Industry News

Mike Gallagher Joins “98.9 WORD” as Part of Lineup Changes

As a part of some programming changes at Audacy’s Greenville, South Carolina news talk WYRD-FM “News/Talk 98.9 WORD,” the Salem Radio Network nationally syndicated “Mike Gallagher Show” will air from 10:00 am to 12:00 noon, effective Monday (5/6). Additionally, Joey Hudson – who formerly produced Gallagher’s show and most recently hosted the morning show at WGTK-AM, Greenville – will host the new program, “Sunrise Carolina with Joey Hudson,” from 5:00 am to 6:00 am daily as well asim the new magazine-style show, “The WORD on the Street,” on Saturdays from 12:00 noon to 1:00 pm. Audacy Greenville SVP and market manager Steve Sinicropi says, “I am thrilled to have Mike return to ‘News/Talk 98.9 WORD.’ Mike is part of the fabric of Greenville; he connects with our audience and will be a terrific advocate for our advertisers. Having Mike and Joey onboard will enhance our incredible lineup and offer listeners live, locally connected talent.” Gallagher comments, “To return to the same station where I started my radio career 35 years ago is mind-blowing. I’m excited to reconnect with Upstate audiences and advertisers on this powerhouse brand. Having my dear friend Joey play a significant role in the show is the icing on the cake. Everyone knows the Upstate is home to me. So, who says you can’t go home again?” Hudson adds, “I’m ecstatic to join the team at this heritage station. It’s especially gratifying to join my longtime friend and mentor Mike as he makes his triumphant return to the Upstate. As a lifelong resident of the area, I’m fortunate to continue serving the community I love as part of The Voice of the Carolinas. Thank you to Steve Sinicropi, Mark Hendrix and the 98.9 WORD family for welcoming me back to the airwaves.” As part of the changes, “Straight Talk with Bill Frady,” now airs from 12:00 pm to 3:00 pm.

Industry News

South Carolina Talk Radio Pro Jim Burnside Dies at 80

WYFF-TV, Greenville, South Carolina reports that market talk radio pro Jim Burnside died on July 23 after a battle with cancer. The station reports, “Jim Burnside was an innovative radio talent, commercial writer and producer and mentor to many Upstate and national radio personalities… Jim is credited with bringing ‘Talk Radio’ to the Upstate in 1988, hiring Rush Limbaugh and Mike Gallagher to headline WFBC-AM. Later, the station’s call letters were changed to WORD-AM, and Burnside served as program director and station manager.” See the full story here.