Industry News

AUDACY REPORT:  News/Talk Radio Streaming Activity Jumped Significantly Following Trump Assassination Attempt

As people continue to seek out factual and trustworthy voices, local news radio stands out as an indispensable medium, providing real-time updates and a strong connection to the community. Local news radio once again proved its value during the assassination attempt of Donald Trump on July 13, with a notable surge in listenership across Audacy platforms and stations. On that day, Audacy news stations saw a 32% jump in streams compared to the same day the week before. Mobile streams led the way with a 45% increase, while smart speaker usage rose by 30%. This incident highlights just how omnipresent and reliable local news radio is when it matters most. Please click here for more information and data that supports the value of local news radio.