Collin Jones says, “This partnership represents a powerful alignment between two media innovators. By combining our premium podcast inventory with Rumble’s dynamic creator ecosystem, we’re creating a new frontier for host-read advertising that delivers authenticity, scale, and brand safety.” Rumble CEO Chris Pavloski, adds, “We’re excited to partner with Cumulus Media and Westwood One to bring advertisers closer to the creators and audiences they care about. This collaboration allows us to create new monetization opportunities for our creators while offering brands a trusted and effective way to connect with engaged communities.”
Suffice it to say that all the planning and targeting in the world is for naught if your audio ad stinks. This week’s blog from Cumulus Media | Westwood One’s Audio Active Group looks at several studios to determine what actually drives sales and one of the key takeaways from a study by NCSolutions is
“creative quality is the number one sales driver” and this is often a surprise to advertisers and media agencies who think media tactics (targeting, reach, etc.) drive the most sales. It’s for good reason that everyone wants high brand awareness. A major study from TikTok reveals the greater a brand’s awareness, the greater the purchase conversion. Brands with high aided awareness have 2.86x greater conversion rates compared to low awareness brands. But not all categories operate similarly, Podscribe says that purchase conversion varies widely by advertising category and advises that it’s important to understand the purchase conversion benchmarks for your product category. See the full blog post here.
CRN Digital Talk Radio says that “The Michael Letts Show” is expanding syndication on two West Coast stations. The program is now being broadcast on KMET-AM, Los Angeles and KBNP, Portland. CRN says
the program “continues to build a powerful platform that champions American values, highlights critical national security issues, and gives voice to law enforcement, veterans, and grassroots advocates.” Letts adds, “I’m honored to bring our message to listeners in Los Angeles and Portland. Now more than ever, we need open, honest dialogue on the challenges facing our country – and we’re doing just that, one conversation at a time.”
Townsquare Media announces a digital advertising partnership with Renda Media for the latter to use Townsquare Ignite, its digital advertising solution. Renda operates station is six U.S. markets (Ft.
Myers/Naples; Jacksonville; Pittsburgh; Indiana, PA; Greensburg, PA; and Punxsutawney, PA) that do not overlap with Townsquare’s market footprint. Townsquare Ignite president Todd Lawley states, “We’re excited to partner with Renda Media to bring our market-leading digital advertising solutions to their expansive client base. Our success stems from a deep expertise in leveraging our proprietary in-house programmatic platform and data-driven strategies to deliver measurable value. Through this partnership, we look forward to equipping Renda Media with the tools, insights, and proven strategic approach needed to strengthen their digital capabilities and accelerate client growth.”
Audacy is presenting a webinar this afternoon (8/5) at 2:00 pm ET addressing the value of audio in connecting brands with customers. The webinar features a panel of marketers and media experts
exploring the audio strategies behind real business success to provide behind-the-scenes insights, creative inspiration, and tips from brands that are scaling with sound. Topics being addressed include: 1) What makes audio such an effective channel for performance and brand-building. 2) How local advertisers are using radio to stand out and win more wallet share. 3) Why podcast hosts have become some of the most trusted voices in advertising. And 4) Lessons learned: real-world advice from brands turning listeners into loyal customers. You can register here.
Salem Acquires Jim Fink Investing. Salem Media Group is acquiring Jim Fink’s suite of investment advisory products, including “Seasonal Stock Alert,” “Options for Income,” “Velocity Trader,” and “Inner Circle.” Salem is launching a dedicated online platform for Fink’s services at JimFinkInvesting.com. Roger Michalski is VP and publisher of Salem’s Eagle Financial Publications and he says, “Jim brings a unique depth of expertise in option spreads and seasonal trading strategies that perfectly complements Eagle’s existing offerings. We are excited to welcome Jim and his colleague Derek Myers to our growing team and to offer their proven insights to our subscribers.”
New Adds for “Amazing Americans.” Kate Delaney’s Talk Media Network syndicated weekend show “Amazing Americans” adds new affiliates as KLIS, St. Louis; WORD-FM, Daytona, and KBNP Portland add the show to their program schedules.
Rob Carson Back in DC. Newsmax talk host Rob Carson reveals that he has relocated to the Washington, DC area after 10 years in Kansas City. Carson says that he has built a studio in Alexandria, Virginia with the assistance and generosity of WGMD owner, Mark Guiliani. He adds that he decided to make the move to be “closer to the action” in DC.
