Features

Salem Rises to Prominence in Conservative Media

By Kevin Casey
TALKERS magazine
VP/Executive Editor

 

IRVING, Tex. — The last few years have brought enormous change to the media landscape and one of the bright lights in the sea of change is what’s been happening at Salem Media Group. Officials at the company say its rise to prominence in the conservative media arena has been building for more than 10 years. In fact, in April 2019, The Hollywood Reporter published an article titled, “How Salem has Quietly Become a Giant in Conservative Media.” In the three-plus years since, the Irving, Texas-based company has continued that trajectory and in many eyes verifies the claims in that piece. When it comes to conservative media, it’s impossible not to see Salem’s giant footprint.  

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Front Page News Industry News

Thursday, May 26, 2022

Walter M. Sterling is This Week’s Guest on Harrison Podcast. The host of the syndicated 10:00 pm – 1:00 am weekend talk show “Sterling on Sunday” – Walter M. Sterling – is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Actually the roles are reversed and Sterling interviews Harrison in a two-segment excerpt from his program this past Sunday night (5/22). Sterling had Harrison on to discuss the impact of digital age technology – specifically the smart phone – on the wiring of the human nervous system. “This is a watershed leap in the evolution of Homo Sapiens,” says Harrison. “While grappling with the question of what it is to be American, society is going to have to increasingly deal with the vastly deeper issue of what it is to be human.” Walter M. Sterling is the on-air persona of historically influential radio programming innovator and management advisor Walter Sabo. Don’t miss this provocative and illuminative conversation. To listen to the podcast in its entirety, please click here.

 

Salem Media Group Signs Julie Hartman to Multiplatform Deal. This new pact with recent Harvard University grad Julie Hartman comes three months after she began doing a weekly podcast with Salem Radio Network personality Dennis Prager, titled, “Dennis and Julie.” Hartman’s new deal with Salem Media Group involves her doing projects for the Salem Podcast Network, Salem News Channel, and Salem Radio Network. Senior vice president of spoken word Phil Boyce says, “Julie represents a new generation of young media professionals, and we are adding some to the Salem platform, proving that even at Harvard you can come out a conservative if you keep your wits about you. Her story is compelling and even riveting and will probably be a book and a movie someday.” In September, Hartman will begin hosting two shows every weekend on Salem News Channel, three podcasts a week on the Salem Podcast Network, and substitute hosting on various Salem Radio Network programs. Hartman says, “I am honored that Salem Radio Network has entrusted me with this responsibility. Finding Dennis Prager’s work and getting to know him has illuminated my life’s vocation. Because of him, I’ve been able to collaborate with many other remarkably talented people at Salem. My generation needs courageous, independent, truth-telling voices. My goal is to be among the best of them.”

 

FOX News Media to Launch ‘The Senate Project’ Debate Series with Lindsey Graham and Bernie Sanders on June 13. A new debate series called The Senate Project – being created by the Bipartisan Policy Center, the Orrin G. Hatch Foundation, and the Edward M. Kennedy Institute for the United States Senate – premieres on June 13 in a debate between Senator Lindsey Graham and Senator Bernie Sanders. Moderated by FOX News Channel’s Bret Baier, the 12:00 noon ET broadcast will be a one-hour policy debate between the two senators streaming on FOX Nation. The second debate, hosted by the Bipartisan Policy Center, will be held in July at George Washington University, carried live and on demand across C-SPAN platforms, including streamed on C-SPAN Now. A third debate will be held by the Orrin G. Hatch Foundation in Utah this fall. The press release states, “The goal of The Senate Project debate series is to reintroduce the culture of seeking common ground and consensus that has been the essence of the Senate since it was conceived in 1789. We hope it will inspire policymakers to not only make the case for their points of view, but to then work towards the example set by Senator Ted Kennedy and Senator Orrin Hatch for bipartisan bridge-building.”

