Industry Views

MONDAY MEMO: Bleep?

By Holland Cooke
Consultant

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As the Dodgers celebrated the win that advanced them to the National League Championship Series, a FOX Sports TV reporter asked LA’s Enrique Hernandez, “What made this team so special?” First checking, “Are we live?” Hernandez replied, “The fact that we don’t give a f**k!” (which was not bleeped).

Earlier that day vice presidential candidate Tim Walz campaigned in Michigan. Reacting to disparaging remarks Donald Trump had made ABOUT Detroit IN Detroit, Walz quipped “All’s they know about manufacturing is manufacturing bullshit.”

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Later that evening, Bill Maher delivered the amusingly plainspoken experience his HBO viewers paid to opt-into. Next day, his uncensored vocabulary jumped to basic cable, via CNN’s free-with-commercials rebroadcast. I’ve heard a CNN talking head say “asshole” – and panelists on other cable news channels now say “bullshit” nonchalantly.

So WHERE IS The Line? For this week’s column, I asked around.

Bleep Task Force

To read Holland Cooke’s complete column, please click here.

Holland Cooke (HollandCooke.com) is a consultant working the intersection of broadcasting and the Internet. He is the author of “The Local Radio Advantage: Your 4-Week Tune-In Tune-Up” and “Close Like Crazy: Local Direct Leads, Pitches & Specs That Earned the Benjamins” and “Confidential: Negotiation Checklist for Weekend Talk Radio.” Follow HC on Twitter @HollandCooke and connect on LinkedIn