The most discussed stories yesterday (8/4) on news/talk radio and related talk media according to TALKERS research:
1. Texas Redistricting Battle
2. Tariffs
3. ICE Raids / Detention Camps Plans
4. DOJ’s Trump-Russia Investigation
5. Sydney Sweeney Controversy
Townsquare Media’s talk WKXW-FM, Trenton “New Jersey 101.5” welcomes Eric Johnson back as the
co-host of the midday show alongside longtime station personality Judi Franco. Johnson – who served as the station’s program director from 1999 through 2017 – 
takes over for Dennis Malloy who retired from the program last week. Johnson says, “Coming back to ‘New Jersey 101.5’ feels like coming home. This station has always had a one-of-a-kind connection to the people of New Jersey. I’m honored to be part of it again — and even more excited to team up with Judi Franco, who’s as sharp, fearless, and funny as they come.” Townsquare Media regional VP Brian Lang says, “Eric is the perfect choice to join Judi on middays. He’s got a longstanding relationship with her, understands the power of the ‘New Jersey 101.5’ brand, and brings instant chemistry to the mic. We couldn’t be more excited — I can’t wait to hear ‘The Judi & EJ Show’ in action.”
KNBR, San Francisco sports talk personality and San Francisco 49ers radio voice Greg Papa announces he is stepping away from his broadcast duties as he battles a cancer diagnosis. Here’s his message in full:
“Hi, there, everyone – Greg Papa here, host of KNBR The Sports Leader’s “Papa & Silver” and voice of the San Francisco 49ers. I want to share some personal news with Bay Area sports fans and my friends and colleagues. I have been diagnosed with cancer and am currently undergoing treatment. As I fully focus on my treatment and work toward a full recovery, I’m stepping away from my broadcasts but look forward to returning soon. In the meantime, I am handing The Sports Leader broadcast ball to my co-host and friend Greg Silver, and I know he and his guest co-hosts will keep our listeners entertained and informed – and I’ll be among them; I’ll be listening! Thanks to everyone for your prayers and good wishes as I begin this fight. Go Niners!!” Photo: KNBR The Sports Leader
Edison Research releases its Top 50 Podcasts in the U.S. based on reach for Q2 2025 among weekly podcast consumers ages 13+. (Edison’s rankings now incorporate data from individuals whose sole
podcast consumption in the past week was through video.) The top five podcasts didn’t change from Q1 data. They are: “The Joe Rogan Experience,” “Crime Junkie,” “The Daily,” “Call Her Daddy,” and “This Past Weekend w/Theo Von.” Some talk radio-related podcasts of note include: NPR’s “Up First” at #22; The Daily Wire’s “Ben Shapiro Show”; Ramsey Network’s “The Ramsey Show” at #29; and Charlie Kirk’s “The Charlie Kirk Show” at #49. See the chart here.
WSKY, Ocala Recognizes Police & First Responders. Audacy’s news/talk “97.3 The Sky” WSKY-FM, Gainesville/Ocala concludes its 9th annual SKY Valor Honors Program, an initiative that recognizes North Central Florida’s police and first responders for their dedication to protecting the community. The program began in June featuring stories of heroism that aired during “The Bob Rose Show.”
Cheri Marquart Joins Paragon. Cheri Marquart is named music scheduling and air talent consultant at Paragon. Company CEO Mike Henry says, “Adding Cheri to Team Paragon is a dream come true for me. Her commercial radio career, including decades overseeing multiple formats as SVP/programming at Westwood One, is perfectly suited to helping Paragon’s public radio clients up their game. She has already made a positive impact with our music stations.”
The most discussed stories over the weekend on news/talk radio and related talk media according to TALKERS research:
1. Tariff Deals
2. Jobs Numbers / Erika McEntarfer Fired
3. Texas Redistricting Controversy
4. The Epstein Files
5. Loni Anderson Dies
Programming changes will take effect on Monday (8/4) at Cromwell Media’s sports talk WPRT-FM, Nashville “102.5 The Game.” The midday “DVD” show starring Derrick “DMase” Mason, Willy Daunic, and Adam
Vingan moves to the 3:0 pm to 6:00 pm daypart. The late morning Chase & Big Joe show – Chase McCabe and Joe Dubin – moves to the 12:00 noon to 3:00 pm slot, and a new program hosted by Jake Lyman launches in the 9:00 am to 12:00 noon daypart. Director of operations & sports program McCabe says, “This new lineup reflects 102.5 The Game’s deep commitment to being the go-to destination for Nashville sports fans. We’re the place to get your news, celebrate wins, and vent about the losses. Your Sports Live Here!”