 

WSJS-AM, Winston-Salem Transitions to News/Talk/Sports. Triad sports talk station WSJS-AM, Winston-Salem (along with its four FM translators) is transitioning to a news/talk/sports format, effective June 6. Truth Broadcasting says, “In the legacy of Wally Williams, Wayne Willard, George Lee, Glenn Scott, Gene Overby and Smith Patterson, WSJS is returning to a local news/talk/sports format with Jeffrey Griffin behind the microphone as the host of “Triad Today” (7:00 am to 10:00 am). Midday programming will include familiar voices and award-winning programming from Brian Kilmeade, Todd Starnes and Charlie Kirk.” The station is continuing local sports talk “The Drive with Josh Graham” in afternoon drive. Truth Broadcasting COO Michael Carbone says, “It’s an incredible thrill, as well as a responsibility, to return the voice of the people to WSJS. A local talk station belongs to the listeners – our neighbors – to share their thoughts, their favorite things, favorite teams, their passion for the Triad, their celebrations, their issues, their dreams. We will restart that conversation and let the voices of the city color our days again.”

 

FANTASTIC SPEAKER LINEUP AND AGENDA for TALKERS 2022. TALKERS is presenting the 25th annual installment of the talk media industry’s longest-running, largest and most important convention, TALKERS 2022, on Friday, June 10, 2022 on the campus of Hofstra University in Hempstead, New York in association with the prestigious university’s multi-award-winning station WRHU Radio.

TALKERS 2022 will be a “who’s who” of the talk media industry…

Red Apple Media CEO/WABC, New York owner John Catsimatidis is set to keynote with special guest addresses to be provided by iconic Key Networks personality Bill O’ Reilly and FOX News Radio/FOX News Channel star Brian Kilmeade.

See the complete agenda here.

TALKERS publisher Michael Harrison says, “We are delighted to be able to join forces again with our colleagues at Hofstra – the site of our very successful 2021 and 2016 events – and enjoy the remarkable resources that its Lawrence Herbert School of Communication brings to the table.”

As was the case last year, this event will be held in a COVID-19 compliant environment based upon the circumstances at the time of the convention. As is its tradition, TALKERS 2022 will boldly address key issues – some existential – facing the talk radio and talk media industries at this dramatically critical juncture of rapidly accelerating technological and societal change as well as identifying the remarkable opportunities inherent in these developments. It will also provide participants with unique and powerful networking opportunities. Attendance at the conference is limited to members of the working media and directly associated industries as well as students enrolled in accredited learning institutions. All attendees will be required to register in advance on the phone with credit cards. Attendance will be limited, and the conference is again expected to be an early sellout. Full details about the agenda (more than 50 in-person, luminary speakers) sponsorship opportunities and hotel information will continue to be posted in TALKERS in the days ahead. The all-inclusive registration fee covering convention events, exhibits, food, and services for the day is $349. Because space will be limited and a sellout is anticipated, all registrations are non-refundable.

To register or to obtain sponsorship information, call Barbara Kurland at 413-565-5413.

Travel and Hotel Information for TALKERS 2022. The full-service Long Island Marriott Uniondale is serving as the closest and best hotel for TALKERS 2022. To reserve rooms, please click here. All New York area airports are a car ride away from the hotel and Hofstra: JFK (18 miles), LaGuardia (24 miles), MacArthur (34 miles), Newark (47 miles). Free and convenient parking information at Hofstra will be posted here shortly.

 

TALKERS News Notes. Chicago market media pro Bob Sirott – host of Nexstar Media’s WGN Radio morning show – will receive the Dante Award from the Joint Civic Committee of Italian Americans at a luncheon today (5/26). The organization says that since its inception in 1971, more than 40 Chicago journalists have received the Dante Award, which recognizes media professionals who pursue truth in their work. Sirott says, “Looking at the long, impressive list of previous Dante Award winners, it makes me realize that the highly respected selection committee who decides who gets this award realized they had given this to every media person in Chicago except me. They simply ran out of names.”…..Salem Media Group announces that it will present at the LD Micro Invitational XII in Westlake Village, California on Tuesday, June 7 at 6:30 pm ET. LD Micro began in 2006 as an independent resource to the microcap world…..Cumulus Media’s Westwood One, in its capacity as the official network radio partner of the NCAA, will air the NCAA Men’s and Women’s Lacrosse Semifinals and Championship Games over the Memorial Day weekend holiday. For the first time, Westwood One will broadcast the Women’s National Semifinal and Championship games in addition to the Men’s contests.

