Binnie Media Partners with VSiN for New England Sports Betting Station
VSiN and New England broadcasting company Binnie Media partner to bring the New Hampshire region a full-time sports betting station on WFNQ-HD2, Nashua. Additionally, VSiN’s “Brent Musburger’s Action Updates” feature will air twice each weekday on eight of the company’s radio stations throughout the region. Binnie Media VP of programming Heath Cole comments, “Sports betting is quickly becoming part of the daily conversation. As we evaluated the options in this space, we landed on VSiN. Their programming is best-in-class and the support from the VSiN team goes well beyond the content we air on the station. From the short-form ‘Action Updates’ to the digital content the VSiN team creates for our listeners, we think this content is, by far, the best in the space. We’re very excited about the opportunity to bring this programming to our listeners.”