According to the latest metrics gathered and offered to the industry by Audacy, AM/FM radio is unparalleled in immediacy and the way it serves its audience in the most critical moments in our history. And the time when President Joe Biden announced he was dropping out of the 2024 presidential election was no different. From the moment of the announcement and throughout the day, all-news 1010 WINS had 15% more listeners than the previous week. Similarly, Los Angeles’s all-news KNX saw an 11% increase in listeners compared to the previous week.
These gains highlight how crucial news radio is for timely and reliable updates, especially during major events. Audiences’ quest for radio news drove a +43% increase in Audacy app downloads and installs compared to the same day last year, underscoring the growing importance of digital platforms in complementing traditional radio broadcasts. Click here for more details.