 

Alliance for Women in Media Foundation Presents 47th Annual Gracie Awards. Pictured above at the Beverly Wilshire Hotel in Beverly Hills, California is the board of the Alliance for Women in Media Foundation. Tuesday’s 47th Annual Gracie Awards Gala was hosted by Holly Robinson Peete and “recognized exemplary programming created by women, for women and about women in all facets of media and entertainment.” Local and student winners will be honored at the Gracie Awards Luncheon on June 22 in New York City. Photo: Getty Images for AWM

 

Texas School Massacre/Gun Control, Primary Races/Trump & the GOP, the Economy, Russia-Ukraine War, January 6 Investigation, COVID-19, and U.S.-China Relations Among Top News/Talk Stories Yesterday (5/25). The aftermath of the shooting in Uvalde, Texas that claimed the lives of 19 children and two teachers and the battle over gun control legislation; Tuesday’s primary races in Arkansas, Texas, Alabama, & Georgia and Donald Trump’s influence over the GOP; the high cost of food & gas, the shortage of baby formula, and the tech stock selloff; the ongoing Russian invasion of Ukraine and its effects on the rest of the world; the investigation into the January 6 Capitol attack; the high rate of COVID-19 cases in parts of the U.S.; and U.S.-China relations in the wake of President Joe Biden’s visit to Asia were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.

Front Page News Industry News

Tuesday, March 2, 2022

Radio One Swaps Frequencies in Charlotte; Sports Talk WFNZ Gets Full Market FM Signal. Charlotte sports talk WFNZ-AM is getting a full-market FM signal as Radio One swaps FM frequencies between WFNZ and hip hop/R&B “92.7 The Block.” WFNZ is now heard on WFNZ-FM at 92.7 (in addition to WFNZ-AM at 610) and “The Block” airs on FM translator W273DA at 102.5. Radio One Charlotte/Richmond regional VP Marsha Landess says, “Charlotte has continued to grow as a great sports city and Sports Radio WFNZ will continue to grow with it! Now on a more powerful FM signal, with continued live and local talent, we will be able to superserve more of our listeners and clients with broader market coverage on the FM dial.”

 

Audacy Unveils New Audacy Digital Audience Network. In an effort to present advertisers with a “high-performing audience solution,” Audacy launches the Audacy Digital Audience Network, “an addressable aggregate of over 60 million listeners that other audio platforms and streaming platforms do not reach.” Audacy says that each month, it connects with 200 million fans across its broadcast and digital assets. Over 60 million of these listeners can be found on ADAN across its streaming content, on the Audacy app and on its podcasts. Through this, ADAN can target precise audiences at scale and deliver high-performing digital audio media strategies for Audacy’s advertising partners.” The company says it “continues to provide exclusive content across news, sports, talk, music and podcasts that its listeners seek and trust as a daily habit. ADAN audiences skew more affluent, are more likely to be college educated and are more diverse – collectively bringing the highest value consumers to advertisers. ADAN provides an unduplicated reach to listeners that other audio platforms do not deliver.” Components of the Audience Network include over 230 of Audacy’s broadcast brands and thousands of podcasts. Exclusive stations, curated music stations from Audacy brands, talent and influencers and digital streams of MLB play-by-play broadcasts via flagship partnerships are also included in ADAN.

