Industry News

WJR, Detroit Legend Warren Pierce Dies at 82

Warren Pierce, legendary WJR-AM, Detroit personality, died on Friday (10/31) at the age of 82. Pierce served with WJR for almost 40 years and, according to the Detroit Free Press, “was saidimg to have interviewed tens of thousands of celebrities, authors, politicians and other assorted newsmakers during his long radio career.” The Free Press obit states, “He filled a variety of roles for WJR across the decades beginning in the 1970s. Whether hosting a weekday morning or afternoon slot or doing a weekend shift, he drew fans with his friendly, upbeat style and filled ‘The Warren Pierce Show’ with a mix of interviews, movie reviews, news and weather.  A dedicated fan of University of Michigan football, Pierce also did sideline reporting for WJR’s coverage of Wolverines games during the era of coach Bo Schembechler.” He left WJR in 1993 and joined WJBK-TV, Detroit as a morning news anchor. See the Detroit Free Press story here.