By Matthew B. Harrison
TALKERS, VP/Associate Publisher
Harrison Media Law, Senior Partner
Goodphone Communications, Executive Producer
Incorporating copyrighted material into your media content can enhance its impact, but understanding fair use is essential to avoid legal risks. This article, the second in a series, explores the first fair use factor – purpose and character of the use – and explains how transformative use can protect creators. Learn how transforming copyrighted material, such as remixing or critiquing it, allows for new purposes like commentary or parody. Key examples, like “Auto-Tune the News” and radio broadcasts, illustrate how repurposing content can fall under fair use. Discover practical guidelines for ensuring your use is transformative and legally sound. To read this important article in its entirety, please click here.
Media attorney, Matthew B. Harrison is VP/associate publisher, TALKERS; Senior Partner, Harrison Media Law; and executive producer, Goodphone Communications. He is available for private consultation and media industry contract representation. He can be reached by phone at 724.484.3529 or email at matthew@harrisonmedialaw.com