 

WWO Blog: AM/FM Radio, Print, and Podcast Ads Lead in Attentiveness. The Cumulus Media | Westwood One Audio Active Group releases a new Media Attentiveness and Ad Skipping Report that incorporates several new studies that examine consumer attentiveness and concentration levels when using various media platforms, ad-skipping tendencies, and the reasons why listeners choose to use various audio platforms. Cumulus EVP of marketing and Westwood One president Suzanne Grimes says, “Our new Media Attentiveness and Ad Skipping Report demonstrates that AM/FM radio leads all media in advertising attentiveness with the lowest levels of ad skipping. Consumers also devote very high levels of concentration to podcasts since listeners actively seek them out to learn something new, which justifies premium CPMs for podcasts.” Some of the highlights of the report include: 1) Attention grows in importance among marketers and agencies: Nearly half of advertisers have discussed consumer attentiveness as a metric. Two out of three say it is important for measuring media investments; 2) Traditional media ads have greater engagement compared to digital ads: AM/FM radio, print, and podcast ads lead in attentiveness. Consumers skip social and digital ads the most; 3) Social media disconnect: Agencies/marketers overestimate consumer concentration of social media. Two consumer studies reveal social media has the lowest attentiveness of media platforms; 4) AM/FM radio CPMs should be a premium to Pandora and Spotify: Pandora/Spotify audio impressions are not the same as AM/FM radio impressions. The greater proportion of spoken word content on AM/FM radio generates much higher levels of concentration and attentiveness. The information and personalities of AM/FM radio satisfy consumer needs for information and connection. See the full blog post here.

 

KLIF-AM, Dallas Adds ‘Markley, van Camp & Robbins’ Show. The Compass Media Networks nationally syndicated news/talk program “Markley, van Camp and Robbins” is added to the program lineup at Cumulus Media’s KLIF-AM, Dallas in the 12:00 noon to 2:00 pm slot. KLIF-AM program director Bruce Collins says, “These guys were just what we were looking for to add to KLIF’s lineup, news and information and a whole lot of laughs and fun. They understand entertaining radio.” The program stars Jamie Markley, David van Camp, and Scott Robbins. Van Camp says, I’m excited and honored to be on the legendary KLIF. Having spent several years in the Metroplex, being on that station means a lot to me. Many thanks to Bruce Collins, who’s been a great partner and supporter of the show from the beginning.”

 

Todd Starnes Speaks at CPAC 2022. Nationally syndicated talk radio host and best-selling author Todd Starnes was a featured speaker at last weekend’s CPAC 2022 in Orlando. In addition to appearing on the conference’s agenda, Starnes broadcast his national radio show from the CPAC radio row during which he interviewed former President Donald Trump and South Dakota Governor Kristi Noem (pictured here with Starnes).

 

 

KYW, Philadelphia Honors 2022 GameChangers. Pictured above are the recipients of the 2022 GameChangers honors from Audacy’s all-news KYW, Philadelphia. The annual GameChangers recognize people making a difference in communities of color around the Philadelphia region. This year’s honorees were recognized at a ceremony at Audacy’s Philadelphia headquarters on February 27. KYW Newsradio community impact reporter Racquel Williams, who has been highlighting the GameChangers honorees throughout February, hosted the ceremony. The 2022 recipients were nominated by members of the audience and selected by a panel of previous honorees. Audacy Philadelphia SVP and market manager David Yadgaroff says, “KYW Newsradio shines light on the stories of people from all backgrounds doing amazing things in our communities who might not otherwise get the recognition they deserve. That’s part of our mission 365 days a year, and we’re proud to award these meaningful honors to these outstanding community leaders during Black History Month.”

 

Cumulus Media’s WJR, Detroit Helps Raise $1.74 million for Salvation Army. Detroit news/talk WJR-AM helped raise more than $1.74 million for The Salvation Army of Metro Detroit during a 27-hour radio fundraiser that took place on February 24 and 25. The Cumulus Media station presented the 35th Annual Bed & Bread Club Radiothon as station personalities including Paul W. Smith (pictured here), Sean Baligian, Kevin Dietz, Lloyd Jackson, Chris Renwick, Mitch Albom, Ken Brown, Steve Courtney, Kevin O’Neill and Guy Gordon broadcast from The Salvation Army Eastern Michigan Divisional Headquarters in Southfield, Michigan.

 

Norm Lewis to Perform at BFoA’s Golden Mike Award Dinner and Ceremony. The Broadcasters Foundation of America announces that this year’s entertainment for the Golden Mike Award Gala will be Broadway, film, and TV star Norm Lewis. Following a one-year hiatus due to the pandemic, the BFOA Golden Mike Award Dinner and Ceremony returns this year on Monday, March 14 at the Plaza Hotel in New York City. The annual event is the biggest fundraiser for the Broadcasters Foundation, whose sole mission is to provide financial aid to broadcasters in acute need from critical illness, accident, or serious misfortune. This year’s BFOA Golden Mike Award honoree will be Hilton Howell, Jr., chairman of the board and CEO of Gray Television and Atlantic American Corporation. The Lifetime Achievement Award honors a broadcaster who has made invaluable contributions to the television and radio industries. This year, it will be presented to renowned sportscaster Lesley Visser.

 

TALKERS News Notes. A new podcast starring Dennis Prager and Julie Hartman is joining the Salem Podcast Network. After reading Prager’s book, Still the Best Hope, Hartman – a senior at Harvard University – realized she actually held many conservative beliefs. She reached out to Prager, who was so impressed with her that he invited her on to his national talk show. Not long after, she sat in for him for all three hours of the show. Now, the two are launching a weekly podcast titled, “Dennis and Julie.” She says, “Finding Dennis’ work changed my life. I discovered the historic significance of the American value system and just how much our society today has come to be guided by the wrong principles. I hope that Dennis and I can make the world more understandable to our audience and impart to our listeners — especially those my age — how important it is to resist the far-left push that comes at them every day. I’m honored to work with Dennis and I’m grateful to Salem for trusting me with this opportunity.”…..CNN debuts three new podcasts. “Breaking News Alerts” – previously only available to smart speaker listeners – this audio version of CNN’s breaking news alerts offer podcast listeners a more contextualized understanding of breaking news. “Tug of War” takes listeners to the most volatile corners of the world to document some of the greatest power struggles of our time – a mission that now feels more relevant than ever – and offers historical, political, and social context for the Russia-Ukraine conflict. “Diversifying” – hosted by Delyanne Barros – presents insightful discussions about how the financial system can work for us, instead of against us. It creates a space for people who have traditionally been left out of conversations around personal finance, and who are often faced with the challenge of balancing cultural expectations against their own financial needs…..ESPN Audio says that the 2021 Share of Ear from Edison Research finds that ESPN Audio accounts for over half of all sports listening, at 53%, marking a nine percentage point increase in the same category from 2020. ESPN Audio was also shown to account for 63% of the digital sports listening space and 47% of the terrestrial sports audio space, both up a significant 8% points from 2020, respectively…..SiriusXM announces that Hope Solo, the World Cup champion and Olympic gold medalist goalkeeper, will launch a new and original SiriusXM podcast, “Hope Solo Speaks,” that debuts across all podcast platforms March 2. Solo will discuss a variety of topics on her mind, including her relentless fight for women’s rights and gender equality, motherhood and family, changing trends in sports and much more. Solo will be joined on episodes of the podcast by guests from various walks of life including world-class athletes, artists, and influencers for candid conversations on their experiences, passions and topics of the day.

 

Russia’s Attack on Ukraine, COVID-19, State of the Union, Midterms/Trump & the GOP, UN Climate Report, and Sacramento Murder-Suicide Among Top News/Talk Stories Yesterday (2/28). Russia’s continued attacks on the Ukraine and the rest of the world’s response; the rate of COVID-19 cases in the U.S. and relaxing mask mandates; tonight’s State of the Union address by President Joe Biden; the battle for control of Congress in the November midterm elections and Donald Trump’s influence over the GOP; the dire warning on the effects of climate change from the Intergovernmental Panel on Climate Change; and the murder of three children and their chaperone by the children’s father in a Sacramento church were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine.